What Ciments Du Maroc does

Ciments du Maroc is Morocco's leading integrated cement and construction materials producer, founded in 1951 and listed on the Casablanca Stock Exchange since 1969 under ticker CMA. The company is a subsidiary of Heidelberg Materials (the German-headquartered building materials group operating 140 cement plants and 184 million tonnes of capacity across 50+ countries), and functions as Heidelberg Materials' principal Moroccan operating entity. It operates 46 nationwide sites — 4 integrated cement plants (Aït Baha 2.2Mt/yr, Safi 1.0Mt/yr, Marrakech 1.4Mt/yr, plus Témara via the 2025 Asment Témara acquisition), 4 grinding centers (Laâyoune, Jorf Lasfar, Nador, and additional capacity), 6 aggregate quarries, and 32 ready-mix concrete plants — with a stated full-time headcount of approximately 720 employees.

The product portfolio spans bagged cement under retail brands (Marteco, Lamaalem, Cimapro, Cimagglo Optima, L'qwam Ultra, Cimartob), bulk cement for industrial clients (Procima, Forticima, Evolucima, Hydrocima, Duracima, Maricima, Teknicima, Turbocima), clinker, ready-mix concrete (BPE), and aggregates. Production technology centers on high-temperature kiln operations (1,450°C), alternative fuel co-processing (shredded tires, olive pomace, agricultural waste), waste-heat cogeneration (Aït Baha — the first in Morocco), an on-site wind farm (Indusaha Laâyoune supplying 69% of that grinding center's energy), and an R&D micro-algae CO2 absorption program at Safi. The portfolio is fully ISO 14001-certified across production sites (since 2003), with Aït Baha also holding ISO 50001 energy management certification (since 2014).

Revenue is generated through direct enterprise sales to government infrastructure projects (highways, dams, tramways, bridges), bulk delivery via tanker trucks to industrial customers, ready-mix concrete supplied from 32 urban plants, a distributor network for bagged products, and an export channel for clinker and cement. Marketing combines a Digital Sales System (DSS) call center and mobile app, LinkedIn presence, press communications, and industry event participation. Pricing is transactional (ex-factory tariff schedules for clinker, unit pricing for bagged and bulk cement). The customer base is split between infrastructure megaprojects (Autoroute El Jadida–Safi, Tramway de Casablanca, Barrage Sidi Abdellah, Pont Moulay Hassan, Marina d'Agadir) and a long tail of construction companies, distributors, and individual builders. Sustainability credentials (30–40% CO2 reduction products, the EvO2 low-carbon label launched October 2025) are increasingly central to the value proposition for both public procurement and private developers.

Name

Ciments Du Maroc

Legal name

Ciments du Maroc

Website

https://cimentsdumaroc.com

Company type

Public

Founded year

1951

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Ciments du Maroc is Morocco's leading integrated cement, ready-mix concrete, and aggregates producer, operating 46 sites nationwide as a subsidiary of Heidelberg Materials. Founded 1951 and Casablanca-listed since 1969, it supplies infrastructure, construction, and retail customers across the kingdom and for export.

Ownership category

akta.pro rank

Product category

Cement Manufacturing

NAICS

Cement Manufacturing (327310), Ready-Mix Concrete Manufacturing (32732), Other Concrete Product Manufacturing (327390)

SIC

Cement, Hydraulic (3241), Concrete, Gypsum & Plaster Products (3270)

akta.pro primary industry

Cement Manufacturing (Portland, Blended & Specialty) (IMADAAAG)

akta.pro secondary industries

Ready-Mix Concrete Production & Delivery (IMADAAAA), Aggregate Processing & Value-Added Products (Washing, Screening, Asphalt/Concrete Aggregates) (IMAKAHAH)

Keywords

• Cement manufacturing
• Ready-mix concrete
• Aggregate supply
• Clinker production
• Construction materials

Headquarters

HQ city

Casablanca

HQ country

Morocco

HQ region

Africa

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Cement Sales: Production and sale of bagged and bulk cement products under multiple brand names (Marteco, Lamaalem, Cimapro, Cimagglo, L'qwam Ultra, and bulk variants Procima, Forticima, Evolucima, Hydrocima, Duracima, Maricima, Teknicima, Turbocima) for construction, infrastructure, and industrial applications. Primary revenue stream.
2. Clinker Sales: Production and sale of clinker (intermediate cement product) for national and export markets. Four production sites (Aït Baha, Marrakech, Safi, Témara) ensure national coverage and export capability.
3. Ready-Mix Concrete (BPE): Production and delivery of ready-mix concrete to construction sites. Leader in BPE market nationally with 32 concrete plants across major cities. Performance-based product portfolio.
4. Aggregates Sales: Extraction and sale of sand and gravel aggregates from 6 quarries for concrete, masonry, asphalt, road construction, and building foundations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Ciments du Maroc manufactures and sells cement (bagged and bulk), clinker, ready-mix concrete (Béton Prêt à l'Emploi), and aggregates (sand and gravel) for construction, infrastructure, and industrial applications. Operating through 46 nationwide sites including 4 cement plants, 4 grinding centers, 6 quarries, and 32 concrete plants, the company supplies government infrastructure projects, real estate developers, contractors, and individual builders.

