Sabun Co.

Name

Sabun Co.

Legal name

Sabun Co.

Website

https://sabun.us

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Handcrafted Natural Soap Bars

NAICS

Soap and Cleaning Compound Manufacturing (32561), Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Health and Personal Care Retailers (456)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Bar Soap & Syndet Bars (CRABAEAA)

Keywords

• Handcrafted vegan soap
• Natural skincare bars
• Aromatherapy soap bars
• Botanical body care
• Exfoliating loofah soap

Headquarters

HQ city

Canoga Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time purchase of individual soap bars ($10-$100) and bundles ($53-$86) through e-commerce website. No subscription model explicitly mentioned.
2. Wholesale: B2B sales to retailers through wholesale program, selling bulk quantities of handcrafted soap bars.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Sabun Co. handcrafts and sells natural vegan soap bars for face, body, and hair, formulated with a vegetable glycerin base, high-grade essential oils, botanical inclusions (leaves, seeds, slices), and natural gourd loofah for exfoliation. The company operates a direct-to-consumer e-commerce store at sabun.us and also distributes through Los Angeles-area artisan markets and a wholesale program for retailers.

Product overview

Sabun Co. is a handcrafted natural vegan soap company offering three product lines: The Original Experience (glycerin and essential oil bars), The Leaf Experience (botanical bars with actual leaves/seeds), and The Loofah Experience (exfoliating bars with natural gourd loofah). The portfolio includes 36 individual soap bar products across these lines, featuring ingredients like goat milk, honey, argan oil, activated charcoal, seaweed, and premium 24K gold. Additionally, the company offers curated bundles including To Your Face (face bars at $72), The Traditional (aromatic world tour at $70), The Ultimate Bath (loofah collection at $86), and Earth, Fire & Wind (woody scents at $56). All products are 100% handcrafted, never tested on animals, and made with natural ingredients using BOPP packaging.

Differentiator

Problem solved

Functional benefit

Products and services

• The Original Experience
• The Leaf Experience
• The Loofah Experience
• Aurum Six 24K Gold Natural Soap Bar
• To Your Face - Bundle
• The Traditional - Bundle
• The Ultimate Bath - Bundle
• Earth, Fire & Wind - Bundle
• Wholesale Program

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature5 records

Partnerships

One partnership is on record.

• ShopifycoreTechnology or IntegrationE-commerce platform provider hosting the Sabun Co. online store. Enables online sales, payment processing, and order management through Shopify's infrastructure.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Method Products: Design-led natural personal-care brand offering bar soaps, body washes, and home care through mass retail and DTC; comparable to Sabun Co. on plant-based positioning and visually distinctive branding aimed at design-conscious, health-aware consumers.
• The Body Shop: Global bath, body, and soap retailer with extensive bar-soap and aromatherapy ranges sold through owned retail and e-commerce; competes with Sabun Co. for the same ethically-minded, natural, sensorial personal-care buyer across multiple price tiers.
• Mrs. Meyer's Clean Day: Established natural household and personal-care brand (owned by S.C. Johnson) with a bar-soap and body-care line; overlaps with Sabun Co.'s aromatherapy, natural-ingredient positioning, and gifting appeal, but distributed across mass retail at significantly larger scale.
• Tom's of Maine: Long-standing natural personal-care brand (owned by Colgate-Palmolive) covering bar soap, deodorant, and oral care with natural-ingredient positioning; comparable consumer (health-conscious, sustainability-minded) and overlapping natural-bar-soap category, though at enterprise scale.
• Lush: Global handmade cosmetics retailer with a substantial bar-soap and bath product line sold through physical stores and e-commerce; overlaps with Sabun Co.'s handcrafted natural soap, aromatherapy, and gift-bundle categories, but at vastly greater scale and channel breadth.

Direct peers

• Puracy: Natural body and home care brand selling plant-based bar soaps and body washes through DTC and major retailers; comparable to Sabun Co. on natural-ingredient positioning, premium pricing, and bundle/category expansion strategy.
• Dr. Bronner's: Iconic family-owned natural soap brand selling organic bar soaps and liquid castile soaps with strong aromatherapy/essential-oil positioning, directly competing with Sabun Co.'s core glycerin and essential-oil Original line for the same health-conscious, vegan consumer.
• Chagrin Valley Soap: Small-batch artisan natural soap maker offering organic, herbal, and botanical bars via DTC e-commerce; closely comparable to Sabun Co. in size, craft positioning, ingredient-led differentiation, and reliance on niche health-conscious buyers.
• Goat Milk Stuff: Small artisan goat-milk soap and personal-care maker with a DTC e-commerce site and wholesale accounts; highly comparable to Sabun Co. on craft production, ingredient-driven branding (goat milk is a Sabun SKU too), bundle offerings, and small-team operations.
• Duke Cannon Supply Co. Premium bar-soap brand positioned as a higher-end alternative to drugstore soap, selling oversized, scent-driven natural and plant-based bars through DTC, wholesale, and big-box retail — directly comparable to Sabun Co.'s premium artisan bar positioning and bundle/AOV approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/getsabun
• LinkedInlinkedin.com/company/sabun-co.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sabun Co.