Starlet Diagnostisch Centrum

What Starlet Diagnostisch Centrum does

Starlet Diagnostisch Centrum B.V. is a regional diagnostic centre headquartered in Alkmaar, Netherlands, operating as a 100% subsidiary of Stichting Noordwest Ziekenhuisgroep. It serves the Noord-Holland Noord region with approximately 250 employees across roughly 40 blood-collection and service locations, conducting around 450,000 blood draws per year for first-line healthcare providers (GPs, midwives, nursing-home physicians, and mental-health physicians) and managing a Trombosedienst anticoagulation service for approximately 10,000 patients. The service portfolio centres on blood collection and laboratory testing (processed through the Noordwest KCHI laboratory), supported by functional diagnostics including Holter/event monitoring, resting ECG, echocardiography, sleep apnoea screening, fundus photography, NIPT, glucose tolerance testing, ankle-brachial index measurement, urine/stool testing, and medical microbiology. It also offers corporate and institutional services via SLAs.

The technology stack is anchored by proprietary digital infrastructure rather than laboratory IP: VIPLive Zorgportaal, developed with Topicus, integrates directly with GP HIS systems to submit digital lab requests and retrieve results within approximately 10 seconds; the MijnPortavita mobile app and Digitaal Logboek (Portavita platform) give thrombosis patients real-time access to dosing calendars and INR history; CoaguChek finger-prick INR analysers and CRP point-of-care devices are deployed at GP practices; and a route-optimisation system schedules home-visit phlebotomy. The company operates under ISO accreditation from the Raad voor Accreditatie (valid until 1 September 2026) and AVG/GDPR compliance.

Revenue is generated primarily through reimbursement by Dutch health insurers under the basic insurance package for services ordered by first-line providers, with direct invoicing to non-insured patients at published maximum rates. The anticoagulation service is reimbursed under the same basic package. Additional streams include managed-services Point-of-Care Testing (CRP device placement with training and consumables, billed to insurers), corporate occupational-health blood collection, and SLA-based institutional services for care homes, GGZ, prisons, and rehabilitation centres. Starlet has been appointed by VGZ as the coordinating entity (regievoerder) for integrated diagnostics in GHOR regio 10 since 2019, and consolidated regional thrombosis care through the February 2023 acquisition of the Rode Kruis Ziekenhuis Trombosedienst (~1,500 patients).

Name

Starlet Diagnostisch Centrum

Legal name

Starlet Diagnostisch Centrum B.V.

Website

https://starlet-dc.nl

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

101–250 employees

Short description

Starlet Diagnostisch Centrum is a regional Dutch diagnostic centre (100% subsidiary of Noordwest Ziekenhuisgroep) that performs ~450,000 blood draws per year across ~40 locations in Noord-Holland Noord and manages a Trombosedienst anticoagulation service for ~10,000 patients, serving GPs, midwives, institutions, and patients via digital lab-request portals and walk-in collection.

Ownership category

akta.pro rank

Product category

Diagnostic Healthcare Services

NAICS

Medical Laboratories (621511), Medical and Diagnostic Laboratories (62151)

SIC

Services-Medical Laboratories (8071)

akta.pro primary industry

Lab Draws, Specimen Collection & Point-of-Care Testing (In-Home) (HSABACAN)

akta.pro secondary industries

Toxicology & Therapeutic Drug Monitoring Laboratories (HLAFAMAF), Hemodynamic Monitoring & Cardiac Diagnostics (Cath Lab, FFR/IVUS/OCT) (HLAHAFAI)

Keywords

• Diagnostic centre services
• Blood collection phlebotomy
• Anticoagulation management
• Functional diagnostic testing
• Laboratory testing services

