GRL
GRL Tires is a 1964-founded, BSE-listed Indian manufacturer of bicycle tires and tubes, supplying OEMs such as Hero Cycles and TI from a 15-acre, three-unit facility in Ludhiana, and now expanding into auto butyl tubes and e-rickshaws for the EV and last-mile mobility market.
- Company typePublic
- Founded1964
- HeadquartersMumbai, India
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What GRL does
GRL Tires is an Indian manufacturer of bicycle tires and tubes, founded in 1964 and publicly listed on the Bombay Stock Exchange since 1986 (ticker: GOVINDRU). The company operates three manufacturing units on a 15-acre campus in Ludhiana, Punjab, with a corporate office in New Delhi, producing seven bicycle tire categories — City Bike, ATB, Racing, E-Bike, BMX, MTB, and Hybrid — alongside a range of tube products (Moulded, Nylon, Butyl, Kevlar Folding, Self-Sealant). Proprietary features include reflective-tape sidewalls, puncture-proof construction, self-sealant tubes, and Kevlar folding tubes, supported by in-house quality testing (rheology, tensile, ozone, plunger, endurance). GRL sells primarily through an OEM-embedded GTM motion to large Indian bicycle and two-wheeler manufacturers — Hero Cycles, TI (Tube Investments), Atlas, SK Bikes, BSA Motorcycles, and Tata Styder — with secondary distribution via a domestic dealer/retailer network for the replacement market and export distribution to MENA and Africa (resumed in 2022). Revenue mechanics are B2B hardware sales; pricing is not publicly disclosed. The company is part of a larger diversified parent group with interests in real estate, financial services, and other rubber value-added products. Recent strategic activity includes vertical integration via a Reclaim Rubber Plant (2023), the launch of Auto Butyl Tubes for the EV and last-mile micro-mobility market (2024), and R&D into an E-Rickshaw product line (2024).
GRL firmographics
Firmographics- Name
- GRL
- Legal name
- GRL Tires
- Website
- https://grltires.com
- Company type
- Public
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- GRL Tires is a 1964-founded, BSE-listed Indian manufacturer of bicycle tires and tubes, supplying OEMs such as Hero Cycles and TI from a 15-acre, three-unit facility in Ludhiana, and now expanding into auto butyl tubes and e-rickshaws for the EV and last-mile mobility market.
- Ownership category
- akta.pro rank
GRL industry classification
Industry- Product category
- Bicycle Tire and Tube Manufacturing
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Tire Manufacturing (except Retreading) (326211)
- SIC
- Motorcycles, Bicycles & Parts (3751), Tires & Inner Tubes (3011)
- akta.pro primary industry
- Bicycle Tires & Tubes Manufacturing (IMANAKAG)
- akta.pro secondary industry
- Motorcycle & Scooter Tires Manufacturing (IMANAKAF)
Keywords
Where GRL is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
GRL business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Bicycle Tires and Tubes Sales: Manufacturing and selling world-class bicycle tires and tubes including City Bike, ATB, Racing, MTB, BMX, Hybrid, and E-Bike tires to OEMs and end customers in domestic and international markets.
- Auto Butyl Tubes Sales: Production and sale of automotive butyl tubes for ICE 2 & 3 Wheeler Vehicles and EV applications including e-rickshaws, targeting the Indian market and last-mile micro-mobility segment.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
GRL product offering
Product offeringCore offering
GRL Tires manufactures and sells a full range of bicycle tires (City Bike, ATB, Racing, E-Bike, BMX, MTB, Hybrid) and inner tubes (Moulded, Nylon, Butyl, Kevlar Folding, Self-Sealant), primarily to Indian OEMs such as Hero Cycles, BSA Motorcycles, Tata Styder, Atlas, SK Bikes, and TI. The company has expanded into auto butyl tubes for ICE 2 & 3-wheeler vehicles and EV applications including e-rickshaws, supporting last-mile micro-mobility, and also serves export markets in MENA and Africa.
