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FSN Corp.

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uuid003ip4b

Namestring
FSN Corp.
Legal namestring
FSN Corp.
Websiteurl
fsn.co.kr
Company typeenum
Public
Founded yearint
2007
Descriptiontext

FSN Corp. is a KOSDAQ-listed (214270) South Korean digital marketing group headquartered in Seoul that operates across three integrated verticals — Marketing, Brand, and Platform — and is pivoting into a fourth Life AI vertical through its 2024 acquisition of Hyper Corporation (formerly Medifron). The Marketing vertical comprises seven wholly-owned digital advertising and data-driven marketing subsidiaries (Adqua Interactive, Cauly, Doohub, Motherbrain, NMg, Recobell, and Futuredime) that provide advertising solutions to Korean brands and platforms seeking global expansion. The Brand vertical functions as a brand aggregator centered on subsidiary Boosters, which operates a co-prosperity business model sharing marketing costs and performance profits with partner brands, and includes Lingti, Le Muton, and three partnership brands (Fronttoline, Sunlike, Gayagamso). The Platform vertical operates consumer platforms Dadamo, Dadamomani, and Sokdak.

The company's underlying technology stack combines digital marketing infrastructure with the newly integrated bio healthcare and life sciences capabilities of Hyper Corporation, which targets AI-powered solutions for the aging population and low birth rate industries in South Korea. Disclosed AI capability types include generative AI and predictive analytics, though no proprietary models, patents, or third-party benchmarks are documented. FSN's go-to-motion is direct enterprise partnerships with Korean brands and platforms, with marketing channels concentrated on Naver Blog, Instagram, and Facebook for top-of-funnel engagement.

The revenue model is not publicly disclosed in pricing detail, but operating evidence indicates performance-based economics through the Boosters co-prosperity model, augmented by traditional digital advertising revenue across the marketing subsidiaries. Boosters is the dominant growth engine, with Q2 2026 record sales of 61.1 billion won and operating profit of 13.1 billion won (21.4% operating margin), projected 2025 sales of approximately 200 billion won, and a stated medium-term goal of 500 billion won in sales within three years. The Hyper Corporation acquisition is the primary vector for entering the life AI market, positioning FSN as a hybrid digital-marketing-and-life-sciences group rather than a pure-play marketing company.

Short descriptiontext

FSN Corp. is a KOSDAQ-listed South Korean digital marketing group operating across Marketing, Brand, and Platform verticals, with wholly-owned subsidiaries providing advertising services, brand aggregation via Boosters' co-prosperity model, and consumer platforms, now expanding into life sciences AI through its acquisition of Hyper Corporation.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersSeoul, South Korea
HQ citystring
Seoul
HQ countrystring
South Korea
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital marketing services, brand aggregation, mobile ad tech platforms, marketing technology solutions, K-brand global expansion
NAICS code1 code
  • Advertising Agencies541810
Product category
Digital Marketing Services
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Operations, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 13 records shown
1Adqua Interactive
Description

Marketing subsidiary of FSN specializing in digital advertising services.

fsn.co.kr:443
+12 more records
Core offering1 text field

FSN Corp. is a KOSDAQ-listed digital marketing group providing advertising marketing and technology services, brand aggregation, and platform services across Korea. Through wholly-owned subsidiaries, FSN delivers digital marketing solutions (Adqua Interactive, Cauly, Doohub, Motherbrain, NMg, Recobell, Futuredime), brand acceleration via a co-prosperity model (Boosters, Lingti, Le Muton), and consumer platforms (Dadamo, Sokdak). It also operates Life AI solutions combining bio healthcare with AI technology following the acquisition of Hyper Corporation (formerly Medifron).

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Boosters achieved 36.9% year-on-year operating profit surge with 21.4% operating margin in Q2 2026
+1 more record
Product overview1 text field

FSN Corp. is a KOSDAQ-listed company operating as a digital marketing infrastructure, brand aggregator, and platform provider. The company operates across three main business segments: Marketing (7 digital marketing services including Adqua Interactive, Kauli, Dohub, Motherbrain, NMG, Recovel, and Futuredime), Brand (including subsidiary Boosters focused on co-prosperity brand partnerships, as well as Lingti and Le Muton, plus partnership brands Fronttoline, Sunlike, and Gaya Amso), and Platform (including Dadamo, Dadamo MNDY, and Sokdak). FSN completed the acquisition of Hyper Corporation (formerly Medifron) to expand into life AI solutions combining bio healthcare with AI technology, targeting the aging and low birth rate industries.

