Conversations in Color

What Conversations in Color does

Conversations in Color is a nonprofit 501(c)(3) grassroots organization headquartered at 8 The Grn Ste B, Dover, Delaware (Federal Tax ID 93-2311522), founded by Lana Reid in 2019. Its stated mission is to create safe, non-judgmental spaces of dialogue for Black voices, addressing marginalization through community-building programming rather than technology products. The organization operates three core programs: The Male Perspective (a Black Men Matter Series featuring open discussions with Black men, ongoing for six years); Sistas Rebuilding Sisterhood (monthly 90-minute virtual gatherings every 4th Saturday for intergenerational Black women); and the Tapestry of Black Voices Awards (an annual virtual Juneteenth celebration honoring everyday voices across seven submission categories, with 2025 winners drawn from cities across the United States).

The underlying technology stack is minimal and consumer-grade. There is no proprietary software, API, or application; the organization distributes via a WordPress-style website (conversationsincolor.org), a YouTube channel for the TBVA livestream, an Eventbrite-based event registration flow, a Square-hosted merchandise store (Black 24/7/365), and — as of December 2025 — an ad-free Roku channel for The Male Perspective with Lana. Federal Tax Identification Number 93-2311522 and Candid profile (profile/15086032) are visible, but no technology partnerships, integrations, or AI capabilities are disclosed.

The business model is donation-driven. All programs and events are free to attend, with no membership tiers, paid subscriptions, or entry fees; TBVA submissions and winner plaques are also free. Funding comes primarily through a PayPal donation button, supplemented by merchandise sales. The organization has 1–10 employees and is governed by a board that includes Founder & President Lana Reid, Vice President Malik Stewart, Comptroller Brennan Geiger, Custodian of Records Shanaé Elbert, and board members Ashley Andrews, Yvonne Conley-Robinson, Elijah Perry, and Antoinette Ratcliffe. Revenue is not publicly disclosed; financial details would be available via Form 990 filings.

Name

Conversations in Color

Legal name

Conversations in Color

Website

https://conversationsincolor.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Conversations in Color is a Delaware-based 501(c)(3) nonprofit that facilitates virtual dialogues and community programming for Black voices through three core programs: The Male Perspective, Sistas Rebuilding Sisterhood, and the annual Tapestry of Black Voices Awards.

Ownership category

akta.pro rank

Product category

Community Dialogue & Social Justice Programs

NAICS

Arts, Entertainment, and Recreation (71), Motion Picture and Video Industries (5121)

akta.pro primary industry

Debates & Panel Discussions (MPAGACAK)

akta.pro secondary industry

Public Lectures & Speaker Series (MPAGACAI)

Keywords

• Community dialogue programs
• Social justice initiatives
• Cultural awareness events
• Black community engagement
• Nonprofit media content

Headquarters

HQ city

Delaware

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Contributions: As a nonprofit 501(c)(3) organization, Conversations in Color is primarily funded through donations. The organization maintains a PayPal donation option on its website, with Federal Tax Identification Number 93-2311522.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Conversations in Color is a nonprofit 501(c)(3) grassroots organization that facilitates virtual conversations, dialogue series, and community events for Black voices. It operates three core programs: the Black Men Matter Series (featuring discussions with Black men), Sistas Rebuilding Sisterhood (monthly intergenerational gatherings for Black women), and the Tapestry of Black Voices Awards (an annual virtual Juneteenth celebration). It also runs a merchandise store for branded goods.

Product overview

Conversations in Color is a nonprofit 501(c)(3) grassroots organization that operates as a community dialogue platform rather than a unified software product. The organization offers three core programs: The Male Perspective (Black Men Matter Series) featuring video discussions with Black men; Sistas Rebuilding Sisterhood, monthly virtual conversation sessions for intergenerational Black women; and the Tapestry of Black Voices Awards, a virtual Juneteenth celebration featuring recorded conversations. The organization also operates a merchandise store. All programs center on providing uplifting, community-building spaces of dialogue for Black voices.

Differentiator

Problem solved

Functional benefit

Brands

• The Male Perspective: A discussion series featuring conversations with Black men on community and identity topics, part of the Black Men Matter Series. The show has been ongoing for six years and launched on Roku in December 2025.
• Sistas Rebuilding Sisterhood
• Tapestry of Black Voices Awards

Products and services

• The Male Perspective (Black Men Matter Series) A video and discussion series featuring open conversations, thought-provoking interviews, and personal experiences with Black men, aimed at dispelling stereotypes and increasing awareness of the diversity and depth of the Black male experience. Targeted at Black men and broader community audiences.
• Sistas Rebuilding Sisterhood Monthly intergenerational virtual gatherings (90 minutes) for Black women that foster reflection, honest dialogue, and community-rooted healing through facilitated conversations on topics including boundaries, burnout, competition, and generational understanding. Held every 4th Saturday and free to attend.
• Tapestry of Black Voices Awards An annual virtual Juneteenth celebration honoring everyday Black voices through short recorded conversations (2-7 minutes) across seven submission categories including HBCU & BSU Conversations, Black-Owned Brilliance, and Community Conversations. Free to submit; selected winners receive an official TBVA plaque.
• Black 24/7/365 Store An online merchandise store offering branded goods related to the Conversations in Color organization and its initiatives.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• The Grio: Black-focused digital news and culture platform producing video and editorial content. Comparable as a Black-culture video-first media outlet competing for the same engaged audience.
• The Root: Digital media outlet covering Black culture, politics, and identity. It is directly comparable as a Black-focused cultural commentary platform with panel-style commentary and community dialogue content, although at significantly larger scale.
• Color of Change: Racial justice nonprofit running campaigns and digital media programming for Black communities. Comparable as a mission-aligned nonprofit driving cultural and social-justice dialogue, but operating at national advocacy scale rather than local conversation scale.
• Blavity: Black media network producing editorial, video, and event content for Black millennial audiences. Comparable as a multi-format Black-culture content brand with a digital and live-events presence (notably, board member Ashley Andrews previously collaborated with Blavity Inc).
• The Good Men Project: Conversation and commentary platform on masculinity, gender, and social issues. Founder Lana Reid is a former contributor, and its panel/essay format closely mirrors the Male Perspective series' interview-and-discussion approach.
• PushBlack: Black-led digital media and advocacy organization producing shareable content on Black history and social justice. Comparable as a digital-first mission-driven platform using content to engage and mobilize Black audiences.

Broad incumbents

• National Urban League: Historic civil rights and Black-empowerment nonprofit with national programs and local affiliates. Comparable mission overlap, but operates at institutional scale with formal programs rather than a community-conversation model (Lana Reid has consulted for its Young Professionals arm).
• Essence: Established Black-women-focused media brand spanning editorial, events (Essence Festival), and awards. Comparable audience overlap with Sistas Rebuilding Sisterhood, but operates as a major incumbent rather than a grassroots nonprofit.
• Black Enterprise: Long-running Black business, culture, and community media platform. Comparable in serving the broader Black community with events and editorial, but with an established commercial infrastructure.
• NAACP: Largest U.S. civil rights organization focused on racial justice and Black community advancement. Comparable in promoting dialogue and advocacy on race, but as a national incumbent with formal chapters and policy reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@TheTapestryOfBlackVoicesAwards
• Facebookfacebook.com/ConversationsinColorInc
• LinkedInlinkedin.com/company/conversationsincolor

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conversations in Color