Product overview
GRL Tires is a single-platform tire manufacturer with a diverse portfolio centered on bicycle tires and tubes, complemented by automotive butyl tubes for the EV and last-mile mobility market. The core product line spans seven bicycle tire categories (City Bike, ATB/All Terrain, Racing, E-Bike, BMX, MTB/Mountain Bike, and Hybrid) and various tube types (Moulded, Nylon, Butyl, Kevlar Folding, Self-Sealant). Recent expansions include Auto Butyl Tubes (2024) for the Indian automotive market and EV revolution, Reclaim Rubber Plant (2023) for vertical integration, and E-Rickshaw R&D (2024) for sustainable mobility. Historical innovations include Reflective Tape Technology Tires, Puncture Proof technology, and Self-Sealant Tubes (2006-2008). The company operates three manufacturing units across a 15-acre facility in Ludhiana, Punjab.
Differentiator
Problem solved
Functional benefit
Products and services
- City Bike Tires Bicycle tires engineered for urban environments, providing a comfortable and responsive ride on city streets; sold to OEMs and through dealer/retailer networks.
- ATB (All Terrain Bike Tires) Versatile bicycle tires designed for both city streets and off-road trails including gravel paths, supplied to OEMs and the replacement market.
- Racing Bike Tires Performance-oriented bicycle tires engineered to reduce rolling resistance and maximize grip for competitive cycling applications.
- E-Bike Tires Bicycle tires specifically designed for electric bikes, handling extra speed and weight to enable effortless gliding and extended range on e-bike journeys.
- BMX Tires High-performance bicycle tires designed for BMX use on ramps and streets, targeting thrill-seekers and pro-level BMX riders.
- MTB (Mountain Bike Tires) Mountain bicycle tires designed for rocky trails and muddy paths, offering maximum traction and stability on rugged terrains.
- Hybrid Bike Tires Hybrid bicycle tires combining road and mountain bike features to deliver smooth and efficient rides on various surfaces for commuting or leisure use.
- Auto Butyl Tubes Butyl tubes for automotive applications including ICE 2 & 3-wheeler vehicles and EV use cases such as e-rickshaws, produced for the Indian market and last-mile micro-mobility segment.
- Butyl Tubes for ICE 2 & 3 Wheeler Vehicles Butyl inner tubes for internal combustion engine two- and three-wheeler vehicles, produced for the Indian automotive market.
- Moulded Tubes Moulded inner tubes for bicycles, produced as a core product addressing the need for quality tube components in the bicycle industry.
- Nylon Tires Nylon bicycle tires produced in GRL's own range, supporting both domestic and export market expansion.
- Kevlar Folding Tubes Lightweight, foldable bicycle inner tubes using Kevlar material, designed for enhanced performance and convenience.
Quantifiable outcome
- 60+ years of industry presence and experience in tire manufacturing
- +1 more outcomes
Companies that use GRL
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
GRL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
GRL partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Hero CyclescoreHero Cycles is one of India's largest bicycle manufacturers and a key OEM customer of GRL Tires. GRL supplies bicycle tires and tubes to Hero Cycles for their manufacturing operations.
- Tata StydercoreTata Styder is an electric vehicle brand and a key customer for GRL's EV-focused products including auto butyl tubes for last-mile micro-mobility solutions.
- AtlasminorAtlas is a bicycle manufacturer and OEM customer of GRL Tires for bicycle tire and tube supply.
- BSA MotorcyclescoreBSA Motorcycles is a historic motorcycle brand and OEM customer for GRL's motorcycle tire and tube products.
- SK BikesminorSK Bikes is a bicycle manufacturer and OEM customer of GRL Tires for bicycle tires and tubes.
- TI (Tube Investments)coreTI (Tube Investments) is a major bicycle components company and key OEM customer for GRL's tire and tube products.
Scale indicators5 records
Recent moves11 records
Expansion highlights5 records
GRL competitors and assessment
Company assessmentBroad incumbents
- Apollo Tyres: Indian and global tire major with a growing presence in two-wheeler and passenger tires. Adjacent competitor to GRL in motorcycle and two-wheeler tire segments via its broader portfolio.
