UBI Business School

Name

UBI Business School

Legal name

International Institute of Business Management – Brussels (IIBM-Brussels), trading as UBI Business School – Brussels (UBI-Brussels), and International Institute of Business Management – Luxembourg (IIBM-Luxembourg), trading as UBI Business School – Luxembourg (UBI-Luxembourg)

Website

https://ubi.edu

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Higher Education / Business School

NAICS

Business and Secretarial Schools (611410), Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

akta.pro secondary industries

International Business & Global Management Schools (EDAHAHAJ), Professional & Executive Short Courses (Non-Degree, International) (EDAIAIAH)

Keywords

• Business education programs
• Executive MBA programs
• Hybrid learning platforms
• AI business curriculum
• Professional postgraduate certificates

Headquarters

HQ city

Brussels

HQ country

Belgium

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Tuition Fees - Bachelor Programmes: Annual tuition fees charged for undergraduate degree programmes validated by Middlesex University London. EEA citizens pay EUR 8,320 per academic year with potential rate increase to EUR 11,890 if average falls below 14/20. Non-EEA citizens pay EUR 11,890 per academic year. Programmes include BSc in Business, International Business Management, Management of AI & ML, AI in E-commerce & Retail Marketing, and Management of Energy Transition.
2. Tuition Fees - Master Programmes: One-year full-time or two-year part-time master's programmes covering Management, Management of Technology, Management of AI & ML (Microsoft collaboration), Management of AI in E-commerce (Publicis collaboration), and CRM and Marketing Cloud. Hybrid delivery in Brussels & Madrid or fully online.
3. MBA Tuition Fees: Executive MBA programme ranked #19 worldwide by QS EMBA Rankings 2026. Five intakes per year (September, November, February, April, June). Hybrid delivery in Brussels or online with personalisation options.
4. DBA Tuition Fees: Doctorate of Business Administration delivered in partnership with Middlesex University London. Three-year programme offered in Brussels, Shanghai, and HyFlex/Online. Available in Mandarin and Spanish with September intake.
5. Professional Certificates: Post-graduate professional certifications in AI in E-commerce, CRM and Marketing Cloud, Management of AI and ML, Management of Technology, Digital Healthcare, Business Transformation, and Energy Transition. Five-month duration, hybrid delivery in Madrid or online.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

UBI Business School is a private business school delivering British-validated undergraduate, postgraduate, MBA, DBA, and professional certificate programmes in business, technology, AI, e-commerce, and finance. Programmes are delivered on-campus across Brussels, Luxembourg, Shanghai, and Madrid, and through a proprietary HyFlex blended learning model that enables global online and hybrid study. Revenue is driven by tuition fees differentiated by residency status and programme level.

Product overview

UBI Business School is an educational institution offering a portfolio of degree programmes and professional certificates across undergraduate, postgraduate, executive, and doctoral levels. The school operates as a platform-plus-modules architecture with its HyFlex delivery model as the core enabling platform, supporting flexible on-campus and online learning. Individual programmes include Bachelor's degrees in Business, International Management, AI & Machine Learning, AI in E-Commerce & Retail Marketing, Energy Transition, Finance & AI, Wealth & AI, and FinTech & AI; Master's degrees in Management, Technology Management, AI & ML (with Microsoft), AI in E-commerce (with Publicis), CRM & Marketing Cloud, and Energy Transition; an Executive MBA ranked #19 worldwide by QS; a DBA in partnership with Middlesex University London; and seven Professional Postgraduate Certificates. All programmes integrate AI-enhanced learning and AWS tools, and are quality-assured by Middlesex University London, resulting in British degrees. The school maintains campuses in Brussels, Luxembourg, Shanghai, and Madrid with HyFlex delivery enabling global access.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• QS Top 20 worldwide ranking in business education
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered strategic, core and major.

