Prime Capital Market

What Prime Capital Market does

Prime Capital Market Limited is a publicly listed non-banking financial company (NBFC) incorporated in 1994 in Bhubaneswar, Odisha, India, trading on BSE Limited under scrip code 535514. The company operates with a headcount of 1-10 employees across a registered office in Bhubaneswar (Plot No-18A, BJB Nagar) and a corporate office in Kolkata (P-27, Princep Street, 3rd Floor). Its three principal lines of activity are finance and investment in shares and securities, fund-based and non-fund-based financial activities, and consultancy and advisory services on various financial products. The company does not operate a multi-product platform architecture; its service offering is unified rather than segmented into named product lines.

Prime Capital Market serves retail investors and general public shareholders as its primary customer segment in India, generating revenue from proprietary investment-book activity and financial consultancy/advisory mandates. The revenue base is small and volatile: Q1 FY27 revenue of ₹148.16 lakh represented an 82% YoY increase, but the same quarter recorded trading losses of ₹144.65 lakh that drove a net loss of ₹139.57 lakh versus a ₹1 lakh profit in Q1 FY26. Q3 FY26 standalone results showed a modest net profit of ₹0.05 crore with sales at negative ₹0.50 crore, confirming episodic rather than steady earnings. There is no public pricing model, no marketing or distribution channel infrastructure, and no named customer logos.

Ownership is widely dispersed, with public shareholders holding approximately 95.1% of the 10,000,100 total equity shares and promoter/promoter group holdings at roughly 4.9% per March 2016 data. No dividend has been declared or paid in the last 10 years. The company is currently navigating several governance actions: promoter re-classification proceedings with BSE, a CSE (Calcutta Stock Exchange) delisting, and a board meeting scheduled for September 1, 2026 to adopt FY26 results, re-appoint Managing Director Adarsh Purohit, and approve an increase in authorized share capital. Leadership comprises Adarsh Purohit (Chairman & Managing Director), Surendra Singh (CFO), Shradha Purohit (Company Secretary & Compliance Officer), and three independent directors (Sunil Kumar Dey, Gwal Das Vyas, Sunita Rani Parida).

Name

Prime Capital Market

Legal name

Prime Capital Market Limited

Website

https://primecapitalmarket.in

Company type

Public

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Prime Capital Market Limited is a small, publicly listed Indian NBFC (BSE: 535514) founded in 1994, engaged in investment in shares and securities, fund- and non-fund-based financial activities, and financial consultancy/advisory services for retail investors and public shareholders.

Ownership category

akta.pro rank

Product category

Non-Banking Financial Services

NAICS

Other Financial Investment Activities (5239), All Other Financial Investment Activities (52399)

SIC

Miscellaneous Business Credit Institution (6159), Investors, Nec (6799)

akta.pro primary industry

Equity Prime Brokerage (Custody, Financing & Services) (FSACAFAB)

akta.pro secondary industry

Prime Brokerage (FSAEACAD)

Keywords

• Non-banking financial services
• Investment advisory services
• Securities investment activities
• Fund based lending
• Financial consultancy services

Headquarters

HQ city

Bhubaneshwar

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Others

Core offering

Prime Capital Market Limited is a non-banking financial company (NBFC) incorporated in 1994 engaged in finance and investment in shares and securities, fund and non-fund based financial activities, and consultancy and advisory services on various financial products. The company is publicly listed on BSE (scrip code 535514) and operates as a diversified small-scale financial services entity.

Product overview

Prime Capital Market Ltd. is a non-banking financial company (NBFC) incorporated in 1994. The company operates as a single, unified financial services entity offering finance and investment in shares and securities, fund and non-fund based activities, and consultancy and advisory services on various financial products. The company does not appear to operate a multi-product platform architecture with distinct named product lines.

Differentiator

Problem solved

Functional benefit

Products and services

• Finance and Investment in Shares and Securities NBFC service line under which Prime Capital Market deploys capital into shares and securities as part of its financial services operations. The activity is conducted under the company's NBFC registration and forms one of its three core operating areas.
• Fund-Based and Non-Fund-Based NBFC Activities NBFC service line encompassing fund-based financial activities (such as lending and investment) and non-fund-based financial activities (such as guarantees, commitments, and other off-balance-sheet NBFC facilities). Conducted under Prime Capital Market's NBFC registration.
• Financial Product Consultancy and Advisory Services Advisory service line under which Prime Capital Market renders consultancy and advisory services on various financial products to clients. The offering complements the company's NBFC investment and lending activities and forms the third core service pillar of the BSE-listed NBFC.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Aditya Birla Capital: Large Indian listed financial services holding company with NBFC, advisory, and investment businesses. Comparable in business-mix diversity (NBFC + advisory + investments) though at much greater scale.
• Cholamandalam Investment and Finance: Large Indian listed NBFC under the Murugappa Group offering vehicle finance, home equity, and financial services. Comparable NBFC + listed-Indian-entity positioning, though at materially larger scale.
• Motilal Oswal Financial Services: Diversified Indian financial services group spanning broking, investment advisory, asset management and NBFC activities. Overlaps with Prime Capital Market on the securities-investment and financial-advisory axis while operating at a much larger scale.
• Sundaram Finance: Established Indian NBFC offering financing, investment, and advisory services. Shares the NBFC + financial-services breadth and Indian listed-company structure with Prime Capital Market.

Direct peers

• Geojit Financial Services: Indian listed financial services firm offering investment advisory, securities broking, and distribution of financial products. Comparable to Prime Capital Market in its securities-investment and advisory orientation, though at significantly greater scale.
• Capri Global Capital: Listed Indian NBFC engaged in lending and financial services to retail and small-business customers. Similar small-cap listed-NBFC profile and Indian regulatory regime to Prime Capital Market.
• MAS Financial Services: Indian NBFC listed on Indian exchanges providing diversified lending and financial services. Comparable as a small-to-mid cap Indian listed NBFC operating in similar regulatory and capital-market context.
• Five-Star Business Finance: Indian listed NBFC operating in retail and SME credit. Similar small-cap, India-listed NBFC profile and regulatory exposure as Prime Capital Market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prime Capital Market