HM Installaties

What HM Installaties does

HM Installaties BV is a Dutch totaalinstallateur (total installation company) headquartered in Enschede, Netherlands, founded in 1997. The company designs, coordinates, and executes integrated electrotechnical (E) and mechanical/HVAC (W) installations for residential and commercial customers in the Twente/Oost-Twente region. Its service portfolio spans six divisions: Elektra (electrical installations including lighting, power, data, domotica, and KNX-certified systems), Sanitair (bathroom and kitchen plumbing), Verwarming & Airco (heating, cooling, and heat pump systems), CV Onderhoud (boiler maintenance subscription), Service & Beheer (commercial facility management), and Zinkwerk op Maat (custom zinc roofing and drainage). The company employs 28 staff and serves two primary segments: private homeowners (particulieren) and business customers (zakelijke klanten) including project developers, construction firms, and institutions.

HM Installaties does not develop proprietary technology platforms; instead, it implements and integrates third-party branded systems from manufacturers such as Mitsubishi Electric, Daikin Altherma 3R, Samsung, and Priva GBS. Its technical edge lies in the integrated delivery of E-and-W installations under a single coordination point, particularly evident in gas-free/all-electric projects that pair heat pumps with solar PV, CO2-controlled ventilation, and daylight-controlled lighting (e.g., the Vrijeschool De Noorderkroon school project with two 45.5 kW heat pumps and 225 solar panels of 410 Wp each). The company operates a Syntess-based online customer portal ("Mijn HM Installaties") allowing subscribers to track maintenance and submit service requests 24/7, and a QR-code-based emergency reporting system tied to customer boiler stickers.

The business model combines three revenue streams: project-based installation contracts (new build, renovation, maintenance billed per job or hourly), a recurring CV maintenance subscription at €15.50/month incl. VAT with 18-month service intervals and bundled materials up to €100 per visit, and emergency repair services (€150 excl. VAT start tariff for subscribers). Go-to-market is sales-led, local, and relationship-driven — direct field service combined with B2B project contracts (Koopman Vastgoed, Trebbe, Haafkes, MIBA, Varvik Uitvaartzorg), local SEO, and word-of-mouth in the Twente community. Pricing is transparently published: €72.50/hour for a monteur, €53.00/hour for an assistant, €85.00/hour for service/refrigeration technicians (all excl. VAT), with materials billed separately. HM Installaties holds CO-vrij certification (mandatory under Dutch law since April 2023), InstallQ certification, and Techniek Nederland membership, and is privately held with no disclosed external investment.

Name

HM Installaties

Legal name

HM Installaties BV

Website

https://hminstallaties.nl

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

HM Installaties BV is a Dutch totaalinstallateur based in Enschede, Netherlands, providing integrated electrical, HVAC, plumbing, and maintenance services to private homeowners and commercial clients in the Twente region.

Ownership category

akta.pro rank

Product category

Building Mechanical and Electrical Installation Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220), Plumbing, Heating, and Air-Conditioning Contractors (23822)

akta.pro primary industry

HVAC Installation, Service & Repair (IMAIABAA)

akta.pro secondary industries

HVAC Service, Maintenance & Repair (BPABACAA), Plumbing Installation, Service & Repair (IMAIABAB)

Keywords

• Electrical installations
• HVAC services
• Plumbing installation
• Boiler maintenance
• Building technical services

