Small Business Consulting

What Small Business Consulting does

Small Business Consulting (legal name SBC Consulting; operating as SBC Bookkeeping & Consulting) is a private professional-services firm founded in 2020 by Thomas J. Eveland, PhD and headquartered in Columbus, Ohio. The company delivers relationship-based bookkeeping and consulting to small business owners and provides centralized expert consulting services to entrepreneurial support organizations (ESOs), SBA lenders, CDFIs, and women's business centers. SBC operates through two core service tracks: (1) Bookkeeping & Consulting Services for individual business owners, built around accurate financials with consulting embedded in every pricing tier; and (2) ESO Consulting Services for partner organizations, delivered as project-based or long-term engagements where SBC consultants function as an extension of the partner team.

SBC's service catalog has expanded to roughly 18 sub-products beyond core bookkeeping, including QuickBooks training (the team is QuickBooks ProAdvisor certified), LivePlan-based business plan creation, Wix website design, MBE/WBE/EDGE certification support, SSBCI capital readiness, credit repair, HR planning, legal review (Ohio only), manufacturing operations, and agricultural services. The underlying technology stack is a custom CRM for partner impact reporting integrated with third-party platforms (QuickBooks, LivePlan, Wix, Google My Business, SAMS). The firm reports having supported more than 6,000 business owners across diverse industries over a six-year track record and maintains a 5-star Google Reviews profile.

Commercially, SBC is founder-owned, with no disclosed institutional investment, funding rounds, or M&A activity. The company is led by President Christy Dudgeon, MBA/CBA (Integrator), and Vice President Karyn Wilson, MBA/CBA (Managing Director of partner projects). Distribution is partner-led: SBC's channel is built on long-form references and named partnerships with LISC (flagship, national initiatives backed by Fortune 500 partners), Grow America (SSBCI), Bridgeway Capital, ECDI, Partner Community Capital, Indiana SBDC, Maryland Business Opportunity Centers, Women's Business Centers of Kentucky, and Troy University SBDC, with operating reach across at least eight U.S. states. Pricing is quote-based and not publicly disclosed, billed monthly based on client monthly expenses and support tier.

Name

Small Business Consulting

Legal name

SBC Consulting

Website

https://sbcfirst.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Small Business Consulting (SBC) is a Columbus, Ohio-based professional services firm providing relationship-based bookkeeping and consulting to small business owners and embedded consulting capacity to entrepreneurial support organizations, SBDCs, CDFIs, and SBA lenders across multiple U.S. states.

Ownership category

akta.pro rank

Product category

Small Business Consulting & Bookkeeping Services

NAICS

Administrative Management and General Management Consulting Services (541611), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Finance Services (6199), Personal Credit Institutions (6141)

akta.pro industry

PRIMARYBPAAAGAJ

Financial Planning & Analysis Support (Budgeting, Forecasting, Management Reporting)

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Finance & Accounting Outsourcing (AP/AR, GL, Billing)

SECONDARYFSAKAGAI

SBA/Government-Backed & Development Finance Loans

Financial & Insurance/Lending & Consumer Finance/Small Business & Microenterprise Lending

Keywords

• Small business consulting
• Bookkeeping services
• Business advisory
• Financial consulting
• Entrepreneurial support

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Bookkeeping and Consulting Services: Fees based on monthly expenses and level of support needed. Pricing is quote-based, not publicly disclosed. Includes built-in consulting support at every pricing tier rather than separate consulting contracts.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

SBC provides relationship-based bookkeeping and consulting services to small business owners and centralized expert consulting to entrepreneurial support organizations (SBDCs, CDFIs, WBCs, SBA lenders, public agencies, and funds). The firm delivers monthly bookkeeping with built-in consulting and decision-making support for individual business owners, and project-based or long-term consulting engagements with dedicated consultant teams for partner organizations, supported by a custom CRM for impact reporting.

