Malindo Feedmill
PT Malindo Feedmill Tbk (IDX: MAIN) is an Indonesian integrated poultry agribusiness operating feed production, breeding, commercial farming, processed food manufacturing, and the Sunny Chick restaurant chain, with FY2025 revenue of Rp12.69 trillion (~$760M) and exports to Japan, Singapore, UAE, Oman, and Qatar.
- Company typePublic
- Founded1997
- HeadquartersJakarta, Indonesia
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Malindo Feedmill does
PT Malindo Feedmill Tbk (IDX: MAIN) is an Indonesian integrated poultry agribusiness founded in 1997 and listed on the Indonesia Stock Exchange since 2006. The company operates across the full poultry value chain — animal feed manufacturing, breeding farms, commercial broiler farms, processed food production, and downstream retail — with four feedmill plants located in Cikande (Banten), Grobogan (Central Java), Makassar (South Sulawesi), and Surabaya (East Java), supported by corn dryer facilities and 50,000-ton silo capacity for raw material storage and quality preservation. Its wholly-owned subsidiaries include PT Bibit Indonesia (poultry breeding), PT Prima Fajar (commercial broiler), PT Leong Ayamsatu Primadona (poultry operations, acquired 2007), and PT Malindo Food Delight (processed food manufacturing, established 2008).
The company's product portfolio spans poultry feed and day-old chicks (DOC) for B2B agricultural customers, broiler chickens and processed products (nuggets, karaage, breaded chicken) under the SunnyGold and Ciki Wiki brands, pet food under Wolly, Goldie, Star Rabbit, and Super Rabbit brands, and a direct-to-consumer fried chicken restaurant chain under the Sunny Chick brand. Revenue streams are dominated by feed production and broiler sales, with growing contribution from processed food exports. Export markets include Japan, Singapore, UAE, Oman, and Qatar, with Singapore Food Agency approval secured in 2023 and first Qatar shipment completed in January 2026.
Malindo monetizes through hardware sales of feed, DOC, broiler chickens, processed food, and pet food across multiple channels: direct enterprise field sales to commercial farms, distribution through pet stores and veterinary clinics, export partnerships with international distributors (Sariraya for Japan, Lulu International for Middle East), and the Sunny Chick franchise restaurant network. The company reports FY2025 net sales of Rp12.69 trillion (approximately $760M USD) and is differentiated by vertical integration, multiple international certifications (ISO 9001, ISO 22000, Halal, Avian Influenza-Free), proprietary R&D through the Malindo Research and Development Centre (MRDC), and government-level partnerships including a 2026 USDA-USSEC joint feed trial protocol. Board leadership is family-controlled by the Lau family, with Tan Sri Lau Tuang Nguang serving as President Director and Lau Chia Nguang as President Commissioner.
Malindo Feedmill firmographics
Firmographics- Name
- Malindo Feedmill
- Legal name
- PT Malindo Feedmill Tbk
- Website
- https://malindofeedmill.com
- Company type
- Public
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- PT Malindo Feedmill Tbk (IDX: MAIN) is an Indonesian integrated poultry agribusiness operating feed production, breeding, commercial farming, processed food manufacturing, and the Sunny Chick restaurant chain, with FY2025 revenue of Rp12.69 trillion (~$760M) and exports to Japan, Singapore, UAE, Oman, and Qatar.
- Ownership category
- akta.pro rank
Malindo Feedmill industry classification
Industry- Product category
- Animal Feed and Poultry Production
- NAICS
- Poultry Processing (311615), Animal Food Manufacturing (3111), Other Animal Food Manufacturing (311119), Broilers and Other Meat Type Chicken Production (11232)
- SIC
- Poultry Slaughtering And Processing (2015), Food And Kindred Products (2000)
- akta.pro primary industry
- Broiler (Meat Chicken) Feed (AFADACAA)
- akta.pro secondary industries
- Broiler Processing (Whole Bird, Parts, Further Processing) (AFANACAI), Further Processed Poultry (Cooked, Breaded, Nuggets, Patties, Wings) (AFANACAC), Poultry Wholesale (Whole Birds, Parts) (AFAIADAC)
Keywords
Where Malindo Feedmill is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices9 records
Markets served
Malindo Feedmill business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Feed Production: Manufacturing and sales of poultry feed to internal operations and external customers
- Day-Old Chick (DOC) Sales: Sales of day-old chicks from breeding operations
- Broiler Chicken Sales: Sales of commercial broiler chickens, both live and processed (frozen whole chicken)
- Processed Food Products: Manufacture and sales of processed chicken products including nuggets, karaage, and breaded chicken through PT Malindo Food Delight subsidiary
- Pet Food Products: Sales of pet food products under brands including Wolly, Goldie, Star Rabbit, and Super Rabbit
- Sunny Chick Restaurant Franchise: Franchise operation of Sunny Chick fried chicken restaurants serving consumer market directly
Go-to-market motion4 records
Distribution channels4 records
Marketing channels7 records
Malindo Feedmill product offering
Product offeringCore offering
PT Malindo Feedmill Tbk manufactures poultry feed, breeds and raises broiler chickens, and processes fully-cooked chicken products (nuggets, karaage, breaded chicken) for domestic and export markets. The company also operates the Sunny Chick fried chicken restaurant chain and produces pet food products under the Wolly, Goldie, Star Rabbit, and Super Rabbit brands. Operations are vertically integrated across feed production, breeding, commercial farming, slaughter, and processed food.
