New Hope Liuhe Co
New Hope Liuhe Co., Ltd. (SZ.000876) is a vertically integrated Chinese agricultural company operating the world's second-largest feed business and China's third-largest listed pig farming operation, serving contract farmers, commercial livestock producers, and food processors across 15 countries.
- Company typePublic
- Founded1982
- HeadquartersChengdu, China
- Headcount5,001–10,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What New Hope Liuhe Co does
New Hope Liuhe Co., Ltd. (SZ.000876) is a China-based, publicly listed agricultural enterprise and the largest operating entity under the privately held New Hope Group conglomerate (founded 1982 in Chengdu, Sichuan). The company operates a vertically integrated 'field-to-table' value chain spanning feed manufacturing, pig and poultry breeding and farming, slaughter, and downstream food processing. Its 2024 revenue of 103.062 billion RMB (approximately US$14.3 billion) was generated primarily through feed production (25.96 million tons sold in 2024, ranking #2 globally) and pig farming and slaughter (16.52 million head sold in 2024, ranking #3 among Chinese listed peers). The customer base spans three primary segments: nearly 4,000 contract farmers operating under a 'company-plus-farmer' (放养模式) arrangement; commercial livestock and poultry operations purchasing bulk feed; and food processors and retailers sourcing traceable meat products. Operations extend across 15 countries including Vietnam, Philippines, Indonesia, Singapore, and Egypt, supported by 600+ subsidiary companies and a workforce of 40,000+ employees.
New Hope Liuhe Co firmographics
Firmographics- Name
- New Hope Liuhe Co
- Legal name
- 新希望六和股份有限公司
- Website
- https://newhopeagri.com
- Company type
- Public
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- New Hope Liuhe Co., Ltd. (SZ.000876) is a vertically integrated Chinese agricultural company operating the world's second-largest feed business and China's third-largest listed pig farming operation, serving contract farmers, commercial livestock producers, and food processors across 15 countries.
- Ownership category
- akta.pro rank
New Hope Liuhe Co industry classification
Industry- Product category
- Animal Feed Manufacturing
- NAICS
- Animal Food Manufacturing (3111), Broilers and Other Meat Type Chicken Production (11232), Animal Slaughtering and Processing (3116), Other Animal Food Manufacturing (311119)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Meat Packing Plants (2011), Food And Kindred Products (2000)
- akta.pro primary industry
- Livestock Complete Feed Milling & Blending (Cattle/Swine/Poultry) (AFADAIAA)
- akta.pro secondary industries
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD), Duck & Goose (Waterfowl) Feed (AFADACAF), Duck & Goose Production (Waterfowl) (AFAEADAG)
Keywords
Where New Hope Liuhe Co is headquartered
LocationHeadquarters
- HQ city
- Chengdu
- HQ country
- China
- HQ region
- Asia
Offices3 records
Markets served
New Hope Liuhe Co business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Feed Production: Feed manufacturing and sales, primarily for pig, poultry, and aquatic animals. New Hope Liuhe is the world's second largest feed producer with 25.96 million tons sold in 2024, generating the majority of company revenue.
- Pig Farming and Slaughter: Commercial pig breeding, raising, and slaughter operations. The company sold 16.5249 million head of pigs in 2024, ranking third among Chinese listed pig farming companies. Includes contract farming arrangements with thousands of rural farmers.
- Poultry Business: Poultry breeding and processing operations. Company has served as designated supplier for major international events including Beijing Olympics and Winter Olympics.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
New Hope Liuhe Co product offering
Product offeringCore offering
New Hope Liuhe manufactures compound animal feed (swine, poultry, aquatic, and ruminant) and operates large-scale pig breeding, farming, and slaughtering operations, with a complementary poultry business based on its proprietary Zhongxing White Feather Duck breed. It sells feed to commercial farmers, contract growers, and downstream meat processors across China and more than 15 overseas markets, and supplies poultry products to institutional buyers.
Product overview
New Hope Liuhe Co is a vertically integrated agricultural and food company operating a full industry chain 'from field to table'. The core business focuses on two main sectors: feed products (including swine feed and fermented feed, with 2024 sales of 25.96 million tons ranking second globally) and pig farming/slaughtering (with 16.52 million pigs produced in 2024, ranking third among Chinese listed pig companies). Technology offerings include proprietary breeding solutions (中新白羽肉鸭, 秀杰和普 breeding software, 芯希望 10K pig chip), digital transformation services (业数管一体, 鸿瞳·数字营养体系), and comprehensive food safety management systems. The company operates across 15 countries with over 600 subsidiaries and 40,000+ employees.
