Tennessee Housing Association

What Tennessee Housing Association does

Tennessee Housing Association (THA) is a private non-profit trade association founded in 1955 and headquartered in Nashville, Tennessee, representing the manufactured and modular housing industry across Tennessee and surrounding states. It serves over 200 member companies spanning the full value chain: manufacturers (e.g., Adventure Homes, Cavco Manufacturing), retailers (e.g., Clayton Homes, Meadows Homes), finance companies (e.g., 21st Mortgage, Common Sense Lending), community owners, installers, transporters, and service suppliers. The association also serves consumers indirectly through its consumer-facing portal tennesseemanufacturedhomes.com and serves individual licensed professionals through its state-approved licensing education.

Name

Tennessee Housing Association

Legal name

Tennessee Housing Association

Website

https://tnmha.org

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

11–50 employees

Short description

Tennessee Housing Association is a 1955-founded non-profit trade association representing over 200 manufactured and modular housing companies across Tennessee, providing legislative advocacy, state-approved licensing education, and consumer lead generation.

Ownership category

akta.pro rank

Product category

Trade Association Services

NAICS

Manufactured (Mobile) Home Dealers (459930), Manufactured Home (Mobile Home) Manufacturing (321991)

SIC

Mobile Homes (2451), Retail-Mobile Home Dealers (5271)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industry

Manufactured Housing / Mobile Home Park Management (BPAJAFAG)

Keywords

• Manufactured housing licensing
• Trade association services
• Industry advocacy
• Continuing education
• Modular housing

Headquarters

HQ city

Mount Juliet

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Membership Dues: Annual membership dues providing access to legislative advocacy, education discounts, member directory listings, marketing toolkits, and industry resources
2. Educational Course Fees: Initial licensing classes and continuing education courses sold through online platform. Class fees cover Phase I and Phase II (exam). Members receive discount rates. Non-members pay full price directly.
3. PAC Contributions: Voluntary political action committee contributions from members supporting bi-partisan state candidates. 2025 fundraising reached $59,025 of $65,000 goal.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Tennessee Housing Association is a non-profit trade association that represents over 200 manufactured and modular housing industry companies in Tennessee. It provides state-approved licensing education and continuing education courses through an online platform, conducts legislative advocacy via a registered Political Action Committee, and operates a consumer-facing website that generates leads for member retailers, communities, and manufacturers. Annual membership dues are $200 per year.

Product overview

Tennessee Housing Association (THA) is a trade organization representing the manufactured and modular housing industry in Tennessee. Founded in 1955, THA offers a portfolio of educational products and services centered around licensing certification and professional development for the housing industry. The core educational offerings include Initial Licensing Education (15-hour curriculum), Continuing Education for renewals (5-hour course), and Basic MH Installation Education—all delivered through the Thinkific-powered Online Education Platform. Beyond education, THA provides regulatory support services including MH Licensing Certification Support with downloadable forms for retailers and installers, Modular Housing Resources under the Tennessee Modular Buildings Act, and a Consumer Housing Portal for connecting buyers with member retailers and communities. The association also operates advocacy programs including a Political Action Committee (THA PAC), recognition programs such as Hall of Fame and Leadership Awards, disaster resource coordination, scholarship funding, and monthly Member Marketing Toolkits for industry professionals. THA serves over 200 manufactured and modular housing related companies throughout Tennessee and surrounding states.

