Where y'Art Works
Where y'Art Works is a New Orleans-based art consulting company and online marketplace that connects organizations and individuals with approximately 250 local artists across four Louisiana and Mississippi Gulf Coast markets through commissions, installations, and a 15%-commission e-commerce platform.
- Company typePrivate
- Founded2012
- HeadquartersNew Orleans, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Where y'Art Works does
Where y'Art Works is a privately held, New Orleans-based full-service art consulting company and online marketplace founded in 2012 (with online sales beginning in 2013) that connects organizations and individuals with local artists across Louisiana and the Mississippi Gulf Coast. The company operates a two-sided model: a self-serve e-commerce marketplace on whereyartworks.com/shop where individual buyers can browse, filter, and purchase original works from approximately 250 local artists across four markets (Greater New Orleans, Greater Baton Rouge, North Louisiana, and the Mississippi Gulf Coast), and a direct sales motion for organizational clients that delivers commissioned artwork, framing, and installation services. The company also runs a physical gallery at 1901 Royal St. in New Orleans that hosts group exhibitions for member artists, and offers a "For Experience" service line that integrates art into architectural, hospitality, and large-scale experiential projects.
The business generates revenue through two primary streams: a 15% transaction commission on online art sales (which the company emphasizes is significantly below traditional gallery rates), and project-based art consulting fees for commercial clients, with pricing not publicly disclosed and quoted on a project basis. Artists set their own prices, which range from under $100 to over $14,000, and the company provides additional services to its artist roster including marketing support, social media promotion, group exhibitions, and access to affordable photography, framing, and creative services. Distribution is regional rather than national, and the company's customer base spans named healthcare enterprise clients (Ochsner, LCMC Healthcare), other commercial organizations, and individual consumers across the four served markets.
The company is led by co-founders Catherine Todd (co-founder & creative director) and Collin Ferguson (CEO, co-founder & managing director), operates with 1-10 employees, has received no disclosed external funding, and reports that $6.5M has been returned to the local cultural economy through its activities. Its technology stack is a standard web-based e-commerce platform with no proprietary AI, integration, or data capabilities disclosed. Strategic emphasis is on local cultural economy support, fair artist economics, and multi-market regional expansion rather than technology-driven scaling.
Where y'Art Works firmographics
Firmographics- Name
- Where y'Art Works
- Legal name
- Where Y'Art Works
- Website
- https://whereyartworks.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Where y'Art Works is a New Orleans-based art consulting company and online marketplace that connects organizations and individuals with approximately 250 local artists across four Louisiana and Mississippi Gulf Coast markets through commissions, installations, and a 15%-commission e-commerce platform.
- Ownership category
- akta.pro rank
Where Where y'Art Works is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Where y'Art Works business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Art Sales Commission: Where y'Art Works takes a 15% commission on online art sales, significantly lower than traditional galleries. Artists set their own prices, and the company facilitates transactions through their e-commerce platform.
- Art Consulting Services: Full-service art consulting for organizations including original artwork commissions, framing, and installations. The company works with organizations to commission artwork of all types, from original pieces to reproductions, and provides customized art solutions for spaces or brand needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard commission rate for online sales |
| Unit Pricing | Pay-as-you-go | Artist-set pricing with no negotiation |
| Other | Multi-year contract | Commercial client service packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Where y'Art Works product offering
Product offeringCore offering
Where y'Art Works is a full-service art consulting company that connects organizations and individuals with local artists for custom art projects. It operates a self-serve online marketplace where individual buyers can purchase artwork directly from hundreds of local artists, while also providing full-service art consulting for organizations including custom commissions, framing, and installations.
Product overview
Where y'Art Works operates as a full-service art consulting company with an integrated two-part offering: (1) an online art marketplace (whereyartworks.com/shop) that connects buyers directly with local artists selling original works, prints, sculptures, and jewelry across multiple price points; and (2) specialized service modules for organizations (custom commissions, framing, installations) and experiences (cross-disciplinary art integration for projects), alongside artist representation services providing marketing support, gallery exhibitions, and creative resources for member artists. The platform has facilitated over 325 commercial projects and returned $6.5M to local cultural economies.
Differentiator
Problem solved
Functional benefit
Products and services
- Where y'Art Works Online Art Marketplace An e-commerce platform connecting buyers with local artists, offering original artworks, prints, sculptures, and jewelry from regional creators across Louisiana and Mississippi Gulf Coast markets. Includes filtering by price range, category, color, and artist location.