Product overview
PT Malindo Feedmill Tbk operates as an integrated poultry company with five main business segments: Feedmill (animal feed production), Breeding Farm (parent stock operations), Commercial Farm (broiler chicken production), Food Processing (through subsidiary PT Malindo Food Delight), and the Sunny Chick restaurant chain. The company also produces pet food products. Processed food products are sold under the SunnyGold and Ciki Wiki brands, while the Sunny Chick brand operates fried chicken restaurants. The company is listed on the Indonesia Stock Exchange (IDX) with stock code MAIN and has been operating in Indonesia since 1997.
Differentiator
Problem solved
Functional benefit
Brands
- SunnyGold: Processed food brand including nuggets, karage, and frozen chicken products
- Sunny Chick
- Ciki Wiki
- Sunny Popping Breaded Chicken
- Wolly
- Goldie
- Star Rabbit
- Super Rabbit
Products and services
- Poultry Feed (Feedmill) Manufactured poultry feed for both the company's integrated poultry operations and external commercial farms, with strict quality control from raw material selection to finished product.
- Breeding Farm Operations (Parent Stock and Day-Old Chicks) Parent stock farming and day-old chick (DOC) production through subsidiary PT Bibit Indonesia, supplying the company's integrated operations and external poultry farmers.
- Commercial Broiler Chicken Farming Raising of broiler chickens for meat production on company-owned farms and through partnership schemes via subsidiary PT Prima Fajar, producing live broilers and processed (frozen whole) chicken.
- Processed Chicken Food Products (SunnyGold and Ciki Wiki brands) Fully-cooked and ready-to-heat processed chicken products (nuggets, karaage, breaded chicken, frozen whole chicken) manufactured by PT Malindo Food Delight under SunnyGold and Ciki Wiki brands, sold domestically and exported to Japan, Singapore, Qatar, UAE, and Oman.
- Sunny Chick Fried Chicken Restaurant Chain Company-owned and franchise fried chicken restaurant chain selling crispy fried chicken, grilled chicken, ricebox meals, and assorted sauces (spicy, BBQ, mentai, curry, geprek) directly to end consumers.
- Pet Food Products (Wolly, Goldie, Star Rabbit, Super Rabbit) Pet food products marketed under the Wolly, Goldie, Star Rabbit, and Super Rabbit brands, sold to pet stores, veterinary clinics, and pet food distributors.
Quantifiable outcome
- Revenue of Rp12.69 trillion in 2025, up 1.52% from previous year
- +3 more outcomes
Companies that use Malindo Feedmill
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Malindo Feedmill technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Malindo Feedmill partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- U.S. Soybean Export Council (USSEC)coreSigned feed trial protocol cooperation agreement between USSEC and Malindo Research and Development Centre (MRDC) to support joint feed trial for soybean-based poultry feed nutrition research in Southeast Asia. The collaboration aims to strengthen R&D in poultry feed nutrition with research activities conducted at MRDC facilities.
- U.S. Department of Agriculture (USDA)coreUSDA Under Secretary of Agriculture for Trade and Foreign Agricultural Affairs participated in USSEC-Malindo feed trial protocol signing ceremony, representing government-level support for agricultural research cooperation.
- Indonesian Navy (KRI Banda Aceh 593)minorIndonesian Navy provided vessel for transporting flood relief aid from Jakarta to ports in West Sumatra, Medan, and Banda Aceh as part of Sumatra flood relief operations coordinated with Ministry of Agriculture.
- Ministry of Agriculture of the Republic of Indonesia (Kementan)coreParticipated in 'Kementan Cares for Sumatera Floods' social initiative, contributing five trucks of basic food supplies. Minister of Agriculture presented certificate of appreciation for social contributions. Partnership supports government food security and disaster relief programs.
- Badan Pangan Nasional (National Food Agency/Bapanas)minorCooperation with Bapanas for disaster relief, distributing food aid to victims of Kemayoran fire disaster. Partnership supports government food assistance programs and nutrition initiatives.
- Lulu InternationalcorePartnership to support Indonesian Ministry of Agriculture's GRATEKS program (targeting three-fold increase in agricultural exports). Lulu International serves as distribution partner for Malindo products in Middle East markets.
- Sariraya Co. Ltd (Japan)coreSigned MoU with Japanese import company Sariraya for processed food exports to Japan. The partnership was established during Trade Expo Indonesia 2020 organized by Ministry of Trade, resulting in initial export of SunnyGold products to Japan.