Product and service1 record
1Adqua Interactive (애드쿠아 인터렉티브)
Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-07-01
Description

FSN completed acquisition of Hyper Corporation (formerly Medifron) through capital increase. The acquisition aims to combine Medifron's bio healthcare capabilities with FSN's marketing and technology expertise to develop next-generation AI solutions for life sciences. Hyper Corporation is expanding into aging and low birth rate industries through strategic acquisitions and content development.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Global advertising holding company offering integrated marketing, brand, and digital transformation services across multiple verticals. Highly comparable to FSN's structure of multiple marketing subsidiaries and brand acceleration services, though at much larger scale.

TypeBroad incumbent
Description

Korean internet platform company with messaging, advertising, content, and commerce businesses. Comparable to FSN's platform subsidiaries (Dadamo, Sokdak) and integrated marketing-services business model, though at significantly larger scale.

TypeEmerging player
Description

Digital media measurement and analytics platform for advertising verification and performance. Comparable as a specialized technology provider serving digital advertising workflows, similar to FSN's data-driven marketing subsidiaries like Motherbrain.

TypeBroad incumbent
Description

Korean internet platform company with search, advertising, content, and commerce businesses. Comparable to FSN as a Korean-listed digital conglomerate combining platform services with advertising-supported business models.

TypeRegional player
Description

Japan's second-largest advertising agency group with integrated digital marketing, brand, and content capabilities. Comparable to FSN as a regional Asian advertising conglomerate with similar full-service marketing and brand-building offerings.

TypeRegional player
Description

Korean tech company providing marketing, payment, gaming, and platform services. Comparable as a Korean-headquartered multi-vertical digital business with marketing and platform segments similar to FSN.

TypeDirect peer
Description

Independent sell-side advertising platform providing programmatic technology for digital advertising. Comparable to FSN's marketing technology infrastructure that powers digital ad delivery and monetization.

TypeDirect peer
Description

Global programmatic advertising technology platform serving advertisers and agencies. Comparable to FSN's marketing subsidiary offerings (Cauly, Adqua Interactive) which provide digital advertising infrastructure and solutions.

TypeDirect peer
Description

Programmatic advertising technology company providing digital ad processing and monetization solutions. Comparable as an ad tech platform serving the same digital marketing ecosystem as FSN's marketing subsidiaries.

TypeEmerging player
Description

Chinese beauty brand aggregator operating multiple consumer beauty brands. Comparable to Boosters' brand aggregator model in the K-beauty space, particularly regarding shared marketing infrastructure and multi-brand portfolio strategy.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability2 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries17 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

FSN Corp.

Digital Marketing Servicesfsn.co.kr

FSN Corp. is a KOSDAQ-listed South Korean digital marketing group operating across Marketing, Brand, and Platform verticals, with wholly-owned subsidiaries providing advertising services, brand aggregation via Boosters' co-prosperity model, and consumer platforms, now expanding into life sciences AI through its acquisition of Hyper Corporation.

What FSN Corp. does

FSN Corp. is a KOSDAQ-listed (214270) South Korean digital marketing group headquartered in Seoul that operates across three integrated verticals — Marketing, Brand, and Platform — and is pivoting into a fourth Life AI vertical through its 2024 acquisition of Hyper Corporation (formerly Medifron). The Marketing vertical comprises seven wholly-owned digital advertising and data-driven marketing subsidiaries (Adqua Interactive, Cauly, Doohub, Motherbrain, NMg, Recobell, and Futuredime) that provide advertising solutions to Korean brands and platforms seeking global expansion. The Brand vertical functions as a brand aggregator centered on subsidiary Boosters, which operates a co-prosperity business model sharing marketing costs and performance profits with partner brands, and includes Lingti, Le Muton, and three partnership brands (Fronttoline, Sunlike, Gayagamso). The Platform vertical operates consumer platforms Dadamo, Dadamomani, and Sokdak.

