DGA
Deutsche Grundstücksauktionen AG (DGA) is a publicly listed German auction house and self-described market leader conducting voluntary public auctions of third-party real estate across Germany, serving property sellers and buyers through regional subsidiaries, scheduled auction events, and an online bidding portal.
- Company typePublic
- Founded1998
- HeadquartersBerlin, Germany
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What DGA does
Deutsche Grundstücksauktionen AG (DGA) is a publicly listed German auction house specializing in the voluntary public auction of third-party real estate. The company operates a dual-sided marketplace that brings together property sellers (individuals, families, banks, developers, institutions) seeking transparent price discovery and buyers (individuals, investors, companies) seeking access to off-market or discounted inventory. DGA holds auctioneering licenses under §34b and §34c of the German Trade Regulation (Gewerbeordnung) and is the self-described market leader (Marktführer) in Germany for auctioning third-party properties, with cumulative statistics of 1,537 auctions, €3.19 billion in auction proceeds, and 57,189 properties sold across more than 40 years of operating history.
The core technology platform combines a property database with a digital auction catalog system and an online bidding portal (Online-Gebotsabgabe) that supports in-person, telephone, online, and written bidding with identity verification and a secure pre-auction data room. Catalogs are distributed in print four times per year and digitally via the Infoletter email subscription service. DGA operates through five wholly-owned regional subsidiaries — SGA (Saxony/Dresden/Leipzig), NDGA (northern Germany/Rostock), WDGA (western Germany/Cologne), Plettner & Brecht (Berlin), and DIIA (internet-based auctions) — with headquarters at Kurfürstendamm 65, Berlin, plus branch offices in Leipzig and Sylt.
DGA monetizes each transaction through a tiered buyer's premium (17.85% up to €19,999, declining to 7.14% above €100,000, all VAT-inclusive) plus individually negotiated seller fees, both earned at notarization of the purchase contract. Go-to-market is sales-led and event-driven, with auction rounds scheduled across major German cities and properties marketed via DGA's own catalogs, the website, real estate portal partnerships (ImmoScout24, Immowelt, AVIV Germany), and a free property valuation lead-generation service for prospective sellers.
DGA firmographics
Firmographics- Name
- DGA
- Legal name
- Deutsche Grundstücksauktionen AG
- Website
- https://dga-ag.de
- Company type
- Public
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Deutsche Grundstücksauktionen AG (DGA) is a publicly listed German auction house and self-described market leader conducting voluntary public auctions of third-party real estate across Germany, serving property sellers and buyers through regional subsidiaries, scheduled auction events, and an online bidding portal.
- Ownership category
- akta.pro rank
DGA industry classification
Industry- Product category
- Real Estate Auction Services
- NAICS
- Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Commercial Real Estate Auctions (BPAJAEAB)
- akta.pro secondary industries
- Residential Real Estate Auctions (BPAJAEAA), Land & Farm/Ranch Real Estate Auctions (BPAJAEAD)
Keywords
Where DGA is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
DGA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others
Revenue model
- Auction Commission (Aufgeld/Courtage): DGA charges buyers a percentage-based premium (courtage) on the final auction price. The commission is tiered based on purchase price: up to €19,999 = 17.85%, €20,000-49,999 = 11.9%, €50,000-99,999 = 9.52%, €100,000+ = 7.14%, all including statutory VAT. Commission is earned, due, and payable upon notarization of the purchase contract.
- Seller Commission: Sellers pay a separate entgelt (fee) as individually negotiated per the auction conditions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Buyer's premium tier 1: Purchase price up to €19,999 |
| Transaction based/ take rate | Pay-as-you-go | Buyer's premium tier 2: Purchase price €20,000 to €49,999 |
| Transaction based/ take rate | Pay-as-you-go | Buyer's premium tier 3: Purchase price €50,000 to €99,999 |
| Transaction based/ take rate | Pay-as-you-go | Buyer's premium tier 4: Purchase price €100,000 and above |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
DGA product offering
Product offeringCore offering
DGA operates a real estate auction marketplace that facilitates the voluntary public auction of third-party residential, commercial, and special-use properties across Germany. The company, publicly appointed under §34b GewO, acts as an intermediary auctioneer earning tiered buyer's premiums (Aufgeld) and individually negotiated seller commissions on each notarized transaction. Auctions are conducted in-person, by telephone, online, or via written bids, supported by a digital catalog and online bidding portal operated through its subsidiaries.