Scale indicators10 records
Recent moves13 records
Expansion highlights5 records
Malindo Feedmill competitors and assessment
Company assessmentDirect peers
- PT Sierad Produce Tbk: Indonesian poultry producer with integrated feed, DOC, broiler, and processing operations. Listed IDX peer comparable across product mix and customer base.
- PT Japfa Comfeed Indonesia Tbk: Major Indonesian integrated poultry, feed, and aquaculture company. Operates feedmills, breeding, commercial farms, and processed poultry — directly overlapping Malindo's core business model and customer segments.
- PT San Miguel Pure Foods Indonesia: Subsidiary of San Miguel Foods Philippines operating processed poultry and meat products in Indonesia. Comparable in processed chicken (nuggets, value-added products) and feeds into similar foodservice and retail channels.
- PT Charoen Pokphand Indonesia Tbk: Indonesia's largest integrated poultry and feed producer under Charoen Pokphand Group. Directly comparable across feed, DOC, broiler, and processed poultry; competes head-to-head for commercial farmer customers and consumer market share.
- PT Wonokoyo Jaya Corporindo: Indonesian poultry integrator with feed, breeding, broiler, and processed food operations. Direct domestic competitor focused on the same East Java and national markets as Malindo.
Broad incumbents
- New Hope Liuhe: China's largest feed producer and integrated poultry operator. Comparable feedmill-to-food value chain model with significant R&D and scale advantages; useful proxy for long-term feed margin benchmarks.
- Charoen Pokphand Foods (CPF): Thailand-based global integrated poultry and feed giant, parent of CPIN. Operates the same integrated poultry business model globally; broader geographic scale and deeper R&D make it a useful international benchmark for Malindo.
- Cargill Animal Nutrition (Indonesia): Global agribusiness operating animal feed (including poultry feed) production in Indonesia. Competes with Malindo in feed sales to commercial farms and is a relevant benchmark for feed quality, sourcing, and global best practices.
Others
- PT Cisarua Mountain Dairy (Cimory): Indonesian listed consumer food company with branded dairy and processed food products. Not a direct poultry peer but a relevant comparable for Malindo's consumer-facing branded food strategy (SunnyGold, Sunny Chick) on the IDX.
Regional players
- De Heus Animal Nutrition: Dutch-headquartered animal feed manufacturer with significant Asia operations including Indonesia. Competes in commercial poultry feed with global formulation expertise; primarily regional competitor with overlapping feed-only product line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Malindo Feedmill social profiles
Digital presenceMalindo Feedmill compliance and trust
Trust signalCompliance19 records
Malindo Feedmill financial estimates
Financial estimateRevenue estimate
Valuation estimate
Malindo Feedmill leadership team
Management profileNumber of profiles
Profiles12 records
Malindo Feedmill subsidiaries and ownership
Company hierarchySubsidiaries4 records
Malindo Feedmill funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Malindo Feedmill M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Malindo Feedmill
What does Malindo Feedmill do?
PT Malindo Feedmill Tbk manufactures poultry feed, breeds and raises broiler chickens, and processes fully-cooked chicken products (nuggets, karaage, breaded chicken) for domestic and export markets. The company also operates the Sunny Chick fried chicken restaurant chain and produces pet food products under the Wolly, Goldie, Star Rabbit, and Super Rabbit brands. Operations are vertically integrated across feed production, breeding, commercial farming, slaughter, and processed food.
Is Malindo Feedmill a public or private company?
Malindo Feedmill is a public company. It is classified as public and is currently operating.
When was Malindo Feedmill founded?
Malindo Feedmill was founded in 1997. It employs 1,001 to 5,000 people.
Where is Malindo Feedmill based?
Malindo Feedmill is headquartered in Jakarta, Indonesia, in the Asia region.
How does Malindo Feedmill make money?
Six revenue lines are on record. Feed Production is the primary driver. The others are day-Old Chick (DOC) Sales, broiler Chicken Sales, processed Food Products, pet Food Products and sunny Chick Restaurant Franchise.
Who are Malindo Feedmill's main competitors?
Direct peers on record are PT Sierad Produce Tbk, PT Japfa Comfeed Indonesia Tbk, PT San Miguel Pure Foods Indonesia, PT Charoen Pokphand Indonesia Tbk and PT Wonokoyo Jaya Corporindo. Broad incumbents are New Hope Liuhe, Charoen Pokphand Foods (CPF) and Cargill Animal Nutrition (Indonesia). PT Cisarua Mountain Dairy (Cimory) is listed as an others. De Heus Animal Nutrition is listed as a regional player.
Does Malindo Feedmill have an API?
No public API is recorded for Malindo Feedmill.
What industry is Malindo Feedmill in?
Malindo Feedmill's product category is Animal Feed and Poultry Production. Its primary akta.pro industry code is AFADACAA, Broiler (Meat Chicken) Feed, with a secondary code of AFANACAI, Broiler Processing (Whole Bird, Parts, Further Processing). Its NAICS code is 311615 and its SIC code is 2015.