Zahraa El Maadi

What Zahraa El Maadi does

Zahraa El Maadi (زهراء المعادي), legally Zahraa Maadi Investment Development (شركة زهراء المعادي للاستثمار والتعمير), is an Egyptian real estate development company founded in 1980 and headquartered in the Degla area of Maadi, Cairo. The company is the principal developer of Zahraa Maadi City, a planned residential extension of Maadi in East Cairo that spans approximately 1,110 feddans and is organized into 14 districts under Cairo Governor's decision No. 186 of 1979. Its listed portfolio comprises nine residential developments, including district-based projects (District 10, District 7, District 6) and unit-count compounds (392 Units, 223 Units, 180 Units), as well as branded projects such as El Patio Zahraa (a gated compound with a 9-year payment plan), Residence Zahraa, and Palm Zahraa.

The company's revenue model is one-time property sales to individual residential buyers, with pricing provided on a quote basis through a direct sales hotline (17146) and dedicated real estate sales lines rather than via publicly disclosed price lists. Its go-to-market is sales-led and direct: the company sells units through an in-house real estate sales team located at its headquarters, supported by a bilingual (English/Arabic) website that functions as the primary top-of-funnel marketing channel. Customer segments are concentrated on residential property buyers — individuals and families seeking housing in a planned, well-connected community with integrated amenities — and on investors purchasing for long-term value within the planned city.

Zahraa El Maadi is publicly listed on the Egyptian Exchange (EGX: ZMID) and employs between 51 and 100 people. Its technology footprint is conventional for the sector — real estate development and property management — with no disclosed proprietary platform, AI/ML capability, or digital product layer. Ownership structure, capital raises, and management team composition are not disclosed in the available source material.

Name

Zahraa El Maadi

Legal name

شركة زهراء المعادي للاستثمار والتعمير (Zahraa Maadi Investment Development)

Website

https://zahraa-elmaadi.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Short description

Zahraa El Maadi is an Egyptian real estate developer that builds and sells residential units and gated compounds within Zahraa Maadi City, a 1,110-feddan, 14-district planned city in East Cairo. The publicly-listed (EGX: ZMID) firm serves individual home-buyers and investors through direct sales and long-term payment plans.

Ownership category

akta.pro rank

Headquarters

HQ city

Cairo

HQ country

Egypt

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Residential Property Sales: The company generates revenue through the sale of residential units in its various developments, including standalone residential projects and compound properties.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Zahraa El Maadi is a Cairo-based real estate development company that invests in, develops, and sells residential properties within Zahraa El Maadi City, an approximately 1,110-feddan planned community in East Maadi, Cairo, organized into 14 districts. The company develops and sells standalone residential projects (District 10, District 7, District 6), unit-count compounds (392 Units, 223 Units, 180 Units), and gated communities such as El Patio Zahraa, Residence Zahraa, and Palm Zahraa, offering housing units with multi-year payment plans.

Product overview

Zahraa El Maadi is a real estate development company that designs, builds, and manages residential, commercial, administrative, sports, and recreational projects in Zahraa El Maadi city. The company offers a portfolio of residential developments including district-based projects (District 10, 7, and 6) and unit-count projects (392, 223, and 180 units), as well as gated compounds like El Patio Zahraa. Their projects are located in Zahraa El Maadi city, an approximately 1,110 feddan development area in East Maadi, Cairo, divided into 14 districts with integrated services and facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• District 10 Project A residential development project located in District 10 of Zahraa El Maadi city, sold to individual homebuyers and investors seeking housing in a planned community.
• District 7 Project A residential development project located in District 7 of Zahraa El Maadi city, targeting families and individuals seeking housing in Maadi district area.
• District 6 Project A residential development project located in District 6 of Zahraa El Maadi city, offered to residential property buyers.
• 392 Units Project A residential compound comprising 392 housing units in Zahraa El Maadi, marketed to individuals and families seeking mid-density housing.
• 223 Units Project A residential compound featuring 223 housing units in Zahraa El Maadi city, targeted at families and individual buyers seeking planned community living.
• 180 Units Project A residential compound offering 180 housing units in Zahraa El Maadi, sold to individual residential buyers.
• El Patio Zahraa A gated compound residential development in Zahraa El Maadi offering housing units with a 9-year payment plan, marketed to residential buyers.
• Residence Zahraa A residential compound in Zahraa El Maadi city offering various unit types including corner, typical, ground, and first floor layouts.
• Palm Zahraa A residential project in the Zahraa El Maadi development area, marketed to residential property buyers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Tatweer Misr: Privately held Egyptian real estate developer developing large residential and mixed-use projects such as Madinaty and Fouka Bay. Comparable for master-planned residential development, mixed-use communities, and long-dated payment structures on Cairo-adjacent land.
• Amer Group: EGX-listed Egyptian conglomerate with a large residential real estate arm developing compounds and cities in Cairo. Comparable in product type (gated residential compounds), target customer (middle/upper-middle class Cairo families), and pricing approach (long-term installments).
• Madinet Nasr Housing & Development: EGX-listed Egyptian residential real estate developer focused on large-scale housing and compound projects in and around Cairo. Closely comparable business model (master-planned residential communities, installment payment plans, EGX listing) and overlaps directly with Zahraa El Maadi's Cairo residential focus.
• City Edge Developments: Egyptian real estate developer (joint venture involving the Ministry of Housing's NUCA) building large new-city districts including in East Cairo/New Administrative Capital corridors. Comparable as an Egyptian master-planned residential developer pursuing phased district rollouts.
• Palm Hills Developments: One of Egypt's largest EGX-listed residential developers building integrated, master-planned communities across Cairo and the North Coast. Direct competitor in Cairo master-planned communities; larger scale but same product class (gated residential compounds) and GTM.
• Mountain View (iCity / DMG): EGX-listed Egyptian residential developer specializing in gated compound communities in and around Cairo. Highly comparable for compound-style housing with installment plans, and competes for the same Cairo residential buyer as Zahraa El Maadi.
• Heliopolis Housing & Development: Long-standing EGX-listed Egyptian real estate developer operating in the Heliopolis district of Cairo. Comparable as a Cairo-located residential developer with a long operational history, similar listing status, and a focus on premium in-city districts — analogous to Zahraa Maadi.
• Ora Developers Egypt (formerly SODIC): Egyptian residential developer (acquired SODIC) building premium compounds and mixed-use projects across Cairo. Directly comparable as a premium Cairo-focused gated-community developer with similar product positioning and EGX-listed parent exposure.

Broad incumbents

• Emaar Misr: Egyptian subsidiary of UAE-based Emaar Properties, listed on EGX, developing large flagship master plans (e.g., Marassi, Uptown Cairo, Cairo Gate). Broader incumbent competing in the same premium Cairo residential segment but with substantially greater scale and international brand backing.

Regional players

• El Gouna / Sawiris Hospitality & Real Estate: Egyptian integrated town developer (Sawiris Group) building a fully planned resort/residential city on the Red Sea coast. Comparable for the planned-city model and mixed-use community infrastructure, though focused on a different geography (Red Sea vs. Cairo) and a more resort/residential mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/zahraa-el-maadi-investment-development

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zahraa El Maadi