Alacrity Securities
Alacrity Securities Ltd. is a Mumbai-based, BSE-listed stock broking firm offering equity, derivative, currency futures, and mutual fund services to retail investors, HNIs, and active traders through BSE and NSE memberships.
- Company typePublic
- Founded2001
- HeadquartersMumbai, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Alacrity Securities does
Alacrity Securities Ltd. is a publicly listed Indian stock broking and financial services firm headquartered in Kandivali (West), Mumbai. The company operates as a trading and clearing member of both the Bombay Stock Exchange (BSE Clearing No. 6361) and the National Stock Exchange (NSE Clearing No. 09098; F&O SCM: 09098), holding SEBI Single Registration No. INZ000215936. Founded in 2001 by promoter Himanshu Mehta and listed on the BSE (scrip code 535916), the firm offers three core product lines: equity and equity derivative broking, currency futures broking, and mutual fund distribution, alongside wealth management services delivered through a partnership with an external advisory firm.
The firm's technology footprint is a conventional exchange-connected broking platform enabling secondary-market trading across cash equity, equity derivatives, and currency futures on BSE and NSE, supplemented by mutual fund transaction portals (including a 'Capital Gain' login and a third-party 'my-planner.in' mutual fund client interface). There is no disclosed proprietary trading technology, AI/ML capability, or API platform. Distribution is executed through dedicated dealers and advisors serving retail investors, HNIs, and active traders, with five listed Authorized Person (sub-broker) locations across the Mumbai metro area plus a wider franchisee/sub-broker network for equity and mutual fund distribution.
Revenue is overwhelmingly transaction-fee-based: brokerage commissions on client equity, derivative, and currency futures trades, plus mutual fund distribution commissions and wealth advisory fees. FY2025-26 revenue was Rs 410.68 crore (down 28% YoY) with net profit of Rs 6.21 crore, while Q1 FY2026-27 posted Rs 111.18 crore in revenue (+57% YoY) and Rs 7.39 crore in net profit (+92% YoY). The firm has recently added market-making activity for NSE SME IPOs (e.g., Virtual Galaxy Infotech, May 2025) as a new revenue stream. Pricing is quote-based, negotiated during account opening, with margin terms governed by SEBI regulations.
Alacrity Securities firmographics
Firmographics- Name
- Alacrity Securities
- Legal name
- Alacrity Securities Ltd.
- Website
- https://alacritysec.com
- Company type
- Public
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alacrity Securities Ltd. is a Mumbai-based, BSE-listed stock broking firm offering equity, derivative, currency futures, and mutual fund services to retail investors, HNIs, and active traders through BSE and NSE memberships.
- Ownership category
- akta.pro rank
Alacrity Securities industry classification
Industry- Product category
- Stock Broking Services
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (52315)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Capital Markets Advisory (IPO Readiness, SPAC, ECM/DCM Advisory) (BPAHAOAL)
Keywords
Where Alacrity Securities is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices6 records
Markets served
Alacrity Securities business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Secondary Market Broking: Commission-based brokerage revenue from equity and equity derivatives trading executed for retail and HNI clients on BSE and NSE platforms.
- Currency Futures Trading: Brokerage revenue from currency futures trading services provided to clients.
- Mutual Fund Distribution: Revenue from distribution of mutual fund products to retail and wealth management clients.
- Wealth Management Services: Comprehensive wealth management advisory services provided to clients through affiliated wealth advisory partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Quote-based brokerage pricing through direct client engagement |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Alacrity Securities product offering
Product offeringCore offering
Alacrity Securities is a Mumbai-based stock broking and financial services firm that provides secondary market broking on BSE and NSE for equities, equity derivatives, and currency futures, along with mutual fund distribution and wealth management services. It serves retail investors, high net worth individuals, and active traders through dedicated dealers and advisors, with additional reach via a franchisee and sub-broker network. The firm is a SEBI-registered trading and clearing member of both BSE and NSE (SEBI Registration No. INZ000215936).
Product overview
Alacrity Securities is a stock broking and financial services firm that operates as a single-platform provider of investment services. The company offers three core products: Equity & Derivative (secondary market broking for equities and derivatives on BSE and NSE), Mutual Funds (portfolio review and fund selection services), and Wealth Management (comprehensive financial advisory). The firm serves retail investors, active traders, and high net worth individuals through personalized dealer and advisor services, with a focus on providing research, data, and seamless trading experiences across all investment avenues.
Differentiator
Problem solved
Functional benefit
Products and services
- Equity & Derivative Secondary market broking services for retail customers and high net worth individuals, offering personalized trade and execution services in equity and equity derivatives through dedicated dealers and advisors on BSE and NSE.
- Mutual Funds Investment guidance and portfolio review services helping clients choose from thousands of available mutual funds with in-depth coverage of top asset management companies, funds, and fund managers.
- Wealth Management Comprehensive wealth management services offered through affiliation with a leading wealth advisory company, providing holistic financial guidance to clients beyond traditional brokerage.
