Prime Dental Products
Prime Dental Products Pvt. Ltd. is an India-based manufacturer and importer of dental medical devices, founded in 1987, producing 70+ proprietary endodontic and restorative formulations and distributing international dental brands (Morita, Microdont, Overfibers) to over 7,500 dentists monthly through 500+ pan-India dealers.
- Company typePrivate
- Founded1987
- HeadquartersThane, India
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Prime Dental Products does
Prime Dental Products Pvt. Ltd. is an India-based manufacturer and importer of dental medical devices and consumables founded in 1987 by Mr. Bharat Thakkar and Dr. Paresh Thakkar. Operating from an ISO 13485:2016 certified 13,000 sq. ft. manufacturing facility in the MIDC Wagle Industrial Estate in Thane, Maharashtra, the company produces a broad catalog of endodontic, conservative, prosthodontic, and miscellaneous dental materials under its own proprietary formulations, and markets imported international brands in parallel. Its product portfolio spans over 70 in-house formulations including RC Help (EDTA-based canal lubricating paste), RC Seal (epoxy bonded root canal sealant), Restorite Composite Kits (R. Flow Viscous, Bulk Fill Flowable, R. Micro Hybrid, R. Nano Hybrid, Bulk Fill Packable), 17% EDTA Dent Wash, and Sodium Hypochlorite in 3% and 5.25% strengths.
The company sells primarily to dental practitioners across India via what it describes as the country's widest dealer network (30+ distributors and 500+ dealers reaching approximately 7,500 dentists every month), and reaches international markets through overseas trade partners and participation in major exhibitions including World Dental Show, Expodent International India, and AEEDC Dubai. Beyond its proprietary line, Prime Dental imports and distributes flagship international brands in India — Morita endodontic motors and apex locators (Japan), Microdont diamond burs (Brazil), Overfibers Hi-Rem Posts (Italy), and dental chair units under its own brand.
Prime Dental is a privately held, family-owned business. Its revenue model rests on two streams: manufacturing and selling proprietary dental materials (one-time purchase, B2B through dealers) and importing and reselling third-party dental hardware. Pricing is not publicly disclosed and follows a quote-based B2B medical device convention. Mr. Tanay Thakkar (Manufacturing & R&D Director, holding an MSc in Dental Materials from the University of Sheffield) and Mr. Jay Thakkar (Business Development Director, MSc in Business Management from Sheffield), both from the second generation, have joined the founders in leadership, formalizing a generational transition. The company has received the Sushruta Award for excellence in dental products manufacturing and has been continuously operating since founding, with no disclosed external funding or institutional investors.
Prime Dental Products firmographics
Firmographics- Name
- Prime Dental Products
- Legal name
- Prime Dental Products Pvt. Ltd.
- Website
- https://prime-dental.in
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Prime Dental Products Pvt. Ltd. is an India-based manufacturer and importer of dental medical devices, founded in 1987, producing 70+ proprietary endodontic and restorative formulations and distributing international dental brands (Morita, Microdont, Overfibers) to over 7,500 dentists monthly through 500+ pan-India dealers.
- Ownership category
- akta.pro rank
Where Prime Dental Products is headquartered
LocationHeadquarters
- HQ city
- Thane
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Prime Dental Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Dental Medical Devices Manufacturing: Manufacturing and selling proprietary dental products including endodontic, prosthodontic, and conservative dental materials. Products are sold through dealer networks in India and through overseas trade partners internationally.
- Imported Dental Equipment Distribution: Importing and distributing international dental brands including Morita (Japan), Microdont (Brazil), and Overfibers (Italy) dental products in the Indian market.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Prime Dental Products product offering
Product offeringCore offering
Prime Dental Products manufactures and markets proprietary dental medical devices and consumables for endodontic, prosthodontic, and conservative dentistry procedures. The company produces in-house formulations such as RC Help lubricating paste, RC Seal root canal sealant, Sodium Hypochlorite solutions, Restorite composite kits, and Dent Wash/Dent Dry agents, while also importing and distributing branded dental equipment (Morita endodontic motors, Microdont diamond burs, Overfibers posts, dental chair units) in the Indian market via a pan-India dealer network.
