Wizz Factory
Wizz Factory is a French digital experiential marketing agency that designs and operates technology-driven live photo animations, interactive kiosks, and AR-based activations for enterprise brands across events, retail, and exhibitions in France.
- Company typePrivate
- Founded2010
- HeadquartersMontreuil, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Wizz Factory does
Wizz Factory is a French digital experiential marketing agency headquartered in Montreuil (Île-de-France) that designs and operates technology-driven live brand activations for enterprise clients across events, retail, and exhibition environments. The company was founded in 2010 and operates as a SARL under legal representative Guillaume Raguet, with a national footprint supported by 9 regional agencies across France that enable simultaneous multi-city field deployments. Its offering combines custom-built interactive hardware (photo booths, multitouch tables, interactive floors, Kinect-based gesture systems, mobile vehicles including the Eggstream and Digital Truck) with a portfolio of proprietary software applications — most notably the Gifomaton animated-GIF photo booth, Pix'n Share social photo-sharing concept, AR Coloring, AR Instant-Win, custom Snapchat Lenses, and a "Plateforme Marketing Hybride" intended to connect offline activations to online customer journeys.
The company's technical stack is built around computer-vision and AR-driven interactivity rather than in-house AI/ML models: it leverages Microsoft Kinect depth sensors for gesture-controlled experiences (e.g., the Nissan 3D showroom, Ferrero virtual pastry-making), image recognition for AR scanning mechanics, and third-party AR toolkits such as Snapchat Lens Studio for branded face filters. Named enterprise customers span food and beverage (Tropicana, Cubanisto, Oasis, Coca-Cola, Chocapic, Andros), confectionery (Ferrero, BN, Fruit d'Or), pet food (Pro Plan), automotive (Nissan), and public transport (SNCF), with documented campaigns ranging from single-venue photocalls to nationwide roadshows across 50+ points of sale.
Wizz Factory generates revenue through project-based professional-services fees for designing and executing digital experiential campaigns — including creative production, hardware rental, custom application development, and field operational deployment — supplemented by hardware and software licensing to brand clients. Pricing is quote-based and not publicly disclosed, and the company reaches prospects through content marketing, social media, an email newsletter, and active participation in the MPV (Marketing Point de Vente) trade show in Paris. No external funding, parent company, or subsidiary structure is disclosed, indicating the business is founder-owned and bootstrapped.
Wizz Factory firmographics
Firmographics- Name
- Wizz Factory
- Legal name
- WIZZ FACTORY
- Website
- https://wizzfactory.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wizz Factory is a French digital experiential marketing agency that designs and operates technology-driven live photo animations, interactive kiosks, and AR-based activations for enterprise brands across events, retail, and exhibitions in France.
- Ownership category
- akta.pro rank
Wizz Factory industry classification
Industry- Product category
- Experiential Marketing Services
- NAICS
- Indoor and Outdoor Display Advertising (541850)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs) (BPAMAHAK)
Keywords
Where Wizz Factory is headquartered
LocationHeadquarters
- HQ city
- Montreuil
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Wizz Factory business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Experiential Marketing and Event Activation Services: Project-based agency fees for designing and executing digital experiential marketing campaigns for brands at events, roadshows, retail locations, and trade shows. Services include hardware rental, application development, field operations, and creative production.
- Technology Hardware and Software Licensing: Revenue generated from hardware equipment (kiosks, tablets, touch tables, interactive floors) and licensing of custom interactive applications to brands for use in their activation campaigns.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Wizz Factory product offering
Product offeringCore offering
Wizz Factory is a French full-service experiential marketing agency that designs and deploys digital interactive activations for enterprise brands at events, in retail environments, and at trade shows. The company combines a hardware fleet (interactive kiosks, multi-touch tables, tablets, photo booths, interactive floors, mobile digital vehicles) with proprietary software applications (Gifomaton, AR instant-win, AR coloring, Snapchat lenses, social walls) and field operations delivered through 9 regional agencies across France. Their hybrid marketing platform connects offline activations to online customer journeys, enabling brands to drive foot traffic, generate leads, and amplify campaigns via social sharing.
Product overview
Wizz Factory is an experiential marketing agency specializing in digital event activations and interactive retail experiences. The company operates a unified service portfolio combining hardware (interactive kiosks, multi-touch tables, digital vehicles) with software platforms (Gifomaton, AR games, social walls) deployed through 9 regional agencies across France. Core services include Photo Live Animations (photocall booths), Pix'n Share photo sharing, Interactive Kiosks & Surfaces, Event Animations, and Connected Events. Key proprietary products include the Gifomaton (animated GIF creation booth), Instant Win AR game, AR Coloring, Snapchat Lenses, Digital Dance Floor, and multi-touch tables with object detection. Mobile activations leverage custom vehicles (Eggstream, digital trucks, triporteurs) for nationwide roadshows. All solutions integrate social sharing, real-time displays, and a hybrid marketing platform for omnichannel campaign management.