The company's underlying technology stack combines digital marketing infrastructure with the newly integrated bio healthcare and life sciences capabilities of Hyper Corporation, which targets AI-powered solutions for the aging population and low birth rate industries in South Korea. Disclosed AI capability types include generative AI and predictive analytics, though no proprietary models, patents, or third-party benchmarks are documented. FSN's go-to-motion is direct enterprise partnerships with Korean brands and platforms, with marketing channels concentrated on Naver Blog, Instagram, and Facebook for top-of-funnel engagement.

The revenue model is not publicly disclosed in pricing detail, but operating evidence indicates performance-based economics through the Boosters co-prosperity model, augmented by traditional digital advertising revenue across the marketing subsidiaries. Boosters is the dominant growth engine, with Q2 2026 record sales of 61.1 billion won and operating profit of 13.1 billion won (21.4% operating margin), projected 2025 sales of approximately 200 billion won, and a stated medium-term goal of 500 billion won in sales within three years. The Hyper Corporation acquisition is the primary vector for entering the life AI market, positioning FSN as a hybrid digital-marketing-and-life-sciences group rather than a pure-play marketing company.

FSN Corp. firmographics

Firmographics
Name
FSN Corp.
Legal name
FSN Corp.
Website
https://fsn.co.kr
Company type
Public
Founded year
2007
Operating status
Operating
Headcount range
101–250 employees
Short description
FSN Corp. is a KOSDAQ-listed South Korean digital marketing group operating across Marketing, Brand, and Platform verticals, with wholly-owned subsidiaries providing advertising services, brand aggregation via Boosters' co-prosperity model, and consumer platforms, now expanding into life sciences AI through its acquisition of Hyper Corporation.
Ownership category
akta.pro rank

Where FSN Corp. is headquartered

Location

Headquarters

HQ city
Seoul
HQ country
South Korea
HQ region
Asia

Offices1 record

Markets served

FSN Corp. business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Technology or R&D

Distribution channels1 record

Marketing channels3 records

FSN Corp. product offering

Product offering

Core offering

FSN Corp. is a KOSDAQ-listed digital marketing group providing advertising marketing and technology services, brand aggregation, and platform services across Korea. Through wholly-owned subsidiaries, FSN delivers digital marketing solutions (Adqua Interactive, Cauly, Doohub, Motherbrain, NMg, Recobell, Futuredime), brand acceleration via a co-prosperity model (Boosters, Lingti, Le Muton), and consumer platforms (Dadamo, Sokdak). It also operates Life AI solutions combining bio healthcare with AI technology following the acquisition of Hyper Corporation (formerly Medifron).

Product overview

FSN Corp. is a KOSDAQ-listed company operating as a digital marketing infrastructure, brand aggregator, and platform provider. The company operates across three main business segments: Marketing (7 digital marketing services including Adqua Interactive, Kauli, Dohub, Motherbrain, NMG, Recovel, and Futuredime), Brand (including subsidiary Boosters focused on co-prosperity brand partnerships, as well as Lingti and Le Muton, plus partnership brands Fronttoline, Sunlike, and Gaya Amso), and Platform (including Dadamo, Dadamo MNDY, and Sokdak). FSN completed the acquisition of Hyper Corporation (formerly Medifron) to expand into life AI solutions combining bio healthcare with AI technology, targeting the aging and low birth rate industries.

Differentiator

Problem solved

Functional benefit

Brands

  • Adqua Interactive: Marketing subsidiary of FSN specializing in digital advertising services.
  • Cauly
  • Doohub
  • Motherbrain
  • NMg
  • Recobell
  • Futuredime
  • Boosters
  • Lingti
  • Le Muton
  • Dadamo
  • Dadamomani
  • Sokdak

Products and services

  • Adqua Interactive (애드쿠아 인터렉티브)

Quantifiable outcome

  • Boosters achieved 36.9% year-on-year operating profit surge with 21.4% operating margin in Q2 2026
  • +1 more outcomes

Companies that use FSN Corp.

