Superior Branding
- Company typePrivate
- Founded2011
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
Superior Branding firmographics
Firmographics- Name
- Superior Branding
- Legal name
- Fa. Superior
- Website
- https://superior.berlin
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Superior Branding industry classification
Industry- Product category
- Branding and Marketing Services
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Brand Guidelines, Governance & Brand Management (BPAFAEAF)
Keywords
Where Superior Branding is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Superior Branding business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Branding and Marketing Services: Professional branding and brand marketing services. Based on the AGB, the company operates on retainer models for website services where websites remain online only during active payment periods, with clients receiving new website creation every two years under the retainer.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Superior Branding product offering
Product offeringCore offering
Superior Branding is a Berlin-based brandmarketing agency that delivers brand positioning, brand strategy, visual identity, and website services to business clients. Website creation and ongoing maintenance are delivered exclusively through the Webflow platform under retainer arrangements, with clients receiving a new website every two years while payments are current.
Product overview
Superior Branding is a brandmarketing agency based in Berlin, Germany, offering brand strategy and marketing services focused on elevating how clients are perceived by their customers. The company's primary offering centers on brandmarketing services, with a specialized focus on website creation and maintenance delivered exclusively through Webflow. Their service model includes retainer arrangements for ongoing website management, where websites remain live only while payments are current, with clients receiving a new website every two years as part of the retainer terms.
Differentiator
Problem solved
Functional benefit
Products and services
- Brandmarketing Services Brandmarketing agency services focused on elevating brand perception and strengthening how clients appear in the eyes of their customers. Services cover brand positioning, brand strategy, visual identity development, and brand marketing for business clients in the Berlin market. Services are delivered by Jan Richter's team based in Berlin.
- Website Creation and Maintenance (Webflow) Website creation and ongoing maintenance services delivered exclusively through the Webflow platform. Offered under retainer arrangements where websites remain live only while payments are current, with clients receiving new website creation every two years as part of retainer terms. Clients bear their own Webflow hosting costs.
Companies that use Superior Branding
Customer profileSegments1 record
Ideal customer profiles1 record
Superior Branding technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Superior Branding partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Superior Branding competitors and assessment
Company assessmentDirect peers
- KMS Team: International brand consultancy with German presence offering brand strategy, naming, and design. Comparable client base of mid-sized businesses seeking brand elevation, but materially larger in scale.
- Hinderling Volkart: Zurich-based boutique branding and design agency delivering brand strategy, identity, and digital experiences for SMEs and enterprise. Comparable boutique founder-led model and brand-centric service mix.
- Strichpunkt: Stuttgart-based brand and design agency offering strategy, brand identity, and digital design for business clients — comparable boutique creative-services positioning to Superior Branding, though larger in scale.
- Loved: Stockholm-based boutique brand and digital design studio offering brand strategy, identity, and web design for ambitious companies. Closely comparable in size, positioning, and service mix to Superior Branding.
- Wir Design: Berlin-based brand design agency offering corporate design, brand strategy, and visual identity services. Direct geographic and offering overlap with Superior Branding's Berlin brandmarketing practice.
Broad incumbents
- Landor & Fitch: Global brand consulting and design firm covering strategy, identity, and brand experience. Provides overlapping brandmarketing services to Superior Branding's target use cases but at significantly larger scale and scope.
- Interbrand: Global brand consultancy offering brand strategy, identity, and experience design across industries. Operates in the same brandmarketing category as Superior Branding but as a large incumbent with enterprise focus.
- Siegel+Gale: Global brand strategy and design firm focused on simplicity-led brand experiences. Competes with boutique agencies like Superior Branding for mid-market brand strategy engagements but operates at much greater scale.
- Pentagram: Independent design consultancy with multiple partner-led offices worldwide, offering brand identity, design, and strategy. Overlaps with Superior Branding's brand strategy and visual identity offering but serves a more enterprise client base.
- MetaDesign: German-origin brand consultancy with offices in Europe, Asia, and the US, offering brand strategy, design, and digital experiences. Comparable creative-services DNA with a German heritage but broader geographic footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Superior Branding social profiles
Digital presenceSuperior Branding financial estimates
Financial estimateRevenue estimate
Valuation estimate
Superior Branding leadership team
Management profileNumber of profiles
Profiles1 record
Superior Branding funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Superior Branding M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Superior Branding
What does Superior Branding do?
Superior Branding is a Berlin-based brandmarketing agency that delivers brand positioning, brand strategy, visual identity, and website services to business clients. Website creation and ongoing maintenance are delivered exclusively through the Webflow platform under retainer arrangements, with clients receiving a new website every two years while payments are current.
Is Superior Branding a public or private company?
Superior Branding is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Superior Branding founded?
Superior Branding was founded in 2011. It employs 1 to 10 people.
Where is Superior Branding based?
Superior Branding is headquartered in Berlin, Germany, in the Europe region.
How does Superior Branding make money?
One revenue line is on record: branding and Marketing Services.
Who are Superior Branding's main competitors?
Direct peers on record are KMS Team, Hinderling Volkart, Strichpunkt, Loved and Wir Design. Broad incumbents are Landor & Fitch, Interbrand, Siegel+Gale, Pentagram and MetaDesign.
Does Superior Branding have an API?
No public API is recorded for Superior Branding.
What industry is Superior Branding in?
Superior Branding's product category is Branding and Marketing Services. Its primary akta.pro industry code is BPAFAEAF, Brand Guidelines, Governance & Brand Management. Its SIC code is 7311.