Name

Shanghai Shimao

Legal name

上海世茂股份有限公司

Website

https://shimaoco.com

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Commercial Real Estate

NAICS

Real Estate Property Managers (53131), New Multifamily Housing Construction (except For-Sale Builders) (236116), Land Subdivision (2372)

SIC

Real Estate Dealers (For Their Own Account) (6532), Operative Builders (1531), Operators Of Nonresidential Buildings (6512), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate Development Asset Management (Project/Construction-to-Stabilization) (BPAJAMAL)

akta.pro secondary industries

Mixed-Use Property Management (BPAJAGAE), Retail & Mixed-Use Commercial Construction (IMAFACAB), Office & Corporate Building Construction (IMAFACAA)

Keywords

• Commercial real estate
• Property development
• Commercial property management
• Mixed-use complexes
• Real estate operations

Headquarters

HQ city

Huangpu

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. 综合商业地产开发与销售: 以商业地产开发和销售为主，通过打造城市封面、锻造城市地标、开发高端商业综合体实现收入，包括世茂港珠澳口岸城、世茂重庆中心等标杆项目。
2. 商业经营与管理: 通过轻重并举的运营模式管理零售物业、办公物业、全场景商务服务及文化商街等业态，实现商业经营与管理收入。
3. 轻资产管理输出: 通过整租、管理输出、专业服务等多种轻资产合作模式对外输出商业运营管理能力，包含世茂国际中心、世茂广场、世茂摩天城、世茂52+等商业产品线及世茂大厦、世茂智汇园LinkPark办公产品线。

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Shanghai Shimao develops, sells, and operates comprehensive commercial real estate across 30+ cities in 8 core urban clusters in China, covering shopping centers, office towers, cultural streets, TOD complexes, and tourism-integrated mixed-use projects. The company runs both asset-heavy development and an asset-light management output model (整租/管理输出/专业服务) for commercial property operations, supported by its proprietary "Smart Tree" (智慧树) digital intelligence platform.

Product overview

Shimao Co., Ltd. (600823.SH) operates as a comprehensive commercial real estate developer and operator, organized under 8 core city clusters covering 30+ cities. Its product portfolio centers on four commercial product lines (世茂国际中心, 世茂广场, 世茂摩天城, 世茂52+) and two office product lines (世茂大厦, 世茂智汇园LinkPark), supplemented by owned IP and licensed IP themed entertainment. The company differentiates through its 'Smart Tree' (智慧树) proprietary digital intelligence platform, which layers M-end management, B-end merchant operations, and C-end smart consumer services across shopping centers, office towers, and entertainment venues. Core flagship projects include 深圳前海世茂大厦 (45° dual-rotation tower), 世茂港珠澳口岸城 (bay-area mega complex), and 成都世茂广场 (data-driven mall). The company operates via both asset-heavy and asset-light (轻资产) models, managing 10+ million ㎡ across owned and managed properties.

Differentiator

Problem solved

Functional benefit

Brands

• 世茂国际中心: 大型文旅综合体商业产品线
• 世茂广场
• 世茂摩天城
• 世茂52+
• 世茂大厦
• 世茂智汇园LinkPark
• 灵石茂险王
• 宽厚里

Products and services

• Comprehensive Commercial Real Estate Development (综合商业地产开发) Development and sale of large-scale mixed-use commercial complexes including shopping centers, office towers, hotels, cultural streets, tourism-integrated retail, and TOD mega-complexes; serves commercial tenants, office lessees, and institutional investors across first-tier and strong second-tier Chinese cities.
• Commercial Operation and Management (商业经营管理) End-to-end operation and management of retail malls, office properties, business services, and cultural commercial streets; includes tenant sourcing, member management, brand marketing, and intelligent operations support. Delivered via four commercial segments (retail, office, full-scenario services, cultural streets) and two themed entertainment segments.
• Smart Tree (智慧树) Digital Intelligence Platform Proprietary integrated digital platform covering M-end management platform (collaborative office, project/asset/engineering management), B-end merchant operations analysis, and C-end full-scenario smart services (smart parking, contactless access, intelligent meetings, virtual inspection); deployed across Shimao's commercial and office portfolio.
• Shimao International Center (世茂国际中心) Large-scale international commercial complex product line featuring integrated retail, office, hospitality, and cultural venues for major first-tier and second-tier Chinese cities.
• Shimao Plaza (世茂广场) Regional shopping center product line with flagship deployments in Chengdu, Jinan, and other cities; integrates intelligent CRM, member management, and ReID-based precision foot traffic analytics.
• Shimao Skyline City (世茂摩天城) Large-scale cultural tourism and entertainment complex product line, including the Shishi Shimao Skyline City with a 4,500 sqm rooftop photovoltaic array providing clean electricity to mall tenants.
• Shimao 52+ (世茂52+) Mini-community commercial format targeting office workers and residents; deployed across cities including Chengdu, Changsha, and Shenzhen Qianhai, offering diversified retail, dining, and lifestyle services.
• Shimao Tower Office Line (世茂大厦) Grade-A office tower product line including Shanghai Shimao Tower (LEED Gold certified) and Shenzhen Qianhai Shimao Tower (45-degree dual-rotation 300m building with 62 above-ground floors and metro connectivity).
• Shimao Zhihui Park LinkPark (世茂智汇园LinkPark) Office product line within the two office product lines of Shanghai Shimao's portfolio; caters to office tenants requiring integrated smart office scenarios.

