Maywood

What Maywood does

Maywood Environmental Park (also known as the Ellwood H. May Environmental Park) is a community-focused nonprofit nature preserve located at 3615 Mueller Road in Sheboygan, Wisconsin. Operated by the Environmental Park Trust of Sheboygan County, the park is open to visitors 365 days a year free of charge, with trails and grounds accessible from 4am to 10pm daily and an on-site Ecology Center open during weekday and Saturday hours. Its mission is to foster environmental stewardship through educational and outdoor experiences connecting the community with the natural world.

The park offers a diversified programming portfolio across four primary customer segments: children and youth (summer day camps with Camp Y-Koda, a tuition-free nature-based 4K preschool in partnership with Sheboygan Area School District, homeschool programs), families (guided walks, self-guided hikes, nature journaling), adults (OWLS adult education series, yoga classes, TEAM MAYWOOD cycling, Nature at Noon presentations), and organized groups (school field trips, corporate outings). Programming is delivered primarily on-site at the park's natural habitats, supplemented by partnerships such as astronomy viewing sessions with the Sheboygan Astronomical Society. Recurring special events include Walk on the Wild Side (an annual 3-mile trail fundraiser), Wishing for Winter, and the Adopt-A-Habitat volunteer stewardship program.

Maywood's business model is that of a typical small community nonprofit. Park admission is free, and operational funding is sourced from voluntary donations, an annual membership program with year-round benefits, modest program registration fees (e.g., $15–$20 for yoga sessions, $5–$15 for event entry), and fundraising events with sponsorship components. The organization relies on volunteer labor (e.g., TEAM MAYWOOD cycling trainers) and partnerships to keep operating costs low. No revenue, expense, headcount, or funding data is publicly disclosed, and there is no parent company, institutional investor, or enterprise sales motion — consistent with a hyper-local, donor-supported nonprofit structure.

Name

Maywood

Legal name

Environmental Park Trust of Sheboygan County

Website

https://gomaywood.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

1–10 employees

Short description

Maywood Environmental Park is a nonprofit nature preserve in Sheboygan, Wisconsin, offering free 365-day public access alongside environmental education programs, summer camps, yoga, and volunteer stewardship serving children, families, adults, and local school groups.

Ownership category

akta.pro rank

Product category

Nature Education & Recreation Services

NAICS

Nature Parks and Other Similar Institutions (712190), Nature Parks and Other Similar Institutions (71219)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Parks, Gardens & Botanical Attractions (THAJACAH)

akta.pro secondary industries

Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA), Nature-Based / Forest School Early Learning Programs (EDACADAD)

Keywords

• Environmental education services
• Nature preserve programming
• Outdoor recreation programs
• Community nature park
• Youth nature education

Headquarters

HQ city

Sheboygan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Memberships: Maywood relies on voluntary donations and membership programs for operational funding. The park offers membership benefits year-round and accepts direct donations.
2. Program Fees: Various programs such as summer camps, yoga classes, and specialty workshops generate revenue through registration fees.
3. Event Fundraising: Annual events like Walk on the Wild Side include registration fees and sponsorship opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Maywood Environmental Park operates the Ellwood H. May Environmental Park in Sheboygan, Wisconsin, providing free public access 365 days a year to a nature preserve alongside fee-based and donation-supported environmental education programs. Offerings include guided nature walks, summer camps, the Y-Koda Nature School preschool, TEAM MAYWOOD cycling, OWLS adult education, yoga, nature journaling, astronomy programs, and community events such as Walk on the Wild Side and Wishing for Winter.

Product overview

Maywood Environmental Park offers a unified portfolio of environmental education programs and outdoor experiences designed to connect the community with nature. The core offerings include guided nature programs (walks, yoga, astronomy viewing), educational programming for various age groups (summer camps, Y-Koda Nature School preschool, OWLS adult education, Nature at Noon presentations), self-guided activities (nature journaling walks, trail hikes), volunteer stewardship programs (Adopt-A-Habitat), and special events (Walk on the Wild Side, Wishing for Winter, Prairie Walk). All programs operate within the 3615 Mueller Road park facility in Sheboygan, Wisconsin, and most are free of charge year-round.

