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Home Consortium

Full company profile

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Namestring
Home Consortium
Legal namestring
HomeCo Daily Needs REIT (HDNR)
Websiteurl
home-co.com.au
Company typeenum
Private
Founded yearint
2009
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSydney, Australia
HQ citystring
Sydney
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retail shopping centres, daily needs REIT, retail property leasing, convenience centre management, large format retail
NAICS code1 code
  • Rental and Leasing Services532
SIC code1 code
  • Services-To Dwellings & Other Buildings7340
Product category
Retail Real Estate and Shopping Centre Management
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Retail Leasing
TypeSubscription Recurring
Description

Long-term leasing of retail space to tenants across neighbourhood retail and large format retail centres. Rent is charged per SQM with competitive starting rates.

home-co.com.au
2Casual Mall Leasing
TypeSubscription Recurring
Description

Short-term pop-up stall leasing opportunities for retailers looking to test locations or reach target customers in attractive locations within shopping centres.

home-co.com.au
3Property Management Services
TypeProfessional Services
Description

HomeCo Daily Needs REIT managed by HMC Funds Management Limited, which conducts activities with the assistance of property managers.

home-co.com.au
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Operations, Infrastructure, Personnel, Marketing or Sales
Pricing details2 tiers
1Long-term retail leasing with flexible floor spacing
ModelSubscriptionBilling cadenceAnnual
Notes

Competitive starting rent per SQM. Active management of overheads and outgoings. Floor spacing ranges from small sqm to large sqm depending on business needs.

home-co.com.au
2Short-term casual mall leasing for pop-up stalls
ModelSubscriptionBilling cadenceMonthly
Notes

Flexible short-term arrangements for pop-up stalls in attractive locations.

home-co.com.au
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

HomeCo owns and operates a national portfolio of 53 convenience and daily-needs shopping centres across Australia, leasing retail space to over 1,300 specialty stores. The offering includes long-term retail leasing, casual mall leasing for short-term and pop-up tenants, and property management services delivered in partnership with Knight Frank.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

HomeCo (Home Consortium) operates as a retail shopping centre operator under the HomeCo Daily Needs REIT, managing one of Australia's largest portfolios of neighbourhood retail and large format retail centres. The portfolio consists of 53 shopping centres across Australia with over 1,300 stores. The core offering is the HomeCo Daily Needs REIT Portfolio of shopping centres, complemented by Online Services (websites, mobile applications, and member programs), casual and long-term retail leasing services, and customer amenities including free Wi-Fi and play centres. Centres offer diverse store categories including supermarkets, fresh food and liquor, cafes and restaurants, beauty and health, services, homeware and furnishings, DIY and garden, electronics, sports and fitness, fashion, babies and kids, and specialty retail.

Product and service5 records
1HomeCo Daily Needs REIT Portfolio
CategoryRetail real estate (REIT)
Description

National portfolio of 53 convenience and daily-needs shopping centres across Australia, hosting 1,300+ specialty retail stores; the underlying income-producing real estate of the HomeCo Daily Needs REIT (HDNR).

2Long-term Retail Leasing
CategoryRetail leasing
Description

Leasing of retail space to anchor, mini-major, and specialty tenants across the HomeCo centre portfolio under multi-year agreements.

3Casual Mall Leasing
CategoryRetail leasing
Description

Short-term and pop-up leasing of kiosks, carts, and promotional space inside HomeCo centres for short-tenure or campaign-based retailers.

4Shopping Centre Property Management
CategoryProperty and asset management
Description

Day-to-day centre operations, maintenance, tenant coordination, and marketing services delivered across the HomeCo portfolio in partnership with Knight Frank as the property manager.

5Co Membership Rewards Program
CategoryCentre marketing and shopper engagement
Description

Customer loyalty and rewards program for shoppers across the HomeCo centre network, driving repeat visitation and tenant sales density.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Property management services for HomeCo centres. Contact email [email protected] for centre enquiries.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Diversified global real estate group with an Australian retail partnership business managing shopping centres via third-party capital. Comparable as a retail property operator and manager, though retail is one segment within a much larger construction and investment platform.

TypeDirect peer
Description

Australian diversified REIT with a material retail portfolio of sub-regional and neighbourhood centres alongside office and logistics assets. Comparable on the retail property operations side, though broader and more diversified than HomeCo.

