Viceroy Hotels
Viceroy Hotels Limited is a Hyderabad-headquartered Indian hospitality company founded in 1965 that operates hotels, restaurants, and convention facilities, primarily serving business and leisure travelers in South India through its physical properties.
- Company typePublic
- Founded1965
- HeadquartersHyderabad, India
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Viceroy Hotels does
Viceroy Hotels Limited is an Indian hospitality company headquartered in Hyderabad, founded in 1965 and publicly listed on the Bombay Stock Exchange (BSE: 523796). The company operates hotels and related hospitality services—including rooms, food and beverage, and event and conference facilities—serving primarily business and leisure travelers in South India. With 251-500 employees, Viceroy is positioned as a small-cap hospitality operator with a single-geography footprint concentrated in the Hyderabad market. Leadership is concentrated under founder Prabhakar Reddy, who serves as Chairman, Managing Director and Chief Executive Officer, with Daswanth Jaya as Chief Financial Officer.
The company's primary revenue stream is hotel operations, encompassing room rentals, food and beverage services, and ancillary hospitality offerings at its physical properties. For the fiscal year ending March 2024, Viceroy reported ₹139.22 crore (approximately $16.7M USD) in revenue, representing 16.02% year-on-year growth, and ₹2.39 crore in profit after tax. Distribution is direct-to-guest at physical hotel locations; the company has no disclosed app, digital channel, or proprietary technology platform, and pricing is not publicly disclosed. No AI/ML capabilities, patents, or technology hires are referenced in available sources.
Viceroy is executing a capital-led expansion strategy. In December 2024, it completed a rights issue of 4,421,053 equity shares at ₹112 per share, raising approximately ₹49.52 crore for property renovation and completion, and general corporate purposes. On December 27, 2025, shareholders approved an all-cash acquisition of SLN Terminus Hotels and Resorts Private Limited for ₹2.06 billion—a related-party transaction due to shared directorship—that will bring a 75-room Marriott-affiliated long-stay property in Gachibowli, Hyderabad under its umbrella as a wholly owned subsidiary, materially expanding room inventory within its existing geography once the deal closes within the stated one-year window.
Viceroy Hotels firmographics
Firmographics- Name
- Viceroy Hotels
- Legal name
- Viceroy Hotels Limited
- Website
- https://viceroyhotels.in
- Company type
- Public
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Viceroy Hotels Limited is a Hyderabad-headquartered Indian hospitality company founded in 1965 that operates hotels, restaurants, and convention facilities, primarily serving business and leisure travelers in South India through its physical properties.
- Ownership category
- akta.pro rank
Where Viceroy Hotels is headquartered
LocationHeadquarters
- HQ city
- Hyderabad
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Viceroy Hotels business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Hospitality Operations: The company generates revenue through hotel operations including room rentals, food and beverage services, and related hospitality services at its properties.
Distribution channels1 record
Viceroy Hotels product offering
Product offeringCore offering
Viceroy Hotels Limited is a Hyderabad-headquartered hospitality company that owns and operates hotels, restaurants, and convention centers. The company provides hotel accommodations, food and beverage services, and event/conference hosting facilities primarily at its properties in South India. Following shareholder approval in December 2025, the company is acquiring SLN Terminus Hotels and Resorts Private Limited, which operates a Marriott-associated 75-room long-stay hotel in Gachibowli, Hyderabad.
Product overview
Viceroy Hotels Limited is a hospitality company operating hotel properties. Based on the available source data, the company operates hotel properties in Hyderabad, India, and has recently acquired SLN Terminus Hotels and Resorts Private Limited, which operates a Marriott-associated hotel with 75 long-stay rooms in Gachibowli, Hyderabad. The company's primary offerings are hotel accommodations and related hospitality services. Limited specific product/module details are available in the provided sources.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Accommodation Services Premium hotel room accommodations provided at owned properties in Hyderabad, India, serving business and leisure travelers with long-stay and short-stay lodging options.
- Food and Beverage Services Restaurant and food and beverage operations at Viceroy Hotels' owned properties, serving hotel guests and walk-in diners.
- Convention and Event Hosting Facilities Convention center facilities offered for events, conferences, and gatherings at the company's owned hospitality properties.
- Marriott-Associated Long-Stay Hotel Operations 75 long-stay rooms across the ninth to twelfth floors in Gachibowli, Hyderabad, operated under the Marriott brand affiliation via SLN Terminus Hotels and Resorts Private Limited (pending wholly-owned subsidiary acquisition announced December 27, 2025). Built-up area of approximately 165,000 sq ft.
