Unisouth Genetics

What Unisouth Genetics does

UniSouth Genetics, Inc. (USG) is a privately held U.S. agricultural seed company founded in 1997 and headquartered in Dickson, Tennessee. The company develops, produces, and distributes wheat and soybean seed varieties tailored to specific growing regions across the Mid-South, East Coast, and DelMarVa, with an operational footprint covering 12 states from Delaware to Texas through a network of approximately 30-34 independent seed producers and dealers. Its product catalog comprises 18 wheat lines and over 40 soybean lines, with the soybean portfolio segmented across 8 herbicide-tolerance trait platforms including XtendFlex, Enlist E3, Roundup Ready 2 Xtend, USGT, and Conventional (non-GMO) varieties.

The company's underlying technology is region-specific seed genetics combined with a licensed trait stack sourced from major agrochemical trait developers. USG licenses Enlist E3 and PowerCore Enlist from Corteva Agriscience, Roundup Ready 2 Xtend and XtendFlex from Bayer Group, and references LibertyLink (BASF) in its trait legal documentation. All varieties are validated through State Variety Trials, with two USG soybean varieties (USG 7476XF and USG 7487XFS) included on the 2026 Mississippi State Suggested Soybean Short List. Production is decentralized across producer/dealer sites that also condition and distribute seed locally, and the company works with state seed certification agencies for quality assurance.

USG operates as a one-time-purchase seed business: revenue is generated through seasonal seed sales to row-crop farmers reached via its regional dealer network, with a small rebate overlay ($2.00/unit for growers planting 200+ units of qualifying Enlist/XtendFlex soybeans). Marketing is conducted primarily through its Wix-hosted website, downloadable annual seed/product guides, and organic social channels (Facebook, X). The company does not disclose revenue, headcount detail, ownership structure, or institutional backing in public materials.

Name

Unisouth Genetics

Legal name

UniSouth Genetics, Inc.

Website

https://usgseed.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

UniSouth Genetics is a privately held U.S. regional seed company, founded in 1997 and headquartered in Dickson, Tennessee, that develops and distributes wheat and soybean seed varieties adapted to the Mid-South, East Coast, and DelMarVa through a network of 30-34 dealers across 12 states.

Ownership category

akta.pro rank

Product category

Agricultural Seeds

NAICS

Oilseed and Grain Farming (1111), Soybean Farming (111110), Wheat Farming (11114)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Seed Production & Multiplication (Contract Growing, Foundation/Certified Seed) (AFABAFAK)

akta.pro secondary industries

Seed Distribution & Wholesale (Channel Sales) (AFAGAIAM), Certified Seed Production (AFAGAIAC)

Keywords

• Wheat seed varieties
• Soybean seed varieties
• Agricultural seed genetics
• Herbicide-tolerant soybeans
• Region-specific seed production

Headquarters

HQ city

Dickson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Seed Product Sales: USG generates revenue through the sale of wheat and soybean seeds to farmers through its dealer network. Seeds are sold as one-time purchase products for planting.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

UniSouth Genetics produces and sells wheat and soybean seed varieties, including 18 wheat lines and 40+ soybean lines with 8 different herbicide-tolerance technology traits. The company sells these seeds through a network of approximately 30-34 seed producers/dealers across 12 states in the Mid-South, East Coast, and DelMarVa regions, supported by State Variety Trial testing data and quality assurance partnerships with state seed certification agencies.

Product overview

UniSouth Genetics (USG) is an agricultural seed company operating as a product line portfolio rather than a unified platform. The company produces two core product categories: wheat varieties (18 lines including USG 3118, USG 3234, USG 3316, USG 3329, USG 3352, USG 3354, USG 3363, USG 3451, USG 3472, USG 3536, USG 3640, USG 3643, USG 3661, USG 3673, USG 3752, USG 3755, USG 3783, USG 3875, and USG 3884) and soybean varieties (40+ lines across 8 different herbicide-tolerant trait technologies). The soybean portfolio is organized by trait technology platform: XtendFlex soybeans (tolerant to glyphosate, glufosinate, and dicamba), Enlist E3 soybeans (tolerant to 2,4-D choline, glyphosate, and glufosinate), Roundup Ready 2 Xtend soybeans (tolerant to glyphosate and dicamba), USGT soybeans (glyphosate tolerant only), and Conventional soybeans (non-GMO). The company also offers a rebate program for Enlist and XtendFlex soybean purchases and a memorial scholarship program for agriculture students.