• Central University of Technology, Free State (CUT)strategicStrategic or Co-development Partner · 20 November 2025Delegation visit to explore academic collaboration including student exchange programmes and postgraduate certificates/specialisations aligned with emerging global skills needs. CUT is one of South Africa's leading universities of technology.
• Amazon Web Services (AWS)coreTechnology or Integration · 13 November 2025UBI joined AWS Academy enabling Amazon Web Services products and certifications as part of BSc programmes. Students gain access to AWS tools, software, online courses, and optional certifications including Cloud Practitioner. UBI is among very few undergraduate programmes offering this possibility.
• Middlesex University LondoncoreStrategic or Co-development PartnerAll UBI programmes are developed, delivered, and assessed by UBI Business School and quality assured by Middlesex University London. Graduates receive British degrees. Middlesex is ranked among top 100 Young Universities globally and top 10 transnational universities by Times Higher Education.
• MicrosoftcoreStrategic or Co-development PartnerCollaboration for Master in Management of AI & Machine Learning programme. Programme integrates Microsoft technologies and certifications as part of curriculum focusing on AI applications in business contexts.
• PubliciscoreStrategic or Co-development PartnerJoint development of Master in Management of AI in E-commerce and Retail Marketing programme. Awarded Best Business School Partnership 2026 at AMBA & BGA Excellence Awards for co-development of Educational LLM 'Alexandria'.
• Babson CollegecoreStrategic or Co-development PartnerStrategic partnership for International Business Experience programme. UBI students participate in Babson's renowned 'Babson Build' Entrepreneurship Programme, a one-week intensive immersion in Entrepreneurial Thought & Action methodology. UBI student team won 2024 competition.
• Luxembourg Green Exchange (LGX)majorStrategic or Co-development PartnerWorld's first platform dedicated exclusively to sustainable finance, launched by Luxembourg Stock Exchange in 2016. LGX hosted BSc students and alumni for educational visit including trading floor tour and sustainable finance expertise sharing.
• London School of Economics (LSE)majorStrategic or Co-development PartnerInternational business experience opportunity for students. Dr. Alvaro Mendez serves as Senior Research Fellow at LSE and Director of Global South Unit at LSE IDEAS, facilitating academic collaboration.
• BECI (Enterprise Europe Brussels)majorStrategic or Co-development PartnerCorporate partnership for 'Hello World' event series educating Brussels companies on geopolitics and business trends. Joint events featuring experts from European Investment Bank, OECD, and LSE on topics including geopolitical turbulence and sustainable development.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hult International Business School: Global private business school with campuses in the US, UK, UAE, China and a strong online/hybrid offering, focused on practice-oriented business and technology programmes. Closely comparable to UBI in multi-country, multi-modality delivery and private-school positioning in the international student market.
• EAE Business School: Spain-based private business school offering undergraduate, master's, MBA and executive programmes with strong tech and marketing focus across Barcelona and Madrid. Multiple UBI faculty previously taught at EAE (Dr Francisco Astudillo Pacheco, Dr Frank Longo, Dr. Adolfo Montalvo), making it a directly comparable peer in positioning and programme mix.
• Antwerp Management School: Belgian private management school offering master's, MBA, and executive programmes with a strong technology and sustainability focus. Faculty overlap (Dr Randy Priem is a current Professor at AMS and adjunct at UBI) and shared Belgian/European market make AMS a closely comparable peer for the technology-management niche.
• Geneva Business School: Switzerland-based private business school with campuses in Geneva, Barcelona, and Madrid offering bachelor, master, MBA and DBA programmes in English. Directly comparable in size, programme mix, multi-city model, and emphasis on technology and international student recruitment.
• ESIC Business & Marketing School: Spanish private business school with a marketing/tech focus and campuses in Spain and internationally. UBI's Non-Executive Dean Prof. Gaston Fornes was formerly Dean of Graduate School & Executive Education at ESIC, and other faculty (Dr Beate Stiehler-Mulder, Dr Javier Rovira) have ESIC ties, making it a near-direct peer in scope and audience.
• Webster University Leiden/Vienna campuses: US-based private university with a global network of small campuses in Europe, Asia, and Africa offering US-validated business degrees. UBI faculty (Dr Maja Micevska) previously taught at Webster, and the multi-country private-campus model with external degree validation is structurally similar to UBI's.

Others

• Middlesex University London: UK public university that validates and quality-assures all UBI degree programmes. Not a direct competitor but a strategic partner and enabler; it is also a global transnational education provider with extensive overseas partnerships, so it operates in the same broader international higher-education space as UBI.

Broad incumbents

• ESADE Business School: Top-tier Spanish private business school with broad bachelor, master, MBA and executive programmes. Multiple UBI faculty (Dr Beate Stiehler-Mulder, Dr. Adolfo Montalvo) previously held roles at ESADE, and it is a benchmark 'premium' peer in the same Spanish/European recruitment geography.
• Solvay Brussels School of Economics and Management: Larger, more established Brussels-based business school at Université libre de Bruxelles offering MBAs, master's, and executive programmes. Competes with UBI for the same Brussels executive and graduate talent pool, but with significantly stronger brand recognition and ULB's institutional backing.
• IE Business School: One of Europe's top-ranked private business schools with a strong tech/innovation focus and a global online and campus footprint. Competes with UBI for international master's and executive students, but operates at materially larger scale, brand recognition, and tuition levels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/UBI_School
• YouTubeyoutube.com/channel/UC4EbjrF8eCJhXEFUALb9lNw
• Facebookfacebook.com/ubibusinessschool
• LinkedInlinkedin.com/company/ubibusinessschool
• Instagraminstagram.com/ubibusinessschool

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles25 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UBI Business School