Product overview

SBC Consulting operates as a relationship-based bookkeeping and consulting firm with a unified service model rather than a platform-plus-modules architecture. The core offerings are two primary service tracks: (1) Bookkeeping & Consulting Services for individual business owners, providing accurate bookkeeping combined with built-in consulting and decision-making support; and (2) ESO Consulting Services for entrepreneurial support organizations and financial institutions, offering centralized expert consulting through project-based and long-term engagements. Underlying these core services, SBC delivers specialized sub-products including QuickBooks Training & Financial Literacy, Business Plan Creation with LivePlan, Website & Logo Design (using Wix), Capital Readiness & Acquisition, Credit Repair & Debt Management, Minority/Women Owned Certification, Legal Review & Liability Services, Manufacturing Operation Services, Agricultural Services, Online & Social Media Support, Human Resource Planning, and Small Business Success Workshops. The company maintains a team of over 18 dedicated consultants and integrates with third-party platforms including QuickBooks, LivePlan, Wix, Google My Business, and SAMS to deliver these services.

Differentiator

Problem solved

Functional benefit

Products and services

• Bookkeeping & Consulting Services Monthly bookkeeping combined with built-in consulting and decision-making support for small business owners. Includes clean books, consistent processes, financial analysis, and access to qualified consultants who explain the numbers and their implications. Pricing is based on monthly expenses and the level of support needed, billed monthly, with consulting built into every tier.
• ESO Consulting Services Centralized expert consulting services for entrepreneurial support organizations, SBA lenders, financial institutions, and public agencies. Includes strategic consulting, coaching, and support network leverage delivered through project-based and long-term engagements with dedicated consultant teams, with the goal of job creation, job retention, sales growth, and capital infusion outcomes.
• QuickBooks Training & Financial Literacy Comprehensive QuickBooks training combined with financial literacy education for small business owners. Includes setup, implementation, weekly and monthly reviews, reconciliation support, app integration, and accountability partner services. Delivered by QuickBooks ProAdvisor-certified consultants.
• Business Plan Creation with LivePlan Business planning services using LivePlan software for pre-launch ventures, SBA or private funding applicants, and businesses pivoting operations. Includes full business plan writing, financial projections, existing plan review, and conversion to LivePlan format with a LivePlan account provided to the client.
• Website & Logo Design Professional website creation and recreation using the Wix platform, with hands-on training (often via Zoom) so business owners can maintain their sites independently. Includes social media channel development as part of a cohesive digital footprint, plus logo design.
• Credit Repair & Debt Management Credit repair services including credit report review, error/inaccuracy dispute, creditor negotiation guidance, payment plan setup, credit utilization improvement, and positive credit history building. Designed to support business owners pursuing capital and improving financial standing.
• Minority & Women Owned Business Certification Assistance with MBE/WBE/EDGE certification application process for women and minority owned businesses. Includes certification research, government grant research, recommendations, and application support to enable access to government and private capital.
• Legal Review & Liability Services Legal services including contract review and drafting, legal liability assessments, business entity formation, trademarks, commercial leases, stock purchase agreements, asset purchase agreements, employment compliance, and notarization. Available for Ohio organizations only.
• Small Business Success Workshops In-person and virtual workshops on small business topics including QuickBooks, website design, credit repair, business plans, and other popular topics presented by skilled small business consultants.

Quantifiable outcome

• Research shows that businesses with a plan tend to grow 30% faster (referencing LivePlan business planning)

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Ten partnerships are on record, tiered core, flagship and minor.

