Visit East Point Georgia

What Visit East Point Georgia does

The East Point Convention and Visitors Bureau (doing business as Visit East Point, Georgia) is a government destination marketing organization under the City of East Point, Georgia, established in 2024. It is funded by hotel/motel tax assessed on room rates and operates with a small leadership team led by President Chantel Ross Francois and Director of Sales DeShawn Clayton, alongside a board chaired by Neel Shah. Its purpose is to market East Point as a destination for conventions, group, leisure, and business travel under the 'Where The World Meets' positioning.

Name

Visit East Point Georgia

Legal name

East Point Convention and Visitors Bureau

Website

https://visiteastpoint.org

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

The East Point Convention and Visitors Bureau is a government destination marketing organization that markets East Point, Georgia to meeting planners, leisure travelers, and film production companies using hotel/motel tax funding.

Ownership category

akta.pro rank

Product category

Destination Marketing and Convention Services

NAICS

Convention and Visitors Bureaus (561591), Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Inbound/Local Retail Travel Agencies (Destination Booking Offices) (THAKABAH)

akta.pro secondary industries

Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD), Travel & Adventure Shows (MPAGAFAD)

Keywords

• Destination marketing services
• Convention visitors bureau
• Meeting planner services
• Tourism promotion
• Hospitality partnerships

Headquarters

HQ city

East Point

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Hotel/Motel Tax Funding: The East Point CVB is funded by the hotel/motel tax assessed on hotel room rates. These funds enable marketing of East Point as a destination for conventions, group, leisure, and business travel, increasing overnight stays while positioning the city as 'Where The World Meets'.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

The East Point Convention and Visitors Bureau (Visit East Point, Georgia) is a government-funded destination marketing organization that promotes East Point, GA as a premier destination for conventions, group, leisure, and business travel. It operates the visiteastpoint.org tourism portal, curates listings of local hotels, dining, attractions, and venues, and provides meeting planner support including an RFP system for conventions and group events. The organization is funded by hotel/motel tax and markets the city under the 'Where The World Meets' brand.

Product overview

Visit East Point, Georgia operates a Convention and Visitors Bureau (CVB) that serves as the official destination marketing organization for the city. The primary offering is a tourism information portal (visiteastpoint.org) that aggregates and promotes local hotels, restaurants, venues, attractions, events, and experiences. The CVB also offers meeting planner services and RFP submission capabilities for group travel and events. The organization does not offer a software product platform but rather serves as a marketing and promotional hub connecting visitors with local businesses and attractions.

Differentiator

Problem solved

Functional benefit

Products and services

• Visit East Point Tourism Portal Official destination marketing website (visiteastpoint.org) that aggregates and promotes East Point hotels, restaurants, venues, attractions, events, and experiences for leisure visitors, meeting planners, and group event organizers.
• Meeting Planner RFP Services RFP-based service for meeting planners and group event organizers to inquire about hotel room blocks, event venues, and convention arrangements in East Point, including sports tournaments, family reunions, corporate meetings, conventions, and FIFA World Cup events.
• CVB Partner Program Partnership program for local East Point businesses and organizations offering enhanced visibility, networking opportunities, resource access, and community engagement within the CVB's destination marketing ecosystem.

Quantifiable outcome

• 3,500+ film and entertainment industry attendees annually through East Point Peachtree International Film Festival
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered major, minor and flagship.

• Soccer in the StreetsmajorStrategic or Co-development Partner · 1 January 2024Partnership for World Cup Media Launch and FIFA World Cup celebration events, including FIFA Legends Friendly Match against Morehouse Alumni team and international representation from Nigeria, Trinidad & Tobago, St. Vincent, and South Africa.
• Atlanta Eagle & AHFminorGTM or Marketing PartnerCo-producers of Drag Down South event at City Hall Front Lawn featuring live entertainment, food trucks, and artist markets.
• Georgia Entertainment (TIFF Partnership)majorStrategic or Co-development PartnerPartnership with Georgia Entertainment at TIFF (Toronto International Film Festival) to promote East Point's film industry and East Point Peachtree International Film Festival.
• East Point Peachtree International Film Festival (EPIFF)flagshipStrategic or Co-development PartnerEvolution of Peachtree Village International Film Festival into EP-PIFF, representing nearly two decades of dedication to film and entertainment community with 3,500+ annual attendees.
• Harris CampaignminorGTM or Marketing PartnerHarris Campaign opened East Point office in July 2024, demonstrating political engagement with the city.
• Peachtree Village International Film FestivalflagshipStrategic or Co-development PartnerTransformed into East Point Peachtree International Film Festival (EPIFF) in October 2024 through partnership with East Point Convention & Visitors Bureau.
• GBTA (Global Business Travel Association)majorGTM or Marketing PartnerExhibited at GBTA (Global Business Travel Association) event on 7/22/24 to market East Point to meeting planners and business travelers.
• Georgia Department of Economic Development's Film, Music and Digital Entertainment OfficemajorGTM or Marketing PartnerDesignates East Point as a 'Camera Ready' community, enabling film production companies to film in the area with official support and resources.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tourism New Zealand: National tourism board for New Zealand, a large-scale destination marketing organization promoting inbound travel. Comparable in destination-marketing function and brand-building mandate, though operating nationally rather than city-by-city.
• Choose Chicago: Official DMO for Chicago, a large metro CVB with deep convention, group, and leisure programming. Comparable in structure and hotel-tax-style funding, though operating at substantially higher scale and sophistication than East Point.
• Visit Orlando: Long-established destination marketing organization for Orlando, a major U.S. convention and leisure hub with extensive hotel inventory near a major airport. Comparable in mission and hotel-tax funding model, but at far greater scale and with a globally recognized brand.

Direct peers

• Visit Atlanta: Official destination marketing organization for Atlanta, the larger metro CVB that East Point effectively extends. Highly comparable as a Georgia CVB marketing conventions, group travel, and leisure demand against overlapping hotel inventory and meeting planner base.
• Visit Savannah: Georgia's other flagship city-level CVB, marketing Savannah as a conventions and leisure destination funded by hotel tax. Directly comparable in mission, funding model, and group-sales motion, with a far more mature brand.
• Visit Music City (Nashville): Convention and Visitors Corporation for Nashville, a mid-size U.S. city DMO that has scaled destination marketing around a strong cultural identity. Comparable in targeting group business, leisure travelers, and event-driven demand with hotel-tax-style funding.
• Experience Columbus GA: Convention and Visitors Bureau for Columbus, Georgia, another mid-size Georgia city DMO driving tourism and group business. Comparable in scale, funding approach, and emphasis on diversifying a smaller-metro destination beyond a dominant nearby metro.

Regional players

• Cobb Travel & Tourism: County-level CVB covering Cobb County, Georgia, immediately adjacent to East Point within the Atlanta metro. Comparable as a Georgia tourism bureau competing for the same group and leisure travel demand pool in metro Atlanta.
• Discover DeKalb: Tourism organization for DeKalb County, Georgia, a neighboring Atlanta-metro jurisdiction. Comparable as a regional destination marketing peer pursuing group business, conventions, and leisure travelers in metro Atlanta.
• Visit Gwinnett: Convention and Visitors Bureau for Gwinnett County, Georgia, another nearby metro-Atlanta DMO. Comparable in targeting meeting planners, sports tournaments, and group business within the same competitive set as East Point.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/visiteastpoint
• LinkedInlinkedin.com/company/visit-east-point

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visit East Point Georgia