Customer profile

Segments4 records

Ideal customer profiles2 records

FSN Corp. technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

FSN Corp. partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Hyper Corporation (formerly Medifron)coreStrategic or Co-development Partner · 1 July 2024FSN completed acquisition of Hyper Corporation (formerly Medifron) through capital increase. The acquisition aims to combine Medifron's bio healthcare capabilities with FSN's marketing and technology expertise to develop next-generation AI solutions for life sciences. Hyper Corporation is expanding into aging and low birth rate industries through strategic acquisitions and content development.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

FSN Corp. competitors and assessment

Company assessment

Direct peers

  • Dentsu: Global advertising holding company offering integrated marketing, brand, and digital transformation services across multiple verticals. Highly comparable to FSN's structure of multiple marketing subsidiaries and brand acceleration services, though at much larger scale.
  • Magnite: Independent sell-side advertising platform providing programmatic technology for digital advertising. Comparable to FSN's marketing technology infrastructure that powers digital ad delivery and monetization.
  • The Trade Desk: Global programmatic advertising technology platform serving advertisers and agencies. Comparable to FSN's marketing subsidiary offerings (Cauly, Adqua Interactive) which provide digital advertising infrastructure and solutions.
  • PubMatic: Programmatic advertising technology company providing digital ad processing and monetization solutions. Comparable as an ad tech platform serving the same digital marketing ecosystem as FSN's marketing subsidiaries.

Broad incumbents

  • Kakao Corp. Korean internet platform company with messaging, advertising, content, and commerce businesses. Comparable to FSN's platform subsidiaries (Dadamo, Sokdak) and integrated marketing-services business model, though at significantly larger scale.
  • Naver Corporation: Korean internet platform company with search, advertising, content, and commerce businesses. Comparable to FSN as a Korean-listed digital conglomerate combining platform services with advertising-supported business models.

Emerging players

  • DoubleVerify: Digital media measurement and analytics platform for advertising verification and performance. Comparable as a specialized technology provider serving digital advertising workflows, similar to FSN's data-driven marketing subsidiaries like Motherbrain.
  • Yatsen Holding: Chinese beauty brand aggregator operating multiple consumer beauty brands. Comparable to Boosters' brand aggregator model in the K-beauty space, particularly regarding shared marketing infrastructure and multi-brand portfolio strategy.

Regional players

  • Hakuhodo DY Holdings: Japan's second-largest advertising agency group with integrated digital marketing, brand, and content capabilities. Comparable to FSN as a regional Asian advertising conglomerate with similar full-service marketing and brand-building offerings.
  • NHN Corporation: Korean tech company providing marketing, payment, gaming, and platform services. Comparable as a Korean-headquartered multi-vertical digital business with marketing and platform segments similar to FSN.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

FSN Corp. social profiles

Digital presence

FSN Corp. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

FSN Corp. leadership team

Management profile

Number of profiles

FSN Corp. subsidiaries and ownership

Company hierarchy

Subsidiaries17 records

FSN Corp. funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

FSN Corp. M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FSN Corp.

What does FSN Corp. do?

FSN Corp. is a KOSDAQ-listed digital marketing group providing advertising marketing and technology services, brand aggregation, and platform services across Korea. Through wholly-owned subsidiaries, FSN delivers digital marketing solutions (Adqua Interactive, Cauly, Doohub, Motherbrain, NMg, Recobell, Futuredime), brand acceleration via a co-prosperity model (Boosters, Lingti, Le Muton), and consumer platforms (Dadamo, Sokdak). It also operates Life AI solutions combining bio healthcare with AI technology following the acquisition of Hyper Corporation (formerly Medifron).

Is FSN Corp. a public or private company?

FSN Corp. is a public company. It is classified as public and is currently operating.

When was FSN Corp. founded?

FSN Corp. was founded in 2007. It employs 101 to 250 people.

Where is FSN Corp. based?

FSN Corp. is headquartered in Seoul, South Korea, in the Asia region.

Who are FSN Corp.'s main competitors?

Direct peers on record are Dentsu, Magnite, The Trade Desk and PubMatic. Broad incumbents are Kakao Corp. and Naver Corporation. Emerging players are DoubleVerify and Yatsen Holding. Regional players are Hakuhodo DY Holdings and NHN Corporation.

Does FSN Corp. have an API?

No public API is recorded for FSN Corp..