• Grow America (formerly NDC)coreStrategic or Co-development PartnerSBC partners with Grow America to support deployment of capital readiness programs across multiple states. SBC scales quickly, adapts to regional needs, and collaborates with the Grow America team to help small business owners access capital.
• Partner Community CapitalcoreStrategic or Co-development PartnerSBC supports Partner Community Capital clients in Central and Southern Appalachia. Known for exceptional ability to connect with and support rural entrepreneurs, helping clients become capital-ready and more confident.
• Bridgeway CapitalcoreStrategic or Co-development PartnerSBC enables Bridgeway Capital to extend reach efficiently and effectively across Pennsylvania and West Virginia. SBC's data reporting is unmatched and clients report high-quality learning experiences.
• ECDI (Economic Community Development Institute)coreStrategic or Co-development PartnerSBC has supported ECDI across Ohio, from Women's Business Centers to contractor-focused initiatives. SBC's flexibility through virtual delivery enables multi-city service and large-scale, multi-year projects.
• LISC (Local Initiatives Support Corporation)flagshipStrategic or Co-development PartnerSBC serves as delivery partner for LISC's national initiatives backed by Fortune 500 partners. SBC brings structure, reliability, and deep understanding of operating at scale while maintaining personalized support.
• Indiana Small Business Development Centers (SBDC)coreStrategic or Co-development PartnerSBC helps coordinate statewide consulting services while entering data directly into native systems, saving administrative office time and maintaining consistent quality across the SBDC network.
• Maryland Business Opportunity CenterscoreStrategic or Co-development PartnerSBC provides critical support with structured intake system, reporting methods, and capable team that integrates with partner systems to serve more entrepreneurs.
• Troy University SBDC (Alabama)minorStrategic or Co-development PartnerSBC supports Troy University SBDC clients despite being out-of-state provider, showing up as if local. SBC knew partner systems, respected clients, and managed overflow without disruption.
• Women's Business Centers of KentuckycoreStrategic or Co-development PartnerSBC brought relief when centers faced surge in demand with limited internal capacity. Team was ready to go with systems and training to integrate into programs and serve entrepreneurs.
• Various SBDC Networks (logos displayed)minorChannel Partner/ Reseller/ DistributorMultiple Small Business Development Center logos displayed as partners including KY SBDC, SBDC Am Samoa, and others in their client portfolio.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Bplans: Business planning software and templates used by entrepreneurs and consultants for funding-ready plans. Comparable to SBC's LivePlan-based business plan creation service, though Bplans sells primarily self-serve tools.
• Found: All-in-one banking, bookkeeping, and tax solution for self-employed and small business owners. Comparable SMB bookkeeping target market, though technology-led versus SBC's human-consultant model.

Broad incumbents

• SCORE: Largest nonprofit network of volunteer business mentors providing free small business mentoring and workshops across the U.S. Comparable to SBC's SMB advisory and educational services, though delivered as a free national nonprofit rather than paid consulting.
• ADP Small Business: ADP's small business division providing payroll, bookkeeping, and HR solutions for SMBs. Overlaps with SBC's bookkeeping and HR planning sub-services from a large incumbent perspective.
• Wave (H&R Block): Cloud-based bookkeeping, invoicing, and accounting software for very small businesses, owned by H&R Block. Comparable as an SMB bookkeeping and financial management solution, but as a scaled software platform rather than human-led consulting.

Direct peers

• Pilot: Tech-enabled bookkeeping and accounting services for small businesses, combining automated transaction coding with human accountant support. Closely comparable to SBC's core bookkeeping + consulting bundle for SMBs.
• Bench: Outsourced bookkeeping platform paired with dedicated bookkeepers and financial insights for SMBs. Overlaps directly with SBC's bookkeeping-with-built-in-consulting model and target SMB customer.
• 1-800Accountant: Provides bookkeeping, tax, and advisory services to SMBs on a subscription basis. Comparable to SBC in combining monthly bookkeeping with access to accounting professionals for small businesses.
• Bookkeepers.com: Small business bookkeeping service offering recurring bookkeeping plus add-on advisory and tax services. Directly comparable subscription-style SMB bookkeeping offering with bundled support.

Others

• UCLA Anderson SBDC / America SBDC Network: National network of Small Business Development Centers providing consulting and training to SMBs. SBC acts as an embedded delivery partner for SBDCs, making the network both a customer channel and a broader ecosystem competitor in free SMB advisory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/sbcconsulting

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Small Business Consulting