Securistore
Securistore CC operates a four-branch self-storage and removal services business in Cape Town, South Africa, offering assisted, CCTV-monitored storage units (2.5–14 SQM) on monthly subscriptions, complemented by removals and packaging supplies for residential and small-business customers.
- Company typePrivate
- Founded-
- HeadquartersObservatoriya, Russia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Securistore does
Securistore is a privately-held South African Close Corporation (Securistore CC) that operates a multi-branch self-storage and removal services business in Cape Town. The core product is "Assisted Self-Storage" — secure, individually lockable units ranging from 2.5 SQM to 14 SQM, housed inside warehouses constructed with steel scaffolding, wooden sheeting, or brick and mortar depending on the branch. Each facility is equipped with 24-hour CCTV surveillance, electric fencing, and access-controlled entry, and the company differentiates on staff-assisted loading at no incremental cost to the customer.
The business generates the majority of its revenue from monthly recurring subscription contracts on storage units (R469–R1,965/month, with a 30% discount for the first two months on any 6+ month commitment and fully refundable deposits). Two transactional add-on revenue streams complement storage: a Removals (moving) service positioned with a price-match promise for storage customers, and Packaging supply sales (six box sizes, bubblewrap, tape) available across all branches. Payments are processed via EFT, debit order, or through a YOCO online/card/cash integration.
The company serves a horizontal mix of customer segments including residential customers (students, young families, homeowners) and small businesses (manufacturers, e-commerce sellers, traders) across four Cape Town branches — Observatory, Maitland, Tokai, and Parklands. Go-to-market is direct-to-consumer through physical storefronts, a website with online quote requests, direct phone/email contact, and a combination of SEO, social media, word-of-mouth referrals, and branded vehicle signage. Securistore is bootstrapped, with no disclosed external funding, parent company, or M&A activity.
Securistore firmographics
Firmographics- Name
- Securistore
- Legal name
- Securistore CC
- Website
- https://securistore.co.za
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Securistore CC operates a four-branch self-storage and removal services business in Cape Town, South Africa, offering assisted, CCTV-monitored storage units (2.5–14 SQM) on monthly subscriptions, complemented by removals and packaging supplies for residential and small-business customers.
- Ownership category
- akta.pro rank
Securistore industry classification
Industry- Product category
- Self-Storage Services
- NAICS
- Lessors of Miniwarehouses and Self-Storage Units (531130)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- Standard/Non-Climate Self-Storage (HSAKAGAB)
- akta.pro secondary industries
- Local Storage-to-Home / Home-to-Storage Moves (HSAKAAAL), Business & Commercial Self-Storage (Inventory/Records) (HSAKAGAD)
Keywords
Where Securistore is headquartered
LocationHeadquarters
- HQ city
- Observatoriya
- HQ country
- Russia
- HQ region
- Europe
Offices5 records
Markets served
Securistore business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Supply Chain, Marketing or Sales
Revenue model
- Storage Unit Rental: Monthly rental fees for storage units of various sizes (2.5 SQM to 14 SQM). Customers sign contracts with minimum 6-month terms. First 2 months offered at 30% discount for new customers.
- Packaging Supplies Sales: Sale of boxes (R28-R60), bubblewrap (R470/roll or R12/m), and packing tape (R38). Available at all branches.
- Removals Service: Moving services including loading, transporting, and unloading of belongings. Offered as a value-add service with price matching for storage customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 2.5 SQM - R670/month |
| Subscription | Monthly | 3.5 SQM - R930/month |
| Subscription | Monthly | 7 SQM - R1,350/month |
| Subscription | Monthly | 14 SQM - R1,965/month |
| Unit Pricing | Pay-as-you-go | Packaging Supplies |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Securistore product offering
Product offeringCore offering
Securistore rents assisted self-storage units in a range of sizes at four Cape Town branches (Observatory, Maitland, Tokai, and Parklands), targeted at residential and small-business customers needing short- or long-term storage. In addition to unit rentals, the company sells packaging materials and offers removals (moving) services, allowing customers to consolidate storage, packing, and transport through one provider.
