Rhei Group
- Company typePrivate
- Founded1998
- HeadquartersBergen Op Zoom, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
Rhei Group firmographics
Firmographics- Name
- Rhei Group
- Legal name
- RheiGroup
- Website
- https://rheigroup.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Rhei Group industry classification
Industry- Product category
- HR Consulting and e-HRM Software Solutions
- NAICS
- Human Resources Consulting Services (541612), Custom Computer Programming Services (541511)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- HR Technology (HRIS/HCM) Advisory & Implementation (BPAHAGAG)
- akta.pro secondary industries
- Core HR & HRIS (BPACAPAA), HRIS/HCM Implementation & EOR Platform Services (BPACAHAJ), HRIS/HCM Managed Services & Support (BPAEAGAF), HR Operations Administration (HRIS Admin, Records, Employee Data Mgmt) (BPACAKAC)
Keywords
Where Rhei Group is headquartered
LocationHeadquarters
- HQ city
- Bergen Op Zoom
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Rhei Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Custom Software Development & Consulting: Bespoke software development and HR/IT consulting services. The company provides custom solutions where standard packages fall short, operating with functional consultants and technical developers working closely with clients.
- Proprietary Software Products (SaaS): SaaS-style software products including HR21 (function evaluation), VMplus (absence management), and mobile apps for leave and absence registration, serving clients from 10 employees to thousands.
- Learning & Training Solutions: Learning Management System implementation and training support, including mijnTraining tool and e-learning solutions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Rhei Group product offering
Product offeringCore offering
Rhei Group provides practical HR advisory services combined with custom IT solutions for organizations, operating at the intersection of HR and IT. The company develops and sells proprietary e-HRM software products (HR21, VMplus, mijnTraining, DIMO-tool) primarily for Dutch municipalities, educational councils, and enterprise clients, while also delivering bespoke SharePoint and ERP-integrated solutions, data migrations, and workflow automations.
Product overview
RheiGroup is a unified HR and IT solutions company founded in 1998, offering a portfolio of proprietary SaaS products complemented by consulting and custom development services. Its core HR software products include VMplus (absence management), HR21 (function/job evaluation for municipalities, safety regions, and environmental services), and eFUWA (function evaluation for the education sector). Additional tools include mijnTraining (digital training management) and the DIMO-tool (a diagnostic assessment for talent and employability, delivered in partnership with HRMax). The company differentiates through custom development built on platforms such as Microsoft SharePoint, and its services span HR advisory, IT solutions, data migrations, system implementations, and learning/talent development. The product line targets organizations from 10 to thousands of employees, emphasizing practical, simple, and customized solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- HR21 A job evaluation/grading application for Dutch municipalities, safety regions, and environmental services, enabling standardized function evaluation and HR management workflows.
- VMplus
- eFUWA A function evaluation application tailored for the four Dutch educational sectors (primary, secondary, vocational, and higher education), building on the HR21 methodology.
- mijnTraining A digital training management tool that guides organizations through the training process from candidate registration through examination, providing progress and status insight for HR departments, trainers, and candidates.
- DIMO-tool A diagnostic instrument for talent and sustainable employability, provided via partnership with HRMax, offering insight into employee learnability, learning pathways, talent, and ambitions.
- Probot Robotic Process Automation (RPA) solution comprising software robots that handle repetitive administrative HR tasks (recruitment, onboarding/offboarding) by placing a software layer over existing systems.
- HR21 Groeit An expanded version of the HR21 job evaluation system tailored to the VNG (Association of Dutch Municipalities).
- Custom HR and IT Consulting Services Bespoke software development and HR/IT consulting services where standard HR/ERP packages fall short, delivered by functional consultants and technical developers working closely with clients.
Quantifiable outcome
- 25,000 electronic learning environment users served, replacing 11 prior systems
- +2 more outcomes
Companies that use Rhei Group
Customer profileNamed customers26 records
Segments4 records
Ideal customer profiles3 records
Rhei Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Rhei Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- LeeuwendaalcoreLeeuwendaal is a strategic partner that helps people and organizations function better. They specialize in developing the best HR solutions and ensuring those solutions work in practice. Their expertise complements RheiGroup's IT and software capabilities, enabling joint client delivery.
- BuitenhekPluscoreBuitenhekPlus offers over 25 years of advisory experience in HRM. They connect HRM to organizational vision, structure, and people, providing customized solutions rather than off-the-shelf packages. Their HR expertise is complementary to RheiGroup's IT solutions.
- O3coreO3 is a specialist in sustainable employability with a human-centered approach. They focus on goal- and result-oriented work, managing behavior, health, talent, and development of talent for managers and employees. Their focus on healthy work culture complements RheiGroup's HR and IT offerings.