Headquarters

HQ city

Schoorl

HQ country

Netherlands

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Health insurance reimbursements for diagnostic services: Services ordered by first-line healthcare providers (GPs, midwives) are reimbursed by health insurers under the basic health insurance package, subject to the policyholder's own risk deductible. Starlet invoices the insurer directly. Non-insured patients receive an invoice directly from Starlet. Subcontractor services (Diagnost-IQ for VGZ insured, Comicro for microbiology, Symbiant for pathology, RKZ for clinical chemistry) are also billed to insurers.
2. Anticoagulation service (Trombosedienst): Anticoagulation management services are reimbursed under health insurance. Patients using self-measuring equipment receive training and device provision, also covered under the basic insurance package (subject to own risk).
3. Business diagnostic services: Customised laboratory testing and blood collection services for companies (periodic health examinations) and institutions (care homes, GGZ, prisons, etc.), arranged via Service Level Agreements.
4. Point-of-care testing (POCT) services: CRP POCT devices provided to GP practices, with Starlet providing training, maintenance, and free test strip supply. Costs are declared by Starlet to the health insurer. Sneltesten (rapid tests) also declared to insurers.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Starlet Diagnostisch Centrum is a regional diagnostic centre providing first-line blood collection, laboratory testing, and anticoagulation management (Trombosedienst) to healthcare providers and patients in the Noord-Holland Noord region. It operates approximately 40 service locations and performs around 450,000 blood draws per year, complemented by a dedicated thrombosis service covering ~10,000 patients, functional diagnostics (ECG, Holter, echocardiography, fundus photography, sleep apnoea, NIPT, GTT), and B2B corporate/institutional services.

Product overview

Starlet Diagnostisch Centrum is a diagnostic centre operating as a 100% subsidiary of Noordwest Ziekenhuisgroep. It serves North Holland Noord with approximately 250 employees across ~40 locations, conducting roughly 450,000 blood collections per year. The portfolio is organised as a platform of interconnected diagnostic services: the core is blood collection (bloedafname) and laboratory testing, complemented by a dedicated anticoagulation/thrombosis service (trombosedienst) covering ~10,000 patients with INR-based dosing, digital logbook (Digitaal Logboek), and the MijnPortavita patient app. Supporting diagnostic services include urine/stool testing, cardiac investigations (resting ECG, Holter/event monitoring, echocardiography), sleep apnoea testing, gestational diabetes testing, NIPT prenatal screening, retina photography for diabetes, ankle-brachial index measurement, and medical microbiology. A VIPLive Zorgportaal / Lab Online portal (built with Topicus) enables healthcare providers to submit lab requests and retrieve results digitally. For corporate clients, a separate zakelijke dienstverlening (B2B) offering provides on-site phlebotomy and custom SLA agreements.