Product overview
DGA (Deutsche Grundstücksauktionen AG) operates a multi-brand real estate auction platform consisting of a unified core auction service supplemented by several regional subsidiaries and digital add-on services. The primary offering is property auction services, where the company facilitates the voluntary auction of third-party real estate properties, acting as a publicly appointed auctioneer under §34b GewO. The core platform is enhanced by an online bidding portal enabling remote participation, supported by a group of regional brands (SGA, NDGA, WDGA, P&B, DIIA) that operate semi-autonomously in different German regions, each publishing their own catalogs on a coordinated schedule. Additional services include a free property valuation tool, digital and printed auction catalogs distributed via subscription (Infoletter), and post-auction sales. The group reports cumulative statistics of 1,537 auctions, €3.19 billion in auction proceeds, and 57,189 properties sold across its network.
Differentiator
Problem solved
Functional benefit
Products and services
- Immobilienversteigerung (Property Auction Services) Core public auction service where DGA acts as a publicly appointed auctioneer facilitating the sale of third-party real estate at scheduled regional auction events, with a minimum price (Limit) set by sellers.
- Online-Gebotsabgabe (Online Bidding Portal) Digital portal enabling pre-auction and live online bid submission with user identity verification, allowing remote participation in real estate auctions.
- Auktionskatalog (Auction Catalog) Comprehensive property catalog available in digital (PDF download) and printed formats (4x annually), presenting the properties slated for upcoming auctions.
- Kostenlose Immobilienbewertung (Free Property Valuation) Free preliminary valuation service for prospective sellers, including an online questionnaire and preliminary assessment to determine an appropriate auction limit.
- Infoletter (Newsletter Subscription) Email subscription service alerting subscribers to the release of new digital auction catalogs available for free download.
- Nachverkauf (Post-Auction Sales) Post-auction sales window (up to 2 months after the final auction day) for properties that did not sell at auction, typically offered at or above the auction limit.
- Sächsische Grundstücksauktionen AG (SGA) Regional subsidiary operating property auctions in Saxony and surrounding regions, conducting events in Dresden and Leipzig under the DGA group.
- Norddeutsche Grundstücksauktionen AG (NDGA) Regional subsidiary of DGA group operating property auctions in northern Germany, including Mecklenburg-Vorpommern, with events in Rostock.
- Westdeutsche Grundstücksauktionen AG (WDGA) Regional subsidiary of DGA group conducting property auctions in western Germany, with events held in Cologne.
- Plettner & Brecht Immobilien GmbH (P&B) Berlin-based subsidiary handling property auctions in the Berlin region as part of the DGA group's regional coverage strategy.
- Deutsche Internet Immobilien Auktionen GmbH (DIIA) DGA group subsidiary focused exclusively on internet-based real estate auctions, complementing the group's digital auction capabilities.
Quantifiable outcome
- €3.19 billion+ in total auction proceeds across 57,189 properties
Companies that use DGA
Customer profileSegments2 records
Ideal customer profiles3 records
DGA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
DGA partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, strategic and minor.
- Sächsische Grundstücksauktionen AG (SGA)coreSubsidiary company of DGA group operating auction services for properties in Saxony and surrounding regions. SGA conducts auctions in Dresden and Leipzig.
- Norddeutsche Grundstücksauktionen AG (NDGA)coreSubsidiary company of DGA group operating auction services for northern Germany, including Mecklenburg-Vorpommern. Conducts auctions in Rostock.
- Westdeutsche Grundstücksauktionen AG (WDGA)coreSubsidiary company of DGA group operating auction services for western Germany. Conducts auctions in Cologne.
- Deutsche Internet Immobilien Auktionen GmbH (DIIA)coreSubsidiary focused on internet-based real estate auctions, complementing the group's digital auction capabilities.
- Plettner & Brecht Immobilien GmbH (P&B)coreSubsidiary company handling property auctions in Berlin region. Part of the DGA group's regional coverage strategy.
- ImmoScout24strategicMajor German real estate portal partnership for property listings. DGA properties are listed on ImmoScout24 to reach potential buyers.
