Green Ideas
Green Ideas is a Scottsdale, Arizona-based Building Science consulting firm founded in 2002 that delivers LEED certification, energy modeling, and commissioning services to enterprise Architecture-Engineering-Construction clients across the Southwest and Mountain West.
- Company typePrivate
- Founded2002
- HeadquartersScottsdale, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Green Ideas does
Green Ideas Inc. is a Building Science consulting firm founded in 2002 by Charlie Popeck in Scottsdale, Arizona, operating from four regional offices across the Southwest and Mountain West (Scottsdale HQ, Tucson, Albuquerque, Durango). The firm delivers high-performance building consulting services to the Architecture-Engineering-Construction (AEC) industry, with a core service portfolio spanning LEED Project Management, Energy & Daylight Modeling, Building Systems Commissioning, and Energy Benchmarking. Ancillary professional development offerings — executive coaching, education and training programs, project facilitation, and keynote speaking — are delivered personally by President Charlie Popeck, who has trained over 30,000 AEC professionals across 25 years and founded the Arizona Chapter of the U.S. Green Building Council in 2002.
The firm's underlying methodology combines performance-driven building science analysis with cost-effective sustainability strategies, supported by a project track record of 120+ LEED certified projects since founding. Notable engagements include LEED Silver certification for the Phoenix Sky Harbor International Airport T4S1 concourse (129,636 SF, Green Ideas' 120th LEED project), The Pomeroy multifamily development in Mesa, Arizona (293,346 SF, LEED Silver), and the Chase Sapphire Lounge at T4S1. The firm maintains differentiated credentials including Certified B Corporation status, USGBC LEED Proven Provider designation, and Architecture 2030 Challenge adopter status.
Green Ideas generates revenue through quote-based, project-based professional services engagements with enterprise AEC clients including general contractors, architectural firms, and building owners. Customer acquisition is driven by thought leadership, industry recognition, founder-led speaking engagements, podcast appearances, educational seminars, and project-based referrals rather than outbound sales motion. The firm operates as a privately held, founder-owned entity (Green Ideas Inc., incorporated in Arizona) with no disclosed institutional investors, funding rounds, or parent company. Headcount is reported at 1–10 employees, indicating a small consultancy scaled around the founder's expertise and a network of project collaborators.
Green Ideas firmographics
Firmographics- Name
- Green Ideas
- Legal name
- Green Ideas Inc.
- Website
- https://Egreenideas.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Green Ideas is a Scottsdale, Arizona-based Building Science consulting firm founded in 2002 that delivers LEED certification, energy modeling, and commissioning services to enterprise Architecture-Engineering-Construction clients across the Southwest and Mountain West.
- Ownership category
- akta.pro rank
Green Ideas industry classification
Industry- Product category
- Sustainable Building Consulting
- NAICS
- Environmental Consulting Services (54162), Architectural Services (54131)
- SIC
- Services-Engineering Services (8711)
- akta.pro primary industry
- Sustainable/Green Building & LEED Consulting (BPAHAKAG)
- akta.pro secondary industry
- Green Building & Energy-Efficient Construction (LEED, Weatherization) (EDAOAAAO)
Keywords
Where Green Ideas is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Green Ideas business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Building Science Consulting Services: Professional consulting services for high-performance building design, LEED certification, energy modeling, and commissioning. Revenue is generated through project-based consulting engagements with architects, engineers, contractors, and building owners.
- Education and Training Services: Individual education, corporate training, and conference programs delivered by CEO Charlie Popeck, who has trained over 30,000 people in the AEC industry over 25 years
- Coaching Services: Executive coaching and leadership development services for individuals and companies in the building science and AEC industries
- Speaking and Facilitation: Keynote speaking, corporate event presentations, and project-specific facilitation services
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Green Ideas product offering
Product offeringCore offering
Green Ideas is a Building Science consulting firm providing LEED project management, energy and daylight modeling, and building systems commissioning for architects, engineers, contractors, and building owners. The firm guides high-performance building projects through the U.S. Green Building Council's LEED rating system from design through certification. Complementary services include executive coaching, corporate training, facilitation, and keynote speaking delivered by President Charlie Popeck.
Product overview
Green Ideas is a Building Science consulting firm offering a unified portfolio of professional services centered on high-performance, sustainable building design and LEED certification. The core service offerings include LEED Project Management, Energy & Daylight Modeling, and Building Systems Commissioning, supported by ancillary professional development services (Coaching, Education & Training, Facilitation, and Speaking) delivered by President Charlie Popeck. Together, these services provide clients with end-to-end support for achieving sustainable building performance from design through operations.
Differentiator
Problem solved
Functional benefit
Products and services
- LEED Project Management LEED certification consulting services that guide projects through the U.S. Green Building Council's rating system, providing documentation support and strategic guidance for achieving certification levels. Targeted at architects, engineers, contractors, and building owners pursuing LEED certification.
- Energy & Daylight Modeling Building science analysis service that simulates energy consumption and daylight performance to optimize building efficiency and reduce operational costs. Used by architects, engineers, and building owners during design and analysis phases.
- Building Systems Commissioning Verification and validation service ensuring building systems are designed, installed, and tested according to project requirements for optimal performance. Provided to general contractors, building owners, and developers.
- High-Performance Building Consulting Comprehensive building science consulting that analyzes project requirements and implements cost-effective, environmentally responsible strategies for high-performance building design, construction, and operations. Provided to AEC industry clients including architects, engineers, contractors, and building owners.
- Coaching Services Executive and individual coaching services led by President Charlie Popeck, covering leadership development, business growth strategies, and career planning for AEC industry professionals and executives.