- Currency Futures Trading Brokerage services for currency futures trading on NSE, offered to clients of Alacrity Securities as part of its derivatives product suite.
Companies that use Alacrity Securities
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Alacrity Securities technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Alacrity Securities partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Virtual Galaxy InfotechminorAlacrity Securities served as the market maker for Virtual Galaxy Infotech's IPO on NSE SME platform. The IPO aimed to raise Rs 93.29 crore through a fresh issue of 65.70 lakh shares with a price band of Rs 135-142 per share, listing scheduled for May 19, 2025. Market maker role involves providing liquidity and maintaining orderly trading in the stock.
- Wealth Advisory PartnercoreAlacrity Securities has affiliated with one of the best wealth advisory companies to provide comprehensive wealth management services to clients. This partnership enables the company to offer wealth management capabilities beyond traditional brokerage services.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
Alacrity Securities competitors and assessment
Company assessmentDirect peers
- Upstox (RKSV Securities): Tech-driven Indian discount broker offering equity, derivatives, and currency trading on BSE and NSE plus mutual funds; directly comparable in product scope and retail/HNI customer focus.
- SMC Global Securities: Indian broking and financial services firm offering equity, derivatives, commodities, mutual funds, and wealth advisory to retail and institutional clients via BSE/NSE membership; comparable mid-tier full-service competitor with similar multi-product and channel-based distribution approach.
- Zerodha: India's largest retail stock broker offering equity, derivatives, and currency trading on BSE and NSE with a discount brokerage model; directly comparable to Alacrity on product mix (equity, derivatives, currency, mutual funds) and target customer (retail and active traders), but at vastly greater scale.
- Groww: Leading Indian digital-first broker providing equity, derivatives, and mutual fund investing to retail investors via BSE and NSE membership; comparable in products and customer base, with a strong technology-led proposition contrasting Alacrity's traditional model.
- Angel One: Listed Indian full-service broking platform providing equity, derivatives, currency, and mutual fund services to retail and HNI clients via BSE/NSE; closely comparable on multi-product offering and customer segments.
- Sharekhan (BNP Paribas Sharekhan): Indian full-service retail broker offering equity, derivatives, and mutual funds along with advisory services through BSE/NSE membership; comparable on customer segments (retail and active traders) and on personalized dealer-led service model.
Broad incumbents
- Kotak Securities: Subsidiary of Kotak Mahindra Bank providing equity, derivatives, currency, and mutual fund broking to retail and institutional clients; broader incumbent with banking-led distribution and significantly larger scale than Alacrity.
- ICICI Securities: Large listed Indian brokerage and investment bank offering retail broking, derivatives, mutual funds, wealth management, and institutional services; overlapping with Alacrity across all retail products but with far broader scale and an integrated banking relationship via ICICI Bank.
- HDFC Securities: Subsidiary of HDFC Bank offering equity, derivatives, currency, and mutual fund broking along with research and advisory; broader incumbent with integrated banking distribution and pan-India footprint versus Alacrity's Mumbai-centric model.
- Motilal Oswal Financial Services: Indian full-service broker and wealth manager offering equity, derivatives, currency, mutual funds, and research/advisory to retail and institutional clients; comparable on the wealth management and advisory dimension that Alacrity is trying to build.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Alacrity Securities financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alacrity Securities leadership team
Management profileNumber of profiles
Profiles9 records
Alacrity Securities funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alacrity Securities M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alacrity Securities
What does Alacrity Securities do?
Alacrity Securities is a Mumbai-based stock broking and financial services firm that provides secondary market broking on BSE and NSE for equities, equity derivatives, and currency futures, along with mutual fund distribution and wealth management services. It serves retail investors, high net worth individuals, and active traders through dedicated dealers and advisors, with additional reach via a franchisee and sub-broker network. The firm is a SEBI-registered trading and clearing member of both BSE and NSE (SEBI Registration No. INZ000215936).
Is Alacrity Securities a public or private company?
Alacrity Securities is a public company. It is classified as public and is currently operating.
When was Alacrity Securities founded?
Alacrity Securities was founded in 2001. It employs 11 to 50 people.
Where is Alacrity Securities based?
Alacrity Securities is headquartered in Mumbai, India, in the Asia region.
How does Alacrity Securities make money?
Four revenue lines are on record. Secondary Market Broking is the primary driver. The others are currency Futures Trading, mutual Fund Distribution and wealth Management Services.
Who are Alacrity Securities's main competitors?
Direct peers on record are Upstox (RKSV Securities), SMC Global Securities, Zerodha, Groww, Angel One and Sharekhan (BNP Paribas Sharekhan). Broad incumbents are Kotak Securities, ICICI Securities, HDFC Securities and Motilal Oswal Financial Services.
Does Alacrity Securities have an API?
No public API is recorded for Alacrity Securities.
What industry is Alacrity Securities in?
Alacrity Securities's product category is Stock Broking Services. Its primary akta.pro industry code is BPAHAOAL, Capital Markets Advisory (IPO Readiness, SPAC, ECM/DCM Advisory). Its NAICS code is 5231 and its SIC code is 6211.