What Fullsix does

Fullsix S.p.A. (now operating under the Beewize/Beewize Innovation Hive brand) is an Italian publicly listed holding company headquartered in Milan that organizes a network of specialized Italian firms to deliver digital-innovation and phygital solutions for retail and B2C/B2B companies. The group's functional focus is "Omnichannel" retail transformation — combining process, technological, and digital enablement to help Italian retailers modernize customer experiences across physical and digital touchpoints. Its core product construct is the "Beewize Innovation Hive," a coordinated multi-entity platform rather than a singular software product, with disclosed affiliate Softec operating as a member company within the network.

The group is subject to the direction and coordination of Orizzonti Holding S.p.A., the controlling shareholder following a public tender offer (OPAS). Governance is formalized under Italian listed-company standards, including a Board of Directors (Organi Sociali), Modello 231, ethical code, and whistleblowing channels. The company holds ISO 9001:2015 quality certification and disclosed an updated Quality Policy in June 2025. Capital is €1,728,705 fully paid-in, with shares trading on Borsa Italiana under ticker Ful.mi (€0.33683 as of 06/07/2026). The board comprises CEO and Chairman Costantino Di Carlo and Board Member Massimiliano Molese.

The underlying revenue model is not publicly disclosed; no pricing, customer logos, or revenue figures are available in the source material. The company appears to monetize through project-based digital transformation services and solutions delivered to Italian retailers and B2B/B2C players, with the holding/venture structure suggesting intercompany service flows and possible consolidation across member firms. Customer segments are described vertically (Italian retailers and B2C/B2B players), with no disclosed pricing tiers or customer logos. The entity is small (11–50 employees), operating exclusively in Italy, and is primarily a public-market shell coordinating a portfolio of digital innovation capabilities rather than a single-product software company.

Name

Fullsix

Legal name

Beewize

Website

https://fullsix.it

Company type

Public

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Fullsix S.p.A. (now Beewize) is an Italian publicly listed holding company coordinating a network of specialized firms that deliver digital-innovation and phygital Omnichannel solutions to Italian retailers and B2C/B2B players. Controlled by Orizzonti Holding S.p.A. and headquartered in Milan.

Ownership category

akta.pro rank

Product category

Digital Transformation Services

akta.pro primary industry

Enterprise Application UX, Portals & Low-Code Extensions (BPAEAGAM)

Keywords

• Digital transformation services
• Phygital retail solutions
• Omnichannel innovation
• E-business platforms
• Marketing technology

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Marketing channels1 record

Core offering

Fullsix operates as an Italian digital innovation group structured as an 'Innovation Hive' - a coordinated network of specialized companies delivering phygital solutions, digital enablement, and omnichannel retail innovation services. The group targets digital transformation needs of retailers and B2C/B2B players in Italy, combining process, technological, and digital enablement capabilities across its member companies.

Product overview

Beewize operates as a unified innovation hive/platform combining multiple specialized Italian companies focused on digital transformation for retail. The core offering is the 'Innovation Hive' concept — a network of enterprises specializing in process, technological, and digital enablement — aimed at accelerating Omnichannel retail innovation through phygital solutions for both B2C and B2B players.

Differentiator

Problem solved

Functional benefit

Products and services

• Beewize Innovation Hive A network of Italian companies specializing in digital innovation for retail, combining process, technological, and digital enablement to drive omnichannel transformation for B2C and B2B retailers through phygital solutions. The offering aggregates skills and technologies across member companies (including subsidiaries such as Softec) to deliver integrated digital transformation services for the Italian market.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• SoftecminorStrategic or Co-development PartnerSubsidiary/member company within the Beewize Innovation Hive. Softec operates under the Beewize corporate umbrella as part of the network of specialized digital innovation companies.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Reply S.p.A. Italian-listed IT consulting and digital transformation group with a network model serving enterprise clients across multiple verticals including retail. Closely comparable to Beewize as a Milan-headquartered, publicly-traded Italian digital services holding.
• Tinexta S.p.A. Italian-listed holding company operating in digital trust, cyber, and innovation services. Comparable as an Italian-listed holding structure that aggregates digital services businesses.
• Engineering Ingegneria Informatica: Large Italian IT services and digital transformation group serving banking, retail, and public sector. Comparable as an Italian-headquartered digital transformation provider with similar enterprise customer profiles.
• Lutech S.p.A. Italian mid-market IT services and digital transformation provider serving enterprise and retail clients. Comparable as an Italian-headquartered IT services firm operating in adjacent retail digital transformation space.
• Alten S.p.A. Italian subsidiary of Alten Group, providing IT and engineering consulting services to enterprise clients. Comparable as a European IT services firm focused on digital transformation engagements.

Broad incumbents

• Accenture: Global professional services firm with large retail and consumer goods digital transformation practice. Comparable as a broad incumbent in the digital transformation services space but at vastly greater scale and global reach.
• Publicis Groupe: Global advertising and marketing services holding with significant digital transformation and commerce capabilities. Comparable as a publicly-listed holding that aggregates digital and marketing services companies serving B2C clients.
• Deloitte Digital: Global consulting firm's digital transformation arm with significant retail and consumer products work. Comparable as a broad incumbent providing omnichannel and digital strategy services to large retailers.
• WPP plc: Global advertising and communications services holding with digital transformation, commerce, and technology capabilities. Comparable as a publicly-listed holding structure aggregating marketing and digital services businesses for B2C clients.
• Capgemini: Global IT services and consulting leader with significant retail and consumer products practice. Comparable as a broader incumbent offering digital transformation services, but at much larger scale than Beewize.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/fullsix-italy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fullsix