Headquarters

HQ city

Enschede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Installation Services (New Build, Renovation, Maintenance): HM Installaties generates the majority of its revenue through the design, coordination, and execution of technical installations for residential and commercial buildings. Services include electrical installations (lighting, power, data), heating and cooling (heat pumps, boilers, climate systems), plumbing/sanitary, and zinc work. Projects range from small service calls to large-scale new-build and renovation projects. Revenue is project-based and quoted per job or hourly.
2. CV Maintenance Subscription: HM Installaties offers a monthly CV maintenance subscription at €15.50 incl. VAT, providing periodic 18-month maintenance visits, included materials up to €100 per service call, and labour costs for emergency service calls. An optional ventilation box maintenance add-on is available for +€3.00 per month. This generates recurring monthly revenue from residential customers.
3. Emergency/Storingsdienst (Emergency Service): Emergency repair services for existing customers, with a dedicated emergency service start rate of €150 excl. VAT. For non-subscription customers, emergency call-outs are billed at standard rates (start tariff €83.50 excl. VAT, then hourly rates of €72.50 excl. VAT for a monteur or €53.00 excl. VAT for an assistant). HM Installaties aims to resolve emergency breakdowns within 8 hours.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

HM Installaties is a totaalinstallateur (total installation company) that designs, coordinates, and executes integrated electrotechnical (E) and mechanical/HVAC (W) installations for residential and commercial customers in the Twente region. Core offerings span six service lines: Elektra (lighting, power, data, KNX, NEN inspections), Sanitair (bathrooms, kitchens), Verwarming & Airco (heat pumps, boilers, climate systems), CV Onderhoud (boiler maintenance subscription), Service & Beheer (commercial facility maintenance), and Zinkwerk op Maat (custom zinc roofing and drainage). Revenue is generated through project-based installation contracts, an €15.50/month boiler maintenance subscription, and 24/7 emergency repair services with an 8-hour response target.

Product overview

HM Installaties is a full-service installation company (totaalinstallateur) based in Enschede, serving residential and commercial customers in the Oost-Twente region. The company operates as a single unified service provider organized into six interconnected service divisions: Elektra (electrotechnical installations including lighting, power, data, domotica, and KNX systems), Sanitair (custom bathrooms, toilets, and kitchens), Verwarming & Airco (climate control with heat pumps, boilers, and ventilation), CV Onderhoud (central heating boiler maintenance subscription), Service & Beheer (facility management for commercial properties), and Zinkwerk op Maat (custom zinc roofing and drainage). The company also provides 24/7 emergency repair services for boiler, electrical, and water/gas leak issues. HM Installaties holds CO-vrij certification required under Dutch law for gas combustion installations since April 2023.

Differentiator

Problem solved

Functional benefit

Products and services

• Elektra (Elektrotechnische Installaties) Complete electrical installation services covering light, power, data, and control systems for residential, commercial, and retail applications. Services include LED lighting installations, power systems, switchgear, emergency lighting, domotica (home automation), data networks, audio and paging systems, CAI (central antenna) installations, evacuation systems, building management systems, KNX-certified installations, and NEN-compliant inspections.
• Sanitair Custom sanitary installation services for bathrooms, toilets, and kitchens. Includes complete custom bathrooms from design to finishing, toilet renovation, kitchen connections and fixtures, and bespoke solutions for disabled access or luxury wellness installations, targeted at residential homeowners.
• Verwarming & Airco Climate control installation services including heating and cooling systems for residential and commercial customers. Offers various heat generators (boilers, air heating, heat pumps, direct heaters) and heating bodies (radiators, underfloor heating, convectors, air heating ducts, indirect heaters) with advanced control technology for efficient and comfortable climate regulation.
• CV Onderhoud (Boiler Maintenance Subscription) Central heating boiler maintenance subscription service targeted at residential customers. Includes periodic maintenance every 18 months, materials up to €100 per service included, no additional labor costs for breakdowns, and CO-certified safety compliance. Subscription costs €15.50 per month including VAT, with an optional ventilation box maintenance add-on at +€3.00 per month and a one-time APK inspection fee of €80 (waived if HM Installaties installed the boiler within the last 3 months).
• Service & Beheer Complete maintenance and management services for commercial buildings and investment properties. Covers emergency lighting inspection and maintenance, air conditioning and climate system maintenance, fire hose and extinguisher inspection, and total maintenance for commercial buildings delivered via one contact point, targeted at businesses, property owners, housing corporations, and institutions.
• Zinkwerk op Maat Custom zinc roofing and architectural metalwork services for residential and commercial buildings. Includes zinc gutters, rainwater drainage systems (HWA), zinc collector basins, and bespoke zinc fabrication for unique roof details and complete drainage systems.