- Art for Organizations Consulting Service Full-service art consulting for commercial clients including original commissions, reproductions, framing, and installation services tailored to workplace environments and organizational branding needs. Includes customized art solutions for healthcare facilities, corporate offices, and commercial spaces.
- Art for Experience Service Cross-disciplinary art infusion services for projects requiring art integrated into architectural designs, hospitality spaces, or large-scale experiential installations.
- Artist Representation & Gallery Services Services for member artists including commercial sales representation, marketing support, social media promotion, group exhibitions at the Where y'Art Works Gallery in New Orleans, and access to affordable photography, framing, and creative services.
Quantifiable outcome
- 325 commercial projects completed
- +3 more outcomes
Companies that use Where y'Art Works
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Where y'Art Works technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Where y'Art Works partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Where y'Art Works competitors and assessment
Company assessmentDirect peers
- Artsy: Global online art marketplace connecting collectors with galleries and dealers; the most direct functional peer to WYAW's online marketplace, though operating at much larger scale and without WYAW's regional/local-artist curation or consulting services.
- Chairish: Online marketplace for vintage and contemporary furniture, art, and decor with both consumer and trade (interior designer) channels; comparable hybrid model serving individual buyers and design professionals buying art for spaces.
- Singulart: Online gallery featuring curated original artwork from emerging and established artists worldwide; comparable D2C marketplace model with curated artist onboarding analogous to WYAW's selective artist network.
- Saatchi Art: Leading online art gallery selling original paintings, prints, and sculptures directly from artists worldwide; directly comparable to WYAW's marketplace product on the consumer side, with similar commission-based economics.
- Tappan Collective: Online gallery representing emerging artists with curated collections and corporate art programs; a strong functional match for WYAW's artist-representation plus marketplace plus consulting offering, though national rather than regional in scope.
- Artfinder: Online marketplace for original art from independent artists globally; competes head-to-head with WYAW's D2C marketplace in the affordable-to-mid price tier where most of WYAW's listed work sits.
- Uprise Art: Online art gallery offering curated contemporary art with strong trade and corporate art consulting services; the closest peer combining a curated-artist marketplace with B2B corporate art consulting, directly mirroring WYAW's hybrid model.
Broad incumbents
- 1stDibs: Luxury online marketplace for high-end furniture, fine art, and jewelry; comparable as a curated marketplace for premium-priced original works but operates at a much higher price tier and serves collectors rather than local communities.
- Etsy: Mass-market handmade and vintage marketplace that competes for the same artist-supply pool (painters, illustrators, textile artists) and consumer buyer pool; not niche to fine/local art but a major competitive threat on the D2C side.
- West Elm Local: National home furnishings retailer with a curated local-artist program across store locations; comparable in connecting consumers with local makers/artists through physical retail, but operates as a broad incumbent rather than a specialist marketplace.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Where y'Art Works social profiles
Digital presenceWhere y'Art Works financial estimates
Financial estimateRevenue estimate
Valuation estimate
Where y'Art Works leadership team
Management profileNumber of profiles
Profiles2 records
Where y'Art Works funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Where y'Art Works M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Where y'Art Works
What does Where y'Art Works do?
Where y'Art Works is a full-service art consulting company that connects organizations and individuals with local artists for custom art projects. It operates a self-serve online marketplace where individual buyers can purchase artwork directly from hundreds of local artists, while also providing full-service art consulting for organizations including custom commissions, framing, and installations.
Is Where y'Art Works a public or private company?
Where y'Art Works is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Where y'Art Works founded?
Where y'Art Works was founded in 2012. It employs 1 to 10 people.
Where is Where y'Art Works based?
Where y'Art Works is headquartered in New Orleans, United States, in the North America region.
How does Where y'Art Works make money?
Two revenue lines are on record. Art Sales Commission is the primary driver. The others are art Consulting Services.
Who are Where y'Art Works's main competitors?
Direct peers on record are Artsy, Chairish, Singulart, Saatchi Art, Tappan Collective, Artfinder and Uprise Art. Broad incumbents are 1stDibs, Etsy and West Elm Local.
Does Where y'Art Works have an API?
No public API is recorded for Where y'Art Works.