- HRMaxcoreRheiGroup distributes the DIMO-tool (Diagnostisch Instrument voor Mens en Organisatie) via partnership with HRMax. DIMO helps discover talent gaps and supports sustainable employability assessments for employees.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Rhei Group competitors and assessment
Company assessmentDirect peers
- BuitenhekPlus: Dutch HRM consulting firm with 25+ years of advisory experience, providing customized HR solutions to organizations. Listed as a formal strategic partner of RheiGroup, operating in the same Dutch HR advisory space with overlapping client segments.
- Leeuwendaal: Dutch HR consulting and advisory firm specializing in HR solutions for organizations, particularly public sector. A formal strategic partner of RheiGroup, sharing the same Dutch HR advisory market and frequently co-delivering with RheiGroup on client engagements.
- AFAS Software: Largest Dutch independent HR and payroll software vendor, offering HRM, payroll, and ERP solutions to Dutch SMEs/mid-market. Directly comparable to RheiGroup as both serve Dutch organizations with HR software products, and both compete for the same HR functional buyer in the Netherlands.
- Loket.nl: Dutch SaaS provider focused on HR and payroll for SMEs and mid-market. Comparable to RheiGroup's SaaS offering (HR21, VMplus) in targeting Dutch organizations with cloud-based HR functionality for the same mid-market customer.
- O3: Dutch specialist in sustainable employability with a human-centered approach to talent, health, and development. Formal strategic partner of RheiGroup, operating in the same Dutch HR advisory market with complementary service offerings.
Emerging players
- Cornerstone OnDemand: Talent and learning management platform (LMS) used by enterprises globally. Comparable to RheiGroup's mijnTraining and DIMO-tool product line in the learning/talent development sub-domain, with overlap in serving enterprise learning buyers.
Broad incumbents
- Workday: Global enterprise HCM/cloud HRIS vendor increasingly used by large Dutch employers. As RheiGroup's enterprise clients (ASML, KLM, etc.) standardise on Workday, demand for SharePoint-based custom HR extensions may compress, making Workday an indirect competitor at the customer level.
- SD Worx: European HR and payroll services and software provider with strong presence in the Netherlands, Belgium, and broader EU. Comparable to RheiGroup as a competitor for Dutch HR-outsourcing and HR-tech spend, particularly with mid-market and enterprise organizations.
- ADP (Netherlands): Global HR services and payroll outsourcer with a Dutch business serving enterprises and mid-market with HCM, payroll, and HR-outsourcing. Comparable to RheiGroup as a competitor for Dutch HR-functional buyer budget across enterprise and mid-market segments.
- Visma (Visma Raet): Nordic-headquartered European software group with a large Dutch HR/payroll business (Visma Raet) providing HR,薪资 and payroll SaaS to enterprises and government. RheiGroup explicitly lists Visma as a client and partner, and operates in the same Dutch HR-tech market segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Rhei Group social profiles
Digital presenceRhei Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rhei Group leadership team
Management profileNumber of profiles
Profiles12 records
Rhei Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rhei Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rhei Group
What does Rhei Group do?
Rhei Group provides practical HR advisory services combined with custom IT solutions for organizations, operating at the intersection of HR and IT. The company develops and sells proprietary e-HRM software products (HR21, VMplus, mijnTraining, DIMO-tool) primarily for Dutch municipalities, educational councils, and enterprise clients, while also delivering bespoke SharePoint and ERP-integrated solutions, data migrations, and workflow automations.
Is Rhei Group a public or private company?
Rhei Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rhei Group founded?
Rhei Group was founded in 1998. It employs 11 to 50 people.
Where is Rhei Group based?
Rhei Group is headquartered in Bergen Op Zoom, Netherlands, in the Europe region.
How does Rhei Group make money?
Three revenue lines are on record. Custom Software Development & Consulting is the primary driver. The others are proprietary Software Products (SaaS) and learning & Training Solutions.
Who are Rhei Group's main competitors?
Direct peers on record are BuitenhekPlus, Leeuwendaal, AFAS Software, Loket.nl and O3. Cornerstone OnDemand is listed as an emerging player. Broad incumbents are Workday, SD Worx, ADP (Netherlands) and Visma (Visma Raet).
Does Rhei Group have an API?
No public API is recorded for Rhei Group.
What industry is Rhei Group in?
Rhei Group's product category is HR Consulting and e-HRM Software Solutions. Its primary akta.pro industry code is BPAHAGAG, HR Technology (HRIS/HCM) Advisory & Implementation, with a secondary code of BPACAPAA, Core HR & HRIS. Its NAICS code is 541612 and its SIC code is 8742.