TLA
TLA TeleLearn-Akademie gGmbH is a Hamburg-based non-profit e-learning provider offering certified vocational and business training programs — including Medienfachwirt, EBC*L, AEVO, and E-Moderating — delivered via D2L Brightspace to individual learners, corporate clients, and government-funded international projects in the German-speaking market.
- Company typePrivate
- Founded2000
- HeadquartersHamburg, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What TLA does
TLA TeleLearn-Akademie gGmbH is a Hamburg-based, non-profit limited liability company (gGmbH) founded in December 2000 as a subsidiary of KWB Koordinierungsstelle Weiterbildung und Beschäftigung e.V. The company provides certified professional training and e-learning programs delivered through the D2L Brightspace learning management system, supplemented by virtual classroom sessions, collaborative learning environments, and mobile-compatible platforms (Android, iOS). Its core product portfolio includes the Medienfachwirt (Bachelor of Media Engineering) program preparing candidates for the German Chamber of Commerce examination, EBC*L (European Business Competence Licence) — for which TLA developed the first blended learning course certified by the German Federal Government — AEVO instructor qualification, the licensed E-Moderating course by Dr. Gilly Salmon, Praxis Logistik maritime training, and the Online-Profi! online meeting skills program.
TLA's business model combines individual course enrollment (one-time license fees ranging from €34.80 to €498 per course) with corporate consulting services and participation in government-funded international projects (ADWH, GENEV, WOMENOMICS, Comeback). Enterprise clients include Siemens, T-Mobile, Xerox, Bayer, Volkswagen, and Samsung, primarily for EBC*L staff development programs. The company operates ISO 9001:2008 certified management systems and is the undisputed market leader in Medienfachwirt training in the German-speaking region since 2005. Management is led by Managing Director Hansjörg Lüttke, with a small team handling direct sales, course advising, and content responsibility.
TLA firmographics
Firmographics- Name
- TLA
- Legal name
- TLA TeleLearn-Akademie gGmbH
- Website
- https://tla.de
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TLA TeleLearn-Akademie gGmbH is a Hamburg-based non-profit e-learning provider offering certified vocational and business training programs — including Medienfachwirt, EBC*L, AEVO, and E-Moderating — delivered via D2L Brightspace to individual learners, corporate clients, and government-funded international projects in the German-speaking market.
- Ownership category
- akta.pro rank
TLA industry classification
Industry- Product category
- Professional Vocational E-Learning
- NAICS
- Professional and Management Development Training (611430), Educational Support Services (61171), Educational Services (611), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)
- akta.pro secondary industries
- Learning Technology & LMS/LXP Implementation (BPACANAH), Educational Digital Courseware & Learning Platforms (LMS-Integrated) (MPAJABAH)
Keywords
Where TLA is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
TLA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Professional Training Courses: TLA generates revenue through fee-based professional training courses including Medienfachwirt, EBC*L, AEVO, and Online-Profi. Courses are offered at fixed price points with options for online-only, blended learning, or textbook-only formats.
- Consulting Services: Revenue from consulting services for implementing knowledge management solutions, learning management systems, and developing customized training content for corporate clients.
- Class Software Reseller: TLA acts as a reseller for Class software, providing free live presentations and consulting conversations for virtual and hybrid learning environments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | EBC*L Online-Kurs inklusive Lehrbuch - Full online course with textbook and tutor support |
| One time/ perpetual license | Pay-as-you-go | EBC*L Online-Lerninhalte - Self-paced online learning content only |
| One time/ perpetual license | Pay-as-you-go | EBC*L Lehrbuch - Textbook only |
| One time/ perpetual license | Pay-as-you-go | Online-Profi! - Online Meeting Professional course |
| One time/ perpetual license | Pay-as-you-go | AEVO-Intensivkurs - Ausbilder-Eignung preparation course |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
TLA product offering
Product offeringCore offering
TLA TeleLearn-Akademie operates as a non-profit e-learning and knowledge management organisation delivering blended-learning professional qualification programmes (Medienfachwirt, EBC*L, AEVO, E-Moderating, Praxis Logistik, Online-Profi!) and consulting services for corporate clients. Course delivery is supported by the D2L Brightspace LMS, virtual classrooms, and customised training content development, serving both individual learners and enterprises such as Siemens, T-Mobile, Volkswagen, Bayer, and Samsung.
