KXWELL
Beijing-based KXWELL, founded in 2008, builds AI-driven broadcast-grade camera robotics and autonomous filming systems for government, broadcasting, education, aerospace, and performing-arts clients across 5,000+ deployments worldwide.
- Company typePrivate
- Founded2008
- HeadquartersHaidian, China
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What KXWELL does
Beijing Kexuwell Technology Co., Ltd. (北京科旭威尔科技股份有限公司, KXWELL), founded in 2008 and headquartered in Haidian, Beijing, designs and manufactures AI-driven broadcast-grade camera robotics and intelligent filming systems. It is publicly listed on China's NEEQ (New Third Board) under code 838788 and employs 101–250 people. The platform integrates computer vision (face recognition, target tracking, behavior recognition), speech processing (speech-to-text, voiceprint), edge AI inference, 5G transmission, and 4K/8K video capture to enable unmanned autonomous multi-camera coordination with sub-100ms latency.
The commercial offering is organized around four flagship product lines — Keyixing (科易星) for conferences and forums, Kezhixing (科智星) for education, Keshixing (科视星) for studio/broadcast, and Rongyibo (容移播) for mobile deployment — complemented by a cloud-based shooting platform and a growing module portfolio that includes lifting robots, walking robots, and edge AI inference boxes. Customers are tiered via K/W/E system packages that combine hardware, software, and integration services.
Revenue is generated through three streams: (1) hardware sales of tiered system packages and add-on modules; (2) system integration and customization for government command centers, satellite launch sites, broadcasters, and universities, delivered with multi-year service and support contracts; and (3) recurring cloud platform subscriptions plus professional filming services via subsidiary Beijing Kexu Visual Culture. Distribution combines a direct sales force segmented by vertical with a nationwide channel partner network, a JD.com storefront, and a Singapore subsidiary for international accounts.
KXWELL firmographics
Firmographics- Name
- KXWELL
- Legal name
- 北京科旭威尔科技股份有限公司
- Website
- https://kxwell.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Beijing-based KXWELL, founded in 2008, builds AI-driven broadcast-grade camera robotics and autonomous filming systems for government, broadcasting, education, aerospace, and performing-arts clients across 5,000+ deployments worldwide.
- Ownership category
- akta.pro rank
KXWELL industry classification
Industry- Product category
- Broadcast Camera Robotics & Intelligent Filming Systems
- NAICS
- Audio and Video Equipment Manufacturing (33431), Motion Picture and Video Production (51211), Software Publishers (5132)
- SIC
- Photographic Equipment & Supplies (3861), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Gimbals, Stabilizers & Camera Rigs (Handheld, Wearable, Drone Gimbals) (CRACAPAE)
Keywords
Where KXWELL is headquartered
LocationHeadquarters
- HQ city
- Haidian
- HQ country
- China
- HQ region
- Asia
Offices5 records
Markets served
KXWELL business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations, Infrastructure
Revenue model
- Intelligent filming hardware systems: Sale of intelligent filming systems including '科易星' (conference scene), '科智星' (education scene), '科视星' (studio scene), and '容移播' (mobile all-scenario). Hardware products include broadcast-grade PTZ heads, intelligent acquisition units, controllers, and peripheral equipment.
- Professional filming services: Professional filming service subsidiary provides on-site filming services, system rental, and comprehensive production services for events including the 93rd anniversary military parade and national conferences.
- Cloud filming platform: Cloud-based media asset management platform and cloud filming services for generating personalized short videos for tourists and event attendees.
- System integration and customization: Customized intelligent filming solutions for specific industry scenarios including government command centers, broadcast studios, and educational institutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | 科易星 K级/W级/E级 packages with customizable configurations |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
KXWELL product offering
Product offeringCore offering
KXWELL designs, manufactures, and sells broadcast-grade intelligent camera robotics and shooting systems that automate professional video production through AI-powered tracking, face recognition, and multi-camera coordination. Its product portfolio spans four scene-specific systems (conference, education, studio, mobile) plus a cloud shooting platform, with deployments in government, education, broadcasting, aerospace, and enterprise markets. The company also provides professional filming services through a subsidiary and operates a media cloud platform for personalized short-video generation.
Product overview
KXWELL offers a modular intelligent shooting platform centered on four scene-specific systems — 科易星® (conference), 科智星® (education), 科视星® (studio), and 容移播® (mobile/portable) — supported by a cloud shooting system (云拍摄) for consumer-facing scenarios and a全域行走拍摄机器人 for autonomous mobile coverage. Each scene system follows a three-part architecture: intelligent collection units, transmission infrastructure, and an intelligent controller/switcher, with options for real-time graphics overlay and one-click video generation. The product line is complemented by specialized hardware modules (intelligent pan-tilt heads, 4K/HD collection units, lifting robots, controllers, data hubs) and a media cloud platform. The portfolio spans professional broadcast environments to mass-market tourism and enterprise exhibition applications, all sharing AI-powered auto-tracking, scene recognition, and edge-cloud hybrid processing.
