Marketing Channels Company

What Marketing Channels Company does

Marketing Channels Company operates tm.com.sa, a Saudi Arabia-focused job aggregation platform headquartered in Riyadh that functions as a centralized listing site for employment opportunities across the Kingdom. The platform aggregates job postings from multiple Saudi employers and government entities, with listings covering 10+ major Saudi cities including Riyadh, Jeddah, Dammam, Al Khobar, Mecca, Medina, Al-Ahsa, Yanbu, Jubail, Tabuk, Hail, Qassim, and Najran, and spanning sectors such as energy, banking, healthcare, telecommunications, mining, and manufacturing. Notable employers featured on the platform include the Saudi Arabian Mining Company (Maaden), SADAFCO, the Red Sea Project, Qiddiya, Lucid Motors, Dammam Airports (DACO), SASREF, Tuwaiq Academy, the Islamic Development Bank, and various Saudi government ministries and academies.

The platform distributes job listings through its website portal (tm.com.sa) using SEO-driven organic acquisition as its primary marketing channel, with location-based search, sector categorization, and direct application links to employer hiring pages. The site runs on WordPress and functions primarily as a content/aggregation layer rather than a transactional job marketplace. No pricing is publicly disclosed for job seekers, and no pricing models are documented for employers or government entities in the source data. The platform has expanded beyond pure job listings to include training-to-employment and bootcamp programs (e.g., National Academy for Military Industries, Tuwaiq Academy AI/cybersecurity bootcamps, co-op training with the General Competition Authority), broadening its content vertical coverage within the Saudi labor market.

Name

Marketing Channels Company

Website

https://tm.com.sa

Company type

Private

Headcount range

11–50 employees

Short description

Marketing Channels Company operates tm.com.sa, a Saudi Arabia-focused job aggregation platform that centralizes employment listings from employers and government entities across 10+ Saudi cities for job seekers.

Ownership category

akta.pro rank

Headquarters

HQ city

Jeddah

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Distribution channels1 record

Marketing channels2 records

Core offering

Marketing Channels Company operates a Saudi Arabia-focused online job aggregation platform (tm.com.sa) that publishes job postings from multiple Saudi employers, government entities, and training academies. The platform provides centralized, location-based browsing of employment opportunities across sectors such as energy, banking, healthcare, telecommunications, manufacturing, defense, and public administration, with applicants directed to employer-specific application processes.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent Management Saudi Jobs Portal (إدارة الكفاءات - وظائف السعودية) Online job aggregation platform operating at tm.com.sa that collects and publishes job postings from Saudi employers, government entities, and training academies. Provides centralized, location-based browsing of employment opportunities across 10+ Saudi cities (Riyadh, Jeddah, Dammam, Al Khobar, Mecca, Medina, Al-Ahsa, Yanbu, Jubail, Tabuk, Hail, Qassim, Najran) and sectors (energy, banking, healthcare, telecommunications, manufacturing, defense, public administration), with applications directed to employer-linked processes. Free for job seekers; self-serve access via the website.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Bayt.com: The largest job aggregator in the MENA region, operating Arabic-language job boards across multiple countries. Directly competes with tm.com.sa for Saudi job seekers and employers, with a similar aggregator model and overlapping employer base.
• GulfTalent: Gulf-region-focused job board and recruitment services firm covering the UAE, Saudi Arabia, Qatar, and other GCC markets. A direct peer in the GCC online recruitment space, with comparable target audience of professionals and corporate employers.
• Mihnaty: Saudi-focused online recruitment platform serving job seekers and employers in the Kingdom. Direct peer competing in the same Saudi job aggregation niche with comparable Arabic-language content and employer listings.
• Naukri Gulf: Gulf-specific job platform from InfoEdge (Naukri), targeting South Asian and Middle Eastern professionals in GCC markets including Saudi Arabia. Direct peer in cross-border job aggregation serving the same audience segments.

Broad incumbents

• Indeed: Global job search engine and aggregator. Competes for the same job-seeker organic search traffic and Saudi employer job postings, but operates globally with a much broader employer base and paid-search-led business model.
• LinkedIn: Global professional network with aggressive expansion into Arabic content and Saudi employer partnerships. Overlaps with the platform on professional job seeking and recruitment, but operates at a vastly larger scale with a different social-network business model.
• Glassdoor: Global job and company-review platform with a growing employer base in the Middle East. Competes indirectly for job-seeker attention and employer recruitment marketing budgets in Saudi Arabia.
• Jadarat (HRDF): Saudi government's official employment platform operated by the Human Resources and Social Development ecosystem. While not a commercial aggregator, it is a structural competitor because Saudi employers must list roles on it, absorbing organic demand that would otherwise flow to private platforms.

Regional players

• Monster Gulf: Gulf-region job board from the Monster global network, focused on cross-border professional placements. Comparable in regional scope and target audience but historically more focused on UAE than Saudi Arabia.

Emerging players

• HireMena: Emerging Middle East-focused online recruitment platform serving employers and candidates across the Arab world. A smaller, niche peer with partial overlap in the Saudi and Gulf job aggregation space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/qanawat

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketing Channels Company