Product overview
TLA TeleLearn-Akademie operates as a comprehensive e-learning and knowledge management organisation offering a portfolio of products and services. The core offering includes several branded training programmes: Medienfachwirt Online (Bachelor of Media Engineering), EBC*L (European Business Competence Licence), AEVO (Ausbilder-Eignung), E-Moderating, Praxis Logistik with the ConTrucker sub-product, and Online-Profi! These are delivered through the D2L Brightspace learning management system. Supporting services include consulting for knowledge management and LMS implementation, as well as international project involvement. TLA was founded in December 2000 and operates ISO 9001:2008 certified management systems.
Differentiator
Problem solved
Functional benefit
Companies that use TLA
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles5 records
TLA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
TLA partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- KWB – Koordinierungsstelle Weiterbildung und Beschäftigung e.V.coreKWB is the managing shareholder of TLA TeleLearn-Akademie. TLA applies KWB's management system and shares expertise in continuing education and employment coordination. KWB provides organizational infrastructure and acts as the parent organization for TLA's operations.
- D2L (Desire2Learn)coreTLA uses D2L Brightspace as its learning management system. D2L is ISO 27001 certified for data security and provides the platform for TLA's online courses, virtual classrooms, and learning content delivery.
- ClassminorTLA acts as a reseller for Class software, which facilitates teaching in virtual and hybrid spaces for instructors and learners. TLA offers free live presentations and consulting for Class software implementation.
- Dr. Gilly SalmoncoreTLA holds the exclusive licence to run Dr. Gilly Salmon's E-Moderating course in Germany and Switzerland. This course provides experience in learning online with others and exploration of e-moderation concepts.
- maco maritimes competenzcentrum (formerly FZH Fortbildungszentrum Hafen Hamburg)coreTLA collaborates with maco to develop the Praxis Logistik training program series for the maritime industry. Programs include Dangerous Goods, Ship Security Officer, container crane operations, and logistics training. Certifications are recognized internationally.
- Kuratorium Wirtschaftskompetenz für EuropacoreTLA developed the first blended learning EBC*L course certified by the German Federal Government, strictly following the curriculum guidelines set by the European Business Competence Licence committee.
- German Chamber of Commerce (CCI)coreTLA's Medienfachwirt program prepares professionals for the bachelor examination at the German Chamber of Commerce, providing official certification recognized across Germany.
- Germanischer LloydcoreDangerous Goods and Ship Security Officer training programs for maritime professionals are certified by Germanischer Lloyd, ensuring international recognition of certifications.
- GENEV – German Education Network for Employability in VietnamminorInternational project bringing German-made training to Vietnam. TLA supports development, realization, and embedding of online modules for training Vietnamese employees in IT, logistics, and business studies.
- ADWH – Akademie Digitale Wirtschaft HamburgminorProject (2010-2013) offering digital media professionals training in online topics. TLA provided selected content and professional expertise.
- WOMENOMICSminorProject supporting career women with executive coaching. TLA develops customized e-learning content and supervises implementation and conduct of courses.
- Comeback (ESF and BMFSFJ)minorEuropean Social Fund project helping women return to work after parental leave. TLA supports with counseling and online trainings.
- BVDW (Bundesverband Digitale Wirtschaft)minorTLA is a member of the German Digital Economy Association, supporting industry networking and professional development in digital business.
- MediaNet HamburgminorTLA is a member of MediaNet Hamburg, a network for media companies and professionals in Hamburg.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
TLA competitors and assessment
Company assessmentDirect peers
- SGD (Studiengemeinschaft Darmstadt): Long-established German distance learning provider (part of Klett Group) offering state-recognized vocational and professional development courses. Comparable to TLA in delivery model (Fernunterricht/distance learning) and target customers seeking German vocational certifications.