Product overview

Ciments du Maroc operates as a diversified construction materials company offering a comprehensive portfolio of cement products (bagged and bulk), ready-mix concrete (béton prêt à l'emploi), aggregates (granulats), and clinker. The cement portfolio includes specialized products organized by performance concept, with bagged cements (Marteco®, Lamaalem®, Cimapro®, Cimagglo Optima®, L'qwam Ultra®) for retail and small projects, and bulk cements (Procima®, Forticima®, Evolucima®, Hydrocima®, Duracima®, Maricima®, Teknicima®, Turbocima®) for industrial and infrastructure applications. The company also operates Asment Témara as a subsidiary producing additional cement brands (Cimartob®, Lamaalem®, Cimapro®, L'qwam®, Procima®, Forticima®, Duracima®, Turbocima®). Recent product launches include 'EvO2' label for low-carbon construction solutions and the Digital Sales System (DSS) for customer service digitization.

Differentiator

Problem solved

Functional benefit

Brands

• Marteco: Masonry cement for wall plasters, jointing mortars and floor substrate layers, packaged in 45 kg bags.
• Lamaalem
• Cimapro
• Cimagglo Optima
• L'qwam Ultra
• Procima
• Forticima
• Evolucima
• Hydrocima
• Duracima
• Maricima
• Teknicima
• Turbocima
• Cimartob
• EvO2

Products and services

• Marteco

Quantifiable outcome

• 69% of Indusaha Laâyoune energy from on-site wind power; >80% renewable energy across production sites
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• Tibu AfricacoreStrategic or Co-development Partner · 29 January 2025Partnership with Tibu Africa NGO to implement 'Génération Sportive' program integrating sports into primary school curriculum. Targets students in rural schools near production sites with physical activities, STEM workshops, and citizenship education. Contributes to UN Sustainable Development Goals 3 (health) and 4 (education).
• Heidelberg MaterialsflagshipOthersGlobal parent company (formerly HeidelbergCement) with operations in 50+ countries. Provides strategic direction, sustainability expertise, and global best practices. 53,000 employees across 3,000+ sites. 140 cement plants with 184 million tonnes capacity.
• SAP AribaTechnology or IntegrationSAP Ariba procurement platform for supplier management and digital sourcing processes. Part of Heidelberg Materials group-wide procurement transformation initiative.
• Foundation Mohammed VI for Environmental ProtectioncoreStrategic or Co-development PartnerLong-term participation in Plages Propres (Clean Beaches) program with sponsorship of three beaches in Safi region. 10+ years of partnership for environmental protection and beach maintenance.
• BirdLife International (via GREPOM)minorStrategic or Co-development PartnerParticipation in Spring Alive program for bird conservation awareness at Safi production site. Won 1st prize in Africa region for bird nest preservation activities.
• Fondation Zakoura EducationminorStrategic or Co-development PartnerPartnership to build 4 preschool schools in rural areas around Agadir and Marrakech regions. Previously provided school supplies and materials to foundation schools.
• Association Professionnelle des Cimentiers (APC)coreStrategic or Co-development PartnerIndustry association collaboration on national protocol for municipal solid waste management and recovered solid fuels (CSR) production, contributing to circular economy development.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Titan Cement International: Titan Cement is a Greek-headquartered cement and building materials producer with a strong Mediterranean and emerging-market footprint. It is comparable as a regional/international cement peer focused on integrated cement operations and value-added building products in similar markets.
• Holcim Maroc (formerly Lafarge Maroc): Holcim Maroc is the principal direct competitor of Ciments du Maroc in the Moroccan cement and ready-mix concrete market, with comparable integrated operations and national distribution. Both companies compete head-to-head for infrastructure tenders and serve the same construction professional segments.
• Vicat: Vicat is a French-headquartered global cement producer with established North and West African operations, offering comparable cement, concrete, and aggregates products to similar customer types. Comparable business model centered on integrated cement manufacturing and downstream concrete in emerging markets.

Broad incumbents

• Holcim Ltd: Holcim is a Swiss-headquartered global building materials leader with operations across cement, aggregates, and ready-mix concrete in MENA. Relevant as a broader incumbent whose Moroccan subsidiary directly competes with Ciments du Maroc.
• CRH plc: CRH is a US/Irish-headquartered leader in building materials with vertically integrated cement, aggregates, and concrete operations. Relevant as a broad incumbent comparable in business model and vertical integration strategy.
• CEMEX: CEMEX is a Mexican-headquartered global building materials company with integrated cement, ready-mix concrete, and aggregates operations. Comparable as a broad incumbent competing in similar product categories globally, including emerging markets.
• Heidelberg Materials: Heidelberg Materials is the German-headquartered parent company of Ciments du Maroc, operating 140 cement plants with 184 Mt capacity across 50+ countries. Relevant as a broader incumbent providing group-wide strategy, capital, and sustainability standards to its Moroccan subsidiary.

Regional players

• Ciments de l'Afrique (CIMAF): CIMAF is a Moroccan-founded cement producer with operations across several African countries. Comparable as a regional player in similar cement categories, though smaller in scale than Ciments du Maroc and primarily serving other African geographies rather than competing head-to-head in Morocco's core market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cimentsdumaroc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ciments Du Maroc