VANILIA EVENTS

What VANILIA EVENTS does

Vanilia Events is a privately held French event management agency founded in 2009 by Julien Cizeron, headquartered in Antibes (Côte d'Azur) with a second regional office in Tournon-sur-Rhône (Rhône-Alpes). The firm organizes corporate and private events including team building, incentive trips, seminars, congresses, product launches, sports hospitality packages (notably Monaco F1 Grand Prix and Wimbledon), and bespoke private celebrations. It maintains a curated network of more than 2,000 French and international suppliers and operates an in-house technical production capability covering lighting, sound, stage management, 3D mapping of facilities, electronic voting systems, and multimedia fountain productions combining light, sound, video projection, and live performance.

The service portfolio is structured around five core pillars: Team Building & Incentive, Seminars & Congress, Production & Spectacles, Sports Events, and Private Events, supported by an activities catalog that includes culinary challenges, professional sailing regattas, island adventure programs, gastronomic tours, and themed street parades. The technical production stack differentiates the firm from generic event agencies by combining domain-specialist 3D mapping for role-playing scenarios, electronic voting for corporate congresses, and novel aquatic show architecture — capabilities that require in-house technicians and artist-management infrastructure rather than pure subcontracting.

The business operates as a project-based professional services firm under a sales-led go-to-market model, with direct client engagement through website quote requests, consultations, and on-site presence. Pricing is fully custom per project with no publicly disclosed rates. Customer acquisition runs through a bilingual French/English website, direct contact, and the credibility conferred by GIE Atout France subscriber status and OnlyLyon Ambassador designation. The disclosed customer base includes enterprise accounts such as Vinci Autoroute, Siemens, Banijay Production, INRA, Chanel BTP, Art Logis, Marc Dorcel Production, and Groupe Master Food, alongside private clients seeking weddings and bespoke celebrations.

Name

VANILIA EVENTS

Legal name

VANILIA EVENTS

Website

https://vanilia-events.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Vanilia Events is a privately held French event management agency founded in 2009 that organizes corporate seminars, team building, sports hospitality, and private events for enterprise clients from offices in Antibes and Rhône-Alpes.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Festival & Event Producers/Organizers (MPAIAFAC)

akta.pro secondary industries

Experiential Logistics & Tour Management (Roadshows) (MPAAAGAK), Gala Dinners & Fundraising Events (Nonprofit/CSR) (MPAGAHAE)

Keywords

• Corporate event planning
• Team building services
• Seminar organization
• Event production services
• Private event planning

Headquarters

HQ city

Antibes

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event Organization Services: Full-service corporate and private event organization including team building, seminars, congresses, sports events, and private events. Revenue generated through project-based professional services fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

VANILIA EVENTS is a full-service event management agency that designs and orchestrates corporate and private events across France and internationally. Its offerings span team building and incentive programs, seminars and congress organization, technical production and live spectacles, sports event hospitality, and private celebrations. Services cover the full lifecycle from conception and venue sourcing through accommodation, transportation, catering, technical production, artist management, and on-site coordination, delivered via a network of over 2,000 vetted suppliers.

Product overview

Vanilia Events is an event management agency offering a comprehensive suite of event planning services organized around five core pillars: Team Building & Incentive programs, Seminars & Congress organization, Production & Spectacles (technical event production and live entertainment), Sports Events (international sporting event hospitality), and Private Events. The company was founded in 2009 and operates from two offices in Antibes (Côte d'Azur) and Lyon (Rhône-Alpes). Services range from project design to implementation, covering accommodation, transportation logistics, audio-visual production, and on-site coordination. The agency maintains a network of over 2000 French and international suppliers and provides both turnkey and customized show productions including street parades, live entertainment, and fountain shows with technical capabilities in lighting, sound, 3D mapping, and artist management.

Differentiator

Problem solved

Functional benefit

Products and services

• Team Building & Incentive Programs
• Seminars & Congress Organization
• Production & Spectacles
• Sports Events Hospitality
• Private Events Planning

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• GIE Atout FrancecoreStrategic or Co-development PartnerOfficial subscriber/member of GIE Atout France, France's tourism development agency. Provides credibility and access to tourism industry network.
• OnlyLyon AmbassadorcoreStrategic or Co-development PartnerOfficial Ambassador of OnlyLyon, Lyon region's tourism and economic development brand. Located in Rhône-Alpes with Lyon region expertise.
• Monte Carlo Opéra ArtistsminorImplementation/ SI/ Consulting PartnerAssociation with Monte Carlo Opéra singers, artists and performers for private concert events and shows

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• GL Events: Major publicly listed French event services group offering venue management, trade show organization, and corporate event services globally. Comparable to Vanilia as a French-headquartered event services provider but with vastly larger scale and venue ownership.
• RX Global (Reed Exhibitions): Global exhibitions and events organizer operating hundreds of trade shows and events worldwide. Comparable as a large-scale event organization peer serving enterprise clients across multiple verticals.
• Viparis: French convention and exhibition venue operator managing Paris expo sites including Paris Expo Porte de Versailles and Palais des Congrès. Comparable to Vanilia in serving corporate events but as a venue/host rather than an organizer-agency.
• Comexposium: One of Europe's largest exhibition and trade show organizers headquartered in France. Overlaps with Vanilia's conference and event organization services but operates at much greater scale with owned trade show brands.
• C2 International (C2 Montreal): International conference and event organizer known for the C2 business conference and related event experiences. Comparable to Vanilia on premium corporate event production and international client servicing, though at a different scale and category focus.

Direct peers

• Auditoire: Paris-based event agency specializing in corporate, luxury, and brand events with in-house production capabilities. Highly comparable to Vanilia on service mix (corporate events, technical production, premium clientele) and French positioning.
• Brands & Films International: French-headquartered event and brand experience agency producing corporate events, incentives, and brand activations across Europe. Directly comparable to Vanilia on B2B corporate event organization with European reach.
• Mazarine Group: Paris-based communications and event agency serving luxury and premium brands with creative event production and brand experiences. Comparable to Vanilia on high-end event production, French positioning, and luxury/premium client focus.
• Hopscotch: French corporate event and communications agency with capabilities spanning live events, digital, and public relations. Comparable to Vanilia on the B2B French event organization model and corporate client focus.
• MCI Group: Global event management and association services firm offering corporate events, conferences, and incentive programs. Comparable to Vanilia in offering full-service corporate event organization with international delivery capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/vanilia-events

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VANILIA EVENTS