- TVS Srichakra (TVS Tyres): Indian two-wheeler and three-wheeler tire maker with strong OEM ties in the Indian automotive industry. Comparable to GRL on the auto butyl tube / two-three-wheeler side of the business.
- MRF Limited: India's largest tire manufacturer with broad automotive, two-wheeler, and bicycle tire exposure. Overlaps with GRL in bicycle and two-wheeler tire categories but operates as a diversified national incumbent rather than a bicycle specialist.
- Continental AG: Global tire and automotive components major with a dedicated bicycle tire business. Overlaps with GRL on bicycle and e-bike tires, but at a vastly larger scale and with global premium positioning.
- CEAT Limited: Major Indian tire manufacturer with a presence in two-wheeler, passenger, and commercial tires. Comparable to GRL on motorcycle and two-wheeler tire lines but with a much broader product portfolio and distribution.
Others
- Tube Investments of India (TI): Major Indian bicycle and components manufacturer that is both a customer and an adjacent player to GRL. Listed as a strategic OEM customer in the data and represents both a partnership and adjacent competitive dynamic.
Direct peers
- Kenda Rubber Industrial: Taiwan-based tire maker with deep bicycle, e-bike, and motorcycle tire portfolios serving OEMs worldwide. Comparable on technology breadth, OEM focus, and emerging-market distribution similar to GRL.
- Schwalbe (Ralf Bohle GmbH): European specialist in bicycle and e-bike tires with strong technology differentiation (puncture protection, performance compounds). Comparable to GRL on bicycle tire focus and proprietary technology emphasis, though competing in higher-end segments.
- Cheng Shin Tire (Maxxis): Global bicycle and motorcycle tire manufacturer with a strong presence in OEM supply and replacement. Directly comparable to GRL on bicycle/e-bike tire product line and global distribution.
- Ralson India: Indian bicycle tire and tube manufacturer directly competing with GRL across OEM and replacement channels in India and in export markets. Closest direct peer in product scope and customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
GRL social profiles
Digital presenceGRL financial estimates
Financial estimateRevenue estimate
Valuation estimate
GRL leadership team
Management profileNumber of profiles
Profiles1 record
GRL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GRL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GRL
What does GRL do?
GRL Tires manufactures and sells a full range of bicycle tires (City Bike, ATB, Racing, E-Bike, BMX, MTB, Hybrid) and inner tubes (Moulded, Nylon, Butyl, Kevlar Folding, Self-Sealant), primarily to Indian OEMs such as Hero Cycles, BSA Motorcycles, Tata Styder, Atlas, SK Bikes, and TI. The company has expanded into auto butyl tubes for ICE 2 & 3-wheeler vehicles and EV applications including e-rickshaws, supporting last-mile micro-mobility, and also serves export markets in MENA and Africa.
Is GRL a public or private company?
GRL is a public company. It is classified as public and is currently operating.
When was GRL founded?
GRL was founded in 1964. It employs 501 to 1,000 people.
Where is GRL based?
GRL is headquartered in Mumbai, India, in the Asia region.
How does GRL make money?
Two revenue lines are on record. Bicycle Tires and Tubes Sales are the primary driver. The others are auto Butyl Tubes Sales.
Who are GRL's main competitors?
Broad incumbents on record are Apollo Tyres, TVS Srichakra (TVS Tyres), MRF Limited, Continental AG and CEAT Limited. Tube Investments of India (TI) is listed as an others. Direct peers are Kenda Rubber Industrial, Schwalbe (Ralf Bohle GmbH), Cheng Shin Tire (Maxxis) and Ralson India.
Does GRL have an API?
No public API is recorded for GRL.
What industry is GRL in?
GRL's product category is Bicycle Tire and Tube Manufacturing. Its primary akta.pro industry code is IMANAKAG, Bicycle Tires & Tubes Manufacturing, with a secondary code of IMANAKAF, Motorcycle & Scooter Tires Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.