Focus Point
Focus Point is a publicly listed Malaysian optical retail chain selling prescription glasses, sunglasses, contact lenses, and smartglasses across 50+ brands via e-commerce, owned concept stores, and a franchise network, serving individual consumers, families, and athletes in Malaysia and Singapore.
- Company typePublic
- Founded1988
- HeadquartersPetaling Jaya, Malaysia
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Focus Point does
Focus Point Vision Care Group Sdn Bhd is a Malaysian optical retail chain operating under the Focus Point brand, publicly listed on Bursa Malaysia (klse:FOCUSP) and headquartered in Petaling Jaya, Selangor. Founded in 1988 and celebrating its 37th anniversary in 2025, the company sells prescription glasses, sunglasses, contact lenses (daily, monthly, bi-weekly, color, toric, multifocal), swimming goggles, reading glasses, kids eyewear, and smartglasses (Solos) through a dual-channel model: an e-commerce site at focus-point.com.my and physical concept stores across Malaysia, supplemented by a franchise program. The product range spans 50+ international eyewear and contact lens brands, including luxury names (Gucci, Prada, Versace, Tom Ford, Burberry), mid-market labels (Ray Ban, Oakley, Coach), and value brands, supported by stated 100% authenticity, a one-year warranty, a 14-day return policy, and free Singapore shipping.
The technology stack is a Magento-based e-commerce platform with integrated inventory management, customer accounts, wishlists, and a reward points loyalty system; digital features include an Online Vision Screening tool, a Tap & Try virtual try-on service, and a Contact Lens Subscription Plan for recurring deliveries. Revenue is generated primarily through one-time product sales across prescription and fashion eyewear plus a growing subscription/recurring stream from contact lens subscriptions. The company serves individual consumers, families, children, and athletes/swimmers across Malaysia and Singapore, with primary use cases in vision correction, fashion, and sports eyewear.
Focus Point firmographics
Firmographics- Name
- Focus Point
- Legal name
- FOCUS POINT VISION CARE GROUP SDN BHD
- Website
- https://focus-point.com
- Company type
- Public
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Focus Point is a publicly listed Malaysian optical retail chain selling prescription glasses, sunglasses, contact lenses, and smartglasses across 50+ brands via e-commerce, owned concept stores, and a franchise network, serving individual consumers, families, and athletes in Malaysia and Singapore.
- Ownership category
- akta.pro rank
Focus Point industry classification
Industry- Product category
- Optical Retail
- NAICS
- Optical Goods Retailers (45613), Offices of Optometrists (62132)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL)
- akta.pro secondary industries
- Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE), Luxury & Designer Eyewear (CRAAAKAD)
Keywords
Where Focus Point is headquartered
LocationHeadquarters
- HQ city
- Petaling Jaya
- HQ country
- Malaysia
- HQ region
- Asia
Offices1 record
Markets served
Focus Point business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Eyewear Product Sales: Revenue from selling prescription glasses, sunglasses, eyeglasses, reading glasses, kids eyewear, swimming goggles, and smartglasses through online and physical retail channels
- Contact Lens Sales: Revenue from selling daily disposable, monthly disposable, bi-weekly disposable, color, clear, astigmatism, and multifocal contact lenses from various brands including Acuvue, Alcon, Bausch & Lomb, CooperVision, and FreshKon
- Contact Lens Subscription: Recurring revenue from subscription plans for regular contact lens deliveries with customer convenience and loyalty benefits
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Contact lenses from RM35 per box (Blendz Plus) to RM230 per box (Biofinity Toric 6 PCS) |
| Unit Pricing | Pay-as-you-go | Sunglasses from RM552 (Ray Ban) to RM1009 (Ray Ban premium) |
| Subscription | Monthly | Contact Lens Subscription Plan with recurring discounts |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Focus Point product offering
Product offeringCore offering
Focus Point is a Malaysian optical retail chain that sells prescription eyeglasses, sunglasses, contact lenses, swimming goggles, reading glasses, kids eyewear, and smartglasses through an integrated e-commerce platform and a network of physical and franchise stores. The company carries more than 50 international brands including Ray-Ban, Oakley, Gucci, Prada, Versace, Tom Ford, Burberry, Acuvue, Alcon, Bausch & Lomb, CooperVision, and FreshKon, and offers in-house optometry services, an online vision screening tool, a virtual try-on service, and a recurring contact lens subscription plan.
Product overview
Focus Point is a Malaysian eyewear retailer operating as a single unified e-commerce platform offering a comprehensive portfolio of vision care products. The core offering includes prescription glasses (eyeglasses), sunglasses, contact lenses (daily, monthly, bi-weekly, color, toric, and multifocal varieties), swimming goggles, reading glasses, and kids eyewear. The company also offers smartglasses under the Solos brand. Supporting services include a Contact Lens Subscription Plan for recurring deliveries, Tap & Try (in-store try-before-buy), and Online Vision Screening. A Reward Points loyalty program provides customer incentives. The business sells over 50 international eyewear brands including Acuvue, Alcon, Bausch & Lomb, Ray Ban, Oakley, Gucci, Prada, Versace, Burberry, Coach, Tom Ford, and others, positioning as an authorized retailer with 100% authentic product guarantee.
