beIN SPORTS
beIN SPORTS is a global sports broadcasting network delivering premium live sports — FIFA World Cup, F1, La Liga, Ligue 1, AFCON, Roland-Garros — via linear TV and OTT streaming to consumers and distributors across MENA, North America, France, and APAC.
- Company typePrivate
- Founded2012
- HeadquartersSingapore, Singapore
- Headcount1,001–5,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What beIN SPORTS does
beIN SPORTS is a privately held global sports broadcasting network founded in 2012 and operated under beIN Media Group, delivering premium live sports content to consumer and enterprise audiences across the Middle East and North Africa, North America, Western Europe (notably France, with additional presence in the UK, Belgium, Switzerland, and Australia), and Asia Pacific (Singapore, Thailand, Indonesia). The company's portfolio centers on the linear beIN SPORTS television network and is complemented by beIN SPORTS CONNECT, an over-the-top subscription streaming service available on web, iOS, Android, Roku, Android TV, tvOS, and Fire TV; TOD by beIN, a MENA-focused streaming platform; beIN SPORTS XTRA, a free ad-supported streaming channel; and the Spanish-language beIN SPORTS en Español. Underlying technology is encrypted satellite distribution paired with multi-device OTT delivery, supporting both Full HD and Ultra HD HDR broadcasts in MENA.
The business model combines recurring subscription revenue from direct satellite subscribers (MENA), beIN CONNECT and TOD streaming subscribers, and network distribution fees from cable and satellite TV providers in the US and Canada, with rights licensing fees from enterprise counterparties for content syndication. beIN SPORTS monetizes a portfolio of exclusive multi-year broadcast rights including the FIFA World Cup (2026 and 2030), Formula 1 across 10 APAC markets through 2030, La Liga, Ligue 1, AFCON, Copa Libertadores, Roland-Garros, and the British & Irish Lions Tour 2025 in MENA. Customer segments are geographically organized: sports fans in MENA (primary), sports fans in the US and Canada seeking international football (primary), and French viewers subscribing through legitimate beIN Sports France amid ongoing anti-piracy enforcement. Distribution channels include direct-to-consumer streaming, satellite subscriptions, cable/satellite TV provider partnerships, sports bars and fan-zone public screenings during major tournaments, and B2B media rights sub-licensing.
beIN SPORTS firmographics
Firmographics- Name
- beIN SPORTS
- Legal name
- beIN SPORTS
- Website
- https://bein.net
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- beIN SPORTS is a global sports broadcasting network delivering premium live sports — FIFA World Cup, F1, La Liga, Ligue 1, AFCON, Roland-Garros — via linear TV and OTT streaming to consumers and distributors across MENA, North America, France, and APAC.
- Ownership category
- akta.pro rank
beIN SPORTS industry classification
Industry- Product category
- Sports Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Television Broadcasting Stations (516120), Radio and Television Broadcasting Stations (5161)
- SIC
- Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- International Sports Broadcasters & Rights Networks (MPABAJAE)
- akta.pro secondary industries
- Sports Streaming Distribution & App Platforms (CTV, Mobile, Web) (MPAKAOAL), Sports FAST Channels & Free Ad-Supported Streaming (MPAKAOAD), Sports Cable Networks (MPABAFAD)
Keywords
Where beIN SPORTS is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices3 records
Markets served
beIN SPORTS business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Satellite TV Subscriptions: Direct satellite subscription service for MENA region viewers to access live sports content including all 104 FIFA World Cup matches
- beIN CONNECT Streaming: Streaming platform allowing subscribers to access sports content on connected devices, with the FIFA World Cup broadcast via beIN SPORTS and beIN CONNECT
- TOD by beIN Streaming: Streaming service for accessing sports content in the MENA region
- Broadcast Rights Licensing: Revenue from licensing broadcast rights for Formula 1, La Liga, Ligue 1, and other sports properties across multiple territories including APAC markets
- Network Distribution Fees: Fees from cable and satellite TV providers carrying beIN SPORTS content in the US market for sports including Copa Libertadores and La Liga
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | beIN CONNECT Subscription |
| Subscription | Monthly | Cable/Satellite TV Provider Access |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels5 records
beIN SPORTS product offering
Product offeringCore offering
beIN SPORTS operates a global network of premium sports television channels and companion streaming platforms that broadcast live and on-demand sports content. The company holds exclusive regional broadcast rights for marquee properties such as the FIFA World Cup, La Liga, Ligue 1, Formula 1, AFCON, Copa Libertadores, and Roland-Garros, delivering coverage through encrypted satellite TV, the beIN CONNECT streaming service, and TOD by beIN across MENA, North America, France, and parts of APAC.
