What Wadappt does

Wadappt is a privately held, web-based marketplace that connects global capital markets directly to nature conservation projects on the ground. The company is headquartered in Cape Town, South Africa, and operates its storefront at wadappt.io alongside a parallel test-mode environment at test.wadappt.io. Its sole disclosed seller partner is Save The Rhino Trust Namibia, which lists Namibian Black Rhino Guardianship Project certificates on the platform; each certificate is priced at $150 and is tied to an individually named ranger (e.g., Hawachab, Muhongi, Kharuxab, Stefanus, Kangombe, Erwin).

The platform's underlying technology is a conventional e-commerce marketplace built on Next.js with Azure-hosted certificate imagery and Stripe handling payment processing. The differentiated mechanic is rules-based: rangers are scored on effort metrics (kilometres walked, days actively patrolling) and outcome metrics (rhino sightings, diversity of individuals observed), and certificates are issued only when verified field data meets strict thresholds, with performance-based bonuses triggered when those thresholds are exceeded. The marketplace exposes filters aligned with UN Sustainable Development Goals and the Global Biodiversity Framework to help buyers select projects against recognized impact frameworks.

Wadappt generates revenue through per-unit certificate sales on a pay-as-you-go basis. Pricing documentation indicates a broader range of $50 to over $50,000 per certificate depending on certificate type and project scale, signalling that the platform intends to support larger-ticket offerings beyond the current $150 rhino guardianship units. The customer base comprises two named personas — Conservation Supporters (individuals and organizations seeking transparent, verified nature financing) and Impact Investors (buyers seeking technology-backed nature market exposure) — though no buyer-side logos, transaction counts, or recurring revenue metrics are disclosed.

Name

Wadappt

Legal name

Wadappt

Website

https://wadappt.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Wadappt is a Cape Town-based web marketplace that sells conservation certificates priced at $150 per unit, connecting global capital directly to the Namibian Black Rhino Guardianship Project run by Save The Rhino Trust Namibia.

Ownership category

akta.pro rank

Product category

Conservation Marketplace

NAICS

Environment, Conservation and Wildlife Organizations (813312)

SIC

Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

akta.pro secondary industry

Biodiversity Conservation & Habitat Banking (AFAMAMAC)

Keywords

• Conservation marketplace
• Biodiversity certificates
• Nature financing platform
• Wildlife protection certificates
• Impact investing marketplace

Headquarters

HQ city

Cape Town

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales

Revenue model

1. Certificate Sales: The marketplace generates revenue through the sale of conservation certificates representing ranger guardianship of endangered species such as black rhinos in Namibia. Certificates are priced at $150 per unit and connect buyers directly to conservation outcomes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Wadappt operates an online marketplace platform that connects global capital markets with nature conservation projects. It sells verified conservation certificates (e.g., a Namibian Black Rhino Guardianship Project certificate at $150.00 each from Save The Rhino Trust Namibia) backed by ranger field-log data, enabling direct funding of conservation outcomes. A public Test-Mode Environment is also offered for risk-free platform exploration.

Product overview

Wadappt is a direct-impact nature market operating as a single unified marketplace platform. The core product is the Wadappt Marketplace, which connects global capital markets with conservation projects through the purchase of Conservation Certificates backed by verified ranger field data. The platform also includes a Test-Mode Environment for sandbox exploration and filtering features powered by SDG Goals and Global Biodiversity Framework categorizations. All certificates are performance-based, issued only when verified field data meets strict thresholds, ensuring transparency and real conservation outcomes.

Differentiator

Problem solved

Functional benefit

Products and services

• Conservation Certificates (e.g., Namibian Black Rhino Guardianship Project Certificate) Tradeable, per-unit conservation certificates listed on the Wadappt marketplace that represent and finance participation in nature conservation projects (e.g., the Namibian Black Rhino Guardianship Project run by Save The Rhino Trust Namibia). Each certificate is backed by verified ranger field data and is offered to individuals and organizations seeking direct, transparent conservation impact.
• Test-Mode Environment Sandbox / risk-free test version of the Wadappt marketplace hosted at test.wadappt.io, populated with public test data, intended to let prospective users explore platform functionality before transacting on the live marketplace.

Quantifiable outcome

• Rangers evaluated on Effort (kilometres walked, days actively patrolling) and Deliverables (rhino sightings, diversity of individuals observed)
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

One partnership is on record.

• Save The Rhino Trust NamibiacoreStrategic or Co-development PartnerSave The Rhino Trust Namibia is a key conservation partner on the Wadappt marketplace, selling certificates through the Namibian Black Rhino Guardianship Project. The partnership enables direct financing of rhino conservation efforts, with rangers evaluated on effort metrics (kilometres walked, days actively patrolling) and deliverables (rhino sightings, diversity of individuals observed).

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Pachama: Marketplace platform that connects buyers to verified forest carbon credits using satellite and remote-sensing MRV. Directly comparable to Wadappt as a verified-environmental-outcome marketplace with technology-backed issuance, though focused on carbon rather than biodiversity.
• Patch: API-driven carbon credit marketplace serving developers and businesses. Comparable to Wadappt as a programmatic, technology-mediated marketplace for verified environmental credits with transparent unit pricing.
• Cloverly: Carbon credits API and marketplace for businesses. Comparable to Wadappt in operating a verified environmental-commodity marketplace with developer-grade distribution and transparent pricing per unit.
• NCX (Nori): Marketplace for verified carbon removal credits with transparent per-tonne pricing. Directly comparable as a verified environmental commodity exchange using outcome-based issuance tied to field data.
• Veritree: Verified reforestation and ecosystem restoration platform using field data and blockchain to authenticate tree-planting outcomes. Closely comparable as a marketplace issuing verifiable nature-restoration certificates tied to on-the-ground outcomes.

Broad incumbents

• World Wildlife Fund (WWF): Global wildlife conservation NGO with species-protection programmes and corporate partnerships. Comparable as an incumbent in wildlife and species conservation funding, providing scale and brand that any new marketplace entrant must compete against.
• Conservation International: Major global conservation NGO with impact-investing arms (e.g., Verde Ventures). Comparable as a large established player channelling capital into nature conservation outcomes, though via traditional grant and impact-invest vehicles rather than a consumer marketplace.
• South Pole Group: Large established carbon credit developer and climate solutions provider. Comparable as an incumbent in verified environmental commodity trading, offering a much broader portfolio than Wadappt's single-niche marketplace.
• Wildlife Conservation Society: Major conservation NGO operating global field programmes including wildlife protection. Comparable as an established channel for directing capital toward wildlife conservation outcomes that competes for the same end-buyer wallet.

Others

• Save The Rhino Trust Namibia: Wadappt's primary conservation partner and on-the-ground operator running the Namibian Black Rhino Guardianship Project. Not a competitor; included as the closest ecosystem counterpart and the supply-side anchor for Wadappt's current product.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/wadappt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wadappt