Differentiator
Problem solved
Functional benefit
Products and services
- Animations Photo Live (Live Photo Animations)
Quantifiable outcome
- 4,800 student participants engaged in a single national campus campaign
- +1 more outcomes
Companies that use Wizz Factory
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Wizz Factory technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature10 records
Wizz Factory partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IconinkminorIconink is the web design agency that designed and developed the Wizz Factory website. The relationship is a professional services engagement for website design rather than a strategic commercial partnership.
Scale indicators5 records
Recent moves1 record
Expansion highlights5 records
Wizz Factory competitors and assessment
Company assessmentBroad incumbents
- Publicis Events: The experiential and events arm of Publicis Groupe, one of the world's largest advertising holding companies. Comparable in delivering brand experience and activation services for enterprise clients, but as part of a much larger portfolio across multiple geographies.
- Hopscotch: French communications and events agency with operations spanning PR, events and experiential marketing. Comparable in the French experiential services space but with a broader communications offering rather than a digital-activation focus.
- Sid Lee: Creative agency with Paris and Montreal hubs producing brand experiences, interactive installations and digital activations. Comparable in producing immersive digital brand work, though operating at a larger scale and across multiple geographies.
- Havas Events: Global network's dedicated events and experiential marketing division (parent of Auditoire) operating across multiple geographies and verticals. Comparable as an experiential competitor but with vastly broader portfolio, larger budgets and international scale that Wizz Factory lacks.
- BETC: Major French creative agency (Havas network) with a significant experiential and branded content practice serving global clients. Comparable overlap in creating digital activations for major brands, but operates as a broad creative incumbent rather than a focused experiential specialist.
Direct peers
- Dagobert: French creative and digital agency producing branded content, digital activations and integrated campaigns. Comparable in the digital activation and creative-production overlap with Wizz Factory's hybrid marketing platform and interactive experience work.
- Auditoire: Paris-based experiential marketing agency specializing in brand experiences, events and digital activations for premium and luxury clients. Highly comparable to Wizz Factory in service scope (events, retail, exhibit activations) and in operating from a French base serving enterprise brands.
- Cap & Cime PR Events: French PR and event agency producing corporate events, internal communications and brand activations for enterprise clients. Comparable to Wizz Factory in delivering structured event and activation services for French enterprise brands.
- Rosa Paris: Paris-based independent digital creative agency working on campaigns blending design, content and interactive digital experiences. Overlaps with Wizz Factory in producing interactive, brand-led digital activations for enterprise clients.
- Mazarine Group: French brand experience agency combining creative, content, events and digital activations for luxury, fashion and lifestyle brands. Comparable to Wizz Factory as a Paris-based experiential agency delivering multi-channel brand activations for enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Wizz Factory social profiles
Digital presenceWizz Factory financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wizz Factory leadership team
Management profileNumber of profiles
Profiles1 record
Wizz Factory funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wizz Factory M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wizz Factory
What does Wizz Factory do?
Wizz Factory is a French full-service experiential marketing agency that designs and deploys digital interactive activations for enterprise brands at events, in retail environments, and at trade shows. The company combines a hardware fleet (interactive kiosks, multi-touch tables, tablets, photo booths, interactive floors, mobile digital vehicles) with proprietary software applications (Gifomaton, AR instant-win, AR coloring, Snapchat lenses, social walls) and field operations delivered through 9 regional agencies across France. Their hybrid marketing platform connects offline activations to online customer journeys, enabling brands to drive foot traffic, generate leads, and amplify campaigns via social sharing.
Is Wizz Factory a public or private company?
Wizz Factory is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wizz Factory founded?
Wizz Factory was founded in 2010. It employs 11 to 50 people.
Where is Wizz Factory based?
Wizz Factory is headquartered in Montreuil, France, in the Europe region.
How does Wizz Factory make money?
Two revenue lines are on record. Experiential Marketing and Event Activation Services are the primary driver. The others are technology Hardware and Software Licensing.
Who are Wizz Factory's main competitors?
Broad incumbents on record are Publicis Events, Hopscotch, Sid Lee, Havas Events and BETC. Direct peers are Dagobert, Auditoire, Cap & Cime PR Events, Rosa Paris and Mazarine Group.
Does Wizz Factory have an API?
No public API is recorded for Wizz Factory.
What industry is Wizz Factory in?
Wizz Factory's product category is Experiential Marketing Services. Its primary akta.pro industry code is BPAMAHAK, Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs). Its NAICS code is 541850 and its SIC code is 7311.