WOW Events

What WOW Events does

WOW Events Pvt. Ltd. is a privately held Indian corporate event management company headquartered in New Delhi that delivers end-to-end event services for enterprise clients across multiple industries and geographies. Its portfolio comprises ten service modules: corporate event management, conference management, dealers meets, product launch events, employees meet and engagement, sales meets, partners meets, international events, exhibition and activation services, and virtual and hybrid events. Each engagement covers conceptualization, creative design, content creation, technical production, venue management, and on-ground execution, executed by an in-house team of strategic thinkers and producers.

The company serves more than 200 brand clients across sectors including consumer electronics (Samsung India, LG India, Motorola India, Whirlpool of India, Haier India, Orient Electric, Lava International), e-commerce (Amazon India), telecommunications (Airtel), automotive (Honda Motorcycle & Scooter India, Hyundai India, Chevrolet India), cement (JK Lakshmi Cement, Nuvoco Cement), BFSI (Muthoot Finance, Max Bupa), manufacturing and industrial (Honeywell UOP, Polyplastics, ACE Cranes), healthcare (Corona Remedies, Max Bupa), aviation (Virgin Atlantic), and IT services (Teleperformance, F-Secure). Events are delivered across major Indian cities (New Delhi, Mumbai, Bengaluru, Chennai, Gurugram, Jaipur, Agra, Kochi, Noida, Yamuna Nagar) and internationally in Thailand, Malaysia, Indonesia (Bali), Macau, China (Beijing), Dubai, Nepal, Switzerland, Spain (Madrid), and Germany.

WOW Events monetizes through project-based professional services engagements, with pricing quoted per engagement based on event scope, scale, and requirements rather than publicly disclosed rate cards. Its go-to-market is direct enterprise field sales supported by referrals from existing clients and visibility through its website portfolio and social media channels (LinkedIn, Instagram, Facebook, YouTube, Twitter/X). The company has 11-50 employees, claims 18+ years of operating history (founded circa 2006-2008), is independently owned with no disclosed institutional funding, and continues to operate as of 2024-2025 with no M&A or restructuring activity in the source material.

Name

WOW Events

Legal name

WOW Events Pvt. Ltd.

Website

https://wowevents.in

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

WOW Events Pvt. Ltd. is an India-based corporate event management firm headquartered in New Delhi delivering end-to-end event planning, creative design, and on-ground execution for enterprise clients across consumer electronics, automotive, telecom, BFSI, and manufacturing sectors in India and internationally.

Ownership category

akta.pro rank

Product category

Corporate Event Management Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Trade Shows & Industry Expos (B2B) (MPAGAHAB), Trade Shows & Exhibitions (Booths, Show Management) (BPAFAGAD), Awards Ceremonies & Recognition Events (MPAGAHAF)

Keywords

• Corporate event management
• Product launch events
• Dealer meet events
• Conference management services
• Exhibition and activations

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Management Services: Project-based event management services including conceptualization, planning, design, and execution of corporate events for enterprise clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

WOW Events Pvt. Ltd. is a B2B event management agency that plans and executes corporate events end-to-end for enterprise brands, including conferences, dealer meets, product launches, employee engagement events, sales meets, partner meets, exhibitions, and international events. Services span conceptualization, theme development, creative design and content creation, venue management, technical production, on-ground execution, and post-event support. The company serves clients across India and internationally across countries including Thailand, Bali, Dubai, Malaysia, Switzerland, Macau, and Nepal.

