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Delo

Full company profile

uuid003k9wq

Namestring
Delo
Legal namestring
Delo
Websiteurl
delo.nl
Company typeenum
Private
Founded yearint
2010
Descriptiontext

Delo B.V. is a Netherlands-based B2B distributor of office supplies, coffee solutions, office furniture, and document machines, operating as a wholly-owned subsidiary of the Wiltec industrial group since 2010. The company runs an account-gated e-commerce platform (delo.nl) through which registered Dutch business customers access a catalog of more than 40,000 SKUs spanning four product groups: office supplies and facility products, coffee and coffee machines, office and project furnishing, and document machines. Pricing is personalized and visible only after login, indicating a relationship-driven rather than transactional sales model.

Order fulfillment is supported by a robotic-warehouse logistics center at the company's Uden headquarters, which the business shares with parent Wiltec since 2013. Distribution combines digital self-serve ordering with account management and field sales for larger enterprise clients. The customer base spans SMB and mid-market Dutch companies alongside multi-location enterprise accounts such as Van Mossel Automotive Group (a contract covering hundreds of Benelux locations, extended for another 10 years from January 2026) and Heesen Yachts (with a 6-year maintenance contract). The company also pursues turnkey office interior projects through partnerships with system-wall and architecture firms.

Revenue is generated through one-time hardware sales (furniture, coffee machines, printers), consumables (paper, coffee, hygiene), and recurring service/maintenance contracts attached to installed equipment. Private-label brands include Delo Koffiekenner (coffee accessories) and Quartzline (sanitary dispensers). Revenue figures are not publicly disclosed; headcount is reported in the 11–50 range, consistent with a mid-sized specialized distributor rather than a mass-market generalist.

Short descriptiontext

Delo is a Netherlands-based B2B e-commerce distributor of office supplies, coffee solutions, furniture, and document machines, serving Dutch SMB and enterprise customers through an account-gated webshop backed by a robotic warehouse, operating as a subsidiary of the Wiltec group since 2010.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersUden, Netherlands
HQ citystring
Uden
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
office supplies distribution, B2B office procurement, office furniture solutions, coffee machine leasing, document management solutions
SIC code1 code
  • Wholesale-Professional & Commercial Equipment & Supplies5040
Product category
B2B Office Supplies & Workplace Solutions
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1Office Supplies Sales
TypeOne Time License
Description

B2B sales of office supplies including paper, writing materials, office organization, ICT equipment, hygiene and cleaning products, and various office accessories

delo.nl
2Coffee & Coffee Machines
TypeHardware Sales
Description

Sale of coffee products and professional coffee machines with optional installation services and maintenance contracts

delo.nl
3Office Furniture & Interior
TypeHardware Sales
Description

Office furniture sales including desks, chairs, storage solutions, meeting furniture, and acoustic solutions with optional 3D design and assembly services

delo.nl
4Office Machines & Document Solutions
TypeHardware Sales
Description

Sale and leasing of office machines including printers, multifunctionals, and scanners with service contracts

delo.nl
5Service Contracts
TypeManaged Services
Description

Maintenance and service contracts for coffee machines and office equipment

delo.nl
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Business account pricing
ModelSubscriptionBilling cadenceMonthly
Notes

Account-based pricing where registered business customers receive personalized pricing. Companies can register for accounts with company registration, KvK number, and VAT number verification.

delo.nl
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1Delo Koffiekenner
Description

Private label brand for coffee-related products including coffee cups, sugar sticks, and creamer sticks.

delo.nl
Core offering1 text field

Delo is a Dutch B2B distributor and one-stop supplier of workplace products, serving business customers in the Netherlands and Benelux with office supplies and facility products, coffee and coffee machines, office and project furniture, and office machines and document solutions. The company sells through its own account-based webshop and supplements orders with installation, 3D design, assembly, and maintenance services. Operating as part of the Wiltec group since 2010, Delo delivers from an automated logistics center and positions itself as 'kantoorkenners' (office experts) offering personalized advice and project-based interior solutions.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Delo is a B2B office supplies e-commerce platform offering a comprehensive portfolio across four main product categories: (1) Kantoorartikelen & Facilitaire producten (office supplies and facility products), (2) Koffie & Koffiemachines (coffee and coffee machines), (3) Kantoor- & Projectinrichting (office and project furnishing), and (4) Kantoormachines & Documentoplossingen (office machines and document solutions). The platform operates as a web shop requiring login for pricing and ordering. Key private label brands include Delo Koffiekenner for coffee products and Quartzline for sanitary products. The company, part of Wiltec group since 2010, positions itself as 'kantoorkenners' (office experts) providing personalized advice and comprehensive solutions for workplace needs.