TypeBroad incumbent
Description

Australian diversified property group with retail, office, industrial, and residential assets. The retail sub-portfolio of neighbourhood and sub-regional centres overlaps with HomeCo's operating model, but retail is a minority of Mirvac's overall platform.

TypeDirect peer
Description

Listed Australian investment manager with a large unlisted and listed retail REIT focused on convenience and daily-needs centres. Directly comparable in asset class, tenant mix, and acquisition-driven growth strategy.

TypeDirect peer
Description

Owner and operator of Westfield-branded shopping centres across Australia and New Zealand. Directly comparable as a listed retail property platform with a national portfolio targeting major catchments, although materially larger and focused on super-regional assets rather than HomeCo's neighbourhood/daily-needs focus.

TypeBroad incumbent
Description

Large diversified Australian property group with a retail portfolio of town centres and neighbourhood assets as part of a broader residential, office, and logistics platform. Comparable on retail operations, though retail is only one segment within a much larger business.

TypeDirect peer
Description

Australian listed REIT operating a portfolio of mostly sub-regional and neighbourhood shopping centres, very close to HomeCo's daily-needs positioning. Comparable in format, anchor tenant mix (supermarkets, discount department stores), and geographic coverage across Australia.

TypeOthers
Description

Global property services and management firm that actually serves as HomeCo's property management partner for its centres. Comparable as a commercial real estate services provider, though as a supplier rather than a direct competitor.

TypeOthers
Description

Large Australian unlisted property investor managing a diversified portfolio including retail shopping centres. Comparable as an institutional owner of Australian retail real estate, though not a listed operator.

TypeDirect peer
Description

Listed REIT investing in Australian convenience-based and sub-regional shopping centres, with a focus on non-discretionary daily needs retail. Highly comparable to HomeCo on tenant category, neighbourhood format, and investment thesis.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Home Consortium

Retail Real Estate and Shopping Centre Managementhome-co.com.au

Home Consortium firmographics

Firmographics
Name
Home Consortium
Legal name
HomeCo Daily Needs REIT (HDNR)
Website
https://home-co.com.au
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Home Consortium is headquartered

Location

Headquarters

HQ city
Sydney
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Home Consortium business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

  1. Retail Leasing: Long-term leasing of retail space to tenants across neighbourhood retail and large format retail centres. Rent is charged per SQM with competitive starting rates.
  2. Casual Mall Leasing: Short-term pop-up stall leasing opportunities for retailers looking to test locations or reach target customers in attractive locations within shopping centres.
  3. Property Management Services: HomeCo Daily Needs REIT managed by HMC Funds Management Limited, which conducts activities with the assistance of property managers.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualLong-term retail leasing with flexible floor spacing
SubscriptionMonthlyShort-term casual mall leasing for pop-up stalls

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Home Consortium product offering

Product offering

Core offering

HomeCo owns and operates a national portfolio of 53 convenience and daily-needs shopping centres across Australia, leasing retail space to over 1,300 specialty stores. The offering includes long-term retail leasing, casual mall leasing for short-term and pop-up tenants, and property management services delivered in partnership with Knight Frank.

Product overview

HomeCo (Home Consortium) operates as a retail shopping centre operator under the HomeCo Daily Needs REIT, managing one of Australia's largest portfolios of neighbourhood retail and large format retail centres. The portfolio consists of 53 shopping centres across Australia with over 1,300 stores. The core offering is the HomeCo Daily Needs REIT Portfolio of shopping centres, complemented by Online Services (websites, mobile applications, and member programs), casual and long-term retail leasing services, and customer amenities including free Wi-Fi and play centres. Centres offer diverse store categories including supermarkets, fresh food and liquor, cafes and restaurants, beauty and health, services, homeware and furnishings, DIY and garden, electronics, sports and fitness, fashion, babies and kids, and specialty retail.