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Live signals
NaverFSN 자회사 NMG, 게임사이트·디스코드와 ‘G3 서울 포럼 2026’ 개최NMG, a FSN subsidiary, will host the G3 Seoul Forum 2026 on June 16 in Seoul with Gamesight and Discord. The event aims to help Korean game companies attract global users and develop region-specific marketing strategies. Registration is free and open until June 15.NateFSN 자회사 NMG, 게임사이트·디스코드와 'G3 서울 포럼' 개최 : 네이트 뉴스NMG, a FSN subsidiary, will host the G3 Seoul Forum 2026 on Jan 16 in Seoul with Gamesight and Discord. The event covers PC/console game marketing trends, data-driven strategies, and overseas expansion. NMG will expand its marketing services to support domestic game companies' global entry.Naver"게임 광고, 실제 구매로 이어졌나"…NMG, 美 게임사이트와 맞손NMG, a subsidiary of FSN, was selected as the official partner for GameSite's PC and console game attribution solution. The partnership will supply attribution technology to domestic game companies and offer integrated marketing services for overseas expansion. GameSite's solution is used by 17 of the top 25 global PC and console game companies.NateFSN 자회사 NMG, 게임사이트 공식 파트너 선정…게임사 해외진출 지원 : 네이트 뉴스NMG, a subsidiary of FSN, was selected as Gamesight's official partner on July 7. The partnership will supply Gamesight's attribution solution to domestic game companies, including integrated services for overseas expansion. NMG plans to expand its business targeting game companies preparing for global launches.Thebell[i-point] FSN 자회사 부스터즈, 200억 투자 유치FSN's subsidiary Boosters completed a 20 billion won investment from SBI Investment, aiming for a post-value of 200 billion won. The company reported cumulative revenue of 168.9 billion won and operating profit of 30.5 billion won by October. CEO Seo Jeong-kyo said the investment supports growth toward a 1 trillion won corporate value within three years.FsnNEWSFSN has finalized its acquisition of Hyper Corporation, establishing a two-track system to enhance its business in life AI solutions and marketing. This acquisition is expected to accelerate growth in the low birth rate and aging industry, with FSN planning to leverage Hyper Corporation's healthcare capabilities alongside its own tech expertise. The move positions FSN for potential reassessment of corporate value as it enters the promising future business of life AI solutions.MtFSN, 하이퍼코퍼레이션 인수 완료..."라이프 AI 솔루션 사업 진출"FSN announced on the 1st that it has completed the acquisition of Hyper Corporation, formerly Medifron, by participating in a third-party allocation capital increase. The strategic goal is to merge Medifron's bio healthcare capabilities with FSN's marketing and tech expertise to enhance their life AI solution business. FSN aims to capitalize on this acquisition by restructuring its accelerator business and expanding into new initiatives, addressing industry challenges related to low birth rates and aging.Thebell[i-point] FSN, 하이퍼코퍼레이션 인수 마무리FSN completed the acquisition of Hyper Corporation (formerly Medifron) through a third-party share allocation, establishing a dual-business structure combining FSN's advertising marketing with Hyper Corp's life AI solutions. Hyper Corporation is expanding its portfolio by integrating tech affiliates and acquiring senior membership clubs to target the aging industry. FSN management anticipates that this strategic diversification will lead to a reassessment of the company's undervalued corporate status.PR NewswireFSN's subsidiary Fingerlabs collaborates with B Star Company on 'Ms. Trot 3' Web 3.0 content creationFingerlabs, a subsidiary of KOSDAQ-listed FSN (214270), has entered into a strategic partnership with B Star Company, the integrated entertainment subsidiary of TV Chosun, to produce and distribute Web 3.0 content for 'Ms. Trot 3', a leading talent competition scheduled to premiere in the first half of next year. Xclusive, Fingerlabs' Web 3.0 content distribution platform, will handle the exploration, creation, distribution, and associated marketing of the content. The partnership builds on the success of 'Mr. Trot 2', which achieved up to 24% viewership ratings, and positions Xclusive to expand its footprint in the Web 3.0 content market alongside other upcoming releases like 'Begins Youth' drama.BenzingaWEEX Raises $100M Valuation in Funding Round Led by South Korean Digital Marketing Giant FSNCryptocurrency exchange WEEX has announced a funding round that has led to a valuation of $100 million, with South Korean digital marketing giant FSN acting as the lead investor. The funds will primarily be used by WEEX to expand its presence in the cryptocurrency market and enhance user security measures. If successful, this investment could create synergies with FSN's existing Web3 businesses, promoting growth in technology and global reach for both companies.