Quantifiable outcome

• Emergency response target: urgent breakdowns resolved within 8 hours
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• TrebbecoreStrategic or Co-development PartnerTrebbe is a construction company (aannemersbedrijf) that partnered with HM Installaties as a bouwpartner (construction partner) on the Varvik Uitvaartzorg Enschede project. HM Installaties was involved from an early stage in both engineering and execution. This close collaboration enabled an efficient construction process and an installation that fully met the client's requirements.
• Haafkes (Deventer)coreStrategic or Co-development PartnerHaafkes, based in Deventer, collaborated with HM Installaties and MIBA on the Nieuwbouwproject Loem in Lochem. Each partner contributed their own expertise to the successful realisation of this new-build project of modern, sustainable apartments with fully gas-free installations.
• MIBA (Asten)coreStrategic or Co-development PartnerMIBA, based in Asten, collaborated with HM Installaties and Haafkes on the Nieuwbouwproject Loem in Lochem. Each partner contributed their own expertise to the successful realisation of this new-build project of modern, sustainable apartments with fully gas-free installations.
• M-TRiX Installatie AdviseurscoreImplementation/ SI/ Consulting PartnerM-TRiX Installatie Adviseurs provided the technical design for the Varvik Uitvaartzorg Enschede project. Their expertise in installation consulting and design complemented HM Installaties' execution capabilities as totaalinstallateur.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Unica: Large Dutch technical installation services provider covering HVAC, electrical, plumbing, and building management across multiple sectors. Operates at significantly larger scale with national reach, but offers overlapping totaalinstallateur capabilities.
• Homij: Dutch technical installations specialist (part of VolkerWessels) delivering HVAC, electrical, and building services for commercial and infrastructure clients. Overlaps with HM Installaties' commercial project work at a larger scale.
• Croonwolter&dros: Major Dutch technical services and installation company delivering integrated building installations for commercial, industrial, and infrastructure clients. Overlaps in HVAC, electrical, and BMS capabilities at much larger scale.
• ENGIE Services Nederland: Large Dutch arm of global energy and facility services group providing HVAC, electrical, and multi-technical building services. Competes in the same Dutch commercial installation space but at substantially greater scale and broader geographic scope.

Direct peers

• Hoppenbrouwers Techniek: Dutch regional totaalinstallateur of similar scale offering integrated electrical, HVAC, plumbing, and maintenance services to residential and commercial customers. Closely comparable business model, geographic focus, and integrated E-and-W delivery approach.
• Rensa: Dutch family-owned installation group with regional branches delivering HVAC, electrical, plumbing, and renewable-energy installations. Comparable totaalinstallateur model, regional footprint, and multi-disciplinary service offering.
• Kropman Installatietechniek: Dutch installation company delivering HVAC, electrical, plumbing, and building services to commercial and industrial customers. Comparable totaalinstallateur positioning with comparable regional execution model.
• Breman Installatiegroep: Multi-branch Dutch installation group covering HVAC, electrical, plumbing, and solar for residential and commercial clients. Directly comparable totaalinstallateur model with similar service-line breadth and recurring maintenance offerings.
• Van Dorp installateurs: Regional Dutch installation firm providing integrated technical installations (electrical, HVAC, plumbing, fire safety) for commercial and residential customers. Comparable scale and bundled service offering.
• Feenstra Verwarming & Ventilatie: Dutch installation specialist with strong residential focus on heating, ventilation, and renewable systems. Comparable CV maintenance/subscription service model and gas-free/heat pump transition positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hminstallaties
• LinkedInlinkedin.com/company/hm-installaties-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HM Installaties