Differentiator
Problem solved
Functional benefit
Products and services
- Compound Animal Feed Compound animal feed (premixes, concentrates, complete feeds) for swine, poultry, aquatic, and ruminant species, sold to commercial farmers and contract growers across China and overseas markets.
- Pig Farming and Slaughtering Services Vertically integrated pig breeding, commercial farming, and slaughtering service, supplying slaughter pigs and pork products to downstream meat processors, retailers, and institutional buyers; supplemented by a company + farmer contract farming model.
- Zhongxing White Feather Duck Poultry Line Poultry business built around the proprietary Zhongxing White Feather Duck (中新白羽肉鸭) breed, producing white-feather duck meat and related poultry products for institutional and retail buyers.
Quantifiable outcome
- Feed sales volume: 25.96 million tons (World #2)
- +5 more outcomes
Companies that use New Hope Liuhe Co
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
New Hope Liuhe Co technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
New Hope Liuhe Co partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, regional and minor.
- Chinese Academy of Agricultural Sciences, Beijing Institute of Animal Science and Veterinary Medicine (中国农业科学院北京畜牧兽医研究所)coreLong-term partnership for meat duck breeding research and development. Jointly developed the Zhongxing White Feather Duck breed, breaking foreign breeding monopoly. The breed has achieved international-level production performance in growth rate, feed conversion, and meat quality.
- Qingdao Agricultural Committee (青岛市农业委员会)regionalGovernment partnership for new professional farmer training programs. New Hope provides agricultural technical training and the government supports with policy alignment and resources.
- Shandong Animal Husbandry General Station (山东畜牧总站)regionalTechnical training partnerships for livestock farmers, leveraging government agricultural extension services.
- Shandong Animal Husbandry Vocational College (山东畜牧兽医职业学院)regionalUniversity partnership establishing New Hope Green Collar College and modern apprenticeship programs. Jointly trains agricultural talent with industry-relevant curriculum.
- Jiangsu Vocational College of Agriculture and Forestry (江苏农林职业技术学院)regionalUniversity partnership for green collar farmer training and agricultural talent development.
- Chengdu Agricultural Vocational College (成都农业科技职业学院)regionalUniversity partnership for joint college establishment and agricultural vocational training.
- Jiangmen Vocational and Technical College (江门职业技术学院)regionalUniversity partnership for agricultural talent training and green collar program collaboration.
- Sichuan Yonghao Public Welfare Charitable Foundation (四川省永好公益慈善基金会)coreCorporate foundation supporting rural talent development and charity initiatives including the Green Collar Training Program.
- China Agricultural Academy / Central Agricultural Broadcasting and Television School (中国农科院、中央农广校)coreExpert resources for farmer training curriculum development and professional knowledge sharing in agriculture.
- National Electric Investment (国家电投)corePartnership to promote 3 million kilowatts of zero-carbon integrated smart energy projects, advancing renewable energy and carbon reduction goals.
- Volkswagen Group Germany (德国大众集团)coreLong-term cooperation in carbon emission reduction, promoting biological carbon sequestration and sustainable practices.
- Rural Revitalization Industry Integration Development Alliance (乡村振兴产业融合发展联盟)coreAlliance coordinated by New Hope Group to promote rural industry integration and rural revitalization through coordinated agricultural development.
- New Hope Green Collar Academy (新希望绿领学苑)coreInternal training institution focused on farmer education and rural talent development.
- Farmer's Daily (农民日报社)regionalMedia partnership for Green Collar Public Welfare Lecture Hall, promoting agricultural knowledge through weekly live broadcasts.
- Kuaishou (快手短视频)regionalShort video platform partnership for reaching farmers with agricultural training content.
- Louis Dreyfus (荷兰路易达孚)minorDutch trading house building China's first fermented feed production line in Tianjin, supporting China's efforts to reduce soybean import dependence.
Scale indicators15 records
Recent moves8 records
Expansion highlights7 records
New Hope Liuhe Co competitors and assessment
Company assessmentBroad incumbents
- Cargill: Global agribusiness with one of the world's largest animal feed and nutrition businesses alongside protein processing. Comparable in feed manufacturing scale and supply-chain breadth, though operating globally with diversified grain trading and ingredients.
