Delo
Delo is a Netherlands-based B2B e-commerce distributor of office supplies, coffee solutions, furniture, and document machines, serving Dutch SMB and enterprise customers through an account-gated webshop backed by a robotic warehouse, operating as a subsidiary of the Wiltec group since 2010.
- Company typePrivate
- Founded2010
- HeadquartersUden, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Delo does
Delo B.V. is a Netherlands-based B2B distributor of office supplies, coffee solutions, office furniture, and document machines, operating as a wholly-owned subsidiary of the Wiltec industrial group since 2010. The company runs an account-gated e-commerce platform (delo.nl) through which registered Dutch business customers access a catalog of more than 40,000 SKUs spanning four product groups: office supplies and facility products, coffee and coffee machines, office and project furnishing, and document machines. Pricing is personalized and visible only after login, indicating a relationship-driven rather than transactional sales model.
Order fulfillment is supported by a robotic-warehouse logistics center at the company's Uden headquarters, which the business shares with parent Wiltec since 2013. Distribution combines digital self-serve ordering with account management and field sales for larger enterprise clients. The customer base spans SMB and mid-market Dutch companies alongside multi-location enterprise accounts such as Van Mossel Automotive Group (a contract covering hundreds of Benelux locations, extended for another 10 years from January 2026) and Heesen Yachts (with a 6-year maintenance contract). The company also pursues turnkey office interior projects through partnerships with system-wall and architecture firms.
Revenue is generated through one-time hardware sales (furniture, coffee machines, printers), consumables (paper, coffee, hygiene), and recurring service/maintenance contracts attached to installed equipment. Private-label brands include Delo Koffiekenner (coffee accessories) and Quartzline (sanitary dispensers). Revenue figures are not publicly disclosed; headcount is reported in the 11–50 range, consistent with a mid-sized specialized distributor rather than a mass-market generalist.
Delo firmographics
Firmographics- Name
- Delo
- Legal name
- Delo
- Website
- https://delo.nl
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Delo is a Netherlands-based B2B e-commerce distributor of office supplies, coffee solutions, furniture, and document machines, serving Dutch SMB and enterprise customers through an account-gated webshop backed by a robotic warehouse, operating as a subsidiary of the Wiltec group since 2010.
- Ownership category
- akta.pro rank
Where Delo is headquartered
LocationHeadquarters
- HQ city
- Uden
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Delo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Office Supplies Sales: B2B sales of office supplies including paper, writing materials, office organization, ICT equipment, hygiene and cleaning products, and various office accessories
- Coffee & Coffee Machines: Sale of coffee products and professional coffee machines with optional installation services and maintenance contracts
- Office Furniture & Interior: Office furniture sales including desks, chairs, storage solutions, meeting furniture, and acoustic solutions with optional 3D design and assembly services
- Office Machines & Document Solutions: Sale and leasing of office machines including printers, multifunctionals, and scanners with service contracts
- Service Contracts: Maintenance and service contracts for coffee machines and office equipment
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Business account pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Delo product offering
Product offeringCore offering
Delo is a Dutch B2B distributor and one-stop supplier of workplace products, serving business customers in the Netherlands and Benelux with office supplies and facility products, coffee and coffee machines, office and project furniture, and office machines and document solutions. The company sells through its own account-based webshop and supplements orders with installation, 3D design, assembly, and maintenance services. Operating as part of the Wiltec group since 2010, Delo delivers from an automated logistics center and positions itself as 'kantoorkenners' (office experts) offering personalized advice and project-based interior solutions.
Product overview
Delo is a B2B office supplies e-commerce platform offering a comprehensive portfolio across four main product categories: (1) Kantoorartikelen & Facilitaire producten (office supplies and facility products), (2) Koffie & Koffiemachines (coffee and coffee machines), (3) Kantoor- & Projectinrichting (office and project furnishing), and (4) Kantoormachines & Documentoplossingen (office machines and document solutions). The platform operates as a web shop requiring login for pricing and ordering. Key private label brands include Delo Koffiekenner for coffee products and Quartzline for sanitary products. The company, part of Wiltec group since 2010, positions itself as 'kantoorkenners' (office experts) providing personalized advice and comprehensive solutions for workplace needs.