Differentiator
Problem solved
Functional benefit
Brands
- 科易星®: 会议场景智能拍摄系统,采用广播级标准设计,专为会议场景打造,实现无人化智能拍摄。应用于党政军等领域高端会议。
- 科智星®
- 科视星®
- 容移播®
Products and services
- Keyixing (科易星®) Conference Scene Intelligent Shooting System Broadcast-grade intelligent shooting system designed for government, military, and enterprise meeting rooms. Multi-camera 4K setup with AI-powered speaker tracking, automatic shot composition, multi-camera seamless switching, and one-click video clip generation. Available in K-level, W-level, and E-level packages plus optional hidden X-tier cameras. Deployed at Great Hall of the People, Ministry of Public Security, and emergency management departments.
- Kezhixing (科智星®) Teaching Scene Intelligent Shooting System Teaching scene intelligent shooting system using multi-camera cinematic-grade capture with AI face recognition and auto-tracking. Automatically follows teachers or students during interactive moments, supports real-time clipping, and generates one-click high-quality instructional videos for smart classrooms and campus media studios.
- Keshixing (科视星®) Studio Scene Intelligent Shooting System Studio scene intelligent shooting system designed for TV broadcast studios, variety shows, reality shows, and outdoor events. Broadcast-grade multi-camera setup with AI and virtual reality integration, supports FREE-D protocol for virtual studio connectivity, multi-camera coordination, and intelligent switching. Deployed at China Education Television and Phoenix TV.
- Rongyibo (容移播®) Full-Scene Mobile Intelligent Shooting System Full-scene mobile intelligent shooting solution with lightweight design for rapid deployment. Single Ethernet cable carries HD audio/video, control signals, and power (HDBase-T). Enables one person to control multi-camera movement, real-time switching, graphics overlay, and live streaming with 5-minute setup.
- Cloud Shooting System (云拍摄系统) AI-powered cloud video shooting platform for scenic tourist areas, exhibition visitors, sports events, and enterprise users. One-click generation of multi-camera HD short videos. Integrates on-site intelligent shooting, cloud processing, 5G transmission, and AI algorithms to automatically extract highlight clips and synthesize personalized VLOGs.
- Professional Filming Services (摄制服务) Professional filming service offering provided through subsidiary Beijing Kexu Visual Culture Co., Ltd. Includes on-site filming services, intelligent filming system rental, and comprehensive production services for events including the 93rd anniversary military parade and national conferences.
- Enterprise Exhibition Hall Intelligent Shooting System (企业展厅智能拍摄系统) Intelligent shooting system for enterprise exhibition halls featuring built-in NPU edge AI chips for on-device face recognition, target tracking, and automatic VLOG generation from multi-camera video streams. Edge processing architecture with millisecond response and no cloud upload of raw video.
Quantifiable outcome
- Single-event filming costs reduced by over 50% through unmanned intelligent filming systems
- +4 more outcomes
Companies that use KXWELL
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles5 records
KXWELL technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature5 records
KXWELL partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- China University of Communication (中国传媒大学)coreJoint R&D partner for 'AI-assisted Intelligent Filming System for Music Programs' project, selected as key project under Beijing 'Central-Guiding-Local' special program for technology empowering culture. Universities provide theoretical research support.
- National Grand Theatre (国家大剧院)coreDemand party and application validation partner for AI-assisted intelligent filming system. Provides real filming scenarios and application validation environment for the project targeting performing arts filming needs.
- Anhui Broadcasting Technology (安徽广电科技有限公司)minorJoint exhibition at 5th Yangtze River Delta International Cultural Industries Expo. Co-presented 'Guangdian Smart Filming' solution for creating personalized visitor VLOGs at exhibitions.
- Zhuoyao Technology (卓曜(北京)科技有限公司)coreJoint exhibition at BIRTV 2024 showcasing nationally-made intelligent filming systems. Combined KXWELL's intelligent control systems with Zhuoyao's domestic film cameras (4K/6K/8K) to create fully localized filming solutions.
- China Electronics Industry Standardization Association Working CommitteecoreAs initiating unit and vice-chairman unit, KXWELL leads the Intelligent Filming Systems Working Committee under CESA. Committee coordinates industry standards, promotes technology innovation, and drives industry development.