Differentiator

Problem solved

Functional benefit

Products and services

• Bloedafname (Blood Collection) Phlebotomy services conducted at approximately 40 locations across Noord-Holland Noord, including at-home visits. Roughly 450,000 blood draws per year, with samples transported to the Noordwest Ziekenhuisgroep laboratory for same-day analysis.
• Trombosedienst (Anticoagulation/Thrombosis Service) Manages anticoagulation treatment for approximately 10,000 patients using INR-based dosing. Includes periodic finger-prick or venipuncture blood collection, INR analysis via CoaguChek, dose advising, dose calendars, digital logbook, mobile app, and self-monitoring training with CoaguChek devices.
• Urine- en ontlastingsonderzoek (Urine and Stool Testing) Collection and laboratory testing of urine and stool samples including general urine analysis, urine culture, 24-hour urine collection, stool testing for bacterial/viral/parasitic infections, DFT (Dual Feces Test), and SOA testing.
• Hartritmeonderzoek / Holteronderzoek (Heart Rhythm / Holter Monitoring) Continuous ECG recording via Holter or event-recorder for 24 hours, 48 hours, 72 hours, or one week. Conducted at service locations in Alkmaar and Heerhugowaard Middenwaard; results analysed by a cardiologist.
• Hartfilmpje in rust / Rust ECG (Resting ECG) Standard resting electrocardiogram performed without appointment at service locations in Heerhugowaard (Middenwaard) and Heiloo. Results reviewed by cardiologists of Noordwest Ziekenhuisgroep.
• Hartechografie / Cardiale Echo (Echocardiography) First-line cardiac ultrasound performed in collaboration with cardiologists of Noordwest Ziekenhuisgroep. Indicated for unknown heart murmurs in adults over 18 and suspected left ventricular hypertrophy in hypertensive patients.
• Onderzoek slaapapneu (Sleep Apnoea Testing) Home-based sleep apnoea screening using pulse oximetry (wrist meter and finger saturometer) with overnight measurement and online questionnaire. Results reported to the GP within 5 working days.
• Test zwangerschapsdiabetes / GTT (Glucose Tolerance Test) Glucose tolerance test (OGTT) for pregnant women at elevated risk of gestational diabetes. Requires fasting; blood drawn before and two hours after a sugary drink.
• NIPT (Niet-Invasieve Prenatale Test) Non-invasive prenatal blood test screening for chromosomal abnormalities (e.g., Down syndrome) in unborn children. Included in the national prenatal screening programme since 1 April 2023.
• Netvliesonderzoek / Fundusfotografie (Retina/Fundus Photography) Fundus photography for diabetic patients enrolled in primary-care diabetes management. Performed at multiple service locations; images assessed by an ophthalmologist for retina abnormalities.
• Enkel-Arm-Index (Ankle-Brachial Index) Blood pressure measurement at upper arm and ankles to calculate the Ankle-Brachial Index, used to detect or exclude peripheral arterial stenosis. Takes approximately 20 minutes.
• Medische microbiologie (Medical Microbiology) Microbiological testing of urine, stool, sputum, and other samples for bacterial, viral, and parasitic infections. Includes SOA testing, DFT (Dual Feces Test), and antibiotic susceptibility guidance.
• Digitaal Logboek (Digital Logbook) Online patient portal giving thrombosis patients direct access to their dosing calendar, INR history, next appointment, and secure messaging with the thrombosis service. Patients are notified by email when a new dosing schedule is published.
• MijnPortavita App Mobile and tablet app for thrombosis patients providing real-time access to dose calendars, INR history, next appointment, and thrombosis service messages. Available in Google Play and Apple App Store.
• Online Afspraakplanner (Online Appointment Booking) Online appointment scheduling system for blood draws, urine sample delivery, NIPT, and combined appointments at Starlet service locations.
• Zelfmeten / CoaguChek Zelfmeetapparaat (Self-Monitoring Programme) Self-monitoring programme enabling trained patients to perform their own finger-prick INR measurement using a CoaguChek device at home and report results digitally to the thrombosis service.
• VIPLive Zorgportaal / Lab Online (Healthcare Provider Portal) Secure online portal for healthcare providers (GPs, midwives) developed with Topicus. Allows digital lab request submission linked directly to the provider's HIS, viewing of request status, and retrieval of historical results in approximately 10 seconds.
• Zakelijke Dienstverlening (Corporate/Institutional Services) Tailored diagnostic services for companies and institutions in Noord-Holland Noord, including on-site blood collection for occupational health checks, and SLA-based service agreements for care institutions, penitentiary facilities, mental health organisations, and other clients.

Quantifiable outcome

• Approximately 450,000 blood collections per year across ~40 locations
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Rode Kruis Ziekenhuis (KCL laboratory)coreStrategic or Co-development Partner · 13 February 2023On 13 February 2023, the thrombosedienst of Rode Kruis Ziekenhuis was integrated into Starlet dc, transferring ~1,500 patients. Blood collection continues at original locations; doseerartsen and doseeradviseurs are based in Alkmaar. The RKZ remains actively connected to this initiative and KCL laboratory collaboration continues.
• PortavitacoreTechnology or Integration · 1 June 2021Portavita developed the MijnPortavita app and Digitaal Logboek platform used by Starlet's thrombosedienst patients to access dosing calendars, INR history, and messages from the service.
• Noordwest Ziekenhuisgroep (KCHI - Klinische Chemie, Hematologie en Immunologie)coreTechnology or IntegrationThe KCHI laboratory of Noordwest Ziekenhuisgroep processes and analyses all material collected by Starlet dc. This is the primary laboratory partnership underpinning Starlet's diagnostic services. The Noordwest pharmacy also supplies anticoagulation medications.
• Samenwerkende Artsenlaboratoria Nederland (SAN)minorOthersStarlet dc is a member of SAN, the collaborative network of Dutch physician laboratories.
• Federatie van de Nederlandse Trombosediensten (FNT)minorOthersThe thrombosedienst is affiliated with FNT, the federation of Dutch anticoagulation services.
• Transmuraal Antistollings Centrum Noord-Holland (TAC NH)coreStrategic or Co-development PartnerTAC NH is a knowledge platform for thrombosis patients and healthcare providers in North Holland, providing information on all anticoagulation medications, indications, dosages, and e-learning. Laura Faber serves as medical leader of both Starlet and TAC NH.
• Huisartsenorganisatie Noord-Kennemerland (HONK)minorStrategic or Co-development PartnerRegional GP association in Noord-Kennemerland, one of Starlet's primary referral networks.
• Huisartsen Kop van Noord-Holland (HKN)minorStrategic or Co-development PartnerRegional GP association in the Head of North Holland area, one of Starlet's primary referral networks.
• GGZ Noord-Holland NoordminorStrategic or Co-development PartnerCollaboration with GGZ Noord-Holland Noord for assembling research kits with instructions in multiple languages, supporting diverse patient populations in the region.
• WNK PersoneelsdienstenminorStrategic or Co-development PartnerReintegration company collaborating with Starlet on projects such as assembling urine kit packages for patients.
• Topicus (VIPLive Zorgportaal)coreTechnology or IntegrationTopicus developed the VIPLive Zorgportaal lab request tool used by Starlet, enabling direct integration with GP HIS systems for fast digital lab request submission.
• VGZ health insurer (GHOR regio 10)coreOthersVGZ appointed Starlet dc as the coordinating entity (regievoerder) for integrated diagnostics in GHOR regio 10 (North Holland North) since 2019. VGZ-insured patients receive laboratory invoices from Starlet even when tests are performed at Dijklander laboratory.