Product overview
Prime Dental Products Pvt Ltd is a manufacturer and importer of dental medical devices established in 1987. The company operates from an ISO 13485:2016 certified 13,000 sq. ft. manufacturing facility in MIDC Wagle Industrial Estate, Thane, Maharashtra. Their product portfolio consists of three main categories: (1) Manufactured Products - including Endodontic Products (RC Help, RC Seal, RC Twents, Sodium Hypochlorite, RC Solve), Conservative Products (Dent Wash, Dent Dry, TMP-RS, Restorite Composite Kits), Prosthodontic Products, and Miscellaneous items; (2) Marketed Products under PRIME brand (X-Ray Film, Cord, Disposables), Allure Hand Pieces, and Integrated Endodontics with Dr Anish Naware; (3) Imported/Marketed Products including Dental Chair Units, Microdont Diamond Burs from Brazil, Overfibers Hi-Rem Posts from Italy, and Morita Endo Motors & Apex Locators from Japan. The company serves dental professionals across India through an extensive dealer network and internationally through overseas trade partners.
Differentiator
Problem solved
Functional benefit
Products and services
- RC Help Gold standard EDTA-based lubricating paste for root canal biomechanical preparation; contains EDTA for dentin chelation and carbamide peroxide for canal cleansing; formulated free of silica to extend RCT instrument life; for dental practitioners performing endodontic procedures.
- RC Seal Epoxy bonded root canal sealant in powder and liquid form; virtually formaldehyde free, shrink free set, and eugenol free; for dental practitioners performing root canal obturation.
- RC Twents Irrigation needle with two side vents (10 pcs per pack) designed to avoid pushing irrigation fluid apically during root canal treatment; for dental practitioners performing endodontic irrigation.
- Sodium Hypochlorite Sodium hypochlorite solution available in 3% and 5.25% strengths with mint aroma and pH buffer for pulpal debris digestion during endodontic irrigation; for dental practitioners performing root canal treatment.
- RC Solve Orange oil derivative (15ml) for dissolving gutta-percha and zinc oxide cement during root canal retreatment without irritating soft tissue; for dental practitioners performing endodontic revision procedures.
- Dent Wash Aqueous 17% EDTA solution (30ml) for smear layer removal used prior to dentin bonding and root canal sealing; for dental practitioners performing endodontic and conservative procedures.
- Dent Dry Dentin drying and cleansing agent for degreasing and drying moist dentin surfaces before filling; for dental practitioners performing conservative restorations.
- TMP-RS Temporary filling material (40g bottle) for cavities that self-cures under humidity and can be easily removed; for dental practitioners performing provisional restorations.
- Restorite Composite Kits Composite resin kits including R. Flow Viscous Kit, Bulk Fill Flowable Kit, R. Micro Hybrid Kit, R. Nano Hybrid Kit, and Bulk Fill Packable Kit; for dental practitioners performing restorative and conservative dentistry.
- Morita Endodontic Motors and Apex Locators Endodontic motors and apex locators (Dentaport ZX, Root ZX mini, Tri Auto Mini, TRZX2+) imported from Morita Japan and distributed in India; for dental practitioners performing root canal treatment.
- Microdont Diamond Burs Diamond burs imported from Microdont Brazil and distributed in India; for dental practitioners performing cavity preparation and tooth reduction.
- Overfibers Hi-Rem Post Hi-Rem Post imported from Overfibers Italy and distributed in India; for dental practitioners performing post and core restorations.
- PRIME Dental Chair Unit and Equipment Dental chair units and dental equipment imported and marketed by Prime Dental under the PRIME brand; for dental clinics setting up operatories.
- PRIME X-Ray Film Dental X-ray films marketed under the PRIME brand; for dental practitioners performing intraoral radiographic imaging.
- PRIME Cord Dental retraction cord products marketed under the PRIME brand; for dental practitioners performing tissue displacement prior to impressions.
- PRIME Disposables Single-use dental disposable products marketed under the PRIME brand; for dental clinics requiring infection-control consumables.
- Allure Dental Hand Pieces Dental hand pieces marketed under the Allure brand; for dental practitioners performing clinical cutting and preparation procedures.
Quantifiable outcome
- 7500+ dentists reached every month through marketing and distribution
Companies that use Prime Dental Products
Customer profileSegments1 record
Ideal customer profiles2 records
Prime Dental Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Prime Dental Products partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Morita (Japan)corePrime Dental markets Morita dental equipment including Dentaport ZX, Root ZX mini, Tri Auto Mini, and TRZX2+ endo motors and apex locators in the Indian market.
- Microdont (Brazil)corePrime Dental distributes Microdont diamond burs from Brazil in the Indian dental market.