Differentiator
Problem solved
Functional benefit
Products and services
- Sunglasses Fashion and prescription sunglasses from luxury and mainstream brands including Ray-Ban, Oakley, Gucci, Prada, Versace, Burberry, and designer collections, sold to individual consumers via online and physical stores.
- Prescription Glasses (Eyeglasses) Prescription eyewear and frames for vision correction available in multiple styles and brands, offered to individual consumers needing vision correction.
- Contact Lenses Contact lenses across daily disposable, monthly disposable, bi-weekly disposable, color, clear, toric (astigmatism), and multifocal variants from brands such as Acuvue, Alcon, Bausch & Lomb, CooperVision, and FreshKon, sold per box with bulk discount options.
- Swimming Goggles Protective eyewear for swimming and water activities, targeted at consumers who need vision correction or eye protection in water.
- Reading Glasses Non-prescription readers for close-up vision assistance, sold to consumers who need over-the-counter magnification.
- Kids Eyewear Eyewear designed specifically for children, including prescription glasses, sunglasses, and protective styles such as the Oakley Youth line, intended for younger wearers.
- Smartglasses (Solos) Smart glasses technology product line under the Solos brand, sold to consumers interested in wearable technology eyewear.
- Contact Lens Subscription Plan Recurring subscription service for contact lens purchases delivering regular shipments of preferred lenses at discounted rates for consumer convenience and loyalty.
Companies that use Focus Point
Customer profileSegments3 records
Ideal customer profiles3 records
Focus Point technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Focus Point partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- Bausch & LombcoreBausch & Lomb is a key contact lens brand supplier for Focus Point, providing products including Ultra Monthly (3 PCS), Lacelle Grace Daily, and other Bausch & Lomb contact lens products sold through Focus Point's online and physical stores.
- AlconcoreAlcon supplies contact lenses including Air Optix Plus Hydraglyde Monthly to Focus Point's retail network, representing a primary contact lens brand partnership.
- CooperVisioncoreCooperVision supplies Live 1 Day Daily contact lenses and other CooperVision products to Focus Point, featured prominently on the online store.
- Acuvue (Johnson & Johnson)coreAcuvue (Johnson & Johnson) provides 1 Day Acuvue Moist and other contact lens products, available at various price points with bulk discount options through Focus Point.
- Ray BancoreRay Ban is a flagship eyewear brand sold at Focus Point, with extensive sunglasses and eyeglasses offerings including new arrivals with -30% discounts.
- FreshKoncoreFreshKon supplies color and cosmetic contact lenses including Alluring Eyes Monthly and Colors Fusion Monthly, popular products in the color contact lens category.
- OakleymajorOakley supplies sunglasses and eyewear products including Oakley Youth line for children, sold through Focus Point's retail and online channels.
- BlendzmajorBlendz is a color contact lens brand (Blendz Plus Sesame Color Monthly, Blendz Color Monthly) sold as a hot deal product with competitive pricing.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Focus Point competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Focus Point social profiles
Digital presenceFocus Point financial estimates
Financial estimateRevenue estimate
Valuation estimate
Focus Point leadership team
Management profileNumber of profiles
Focus Point funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Focus Point M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Focus Point
What does Focus Point do?
Focus Point is a Malaysian optical retail chain that sells prescription eyeglasses, sunglasses, contact lenses, swimming goggles, reading glasses, kids eyewear, and smartglasses through an integrated e-commerce platform and a network of physical and franchise stores. The company carries more than 50 international brands including Ray-Ban, Oakley, Gucci, Prada, Versace, Tom Ford, Burberry, Acuvue, Alcon, Bausch & Lomb, CooperVision, and FreshKon, and offers in-house optometry services, an online vision screening tool, a virtual try-on service, and a recurring contact lens subscription plan.
Is Focus Point a public or private company?
Focus Point is a public company. It is classified as public and is currently operating.
When was Focus Point founded?
Focus Point was founded in 1988. It employs 501 to 1,000 people.
Where is Focus Point based?
Focus Point is headquartered in Petaling Jaya, Malaysia, in the Asia region.
How does Focus Point make money?
Three revenue lines are on record. Eyewear Product Sales are the primary driver. The others are contact Lens Sales and contact Lens Subscription.
Does Focus Point have an API?
No public API is recorded for Focus Point.
What industry is Focus Point in?
Focus Point's product category is Optical Retail. Its primary akta.pro industry code is HLAKAKAL, Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses), with a secondary code of HLAHAJAE, Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions). Its NAICS code is 45613 and its SIC code is 3851.