Martin Hammerschmidt Multimedia Agency

What Martin Hammerschmidt Multimedia Agency does

Martin Hammerschmidt Multimedia Agency is a sole proprietorship founded in 2008 and headquartered in Wattens, Tirol, Austria. Operating as a solo practitioner with one employee, the agency delivers a full spectrum of digital creative services to small and mid-sized businesses across the DACH region and beyond, including web design, WooCommerce-based e-commerce builds, graphic design, video/animation production, social media management, and workshops/talks. Its client portfolio spans education (Tiroler Bildungsforum), industrial firms such as Brandauer (~120 employees), real estate operators (Schönherr Haus), and financial institutions including Raiffeisen Bank, indicating a diversified SMB-customer mix rather than vertical specialization.

The technical stack is built on commodity open-source web technologies — WordPress and WooCommerce for content and commerce, HTML/CSS/JavaScript for front-end delivery, and SQL for data — augmented by integrated payment and back-office system connections (WWS, payment providers). Delivery is primarily project-based, with pricing structured per engagement rather than via recurring SaaS contracts. A complementary self-published product line, "Escape at Home," has grown from one to six escape-room games, providing modest productized revenue outside the services model. The agency also operates a long-standing informal partnership with Agentur Mitspieler in Innsbruck, which provides overflow capacity for larger projects. Geographic reach extends to clients in Austria, Germany, Italy, Switzerland, and the United States.

The business model is therefore a hybrid professional-services-plus-productized-IP operation, with revenue concentrated in fee-for-project work and a small recurring tail from digital product sales. Go-to-market is predominantly referral-driven and regional, anchored in the Tirol SMB ecosystem. Strategic posture is that of a mature, stable solo practice rather than a scaling venture, with no external funding, no headcount expansion, and modest product-line growth as the primary expansion vector.

Name

Martin Hammerschmidt Multimedia Agency

Legal name

Martin Hammerschmidt Multimediaagentur

Website

https://martin-hammerschmidt.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Martin Hammerschmidt Multimedia Agency is a solo-operated Tirol-based digital agency delivering web design, WooCommerce e-commerce, graphic/video production, and workshops to SMB clients in Austria, Germany, Italy, Switzerland, and the US.

Ownership category

akta.pro rank

Headquarters

HQ city

Wattens

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Web Design & Development: Custom website design and programming services billed on a project basis after an initial needs analysis. Pricing is quote-based, not fixed-price, reflecting the bespoke nature of each project.
2. E-Commerce / Webshop Implementation: Online shop creation using WooCommerce, including payment integration, automated invoicing, and multi-channel selling via Google Merchant and Instagram Shop.
3. Social Media Management: Content creation, channel management, campaign development, and advertising for Facebook, Instagram, and LinkedIn. Billed as ongoing service retainer or project fee.
4. Video & Animation Production: Production of marketing videos, animated explainer videos, animated social media graphics, and video post-production services.
5. Graphic Design & Print Products: Corporate identity design, logo creation, business cards, letterhead, flyers, brochures, packaging design, and print-ready artwork preparation.
6. Talks & Workshops: Fee-based presentations and workshops on AI, smartphone photography, social media marketing, and programming for children. Delivered to companies, associations, and organizations.
7. Escape Game Products (self-published): Sale of self-developed escape room products including print-at-home games, online point-and-click games, and puzzle books sold through own webshop and Amazon.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Martin Hammerschmidt Multimedia Agency is a sole-proprietor digital agency in Tirol, Austria offering custom web design and WordPress/WooCommerce development, graphic design and corporate identity, video and animation production, social media management, and fee-based workshops on AI and digital topics. The agency also self-publishes interactive escape room games and puzzle books sold via its own webshop and Amazon. All services are delivered project-by-project with custom quoting after an initial consultation.