- Overfibers (Italy)corePrime Dental markets Overfibers Hi-Rem Post from Italy in the Indian dental market.
- Dr Anish NawareminorIntegrated Endodontics program featuring Dr Anish Naware for training and product promotion.
- Dental Chair Unit ManufacturersminorPrime Dental distributes dental chair units and equipment under their own brand through PRIME-Dental Chair Units Catalogue.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Prime Dental Products competitors and assessment
Company assessmentBroad incumbents
- Kulzer: German dental material manufacturer (part of Mitsui Chemicals group) with strong portfolio in restoratives, prosthodontics, and digital dentistry. Competes with Prime Dental in composite and prosthodontic material categories globally.
- Dentsply Sirona: Global leader in dental equipment and consumables, offering endodontic instruments, restoratives, prosthodontic solutions, and dental chairs across more than 150 countries. Prime Dental competes in overlapping endodontic and restorative material categories and shares Morita-style multi-brand distribution logic.
- 3M Oral Care: Diversified conglomerate with a major dental division spanning restoratives, prevention, orthodontics, and digital dentistry. Competes with Prime Dental's composite and endodontic materials and represents the multinational scale Prime must defend against in the Indian market.
Direct peers
- Coltene: Swiss dental manufacturer offering endodontic, restorative, and prosthodontic products with strong international distribution. Comparable mid-sized competitor with overlapping product categories to Prime Dental.
- VOCO: German family-owned dental manufacturer focused on restoratives, endodontics, and preventive materials with a global distribution footprint. Closely comparable in scale and product mix to Prime Dental's conservative and endodontic lines.
- ICPA Health Products: Indian manufacturer of dental pharmaceuticals and oral hygiene products including endodontic irrigants and restoratives. Strong domestic distribution comparable to Prime Dental's pan-India dealer network.
- GC Corporation: Japanese dental material manufacturer with a broad endodontic, restorative, and prosthodontic portfolio distributed globally. Direct competitor to Prime Dental in endodontic sealants, composites, and preventive materials.
- Asian Chemicals & Dental Products: Indian dental materials and equipment manufacturer with a multi-decade presence in the domestic market. Most direct geographic peer to Prime Dental, competing in similar endodontic, restorative, and prosthodontic categories in India.
- Septodont: France-based global dental pharmaceutical and consumables manufacturer specializing in endodontic products (sealers, irrigation solutions, anesthetics). Closely comparable to Prime Dental's core endodontic portfolio including RC Help, RC Seal, and Sodium Hypochlorite.
- Shofu Dental: Japanese dental manufacturer with focus on restoratives, composites, and dental instruments globally. Comparable portfolio overlap with Prime Dental's Restorite composite kits and endodontic offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Prime Dental Products social profiles
Digital presencePrime Dental Products compliance and trust
Trust signalCompliance1 record
Prime Dental Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prime Dental Products leadership team
Management profileNumber of profiles
Profiles4 records
Prime Dental Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prime Dental Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prime Dental Products
What does Prime Dental Products do?
Prime Dental Products manufactures and markets proprietary dental medical devices and consumables for endodontic, prosthodontic, and conservative dentistry procedures. The company produces in-house formulations such as RC Help lubricating paste, RC Seal root canal sealant, Sodium Hypochlorite solutions, Restorite composite kits, and Dent Wash/Dent Dry agents, while also importing and distributing branded dental equipment (Morita endodontic motors, Microdont diamond burs, Overfibers posts, dental chair units) in the Indian market via a pan-India dealer network.
Is Prime Dental Products a public or private company?
Prime Dental Products is a private company. It is classified as family owned and is currently operating.
When was Prime Dental Products founded?
Prime Dental Products was founded in 1987. It employs 51 to 100 people.
Where is Prime Dental Products based?
Prime Dental Products is headquartered in Thane, India, in the Asia region.
How does Prime Dental Products make money?
Two revenue lines are on record. Dental Medical Devices Manufacturing is the primary driver. The others are imported Dental Equipment Distribution.
Who are Prime Dental Products's main competitors?
Broad incumbents on record are Kulzer, Dentsply Sirona and 3M Oral Care. Direct peers are Coltene, VOCO, ICPA Health Products, GC Corporation, Asian Chemicals & Dental Products, Septodont and Shofu Dental.
Does Prime Dental Products have an API?
No public API is recorded for Prime Dental Products.