Differentiator

Problem solved

Functional benefit

Products and services

• Free Public Park Access 365-day-per-year free admission for visitors to the Ellwood H. May Environmental Park nature preserve in Sheboygan, Wisconsin, providing year-round outdoor recreation access to the general public.
• Guided Nature Walks Staff- or guide-led walks through the park's natural habitats, offered to visitors seeking structured interpretive experiences of the preserve.
• Y-Koda Nature School (Preschool) Nature-based preschool education program offered to young children and delivered in partnership with the Sheboygan Area School District, providing immersive outdoor learning for preschool-aged families.
• Summer Camps Seasonal summer camp programming for school-age children providing outdoor, nature-immersive learning experiences during summer months.
• TEAM MAYWOOD Cycling Group cycling program branded TEAM MAYWOOD, providing organized group riding opportunities for park participants and community cyclists.
• OWLS Adult Education Continuing-education-style programming for adults covering environmental and nature-based learning topics under the OWLS program banner.
• Yoga Classes Nature-based yoga classes offered on park grounds, combining wellness with the outdoor environment for community participants.
• Nature Journaling Facilitated nature journaling activity combining outdoor observation with reflective and creative writing for park visitors.
• Scoping the Skies (Astronomy) Astronomy program offering guided stargazing and sky-observation sessions for interested visitors at the park.
• Walk on the Wild Side Event A recurring community event that combines an organized walk through the park with conservation, fundraising, and education activities to engage local supporters.
• Wishing for Winter Event A seasonal community event celebrating winter, featuring winter-themed park activities and family-friendly engagement.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Open Door Bird Sanctuary (ODBS)minorStrategic or Co-development Partner · 20 June 2026Featured presenter at Walk on the Wild Side 2026 event, offering a program and meet-and-greet with live birds.
• Sheboygan Area School DistrictcoreStrategic or Co-development PartnerPartners with Camp Y-Koda and Maywood to offer a tuition-free, nature-based 4K program located at Maywood Environmental Park. This collaboration provides early childhood education focused on nature connection.
• Camp Y-KodacoreStrategic or Co-development PartnerPartners with Sheboygan Area School District and Maywood to offer summer day camps for children ages 7-14 and the Y-koda Nature School 4K program.
• Sheboygan Astronomical SocietyminorStrategic or Co-development PartnerMembers of the Sheboygan Astronomical Society offer viewing sessions during summer months in the Maywood parking area, providing astronomy programming for park visitors.
• Environmental Park Trust of Sheboygan CountycoreOthersThe parent nonprofit organization that owns and operates Maywood Environmental Park. All content on the website is the exclusive property of the Environmental Park Trust of Sheboygan County.

Scale indicators1 record

Expansion highlights5 records

Broad incumbents

• Chicago Botanic Garden: A large-scale public garden offering nature-based educational programming, youth camps, and community events. Comparable to Maywood in offering free outdoor nature experiences and structured educational programming for all ages, but at a vastly larger scale and budget.
• Morton Arboretum: A large outdoor tree museum and nature preserve in Illinois offering trails, environmental education, youth programs, and member-supported operations. Comparable to Maywood as a free/accessible nature preserve with broad programming and member-based revenue.
• YMCA (Greater Green Bay / Sheboygan): Operates summer day camps, youth education, and community programming in the same Wisconsin region. Comparable to Maywood in operating youth summer camps and family programming through a community-supported model.
• REI Co-op: A national outdoor co-op offering outdoor education classes, community events, and stewardship programming. Comparable to Maywood in offering free or low-cost outdoor educational programming for the community, though at much larger scale.

Regional players

• Aldo Leopold Foundation: A Wisconsin-based nonprofit dedicated to land ethics and environmental education on the Leopold-Pine Island Important Bird Area. Comparable as a regional environmental education nonprofit offering community programs and stewardship.
• Schlitz Audubon Nature Center: A Wisconsin-based nonprofit nature center offering environmental education, trails, and family/adult programming. Directly comparable to Maywood as a regional nature preserve with similar educational mission and member/donation-supported model.
• Wehr Nature Center: A Milwaukee-area nature center operated by Milwaukee County Parks with trails, environmental education programs, and volunteer stewardship opportunities. Comparable in scale, mission, and programming mix to Maywood Environmental Park.
• Riveredge Nature Center: A Wisconsin nonprofit nature center offering environmental education, summer camps, and community nature programs. Comparable in mission, programming breadth, and nonprofit/donation-based funding model to Maywood.
• Heckrodt Wetland Reserve: A Wisconsin nature preserve offering nature-based education programs, summer camps, and self-guided trails. Directly comparable to Maywood as a regional nonprofit environmental education site with a similar program portfolio.

Others

• Sheboygan County Historical Society: A local nonprofit offering community education programs and heritage events in Sheboygan County. Comparable as a Sheboygan-area nonprofit with a similar community-education mission and reliance on donations and memberships for funding.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/maywood53083
• YouTubeyoutube.com/user/MaywoodSheboygan
• Facebookfacebook.com/MaywoodEnvironmentalPark
• Instagraminstagram.com/maywoodsheboygan
• Pinterestpinterest.com/maywoodpark
• LinkedInlinkedin.com/company/maywood-ellwood-h-may-environmental-park

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maywood