Scale indicators6 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Certe: Certe is a Dutch medical diagnostic center headquartered in the north of the Netherlands, providing clinical chemistry, microbiology, and blood collection services to GPs and hospitals. It competes with Starlet's model of regionally focused diagnostic services for first-line healthcare.
• Saltro: Saltro is a Dutch primary-care diagnostic center offering blood collection, laboratory testing, and functional diagnostics to GPs and midwives across multiple regions. It is a direct peer to Starlet in business model, service portfolio and Dutch reimbursement structure.
• Diagnost-IQ: Diagnost-IQ is the clinical chemistry laboratory of Dijklander Ziekenhuis, identified as Starlet's subcontractor partner for VGZ-insured patients within the GHOR regio 10 integrated diagnostics arrangement. Comparable as a Dutch regional clinical laboratory serving primary care.
• Trombosedienst Rijnmond (STAR-SHL): STAR-SHL operates the regional Trombosedienst and diagnostic services in the Rotterdam/Rijnmond region, including INR dosing, self-monitoring, and patient dosing tools. Directly comparable to Starlet's anticoagulation service and digital dosing workflows.
• SHL Groep: SHL Groep (now part of Unilabs) is one of the largest Dutch regional diagnostic service providers, serving GPs with blood collection, lab testing, and preventive screening. It overlaps with Starlet's primary-care diagnostic, home blood collection, and regional coordination model.

Others

• Portavita: Portavita develops the MijnPortavita app and Digitaal Logboek used by Starlet's Trombosedienst patients. It is a technology supplier/adjacent ecosystem participant rather than a competitor, but central to Starlet's digital anticoagulation offering.
• Topicus Zorg: Topicus developed the VIPLive Zorgportaal lab request tool used by Starlet and integrated with GP HIS systems. It is a healthcare IT vendor adjacent to Starlet's digital ordering workflow rather than a direct competitor.

Broad incumbents

• Noordwest Ziekenhuisgroep: Noordwest Ziekenhuisgroep is the hospital group foundation that owns 100% of Starlet dc and operates the KCHI laboratory that processes Starlet's samples. It is a structural partner/parent rather than a competitor, but represents the broader healthcare ecosystem in NHN.
• Synlab Nederland: Synlab is a pan-European clinical diagnostics network with Dutch operations across clinical chemistry, microbiology, and specialty testing. As a broad incumbent it offers overlapping capabilities to Starlet in laboratory services for primary care.
• Unilabs Nederland: Unilabs is a European diagnostics incumbent operating across the Netherlands with broad clinical lab, imaging, and pathology services. It represents a larger, broader incumbent that could compete with Starlet in Dutch primary-care diagnostics and overlap with SHL Groep.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/starlet-dc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Starlet Diagnostisch Centrum