- Panasonic China (松下电器(中国)有限公司)coreStrategic cooperation agreement signed September 8, 2022 to jointly cultivate new business models in intelligent filming. Panasonic provides broadcast equipment while KXWELL provides intelligent control systems to create integrated solutions for the Chinese market.
- Cold Spring (冷泉)minorStrategic cooperation with top filming team Cold Spring, one of China's leading production companies, for professional filming services in variety shows and events.
- Le Tian (乐田)minorStrategic cooperation with top filming team Le Tian for professional filming services, along with other production companies including Nanqi and SMG.
Scale indicators8 records
Recent moves7 records
Expansion highlights7 records
KXWELL competitors and assessment
Company assessmentDirect peers
- PTZOptics: US-based manufacturer of broadcast-grade PTZ cameras and live streaming equipment. Closely comparable to KXWELL's intelligent PTZ and 科视星 studio systems, serving similar mid-market broadcaster, education, and house-of-worship segments.
- Ross Video: Canadian broadcast graphics, robotics, and production switcher maker. Competitor in camera robotics (Furio/Furio Sky) and production switchers that integrate with KXWELL's controlling hardware and compete for similar broadcaster and stadium customers.
- Vaddio (Legrand AV): US PTZ camera and AV control manufacturer under Legrand. Comparator in enterprise/education PTZ and robotic camera systems, with overlapping UCC and pro-AV channel partners.
- Mo-Sys Engineering: UK-based broadcast camera robotics and virtual production solutions provider. Direct competitor in studio and virtual-set robotics that overlaps with KXWELL's 科视星 studio scene and VR-integrated intelligent filming value proposition.
- BirdDog: Australian PTZ camera and NDI video workflow company. Direct competitor in networked broadcast PTZ and AI-assisted production, with overlapping target customers in education, sports, and live event production.
- Mark Roberts Motion Control: UK-based precision camera robotics and motion control vendor for film, broadcast, and live events. Direct competitor in high-precision camera robotics that parallels KXWELL's broadcast-grade intelligent PTZ heads (0.01° precision positioning).
Broad incumbents
- Panasonic: Global broadcast and pro-AV giant with AW-series PTZ cameras and broadcast equipment. Already a KXWELL strategic partner; broader incumbent offering overlapping capability to KXWELL's intelligent filming stack at global scale.
- Sony (Professional Solutions): Broadcast camera, BRC PTZ, and AI-assisted production incumbent. Competes in KXWELL's premium broadcast-grade segment with established global brand and R&D scale.
- Canon: Broadcast lens and CR-N PTZ camera maker. Overlaps with KXWELL's 4K intelligent collection units and broadcast studio applications; potential partner or competitor depending on integration strategy.
Regional players
- Hollyland Technology: Chinese wireless video transmission and live production equipment maker. Geographic and channel overlap with KXWELL in Chinese broadcaster and live-event ecosystems, though focused more on wireless transmission than AI robotics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
KXWELL financial estimates
Financial estimateRevenue estimate
Valuation estimate
KXWELL leadership team
Management profileNumber of profiles
Profiles6 records
KXWELL subsidiaries and ownership
Company hierarchySubsidiaries4 records
KXWELL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KXWELL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KXWELL
What does KXWELL do?
KXWELL designs, manufactures, and sells broadcast-grade intelligent camera robotics and shooting systems that automate professional video production through AI-powered tracking, face recognition, and multi-camera coordination. Its product portfolio spans four scene-specific systems (conference, education, studio, mobile) plus a cloud shooting platform, with deployments in government, education, broadcasting, aerospace, and enterprise markets. The company also provides professional filming services through a subsidiary and operates a media cloud platform for personalized short-video generation.
Is KXWELL a public or private company?
KXWELL is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was KXWELL founded?
KXWELL was founded in 2008. It employs 101 to 250 people.
Where is KXWELL based?
KXWELL is headquartered in Haidian, China, in the Asia region.
How does KXWELL make money?
Four revenue lines are on record. Intelligent filming hardware systems are the primary driver. The others are professional filming services, cloud filming platform and system integration and customization.
Who are KXWELL's main competitors?
Direct peers on record are PTZOptics, Ross Video, Vaddio (Legrand AV), Mo-Sys Engineering, BirdDog and Mark Roberts Motion Control. Broad incumbents are Panasonic, Sony (Professional Solutions) and Canon. Hollyland Technology is listed as a regional player.
Does KXWELL have an API?
No public API is recorded for KXWELL.
What industry is KXWELL in?
KXWELL's product category is Broadcast Camera Robotics & Intelligent Filming Systems. Its primary akta.pro industry code is CRACAPAE, Gimbals, Stabilizers & Camera Rigs (Handheld, Wearable, Drone Gimbals). Its NAICS code is 33431 and its SIC code is 3861.