Differentiator
Problem solved
Functional benefit
Brands
- Delo Koffiekenner: Private label brand for coffee-related products including coffee cups, sugar sticks, and creamer sticks.
Products and services
- Office Supplies & Facility Products
Companies that use Delo
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Delo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Delo partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- WilteccoreSince 2010, Delo has been part of the Wiltec group. Wiltec is a total supplier for professional solutions in spray applications, work clothing, and protective equipment. Wiltec started in 1971 as Van der Wilt and has grown through acquisitions to become a market leader. In 2013, both Wiltec and Delo moved to their current headquarters in Uden. Wiltec has been recognized as Best Managed Company in 2012, 2013, 2014, 2015, 2016, and 2017.
- IntermontageminorPartnership for office interior projects where Intermontage provides system walls, working together with Delo's furniture and interior design services. Example: Pernino Consulting office interior project.
- B-toominorEindhoven-based architecture and interior design firm partnered with Delo for custom office interiors. Example: BrandMR office renovation project.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Delo competitors and assessment
Company assessmentDirect peers
- Lyreco: Belgium-headquartered pan-European leader in B2B office and workplace supplies distribution. Closest direct competitor in product range, customer base, and multi-country B2B distribution model.
- RAJA Group: French-origin B2B distributor of packaging, workplace, and office supplies with strong Benelux presence; comparable multi-category B2B catalogue model and SMB/enterprise customer mix.
- Office Depot Europe: European arm of global office supplies retailer offering multi-category B2B procurement to enterprises and SMBs; comparable assortment, contract structure, and target customers.
- Staples Solutions: Major B2B office supplies distributor operating in the Netherlands with catalogue-based procurement for enterprise customers; directly overlaps Delo's core product categories and customer segments.
- Manutan: European B2B distributor of workplace and facility supplies operating a multi-category catalogue across multiple countries; similar product breadth and B2B procurement positioning.
- Viking Direct: European B2B office supplies direct-sales brand owned by Office Depot, operating a catalogue/online model that closely mirrors Delo's account-based pricing and delivery approach.
Broad incumbents
- Amazon Business: Digital-native B2B procurement platform with global scale, broad office supply assortment, and approval/analytics tooling; an incumbent competitor targeting the same Dutch business buyers as Delo.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Delo social profiles
Digital presenceDelo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Delo leadership team
Management profileNumber of profiles
Profiles4 records
Delo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Delo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Delo
What does Delo do?
Delo is a Dutch B2B distributor and one-stop supplier of workplace products, serving business customers in the Netherlands and Benelux with office supplies and facility products, coffee and coffee machines, office and project furniture, and office machines and document solutions. The company sells through its own account-based webshop and supplements orders with installation, 3D design, assembly, and maintenance services. Operating as part of the Wiltec group since 2010, Delo delivers from an automated logistics center and positions itself as 'kantoorkenners' (office experts) offering personalized advice and project-based interior solutions.
Is Delo a public or private company?
Delo is a private company. It is classified as corporate owned and is currently operating.
When was Delo founded?
Delo was founded in 2010. It employs 11 to 50 people.
Where is Delo based?
Delo is headquartered in Uden, Netherlands, in the Europe region.
How does Delo make money?
Five revenue lines are on record. Office Supplies Sales are the primary driver. The others are coffee & Coffee Machines, office Furniture & Interior, office Machines & Document Solutions and service Contracts.
Who are Delo's main competitors?
Direct peers on record are Lyreco, RAJA Group, Office Depot Europe, Staples Solutions, Manutan and Viking Direct. Amazon Business is listed as a broad incumbent.
Does Delo have an API?
No public API is recorded for Delo.