- Education & Training Professional education programs including individual training, corporate training, and conference programs delivered by Charlie Popeck, covering building science, sustainable design, and high-performance building strategies for AEC professionals.
- Facilitation Planning session facilitation for projects and corporate planning, focusing on teamwork and collaboration to get projects on track. Delivered by Charlie Popeck for AEC industry clients.
- Speaking Keynote and conference speaking engagements by Charlie Popeck on building science, sustainable design, and high-performance building strategies for industry events and corporate audiences.
Quantifiable outcome
- 120+ LEED certified projects completed since 2002
- +3 more outcomes
Companies that use Green Ideas
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Green Ideas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Green Ideas partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- McCarthy Building CompaniescoreGreen Ideas provided LEED General Contractor support for the Phoenix Sky Harbor International Airport T4S1 project, working with McCarthy's onsite construction team to drive high-performance building elements and complete LEED certification documentation. This was Green Ideas' 120th LEED certified project.
- Smith Group JJRcoreArchitectural design firm for the Phoenix Sky Harbor Airport T4S1 project. Green Ideas collaborated with Smith Group JJR and Corgan Architects on this LEED Silver certified concourse project.
- Corgan ArchitectscoreArchitectural design firm for the Phoenix Sky Harbor Airport T4S1 project. Green Ideas worked with Corgan Architects alongside Smith Group JJR on this 129,636 SF concourse.
- Alston ConstructioncoreGreen Ideas completed final LEED documentation for the Chase Sapphire Lounge project located within T4S1 with Alston Construction, which was on track to receive LEED certification within a month of the T4S1 announcement.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Green Ideas competitors and assessment
Company assessmentBroad incumbents
- Arup: Global engineering and design consultancy with a substantial sustainability practice covering LEED, energy modeling, and decarbonization. Competes for the same enterprise, institutional, and infrastructure clients as Green Ideas but at much larger scale and geographic reach.
- WSP: Global professional services consultancy with a deep sustainability and buildings practice, including LEED certification, energy modeling, and commissioning. Represents the scaled-incumbent competitive threat to small sustainable building consultancies.
- Stantec: International engineering, architecture, and environmental services firm providing integrated sustainability, LEED, and building performance services. Competes broadly with Green Ideas across the Southwest and Mountain West markets via its Page acquisition.
Direct peers
- Paladino and Company: Sustainability and high-performance building consultancy advising on LEED, net-zero, and ESG strategy for real estate and corporate clients. Closely matches Green Ideas' building science + LEED advisory positioning and enterprise client base.
- Steven Winter Associates: Building science and energy efficiency consulting firm offering LEED facilitation, energy modeling, commissioning, and green building advisory. Matches Green Ideas' core service portfolio and AEC customer profile.
- BranchPattern: Boutique sustainable building consulting firm offering LEED consulting, energy modeling, and commissioning services. Directly comparable in service mix, target customers (architects, owners, GCs), and project-based delivery model.
- ME Engineers: MEP and sustainable engineering firm offering energy modeling, commissioning, and LEED support. Overlaps with Green Ideas on energy modeling, commissioning, and project-based sustainability consulting for AEC clients.
- Brightworks Sustainability: Sustainability strategy and building performance consultancy providing LEED consulting, embodied carbon, and ESG advisory. Comparable in high-performance building focus and enterprise/developer client base.
- Atelier Ten: Environmental design consulting firm specializing in high-performance, sustainable building design, energy modeling, and decarbonization advisory. Directly overlaps with Green Ideas' energy/daylight modeling and performance-driven approach.
Emerging players
- Seventhwave: Nonprofit energy efficiency research and consulting organization delivering building performance, commissioning, and decarbonization services. Partial overlap with Green Ideas' commissioning and benchmarking offerings, with a research-driven mission.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Green Ideas social profiles
Digital presenceGreen Ideas compliance and trust
Trust signalCompliance2 records
Green Ideas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Ideas leadership team
Management profileNumber of profiles
Profiles1 record
Green Ideas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Ideas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Ideas
What does Green Ideas do?
Green Ideas is a Building Science consulting firm providing LEED project management, energy and daylight modeling, and building systems commissioning for architects, engineers, contractors, and building owners. The firm guides high-performance building projects through the U.S. Green Building Council's LEED rating system from design through certification. Complementary services include executive coaching, corporate training, facilitation, and keynote speaking delivered by President Charlie Popeck.
Is Green Ideas a public or private company?
Green Ideas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Green Ideas founded?
Green Ideas was founded in 2002. It employs 1 to 10 people.
Where is Green Ideas based?
Green Ideas is headquartered in Scottsdale, United States, in the North America region.
How does Green Ideas make money?
Four revenue lines are on record. Building Science Consulting Services are the primary driver. The others are education and Training Services, coaching Services and speaking and Facilitation.
Who are Green Ideas's main competitors?
Broad incumbents on record are Arup, WSP and Stantec. Direct peers are Paladino and Company, Steven Winter Associates, BranchPattern, ME Engineers, Brightworks Sustainability and Atelier Ten. Seventhwave is listed as an emerging player.
Does Green Ideas have an API?
No public API is recorded for Green Ideas.
What industry is Green Ideas in?
Green Ideas's product category is Sustainable Building Consulting. Its primary akta.pro industry code is BPAHAKAG, Sustainable/Green Building & LEED Consulting, with a secondary code of EDAOAAAO, Green Building & Energy-Efficient Construction (LEED, Weatherization). Its NAICS code is 54162 and its SIC code is 8711.