StarLight Dental and Orthodontics

What StarLight Dental and Orthodontics does

StarLight Dental and Orthodontics is a family-owned dental practice headquartered at 10123 Lake Creek Pkwy in Austin, Texas, serving patients across Austin, Cedar Park, Leander, and Round Rock. Founded in 2012 on the clinical foundation of Dr. Robert Ferguson (who began practicing dentistry in Austin in 1984), the practice is now operated by three dentist-owners: founder Dr. Ferguson and twin brothers Dr. Cody and Dr. Kip Nielson, who joined to take over the practice from Dr. Ferguson. The firm offers nine integrated service categories covering the full family dental continuum: cosmetic dentistry (whitening, veneers, smile design, same-day crowns), general dentistry (fillings, sealants, dentures, extractions, root canals), orthodontics (traditional braces, Invisalign, Six Month Smiles), dental implants, hygiene and periodontal services, pediatric dentistry, sleep apnea/snoring treatment, comfort/sedation dentistry, and high-tech diagnostics.

The practice differentiates its clinical offering through advanced dental hardware rather than software: GALILEOS cone-beam 3D imaging for diagnostics and sleep apnea workflows, Itero digital impression scanning paired with CAD/CAM for same-day crown fabrication, intra-oral cameras with 25x magnification, ultrasonic scalers, and dental lasers for soft- and hard-tissue procedures. These tools enable purely digital impression workflows and single-visit restorative care but do not represent proprietary AI or ML systems.

Name

StarLight Dental and Orthodontics

Legal name

StarLight Dental & Orthodontics

Website

https://starlightdentalaustin.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

StarLight Dental and Orthodontics is a family-owned dental practice in Austin, Texas, serving families across Austin, Cedar Park, Leander, and Round Rock with comprehensive general, cosmetic, orthodontic, implant, pediatric, and sleep apnea dental services delivered by three dentist-owners.

Ownership category

akta.pro rank

Product category

General Dentistry Services

NAICS

Offices of Dentists (621210), Offices of Dentists (6212)

SIC

Services-Health Services (8000)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Restorative General Dentistry (Fillings/Crowns/Bridges) (HLABAAAB), Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), Comprehensive Orthodontic Clinics (HLABABAA)

Keywords

• General dentistry services
• Cosmetic dental procedures
• Orthodontic treatment services
• Dental implant placement
• Pediatric dental care

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Dental Services - One-time Procedures: Traditional fee-for-service dental procedures including restorations, extractions, root canals, crowns, bridges, implants, and orthodontic treatments. Patients pay per procedure performed.
2. Regular Check-ups and Hygiene: Recurring revenue from routine dental check-ups, cleanings, and preventive care visits. Typically billed per visit or through insurance.
3. CareCredit Financing Partnership: Partnership with CareCredit for patient financing. Patients can spread payments for treatments through low-interest extended payment plans and 6 to 12 month interest-free plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

StarLight Dental and Orthodontics is a family dental practice that provides comprehensive dental care across general dentistry, cosmetic dentistry, orthodontics, dental implants, pediatric dentistry, hygiene services, sleep apnea/snoring treatment, and sedation (comfort) dentistry for patients in the Austin, Cedar Park, Leander, and Round Rock areas of Texas. The practice delivers these services in-house using advanced equipment such as GALILEOS 3D imaging, Itero digital impressions, intra-oral cameras, dental lasers, and ultrasonic scalers to support same-day restorations and minimally invasive procedures.