- Tyson Foods: Global meat processor and integrated poultry/pork producer. Comparable in downstream meat processing scale, food safety traceability programs, and B2B foodservice contracts, though focused on US protein markets rather than feed production.
Regional players
- Jiangxi Zhengbang Technology: Chinese feed and pig farming company that has experienced severe financial distress during pork cycle downturns. Comparable in business model (feed plus pig farming) and serves as a cautionary reference point for cyclical risk in the same industry.
Direct peers
- Haid Group: One of China's largest animal feed producers and aquaculture nutrition specialists. Directly comparable to New Hope Liuhe's core feed business, with similar B2B channels serving livestock and aquaculture farmers across China and Southeast Asia.
- Tongwei Co: Leading Chinese producer of aquaculture feed and a major player in agricultural (poultry, pig) feed. Comparable in feed manufacturing scale, R&D investment, and downstream integration ambitions within China's animal nutrition market.
- Shuangbaotai Group (Twin Tigers): One of China's largest pig feed producers with concentrated focus on swine nutrition. Directly competes with New Hope Liuhe in the pig feed category and serves overlapping Chinese commercial pig farming customers.
- Dabeinong Technology Group: Chinese animal feed and seed technology company with proprietary breeding programs. Comparable to New Hope Liuhe in combining feed manufacturing with upstream breeding genetics R&D for the Chinese livestock industry.
- Muyuan Foods: China's largest pig farming company, producing tens of millions of hogs annually with a vertically integrated model similar to New Hope Liuhe's swine operations. Key competitor in the same Chinese pork value chain with comparable scale and feed-to-meat integration.
- Wens Foodstuff Group: Major Chinese poultry and pig producer operating a 'company plus farmer' contract model similar to New Hope Liuhe's 4,000-farmer network. Directly competes across both feed and meat protein categories in China.
- Charoen Pokphand Foods (CP Foods): Thai conglomerate with vertically integrated feed, poultry, and pig farming operations across Asia. Closely matches New Hope Liuhe's full industry chain model and Southeast Asian geographic footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
New Hope Liuhe Co social profiles
Digital presenceNew Hope Liuhe Co compliance and trust
Trust signalCompliance5 records
New Hope Liuhe Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Hope Liuhe Co leadership team
Management profileNumber of profiles
Profiles2 records
New Hope Liuhe Co subsidiaries and ownership
Company hierarchySubsidiaries1 record
New Hope Liuhe Co funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Hope Liuhe Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Hope Liuhe Co
What does New Hope Liuhe Co do?
New Hope Liuhe manufactures compound animal feed (swine, poultry, aquatic, and ruminant) and operates large-scale pig breeding, farming, and slaughtering operations, with a complementary poultry business based on its proprietary Zhongxing White Feather Duck breed. It sells feed to commercial farmers, contract growers, and downstream meat processors across China and more than 15 overseas markets, and supplies poultry products to institutional buyers.
Is New Hope Liuhe Co a public or private company?
New Hope Liuhe Co is a public company. It is classified as public and is currently operating.
When was New Hope Liuhe Co founded?
New Hope Liuhe Co was founded in 1982. It employs 5,001 to 10,000 people.
Where is New Hope Liuhe Co based?
New Hope Liuhe Co is headquartered in Chengdu, China, in the Asia region.
How does New Hope Liuhe Co make money?
Three revenue lines are on record. Feed Production is the primary driver. The others are pig Farming and Slaughter and poultry Business.
Who are New Hope Liuhe Co's main competitors?
Broad incumbents on record are Cargill and Tyson Foods. Jiangxi Zhengbang Technology is listed as a regional player. Direct peers are Haid Group, Tongwei Co, Shuangbaotai Group (Twin Tigers), Dabeinong Technology Group, Muyuan Foods, Wens Foodstuff Group and Charoen Pokphand Foods (CP Foods).
Does New Hope Liuhe Co have an API?
No public API is recorded for New Hope Liuhe Co.
What industry is New Hope Liuhe Co in?
New Hope Liuhe Co's product category is Animal Feed Manufacturing. Its primary akta.pro industry code is AFADAIAA, Livestock Complete Feed Milling & Blending (Cattle/Swine/Poultry), with a secondary code of HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes). Its NAICS code is 3111 and its SIC code is 200.