- ImmoweltstrategicPartnership with Immowelt real estate portal for property listing distribution. Listed as an official partner on DGA's website.
- AVIV Germany GmbHstrategicParent company of Immowelt. DGA is listed as a partner on the Immowelt platform profile.
- Bundesverband Deutscher AuktionatorenminorFederal industry association for German auctioneers. DGA is a member, indicating professional standing and adherence to industry standards.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
DGA competitors and assessment
Company assessmentDirect peers
- Hubzu: Online-only real estate auction platform operated by Altisource, focused on residential foreclosure and distressed-property auctions. Comparable in technology-enabled auction intermediation though concentrated in US distressed-asset segment.
- Auktionhaus Karhausen: Berlin-based German real estate auction house conducting property auctions similar to DGA, including residential and commercial assets. Most directly comparable peer given overlapping geographic focus and auction-based business model.
Broad incumbents
- Engel & Völkers: German-headquartered global real estate brokerage operating across residential and commercial segments. Comparable as an established German real estate intermediary serving similar buyer/seller demographics, though via traditional sales rather than auctions.
- Ten-X: Commercial real estate auction platform (formerly Auction.com Commercial). Comparable in auction-based transaction model but focused on US commercial assets, making it a broader-market incumbent rather than direct German competitor.
- Auction.com: US-based online real estate auction marketplace operating at significantly larger scale than DGA. Comparable as a specialized property auction intermediary but serves US markets and a broader asset spectrum.
- McMakler: German digital real estate brokerage firm serving residential transactions. Comparable as a German real estate intermediary but uses traditional brokerage rather than auction model, competing for the same buyer/seller pool.
Others
- Sotheby's: Global luxury auction house that conducts high-value real estate auctions alongside its core art and collectibles business. Comparable in auctioneering expertise and high-net-worth client base, particularly for trophy properties.
- Bonhams: International auction house with real estate auction capabilities. Adjacent comparator sharing auction-house methodology and regulatory framework, with overlap in serving estate and high-value property sellers.
- Christie's: International auction house that includes real estate among its specialty categories. Adjacent comparator given shared auction methodology and clientele overlap in high-value property transactions.
- ImmoScout24: Germany's largest real estate portal and DGA's listing partner. Adjacent ecosystem participant — not a direct auction competitor but a primary distribution channel for DGA's properties and a potential long-term disintermediation risk.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DGA social profiles
Digital presenceDGA compliance and trust
Trust signalCompliance4 records
DGA financial estimates
Financial estimateRevenue estimate
Valuation estimate
DGA leadership team
Management profileNumber of profiles
Profiles6 records
DGA subsidiaries and ownership
Company hierarchySubsidiaries5 records
DGA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DGA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DGA
What does DGA do?
DGA operates a real estate auction marketplace that facilitates the voluntary public auction of third-party residential, commercial, and special-use properties across Germany. The company, publicly appointed under §34b GewO, acts as an intermediary auctioneer earning tiered buyer's premiums (Aufgeld) and individually negotiated seller commissions on each notarized transaction. Auctions are conducted in-person, by telephone, online, or via written bids, supported by a digital catalog and online bidding portal operated through its subsidiaries.
Is DGA a public or private company?
DGA is a public company. It is classified as public and is currently operating.
When was DGA founded?
DGA was founded in 1998. It employs 51 to 100 people.
Where is DGA based?
DGA is headquartered in Berlin, Germany, in the Europe region.
How does DGA make money?
Two revenue lines are on record. Auction Commission (Aufgeld/Courtage) is the primary driver. The others are seller Commission.
Who are DGA's main competitors?
Direct peers on record are Hubzu and Auktionhaus Karhausen. Broad incumbents are Engel & Völkers, Ten-X, Auction.com and McMakler. Others are Sotheby's, Bonhams, Christie's and ImmoScout24.
Does DGA have an API?
No public API is recorded for DGA.
What industry is DGA in?
DGA's product category is Real Estate Auction Services. Its primary akta.pro industry code is BPAJAEAB, Commercial Real Estate Auctions, with a secondary code of BPAJAEAA, Residential Real Estate Auctions. Its NAICS code is 5312 and its SIC code is 6531.