Product overview

Martin Hammerschmidt Multimediaagentur is a sole proprietorship-based digital agency offering a portfolio of interconnected digital services. The core offering comprises website design and development, e-commerce solutions built on WooCommerce, graphic design and corporate identity, video/animation production, and social media management. These services are complemented by an educational offerings line (talks and workshops on AI and digital skills) and a product sub-brand featuring interactive escape room games and puzzle books. All services can be contracted individually or as a comprehensive digital package, with the agency serving clients across Austria, Germany, Italy, Switzerland, and the USA.

Differentiator

Problem solved

Functional benefit

Products and services

• Webdesign / Corporate Webseiten
• e-Commerce / Webshop Lösungen (WooCommerce)
• Grafikdesign / Corporate Design
• Video & Animation
• Social Media Management
• Vorträge & Workshops
• Escape at Home (Escape Room Spiele)
• Der verschollene Schatz (Escape Buch)

Quantifiable outcome

• Website page load speed improved by over 200% through redesign and server migration (Schönherr Haus)
• +2 more outcomes

Named customers24 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability1 record

Feature4 records

Partnerships

One partnership is on record.

• Agentur Mitspieler (Innsbruck)coreStrategic or Co-development PartnerLongstanding collaboration with creative agency Mitspieler from Innsbruck on multiple web design and multimedia projects. Mitspieler provides visual concept and design, while Martin Hammerschmidt handles programming and technical implementation. Joint projects include Caero Trade, Schönherr Haus, Tiroler Bildungsforum, PIMO Natur Deo, Erwachsenenschulen Tirol, Gemeindeschmiede, HMZ Assets, and Sprecher Agentur.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Human Made: UK-headquartered WordPress enterprise agency delivering large-scale WordPress platforms, e-commerce, and editorial publishing solutions. Same core CMS/WordPress expertise and project-based services but with enterprise-scale delivery capability.
• Stanwood: Hamburg-based digital agency offering web development, e-commerce, and digital product services to enterprise clients. Broader team and portfolio than the subject but comparable core stack and service scope.
• SinnerSchrader (Accenture Song): One of Germany's largest digital agencies (now part of Accenture Song), delivering end-to-end web, e-commerce, and digital platform solutions. A scaled incumbent that operates in the same digital agency category across DACH.
• Scholz & Volkmer: Wiesbaden-based creative digital agency delivering brand experience, web platforms, and digital communications. Overlapping service portfolio (web, brand, content) but at significantly greater scale and breadth.
• WebDevStudios: US-based WordPress and WooCommerce agency providing custom development, design, and content strategy for SMB and mid-market clients. Highly comparable on WordPress/WooCommerce delivery stack and customer segment.
• 10up: US-headquartered WordPress-specialist digital agency offering web engineering, design, and content platform services. Directly comparable on WordPress/ WooCommerce expertise but operates at much larger scale globally.
• Hurra.com: Stuttgart-based performance marketing and digital agency offering SEO, paid media, web development, and content services. Comparable offering mix around WordPress/SMB web and digital marketing services.
• Strichpunkt Design: Stuttgart-based independent design and brand agency with digital, graphic, and corporate identity capabilities. Overlapping offering in graphic design and brand systems with broader brand strategy remit.

Regional players

• Liechtenecker: Vienna-based digital agency providing web design, e-commerce, and digital marketing services to Austrian and DACH clients. Same geographic market with similar SMB/education vertical exposure and service breadth.

Direct peers

• Agentur Mitspieler: Innsbruck-based creative agency and explicit strategic partner of Martin Hammerschmidt on multiple joint projects (Caero Trade, Schönherr Haus, Tiroler Bildungsforum, PIMO, Sprecher Agentur). Operates in the same regional DACH market with comparable web/design/multimedia service scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mhmma
• Instagraminstagram.com/dermediendesigner
• LinkedInlinkedin.com/company/martin-hammerschmidt-multimediaagentur

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Martin Hammerschmidt Multimedia Agency