Differentiator

Problem solved

Functional benefit

Products and services

• USG Wheat Varieties Portfolio of 18 wheat lines (including USG 3118, USG 3234, USG 3316, USG 3329, USG 3352, USG 3354, USG 3363, USG 3451, USG 3472, USG 3536, USG 3640, USG 3643, USG 3661, USG 3673, USG 3752, USG 3755, USG 3783, USG 3875, and USG 3884) marketed across the Southeast and Mid-Atlantic USA. The varieties are developed for high yields in regional growing conditions and consistently perform at or near the top of State Variety Trial results. Targeted at row crop farmers in the Mid-South, East Coast, and DelMarVa regions.
• USG Soybean Varieties Portfolio of more than 40 soybean lines offered across multiple herbicide-tolerant trait platforms, including XtendFlex, Enlist E3, Roundup Ready 2 Xtend, USGT (Glyphosate Tolerant), and Conventional varieties. Targeted at row crop farmers in the Mid-South, East Coast, and DelMarVa regions seeking locally adapted, high-yielding soybean seed with herbicide-management flexibility.
• XtendFlex Soybeans Soybean varieties containing Bayer's XtendFlex Technology, providing tolerance to glyphosate, glufosinate, and dicamba herbicides. Includes varieties such as USG 7435XFS, USG 7461XFS, USG 7463XF, USG 7474XFS, USG 7476XF, USG 7487XFS, USG 7495XFS, USG 7496XFS, USG 7543XF, USG 7633XF, and USG 7682XF. Targeted at row crop farmers needing three-mode herbicide tolerance for weed management.
• Enlist E3 Soybeans Soybean varieties containing Enlist E3 Technology, providing tolerance to 2,4-D choline, glyphosate, and glufosinate herbicides. Jointly developed by Corteva Agriscience and M.S. Technologies, L.L.C. and licensed by USG. Includes varieties such as USG 7415ET, USG 7424ETS, USG 7431ET, USG 7435ET, USG 7455ET, USG 7456ET, USG 7466ETS, USG 7472ETS, USG 7485ETS, USG 7486ETS, USG 7493ETS, USG 7494ETS, USG 7514ET, and USG 7542ET. Targeted at row crop farmers in the Mid-South, East Coast, and DelMarVa regions.
• Roundup Ready 2 Xtend Soybeans Soybean varieties containing Bayer Group's Roundup Ready 2 Xtend Technology, providing tolerance to glyphosate and dicamba herbicides. Licensed from Bayer Group. Targeted at row crop farmers needing two-mode herbicide tolerance.
• USGT Soybeans Glyphosate Tolerant soybean varieties providing tolerance to glyphosate herbicide only. Targeted at row crop farmers seeking a single-trait glyphosate tolerance option.
• Conventional Soybeans Non-genetically modified soybean varieties including USG 4824V, USG Ellis, and USG 5618V. Targeted at row crop farmers seeking non-GMO soybean options, including those serving specialty or export markets.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Corteva AgrisciencecoreTechnology or IntegrationCorteva Agriscience is the developer and licensor of Enlist E3 soybean technology and PowerCore Enlist corn traits. USG licenses these technologies for inclusion in their soybean and corn seed products. Growers must have a limited license from Corteva Agriscience to plant these seeds.
• Bayer GroupcoreTechnology or IntegrationBayer is the developer and licensor of Roundup Ready, Roundup Ready 2 Xtend, and XtendFlex soybean technologies. USG licenses these herbicide tolerance traits for their soybean varieties. Growers must have a Bayer Technology Use Agreement license.
• M.S. Technologies, L.L.C.coreTechnology or IntegrationM.S. Technologies co-developed the Enlist E3 soybean event with Corteva Agriscience. USG offers Enlist E3 soybean varieties under this technology platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• WinField United: Land O'Lakes-owned seed and crop inputs business with regional seed brands (e.g., Croplan) and an extensive retail/dealer network. Competes with USG for dealer loyalty across the same geographies.
• Pioneer (Corteva): Largest U.S. seed brand under Corteva offering corn, soybean, and wheat varieties nationally with full trait stacks (including Enlist E3). Direct competitor in row-crop seed but at vastly greater scale and geographic reach.
• Asgrow (Bayer): Bayer's flagship soybean brand featuring Roundup Ready 2 Xtend and XtendFlex traits. Overlaps directly with USG's soybean offering but operates nationally and benefits from in-house Bayer trait development.
• NK Seeds (Syngenta): Syngenta's row-crop seed brand covering corn, soybean, and wheat with broad U.S. dealer reach. National incumbent with stacked-trait portfolios competing for the same Mid-South and East Coast acres.

Direct peers

• Beck's Hybrids: Family-owned regional seed company selling corn, soybean, wheat, and alfalfa seed through a dealer network across the Midwest and Mid-South. Highly comparable business model and regional dealer distribution approach to USG.
• Stine Seed Company: Privately-held soybean and corn seed developer with proprietary genetics, distributing through dealers across the central U.S. Similar regional brand model with strong soybean genetics emphasis.
• AgriGold: Regional seed brand offering corn, soybean, and wheat varieties through independent dealers across the central and eastern U.S. Comparable regional focus, multi-crop portfolio, and dealer-led distribution model.
• Dyna-Gro Seed: Crop production seed brand offering corn, soybean, and wheat varieties with multi-trait platforms. Comparable multi-trait soybean strategy and regional dealer distribution.
• Local Seed Company: U.S. regional seed brand focused on soybean, corn, and wheat varieties adapted to southern and mid-south geographies. Closely mirrors USG's regional specialization in Mid-South row crops.

Regional players

• Meherrin Ag & Chemical: Southeast U.S. agricultural supplier offering seed (including soybean and wheat), crop protection, and custom application. Adjacent competitor with overlapping Mid-South/East Coast dealer footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/UniSouth
• Facebookfacebook.com/usgseed
• LinkedInlinkedin.com/company/unisouth-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unisouth Genetics