Product overview
beIN SPORTS is a sports media company operating a portfolio of products spanning linear television networks, streaming platforms, and digital services. The core offering is the beIN SPORTS television network broadcasting premium sports content (football, tennis, motorsport, and more) across MENA, USA, Canada, France, and Australia. The company complements its linear channels with two streaming platforms: beIN SPORTS CONNECT (subscription-based OTT service accessible via web, mobile, and connected TV devices including Roku, Android TV, tvOS, and Fire TV) and TOD by beIN (available in the MENA region). Additional products include beIN SPORTS XTRA (free ad-supported streaming) and beIN SPORTS en Español (Spanish-language network). The company holds extensive broadcast rights including FIFA World Cup (2026, 2030), Formula 1 in Asia Pacific through 2030, AFCON, Copa Libertadores, La Liga, and Roland-Garros.
Differentiator
Problem solved
Functional benefit
Products and services
- beIN SPORTS Premium sports television network offering live broadcasts of major sporting events including football, tennis, motorsport, and other sports across multiple regions including MENA, USA, Canada, France, and Australia.
- beIN SPORTS CONNECT Over-the-top (OTT) subscription streaming service allowing subscribers to watch beIN SPORTS content live and on-demand via web, mobile apps (iOS, Android), and connected TV platforms (Roku, Android TV, tvOS, Fire TV).
- TOD by beIN Sports streaming platform available in the Middle East and North Africa region, offering subscribers on-demand access to beIN SPORTS content.
- beIN SPORTS XTRA Free ad-supported sports streaming channel offering additional sports content, available in both English and Spanish language variants.
- beIN SPORTS en Español Spanish-language version of the beIN SPORTS network providing sports broadcasting in Spanish for the US market.
Quantifiable outcome
- 3.45 billion cumulative viewership for AFCON 2025 with 127% increase from 2023
- +3 more outcomes
Companies that use beIN SPORTS
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
beIN SPORTS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
beIN SPORTS partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- World Fencing League (WFL)minorbeIN Sports is one of the global streaming partners for the World Fencing League, alongside DAZN, CNBC, and TrillerTV. The new professional fencing league debuted in Los Angeles with Olympic-level fencers competing across two teams for $100,000 prizes.
- La LigacoreLa Liga initiated anti-piracy court ruling with support from beIN Sports France, leading to blocking of 35 pirate IPTV streaming sites. beIN Sports is the broadcaster for La Liga content in France and MENA regions.
- Formula 1coreBeIN Sports has extended its broadcast partnership with Formula 1 through the 2030 season, covering 10 Asian markets including Singapore, Thailand, and Indonesia. The deal grants BeIN Asia Pacific rights to broadcast F1, Formula 2, Formula 3, F1 Academy, and Porsche Super Cup on its linear networks and streaming app. BeIN reported consistent double-digit year-on-year audience growth over the past three years, underscoring the sport's expanding appeal in the region.
- Nine Network (Australia)coreMedia rights agreement with Australia's Nine broadcaster for British & Irish Lions Tour 2025, with beIN Sports covering the MENA region for the tour that achieved record attendance of 504,867 across 10 matches.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
beIN SPORTS competitors and assessment
Company assessmentEmerging players
- Amazon Prime Video Sports: Tech giant entering sports rights space (NFL Thursday Night Football, Premier League in UK). Comparable as a deep-pocketed bidder competing for the same premium sports rights beIN relies on.