Differentiator

Problem solved

Functional benefit

Products and services

• Initial Licensing Education 15-hour educational curriculum for individuals seeking a Tennessee license or certification for retail sales and/or home installation of manufactured homes. Covers Phase I (online lessons with narrated videos, downloadable materials, and content exams) and Phase II (state exam proctored by Morris & McDaniel).
• Continuing Education (CE) 5-hour renewal course for individuals renewing their manufactured home license or certification for retail sales and/or home installation in Tennessee.
• Basic MH Installation Education Open-enrollment study resource for employees supporting the manufactured home installation process. Not a pathway to state certification or license. Available year-round.
• Online Education Platform Cloud-based learning management system hosted on Thinkific providing access to online courses, student dashboards, certificate printing, and exam scheduling integration with Morris & McDaniel for manufactured housing licensing candidates.
• MH Licensing Certification Support Regulatory support service providing downloadable forms, documentation, and guidance for manufactured housing licensing and certification, including forms for retailers, installers, dispute resolution, and installation verification.
• Modular Housing Resources Information and guidance on modular building standards under Tennessee's Modular Buildings Act (T.C.A. 68-126-301), including plan submission portals and accessibility standards.
• Consumer Housing Portal Consumer-facing website (tennesseemanufacturedhomes.com) providing free member listings and resources for Tennessee consumers seeking manufactured housing options, connecting them to member retailers, communities, and manufacturers.
• Trade Association Membership Annual membership ($200/year) for manufactured and modular housing companies in Tennessee, including legislative advocacy, education discounts, member directory listing, marketing toolkit access, networking events, and association resources.
• Member Marketing Toolkits Monthly marketing materials and social media toolkits provided to THA members for promoting their businesses, including infographics and video content for consistent industry messaging.
• Scholarship Program Scholarship opportunities for members and industry professionals to support professional development in the manufactured housing sector.

Quantifiable outcome

• Successfully defeated predatory legislation for manufactured housing industry since 1980
• +2 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Morris & McDaniel, Inc.coreStrategic or Co-development PartnerState-contracted proctoring firm hired by the State of Tennessee for manufactured housing licensing examinations. THA notifies Morris & McDaniel when candidates complete Phase I education, making them eligible to schedule state exams. Candidates pay $125 for retakes directly to Morris & McDaniel.
• Tennessee Department of Commerce and Insurance - State Fire Marshal's Office, Manufactured Housing DivisioncoreOthersState regulatory body that issues licenses and certifications for manufactured home retailers and installers. THA provides education; the Regulatory Department processes applications, renewals, suspensions, and revocations. Contact: 615/741-7192, Option #1.
• Manufactured Housing Institute (MHI)coreStrategic or Co-development PartnerNational trade association THA aligns with for industry priorities, consumer research, and federal legislative advocacy. MHI commissioned consumer research on manufactured homeowner demographics and preferences.
• Tennessee Housing Development Agency (THDA)minorOthersState housing agency providing housing market data, research reports including 'Tennessee Housing Market at a Glance,' and programs like Section 8 landlord enrollment.
• U.S. Department of Housing and Urban Development (HUD)coreOthersFederal agency regulating manufactured housing through the HUD Code. HUD sets construction and safety standards; oversees the Fair Housing Act enforcement. THA advocates for favorable HUD regulations.
• Freddie MacminorGTM or Marketing PartnerGSE expanding CHOICEHome financing program to include single-section CrossMod homes. Freddie Mac provides financing options for manufactured housing through approved lenders.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Virginia Manufactured and Modular Housing Association: Regional state association covering manufactured and modular housing in Virginia with parallel advocacy, education, and member service offerings.
• Kentucky Manufactured Housing Institute: Kentucky state manufactured housing industry trade association; serves an adjacent geography with similar member companies and directly comparable services.
• Florida Manufactured Housing Association: State-level trade association for Florida's manufactured housing industry with similar PAC, education, and member benefit offerings; functions as a comparable peer for THA's business model.
• Texas Manufactured Housing Association: State-level trade association for the manufactured housing industry in Texas with a comparable structure of membership dues, legislative advocacy, and licensing education services.
• Manufactured Housing Institute (MHI): National trade association for the manufactured housing industry; THA explicitly partners and aligns with MHI on federal advocacy and industry priorities, and serves as MHI's state-level counterpart in Tennessee.
• Alabama Manufactured Housing Association: State-level manufactured housing trade association serving Alabama with similar membership, advocacy, and education functions; geographically adjacent and serving overlapping member companies like Cavalier/Clayton Alabama.
• Georgia Manufactured Housing Association: State-level manufactured housing trade association in Georgia providing the same combination of legislative advocacy, member services, and licensing education as THA.
• North Carolina Manufactured Housing Association: State manufactured housing trade association offering parallel services including PAC advocacy, member education, and consumer resources, directly comparable in structure and mission to THA.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@tennesseemha
• LinkedInlinkedin.com/company/tennessee-manufactured-housing-association

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tennessee Housing Association