Differentiator

Problem solved

Functional benefit

Products and services

  • HomeCo Daily Needs REIT Portfolio National portfolio of 53 convenience and daily-needs shopping centres across Australia, hosting 1,300+ specialty retail stores; the underlying income-producing real estate of the HomeCo Daily Needs REIT (HDNR).
  • Long-term Retail Leasing Leasing of retail space to anchor, mini-major, and specialty tenants across the HomeCo centre portfolio under multi-year agreements.
  • Casual Mall Leasing Short-term and pop-up leasing of kiosks, carts, and promotional space inside HomeCo centres for short-tenure or campaign-based retailers.
  • Shopping Centre Property Management Day-to-day centre operations, maintenance, tenant coordination, and marketing services delivered across the HomeCo portfolio in partnership with Knight Frank as the property manager.
  • Co Membership Rewards Program Customer loyalty and rewards program for shoppers across the HomeCo centre network, driving repeat visitation and tenant sales density.

Companies that use Home Consortium

Customer profile

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Home Consortium technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Home Consortium partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Home Consortium competitors and assessment

Company assessment

Broad incumbents

  • Lendlease Retail Partners: Diversified global real estate group with an Australian retail partnership business managing shopping centres via third-party capital. Comparable as a retail property operator and manager, though retail is one segment within a much larger construction and investment platform.
  • Mirvac Group: Australian diversified property group with retail, office, industrial, and residential assets. The retail sub-portfolio of neighbourhood and sub-regional centres overlaps with HomeCo's operating model, but retail is a minority of Mirvac's overall platform.
  • Stockland: Large diversified Australian property group with a retail portfolio of town centres and neighbourhood assets as part of a broader residential, office, and logistics platform. Comparable on retail operations, though retail is only one segment within a much larger business.

Direct peers

  • GPT Group: Australian diversified REIT with a material retail portfolio of sub-regional and neighbourhood centres alongside office and logistics assets. Comparable on the retail property operations side, though broader and more diversified than HomeCo.
  • Centuria Capital Group: Listed Australian investment manager with a large unlisted and listed retail REIT focused on convenience and daily-needs centres. Directly comparable in asset class, tenant mix, and acquisition-driven growth strategy.
  • Scentre Group: Owner and operator of Westfield-branded shopping centres across Australia and New Zealand. Directly comparable as a listed retail property platform with a national portfolio targeting major catchments, although materially larger and focused on super-regional assets rather than HomeCo's neighbourhood/daily-needs focus.
  • Vicinity Centres: Australian listed REIT operating a portfolio of mostly sub-regional and neighbourhood shopping centres, very close to HomeCo's daily-needs positioning. Comparable in format, anchor tenant mix (supermarkets, discount department stores), and geographic coverage across Australia.
  • Charter Hall Retail REIT: Listed REIT investing in Australian convenience-based and sub-regional shopping centres, with a focus on non-discretionary daily needs retail. Highly comparable to HomeCo on tenant category, neighbourhood format, and investment thesis.

Others

  • Knight Frank Australia: Global property services and management firm that actually serves as HomeCo's property management partner for its centres. Comparable as a commercial real estate services provider, though as a supplier rather than a direct competitor.
  • ISPT (Industry Superannuation Property Trust): Large Australian unlisted property investor managing a diversified portfolio including retail shopping centres. Comparable as an institutional owner of Australian retail real estate, though not a listed operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Home Consortium social profiles

Digital presence

Home Consortium financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Home Consortium leadership team

Management profile

Number of profiles

Profiles7 records

Home Consortium funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Home Consortium M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Home Consortium

What does Home Consortium do?

HomeCo owns and operates a national portfolio of 53 convenience and daily-needs shopping centres across Australia, leasing retail space to over 1,300 specialty stores. The offering includes long-term retail leasing, casual mall leasing for short-term and pop-up tenants, and property management services delivered in partnership with Knight Frank.

Is Home Consortium a public or private company?

Home Consortium is a private company. It is classified as corporate owned and is currently operating.

When was Home Consortium founded?

Home Consortium was founded in 2009. It employs 11 to 50 people.

Where is Home Consortium based?

Home Consortium is headquartered in Sydney, Australia, in the Oceania region.

How does Home Consortium make money?

Three revenue lines are on record. Retail Leasing is the primary driver. The others are casual Mall Leasing and property Management Services.

Who are Home Consortium's main competitors?

Broad incumbents on record are Lendlease Retail Partners, Mirvac Group and Stockland. Direct peers are GPT Group, Centuria Capital Group, Scentre Group, Vicinity Centres and Charter Hall Retail REIT. Others are Knight Frank Australia and ISPT (Industry Superannuation Property Trust).

Does Home Consortium have an API?

No public API is recorded for Home Consortium.

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