Product and service1 record
1Office Supplies & Facility Products
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeOthers
Description

Since 2010, Delo has been part of the Wiltec group. Wiltec is a total supplier for professional solutions in spray applications, work clothing, and protective equipment. Wiltec started in 1971 as Van der Wilt and has grown through acquisitions to become a market leader. In 2013, both Wiltec and Delo moved to their current headquarters in Uden. Wiltec has been recognized as Best Managed Company in 2012, 2013, 2014, 2015, 2016, and 2017.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partnership for office interior projects where Intermontage provides system walls, working together with Delo's furniture and interior design services. Example: Pernino Consulting office interior project.

3B-too
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Eindhoven-based architecture and interior design firm partnered with Delo for custom office interiors. Example: BrandMR office renovation project.

delo.nl
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers7 records
TypeDirect peer
Description

Belgium-headquartered pan-European leader in B2B office and workplace supplies distribution. Closest direct competitor in product range, customer base, and multi-country B2B distribution model.

TypeBroad incumbent
Description

Digital-native B2B procurement platform with global scale, broad office supply assortment, and approval/analytics tooling; an incumbent competitor targeting the same Dutch business buyers as Delo.

TypeDirect peer
Description

French-origin B2B distributor of packaging, workplace, and office supplies with strong Benelux presence; comparable multi-category B2B catalogue model and SMB/enterprise customer mix.

TypeDirect peer
Description

European arm of global office supplies retailer offering multi-category B2B procurement to enterprises and SMBs; comparable assortment, contract structure, and target customers.

TypeDirect peer
Description

Major B2B office supplies distributor operating in the Netherlands with catalogue-based procurement for enterprise customers; directly overlaps Delo's core product categories and customer segments.

TypeDirect peer
Description

European B2B distributor of workplace and facility supplies operating a multi-category catalogue across multiple countries; similar product breadth and B2B procurement positioning.

TypeDirect peer
Description

European B2B office supplies direct-sales brand owned by Office Depot, operating a catalogue/online model that closely mirrors Delo's account-based pricing and delivery approach.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers7 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Delo

B2B Office Supplies & Workplace Solutionsdelo.nl

Delo is a Netherlands-based B2B e-commerce distributor of office supplies, coffee solutions, furniture, and document machines, serving Dutch SMB and enterprise customers through an account-gated webshop backed by a robotic warehouse, operating as a subsidiary of the Wiltec group since 2010.

What Delo does

Delo B.V. is a Netherlands-based B2B distributor of office supplies, coffee solutions, office furniture, and document machines, operating as a wholly-owned subsidiary of the Wiltec industrial group since 2010. The company runs an account-gated e-commerce platform (delo.nl) through which registered Dutch business customers access a catalog of more than 40,000 SKUs spanning four product groups: office supplies and facility products, coffee and coffee machines, office and project furnishing, and document machines. Pricing is personalized and visible only after login, indicating a relationship-driven rather than transactional sales model.

Order fulfillment is supported by a robotic-warehouse logistics center at the company's Uden headquarters, which the business shares with parent Wiltec since 2013. Distribution combines digital self-serve ordering with account management and field sales for larger enterprise clients. The customer base spans SMB and mid-market Dutch companies alongside multi-location enterprise accounts such as Van Mossel Automotive Group (a contract covering hundreds of Benelux locations, extended for another 10 years from January 2026) and Heesen Yachts (with a 6-year maintenance contract). The company also pursues turnkey office interior projects through partnerships with system-wall and architecture firms.

Revenue is generated through one-time hardware sales (furniture, coffee machines, printers), consumables (paper, coffee, hygiene), and recurring service/maintenance contracts attached to installed equipment. Private-label brands include Delo Koffiekenner (coffee accessories) and Quartzline (sanitary dispensers). Revenue figures are not publicly disclosed; headcount is reported in the 11–50 range, consistent with a mid-sized specialized distributor rather than a mass-market generalist.

Delo firmographics

Firmographics
Name
Delo
Legal name
Delo
Website
https://delo.nl
Company type
Private
Founded year
2010
Operating status
Operating
Headcount range
11–50 employees
Short description
Delo is a Netherlands-based B2B e-commerce distributor of office supplies, coffee solutions, furniture, and document machines, serving Dutch SMB and enterprise customers through an account-gated webshop backed by a robotic warehouse, operating as a subsidiary of the Wiltec group since 2010.
Ownership category
akta.pro rank

Where Delo is headquartered

Location

Headquarters

HQ city
Uden
HQ country
Netherlands
HQ region
Europe

Offices1 record

Markets served

Delo business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Office Supplies Sales: B2B sales of office supplies including paper, writing materials, office organization, ICT equipment, hygiene and cleaning products, and various office accessories
  2. Coffee & Coffee Machines: Sale of coffee products and professional coffee machines with optional installation services and maintenance contracts
  3. Office Furniture & Interior: Office furniture sales including desks, chairs, storage solutions, meeting furniture, and acoustic solutions with optional 3D design and assembly services
  4. Office Machines & Document Solutions: Sale and leasing of office machines including printers, multifunctionals, and scanners with service contracts
  5. Service Contracts: Maintenance and service contracts for coffee machines and office equipment

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyBusiness account pricing

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Delo product offering

Product offering

Core offering

Delo is a Dutch B2B distributor and one-stop supplier of workplace products, serving business customers in the Netherlands and Benelux with office supplies and facility products, coffee and coffee machines, office and project furniture, and office machines and document solutions. The company sells through its own account-based webshop and supplements orders with installation, 3D design, assembly, and maintenance services. Operating as part of the Wiltec group since 2010, Delo delivers from an automated logistics center and positions itself as 'kantoorkenners' (office experts) offering personalized advice and project-based interior solutions.