Product overview
Securistore operates as a self-storage solutions provider with a unified service model centered on Assisted Self-Storage as the core offering, complemented by two integrated add-on services: Removals (professional moving assistance) and Packaging (supply of boxes and packing materials). The company serves residential and business customers across four Cape Town locations (Observatory, Maitland, Tokai, Parklands), offering storage units in four standard sizes with flexible pricing including promotional rates for new 6-month contracts.
Differentiator
Problem solved
Functional benefit
Products and services
- Assisted Self-Storage Rental of secured self-storage units in multiple sizes at four Cape Town branches, available on monthly subscription terms for residential and small-business customers needing short- or long-term storage.
- Removals (Moving) Services Local moving and relocation services bundled with storage offerings, allowing customers to arrange transport of belongings into or out of Securistore units.
- Packaging Supplies Sale of boxes, tape, protective wrapping, and other packing materials to support customers preparing items for storage or moving.
Quantifiable outcome
- 30% discount offered for first 2 months on 6+ month contracts
Companies that use Securistore
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Securistore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Securistore partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights6 records
Securistore competitors and assessment
Company assessmentRegional players
- National Storage REIT: Australia's largest self-storage operator with a national footprint. Operates the same subscription self-storage model as Securistore but serves the Australian market; useful for benchmarking unit economics and multi-location operating leverage in a different geography.
Direct peers
- Stor-Age Self Storage: JSE-listed REIT and the largest self-storage operator in South Africa, with a national footprint including multiple Cape Town locations. Directly comparable to Securistore in core service offering, pricing tiering, and customer segments, but with materially greater scale and capital.
- Attic Self Storage: South African self-storage operator with multiple branches in the Western Cape. Directly competes with Securistore for residential and small-business storage customers in the Cape Town market using a similar assisted-access model.
- EasyStorage: South African self-storage provider serving residential and business customers with comparable unit sizes and monthly rental terms. Directly comparable on product offering, target market, and business model to Securistore.
Broad incumbents
- Public Storage: The largest self-storage operator in the United States with thousands of facilities. While geographically distant, it represents the global benchmark for the self-storage business model that Securistore operates, with significant scale advantages and brand recognition.
- CubeSmart: US-listed self-storage REIT with hundreds of facilities across the United States. Comparable core offering to Securistore (individually accessed units, monthly rentals, security infrastructure) but operating at much larger scale and with capital markets access.
- Extra Space Storage: Major US-listed self-storage REIT with a large national portfolio. Operates the same core subscription-based self-storage model as Securistore at greater scale, providing a useful benchmark for unit economics and customer segmentation strategies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Securistore social profiles
Digital presenceSecuristore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Securistore leadership team
Management profileNumber of profiles
Securistore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Securistore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Securistore
What does Securistore do?
Securistore rents assisted self-storage units in a range of sizes at four Cape Town branches (Observatory, Maitland, Tokai, and Parklands), targeted at residential and small-business customers needing short- or long-term storage. In addition to unit rentals, the company sells packaging materials and offers removals (moving) services, allowing customers to consolidate storage, packing, and transport through one provider.
Is Securistore a public or private company?
Securistore is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Securistore founded?
Securistore was founded in -1. It employs 11 to 50 people.
Where is Securistore based?
Securistore is headquartered in Observatoriya, Russia, in the Europe region.
How does Securistore make money?
Three revenue lines are on record. Storage Unit Rental is the primary driver. The others are packaging Supplies Sales and removals Service.
Who are Securistore's main competitors?
National Storage REIT is listed as a regional player. Direct peers are Stor-Age Self Storage, Attic Self Storage and EasyStorage. Broad incumbents are Public Storage, CubeSmart and Extra Space Storage.
Does Securistore have an API?
No public API is recorded for Securistore.
What industry is Securistore in?
Securistore's product category is Self-Storage Services. Its primary akta.pro industry code is HSAKAGAB, Standard/Non-Climate Self-Storage, with a secondary code of HSAKAAAL, Local Storage-to-Home / Home-to-Storage Moves. Its NAICS code is 531130 and its SIC code is 4220.