- WBS Training AG: One of Germany's largest vocational e-learning providers, offering certified professional development courses across business, IT, and media. Directly competes with TLA in the DACH vocational training market with a comparable blended-learning model and similar regulatory-recognized certifications.
- Bitkom Akademie: German digital economy training provider affiliated with Bitkom (digital industry association). Directly comparable to TLA in offering IT/business digital skills training to professionals in Germany, particularly in the AEVO and digital workplace education segments.
- Haufe Akademie: Major German provider of professional and management development training for corporate clients. Directly comparable to TLA's corporate training segment (Siemens, Bayer etc.) and shares focus on certified business competence development including EBC*L-adjacent content.
- ILS Institut für Lernsysteme: Germany's leading distance learning institute, offering state-recognized vocational certifications and continuing education courses via correspondence and online formats. Directly comparable to TLA in delivery mechanism (distance learning) and target audience (professionals seeking German state-recognized qualifications).
Regional players
- DATEV eG: German cooperative providing accounting software and related professional training. Comparable to TLA's EBC*L business competence training content for German tax/accounting professionals, though operating primarily in adjacent accounting software training rather than general business management.
Broad incumbents
- Udemy Business: Global enterprise training platform offering thousands of courses across business, technology, and soft skills. Comparable broad incumbent in the corporate L&D space, with very different content depth and regulatory certification profile than TLA's German vocational qualifications.
- Springer Campus / Springer Nature Training: Global academic publisher with professional training division serving corporate clients. Broad incumbent offering comparable corporate L&D and certified professional development programs across multiple verticals including business management, though at significantly larger scale.
- LinkedIn Learning: Global professional development platform offering video-based courses on business, technology, and creative skills. Broad incumbent in the same professional training space as TLA, with much larger scale but lacks TLA's German-specific regulatory-recognized certifications (Medienfachwirt, AEVO).
Emerging players
- StackFuel: German data and tech training provider offering online courses for IT professionals. Emerging player in adjacent DACH EdTech market with similar blended-learning model but focused on data/cloud skills rather than TLA's media/business/maritime niches.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
TLA social profiles
Digital presenceTLA compliance and trust
Trust signalCompliance2 records
TLA financial estimates
Financial estimateRevenue estimate
Valuation estimate
TLA leadership team
Management profileNumber of profiles
Profiles4 records
TLA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TLA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TLA
What does TLA do?
TLA TeleLearn-Akademie operates as a non-profit e-learning and knowledge management organisation delivering blended-learning professional qualification programmes (Medienfachwirt, EBC*L, AEVO, E-Moderating, Praxis Logistik, Online-Profi!) and consulting services for corporate clients. Course delivery is supported by the D2L Brightspace LMS, virtual classrooms, and customised training content development, serving both individual learners and enterprises such as Siemens, T-Mobile, Volkswagen, Bayer, and Samsung.
Is TLA a public or private company?
TLA is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was TLA founded?
TLA was founded in 2000. It employs 11 to 50 people.
Where is TLA based?
TLA is headquartered in Hamburg, Germany, in the Europe region.
How does TLA make money?
Three revenue lines are on record. Professional Training Courses are the primary driver. The others are consulting Services and class Software Reseller.
Who are TLA's main competitors?
Direct peers on record are SGD (Studiengemeinschaft Darmstadt), WBS Training AG, Bitkom Akademie, Haufe Akademie and ILS Institut für Lernsysteme. DATEV eG is listed as a regional player. Broad incumbents are Udemy Business, Springer Campus / Springer Nature Training and LinkedIn Learning. StackFuel is listed as an emerging player.
Does TLA have an API?
No public API is recorded for TLA.
What industry is TLA in?
TLA's product category is Professional Vocational E-Learning. Its primary akta.pro industry code is BPAEANAD, Digital Learning Content Development (eLearning, Labs, Simulations), with a secondary code of BPACANAH, Learning Technology & LMS/LXP Implementation. Its NAICS code is 611430 and its SIC code is 8200.