Product overview

Delo is a B2B office supplies e-commerce platform offering a comprehensive portfolio across four main product categories: (1) Kantoorartikelen & Facilitaire producten (office supplies and facility products), (2) Koffie & Koffiemachines (coffee and coffee machines), (3) Kantoor- & Projectinrichting (office and project furnishing), and (4) Kantoormachines & Documentoplossingen (office machines and document solutions). The platform operates as a web shop requiring login for pricing and ordering. Key private label brands include Delo Koffiekenner for coffee products and Quartzline for sanitary products. The company, part of Wiltec group since 2010, positions itself as 'kantoorkenners' (office experts) providing personalized advice and comprehensive solutions for workplace needs.

Differentiator

Problem solved

Functional benefit

Brands

  • Delo Koffiekenner: Private label brand for coffee-related products including coffee cups, sugar sticks, and creamer sticks.

Products and services

  • Office Supplies & Facility Products

Companies that use Delo

Customer profile

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Delo technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Delo partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • WilteccoreOthersSince 2010, Delo has been part of the Wiltec group. Wiltec is a total supplier for professional solutions in spray applications, work clothing, and protective equipment. Wiltec started in 1971 as Van der Wilt and has grown through acquisitions to become a market leader. In 2013, both Wiltec and Delo moved to their current headquarters in Uden. Wiltec has been recognized as Best Managed Company in 2012, 2013, 2014, 2015, 2016, and 2017.
  • IntermontageminorStrategic or Co-development PartnerPartnership for office interior projects where Intermontage provides system walls, working together with Delo's furniture and interior design services. Example: Pernino Consulting office interior project.
  • B-toominorStrategic or Co-development PartnerEindhoven-based architecture and interior design firm partnered with Delo for custom office interiors. Example: BrandMR office renovation project.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Delo competitors and assessment

Company assessment

Direct peers

  • Lyreco: Belgium-headquartered pan-European leader in B2B office and workplace supplies distribution. Closest direct competitor in product range, customer base, and multi-country B2B distribution model.
  • RAJA Group: French-origin B2B distributor of packaging, workplace, and office supplies with strong Benelux presence; comparable multi-category B2B catalogue model and SMB/enterprise customer mix.
  • Office Depot Europe: European arm of global office supplies retailer offering multi-category B2B procurement to enterprises and SMBs; comparable assortment, contract structure, and target customers.
  • Staples Solutions: Major B2B office supplies distributor operating in the Netherlands with catalogue-based procurement for enterprise customers; directly overlaps Delo's core product categories and customer segments.
  • Manutan: European B2B distributor of workplace and facility supplies operating a multi-category catalogue across multiple countries; similar product breadth and B2B procurement positioning.
  • Viking Direct: European B2B office supplies direct-sales brand owned by Office Depot, operating a catalogue/online model that closely mirrors Delo's account-based pricing and delivery approach.

Broad incumbents

  • Amazon Business: Digital-native B2B procurement platform with global scale, broad office supply assortment, and approval/analytics tooling; an incumbent competitor targeting the same Dutch business buyers as Delo.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Delo social profiles

Digital presence

Delo financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Delo leadership team

Management profile

Number of profiles

Profiles4 records

Delo funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Delo M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delo

What does Delo do?

Delo is a Dutch B2B distributor and one-stop supplier of workplace products, serving business customers in the Netherlands and Benelux with office supplies and facility products, coffee and coffee machines, office and project furniture, and office machines and document solutions. The company sells through its own account-based webshop and supplements orders with installation, 3D design, assembly, and maintenance services. Operating as part of the Wiltec group since 2010, Delo delivers from an automated logistics center and positions itself as 'kantoorkenners' (office experts) offering personalized advice and project-based interior solutions.

Is Delo a public or private company?

Delo is a private company. It is classified as corporate owned and is currently operating.

When was Delo founded?

Delo was founded in 2010. It employs 11 to 50 people.

Where is Delo based?

Delo is headquartered in Uden, Netherlands, in the Europe region.

How does Delo make money?

Five revenue lines are on record. Office Supplies Sales are the primary driver. The others are coffee & Coffee Machines, office Furniture & Interior, office Machines & Document Solutions and service Contracts.

Who are Delo's main competitors?

Direct peers on record are Lyreco, RAJA Group, Office Depot Europe, Staples Solutions, Manutan and Viking Direct. Amazon Business is listed as a broad incumbent.

Does Delo have an API?

No public API is recorded for Delo.

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