- Apple TV+ (MLS Season Pass): Tech entrant offering direct-to-consumer sports streaming (10-year MLS deal). Comparable as emerging streaming-first sports distribution model that pressures traditional pay-TV economics.
Broad incumbents
- Fox Sports: US and regional sports broadcaster offering linear and streaming sports coverage. Comparable in cable distribution model and premium sports rights acquisition, with whom beIN competes for international football rights.
- Sky Sports: Premier UK/European sports broadcaster under Comcast, offering linear and streaming sports. Comparable in premium sports rights portfolio depth and multi-region pay-TV distribution model.
- ESPN (Disney): Dominant US sports broadcaster offering linear and streaming sports across multiple properties. Comparable as the benchmark global sports media brand that beIN competes with for rights and audience attention.
- TNT Sports (Warner Bros. Discovery): Global sports broadcaster with European and Latin American sports rights including UEFA Champions League. Comparable in multi-region premium sports rights portfolio and streaming distribution via discovery+.
Regional players
- SuperSport (MultiChoice): Pan-African sports broadcaster offering premium sports content across sub-Saharan Africa. Comparable as a regional pay-TV sports broadcaster reliant on rights deals for football and international tournaments.
- Star Sports (Disney Star): Leading South Asian sports broadcaster operating across India and surrounding markets. Comparable as regional sports broadcaster in adjacent APAC geographies competing for rights and audience share.
Direct peers
- DAZN: Global sports streaming platform operating across multiple regions with subscription-based sports content. Direct competitor in OTT sports distribution and partner alongside beIN on World Fencing League rights.
- Canal+: French pay-TV operator that owns and broadcasts major sports rights (Ligue 1, Premier League). Direct competitor to beIN Sports France for premium French and European sports rights.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
beIN SPORTS social profiles
Digital presencebeIN SPORTS financial estimates
Financial estimateRevenue estimate
Valuation estimate
beIN SPORTS leadership team
Management profileNumber of profiles
beIN SPORTS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
beIN SPORTS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about beIN SPORTS
What does beIN SPORTS do?
beIN SPORTS operates a global network of premium sports television channels and companion streaming platforms that broadcast live and on-demand sports content. The company holds exclusive regional broadcast rights for marquee properties such as the FIFA World Cup, La Liga, Ligue 1, Formula 1, AFCON, Copa Libertadores, and Roland-Garros, delivering coverage through encrypted satellite TV, the beIN CONNECT streaming service, and TOD by beIN across MENA, North America, France, and parts of APAC.
Is beIN SPORTS a public or private company?
beIN SPORTS is a private company. It is classified as corporate owned and is currently operating.
When was beIN SPORTS founded?
beIN SPORTS was founded in 2012. It employs 1,001 to 5,000 people.
Where is beIN SPORTS based?
beIN SPORTS is headquartered in Singapore, Singapore, in the Asia region.
How does beIN SPORTS make money?
Five revenue lines are on record. Satellite TV Subscriptions are the primary driver. The others are beIN CONNECT Streaming, TOD by beIN Streaming, broadcast Rights Licensing and network Distribution Fees.
Who are beIN SPORTS's main competitors?
Emerging players on record are Amazon Prime Video Sports and Apple TV+ (MLS Season Pass). Broad incumbents are Fox Sports, Sky Sports, ESPN (Disney) and TNT Sports (Warner Bros. Discovery). Regional players are SuperSport (MultiChoice) and Star Sports (Disney Star). Direct peers are DAZN and Canal+.
Does beIN SPORTS have an API?
No public API is recorded for beIN SPORTS.
What industry is beIN SPORTS in?
beIN SPORTS's product category is Sports Broadcasting. Its primary akta.pro industry code is MPABAJAE, International Sports Broadcasters & Rights Networks, with a secondary code of MPAKAOAL, Sports Streaming Distribution & App Platforms (CTV, Mobile, Web). Its NAICS code is 51612 and its SIC code is 4833.