Product overview

StarLight Dental and Orthodontics is a family dental practice offering a comprehensive range of dental services organized into nine core service categories: Cosmetic Dentistry (Smile Design, Teeth Whitening, Porcelain Veneers, Same Day Crowns, Bridges), General Dentistry (Fillings, Inlays/Onlays, Sealants, Mercury Free Fillings, Dentures, Extractions, Root Canal, TMJ/TMD, Headache Prevention), Orthodontics (Traditional Braces, Invisalign), Dental Implants, Hygiene Services (Periodontal Laser Treatment, Oral Cancer Screenings, Decay Prevention), Pediatric Dentistry, Sleep Apnea/Snoring Treatment, Comfort Dentistry (Sedation, Nitrous Oxide, Ultrasonic Cleanings), and High-Tech Dentistry (Intra-oral Camera, GALILEOS 3D Imaging, Itero Digital Impressions, Lasers, Ultrasonic Scaler, Oral Cancer Detection). The practice also provides specialized periodontal treatments including flap surgery, tooth bonding, crowns & bridgework, and treatment for geographic tongue and tooth wear conditions. Services are delivered as a unified practice with no modular platform structure—patients receive integrated care across multiple specialties within a single dental home.

Differentiator

Problem solved

Functional benefit

Products and services

• Cosmetic Dentistry Aesthetic dental services for adult patients seeking to improve the appearance of their teeth, including smile design, teeth whitening, porcelain veneers, same-day crowns, bridges, and tooth bonding.
• General Dentistry Broad range of restorative and preventive dental procedures for adults and families, including fillings, mercury-free fillings, inlays and onlays, sealants, dentures, tooth extractions, root canal treatment, TMJ/TMD treatment, headache and migraine prevention, tooth wear treatment, geographic tongue treatment, and crowns and bridgework.
• Orthodontics Tooth alignment and bite correction services for adults, teens, and children, including traditional straight-wire braces, Invisalign clear aligners, ClearCorrect, Essix MTM, and Six Month Smiles.
• Dental Implants Surgical placement of titanium screw-shaped posts in the jawbone to replace missing tooth roots, topped with lifelike crowns for single tooth replacement, multiple tooth replacement, and implant-supported dentures, with a documented success rate above 95%.
• Hygiene Services Preventive dental hygiene services for patients of all ages, including professional cleanings, periodontal laser treatment, oral cancer screenings, decay prevention, periodontal (gum) disease treatment, and periodontal flap surgery.
• Pediatric Dentistry

Quantifiable outcome

• Over 95% documented success rate for dental implants
• +2 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

One partnership is on record.

• Insurance CarrierscoreOthersThe practice accepts dental insurance and assists patients with paperwork, filing claims with insurance carriers on behalf of patients.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• InterDent Service Corporation: Dental support organization supporting general dentistry and orthodontic practices across multiple states. Comparable multi-specialty scope and family-practice patient focus.
• Aspen Dental: One of the largest DSOs in North America with thousands of locations offering general, cosmetic, and orthodontic services directly to consumers. Closely comparable multi-specialty dental service model to StarLight, but at vastly greater scale.
• Great Expressions Dental Centers: Multi-location dental group practice offering general, cosmetic, orthodontic, and specialty services across the Eastern and Midwestern U.S. Directly comparable multi-specialty family dental model.
• Jefferson Dental & Orthodontics: Texas-headquartered DSO with a strong Dallas-Fort Worth presence offering general dentistry, orthodontics, and implants. Comparable multi-specialty family dental model with similar service mix to StarLight, and direct overlap in the Texas market.

Broad incumbents

• Western Dental: Large multi-specialty dental group with significant California and Southwestern U.S. presence offering general dentistry, orthodontics, implants, and cosmetic services. Comparable service mix and family-practice orientation.
• Pacific Dental Services (PDS Health): Large DSO supporting hundreds of dental practices across the U.S. with comprehensive general and specialty services including orthodontics and implants. Comparable multi-specialty scope at significantly greater scale.
• Heartland Dental: The largest dental support organization in the U.S., supporting thousands of dentist offices with general, cosmetic, and specialty services. Operates as a broad incumbent across the same multi-specialty dental services category as StarLight.

Emerging players

• Tend: Tech-forward dental startup operating modern, design-led practices in major U.S. metros with strong emphasis on patient experience, digital workflows, and high-tech equipment. Closely aligned with StarLight's positioning around advanced technology and same-day services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/StarLightDentalAustin
• LinkedInlinkedin.com/company/j.-kip-nielson-dds-pllc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StarLight Dental and Orthodontics