Quantifiable outcome

• 楼宇盈利能力提升30%，综合管理成本降低30%
• +5 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered minor and core.

• 阳光中科(福建)能源股份有限公司minorStrategic or Co-development Partner · 1 January 2021签署光伏开发战略合作框架协议，在石狮世茂摩天城试点光伏发电。项目商业屋顶安装约4500平方米光伏方阵，为购物中心场内200多家商店、餐厅、室内游乐园、电影院等场所提供清洁电力。
• Nike (耐克)coreGTM or Marketing Partner全球知名运动品牌，与世茂商业建立战略合作关系，成为公司品牌资源生态体系的重要组成部分。
• Uniqlo (优衣库)coreGTM or Marketing Partner全球知名服装零售商，与世茂商业建立战略合作关系，成为公司品牌资源生态体系的重要组成部分。
• DiorcoreGTM or Marketing Partner全球知名奢侈品牌，与世茂商业建立战略合作关系，成为公司品牌资源生态体系的重要组成部分。
• Sephora (丝芙兰)coreGTM or Marketing Partner全球知名美妆零售商，与世茂商业建立战略合作关系，成为公司品牌资源生态体系的重要组成部分。

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Longfor Group: Major Chinese developer with significant commercial property portfolio including Tianjie shopping malls and rental housing. Comparable to Shimao in mixed-use development strategy, geographic concentration in Tier 1/2 cities, and diversification across development, investment, and property management.
• China Vanke: One of China's largest developers with commercial property, logistics, and rental housing segments. Comparable in commercial real estate footprint and mixed-use project execution, though Vanke has more diversified business lines including residential focus.
• China Resources Land: One of China's largest mixed-use and commercial property developers (CR Mixc retail malls, office, residential). Directly comparable to Shanghai Shimao in Tier 1/2 city focus, shopping mall investment, and asset-light management expansion, with stronger financial profile.
• Yuzhou Group: Chinese property developer with diversified portfolio including commercial properties across multiple cities. Comparable in mixed-use development approach and China-focused geographic exposure, though with different product mix.
• Powerlong Real Estate: Chinese commercial property developer with shopping mall and hotel portfolio. Highly comparable to Shimao in commercial real estate focus, regional mall strategy, and active expansion into Tier 2/3 cities across China.
• Greenland Hong Kong Holdings: Hong Kong-listed subsidiary of Greenland Group with commercial and residential property portfolio. Comparable to Shimao in mixed-use development scale, geographic diversification across Chinese cities, and exposure to Chinese real estate sector dynamics.
• Sino-Ocean Group: Beijing-headquartered Chinese property developer focused on residential and commercial projects in Tier 1/2 cities. Comparable to Shimao in mixed-use project development and concentration on core urban markets.
• Sunac China: Major Chinese developer with significant commercial and cultural tourism property projects. Comparable to Shimao in mixed-use mega-project execution (e.g., cultural tourism complexes), though Sunac has faced similar financial distress and restructuring pressures.

Broad incumbents

• Country Garden Services: Major Chinese property management company spun off from Country Garden. Comparable to Shimao's light-asset commercial management business, though focused more on residential and smaller-scale commercial property management.
• China Overseas Land & Investment: Largest state-backed Chinese property developer with extensive commercial and residential portfolio. While overlapping with Shimao in Chinese real estate development, COLI operates at significantly larger scale with stronger financial backing from China State Construction.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shanghai Shimao