Product overview

WOW Events is a comprehensive event management company offering a unified portfolio of event services. The core offering includes corporate event management with end-to-end planning, creative design, and execution. The service modules include Conference Management, Dealers Meet Events, Product Launch Events, Employees Meet & Engagement, Sales Meet Events, Partners Meet Events, International Events, Exhibition & Activation Services, and Virtual & Hybrid Events capabilities. The company serves major brands across India and internationally, managing events from conceptualization through execution with in-house creative, technical production, and event management capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Event Management Services Full-service corporate event management including conceptualization, planning, creative design, branding, technical production, and flawless execution for various corporate events. Designed for enterprise brand clients requiring professional event planning and execution.
• Conference Management End-to-end business conference management including multi-agency pitches, theme development, distinctive theme logos, and venue coordination for enterprise business conferences.
• Dealers Meet Events Organization of dealer meet events with entertainment, engagement activities, R&R (Rewards & Recognition) components, and multi-city coordination for enterprise brand clients.
• Product Launch Events Experiential product launch events including influencer engagement, hands-on demonstrations, thematic setups, and live-streaming capabilities for enterprise brand clients launching new products.
• Employees Meet & Engagement Events Employee meet events, annual day celebrations, family days, and post-pandemic employee engagement activities for enterprise corporate clients.
• Sales Meet Events Sales conferences, annual sales meets, and zonal business manager conclaves with motivational themes and team-building activities for enterprise clients.
• Partners Meet Events Partner meet events, supplier conferences, and distributor conferences with award ceremonies and networking components for enterprise clients.
• International Events Management International event management including venue selection, hospitality for international delegates, and multi-country event coordination across India and locations such as Thailand, Bali, Dubai, Malaysia, Switzerland, Macau, and Nepal.
• Exhibition & Activation Services Exhibition stall design and fabrication, BTL activations, brand promotions, and experiential marketing campaigns at trade shows and campuses for enterprise clients.
• Virtual & Hybrid Events Virtual event platforms with registrations, interactive lobbies, photobooths, galleries, ballrooms, and home delivery of F&B across cities for enterprise clients.

Named customers24 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• BCD Meetings & Events: Global corporate event management agency under BCD Group with deep multinational client relationships and worldwide delivery infrastructure. Competes for enterprise mandates that WOW Events targets, particularly from global brands with cross-border event programs.
• Cvent: US-headquartered global leader in event management technology and full-service event production, serving enterprise clients worldwide with proprietary platform and global delivery. Broader and technology-enabled incumbent that competes for the same enterprise RFPs, especially on the technology-measurement dimension.

Direct peers

• E Factor Entertainment: Indian full-service event management company handling corporate events, conferences, exhibitions, and product launches. Comparable scale and service offering to WOW Events with similar enterprise client focus.
• Percept Limited: Mumbai-headquartered Indian conglomerate spanning advertising, events, and entertainment with a dedicated events division. Competes directly with WOW Events for corporate event mandates and brand activation work across India and internationally.
• Wizcraft Entertainment: Mumbai-headquartered Indian event management company offering corporate events, conferences, product launches, and large-format activations. Direct competitor to WOW Events in the Indian enterprise event management segment with comparable service portfolio and marquee client roster.
• Laqshya Live Experiences: India-headquartered experiential marketing and live events agency under Laqshya Media Group. Handles conferences, product launches, dealer meets, and brand activations for enterprise clients — directly comparable to WOW Events' core offering.
• 70 Event Media Group (70 EMG): India-based integrated event and experiential marketing agency serving corporate clients across product launches, conferences, dealer meets, and brand activations. Comparable to WOW Events in target market (enterprise corporates), service mix, and Indian HQ base.
• TeamWork Events Group: Indian event management agency specializing in corporate events, conferences, and incentive travel programs for enterprise clients. Comparable in target market and service mix, with a strong domestic India presence.
• Cineyug Entertainment: Mumbai-based Indian event management and entertainment company producing corporate events, conferences, award shows, and large-format productions. Direct competitor in the Indian enterprise and entertainment event space.

Emerging players

• Crafte Inc. India-based experiential marketing and event management agency with a focus on brand activations and corporate events. Slightly smaller and more recent entrant; comparable service offering targeting enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights7 records

Customer concentration

• Xx.com/WOWEvents
• YouTubeyoutube.com/@woweventsindia
• Facebookfacebook.com/wowevents.in
• LinkedInlinkedin.com/company/wow-events-pvt.-ltd.
• Instagraminstagram.com/teamwowevents

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WOW Events