Companies that use Viceroy Hotels
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Viceroy Hotels technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Viceroy Hotels partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SLN Terminus Hotels and Resorts Private LimitedcoreViceroy Hotels Limited received shareholder approval on December 27, 2025 to acquire SLN Terminus Hotels and Resorts Private Limited for ₹2.06 billion in an all-cash deal. The target operates a Marriott-associated hotel with 75 long-stay rooms across the ninth to twelfth floors in Gachibowli, Hyderabad, with a built-up area of approximately 165,000 sq ft. The transaction qualifies as a related-party deal due to shared directorship and is expected to close within one year, making SLN Terminus a wholly owned subsidiary.
Scale indicators6 records
Recent moves2 records
Expansion highlights3 records
Viceroy Hotels competitors and assessment
Company assessmentDirect peers
- Lemon Tree Hotels: Listed Indian mid-scale and upscale hotel chain with properties across major Indian cities. Highly comparable in target segment (business and leisure travelers), F&B-led revenue model, and convention/banquet focus.
- Royal Orchid Hotels: Indian mid-scale hotel chain operating hotels, resorts, and convention venues in multiple cities. Comparable in segment positioning, F&B/event revenue mix, and listed-SME scale.
- Kamat Hotels India: Indian listed hotel company operating full-service and budget hotels, with strong F&B and banquet/catering operations. Comparable in revenue mix (rooms + F&B + banquets) and small-cap listed profile.
- Chalet Hotels: Indian listed hotel company operating upscale and luxury hotels largely co-located with airports, with strong F&B and convention/banquet revenue mix. Directly comparable in operating model (full-service hotels, F&B, events) and Indian listed-equity profile.
- Country Club Hospitality & Holidays: Indian hospitality and membership club company operating resorts, hotels, and event venues. Comparable in combining hospitality, F&B, and event facilities within a multi-property Indian footprint.
- Sterling Holidays Resorts: Indian hospitality company operating leisure resorts and vacation ownership properties across India. Comparable in property-based hospitality model with F&B and event components, though tilted more toward resort/vacation demand.
- EIH Limited (Oberoi): Indian listed hotel company operating full-service and luxury hotels across India and select international markets. Closely comparable in business model and product (full-service hotels, F&B, events), though at a much larger scale and more premium positioning.
Broad incumbents
- Indian Hotels Company (Taj): Largest Indian hospitality group (Taj, Vivanta, SeleQtions, Ginger) operating hotels, resorts, and palaces across India and abroad. Comparable in offering (rooms, F&B, banquets/conventions) but vastly larger, with national distribution and loyalty (Taj InnerCircle).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
Viceroy Hotels social profiles
Digital presenceViceroy Hotels financial estimates
Financial estimateRevenue estimate
Valuation estimate
Viceroy Hotels leadership team
Management profileNumber of profiles
Profiles2 records
Viceroy Hotels subsidiaries and ownership
Company hierarchySubsidiaries1 record
Viceroy Hotels funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Viceroy Hotels M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Viceroy Hotels
What does Viceroy Hotels do?
Viceroy Hotels Limited is a Hyderabad-headquartered hospitality company that owns and operates hotels, restaurants, and convention centers. The company provides hotel accommodations, food and beverage services, and event/conference hosting facilities primarily at its properties in South India. Following shareholder approval in December 2025, the company is acquiring SLN Terminus Hotels and Resorts Private Limited, which operates a Marriott-associated 75-room long-stay hotel in Gachibowli, Hyderabad.
Is Viceroy Hotels a public or private company?
Viceroy Hotels is a public company. It is classified as public and is currently operating.
When was Viceroy Hotels founded?
Viceroy Hotels was founded in 1965. It employs 251 to 500 people.
Where is Viceroy Hotels based?
Viceroy Hotels is headquartered in Hyderabad, India, in the Asia region.
How does Viceroy Hotels make money?
One revenue line is on record: hospitality Operations.
Who are Viceroy Hotels's main competitors?
Direct peers on record are Lemon Tree Hotels, Royal Orchid Hotels, Kamat Hotels India, Chalet Hotels, Country Club Hospitality & Holidays, Sterling Holidays Resorts and EIH Limited (Oberoi). Indian Hotels Company (Taj) is listed as a broad incumbent.
Does Viceroy Hotels have an API?
No public API is recorded for Viceroy Hotels.