Rowad Misr

What Rowad Misr does

Rowad Misr for Tourist Investment (رواد مصر للاستثمار السياحي) is an Egypt-domiciled public investment company that develops and operates tourism and hospitality assets in prime Egyptian resort markets. Founded on February 1, 1987 under Egyptian Law 159/1981 and listed on the Egyptian Exchange since November 5, 1995 (ticker RMTV, 1.5 million shares at par 10 EGP, issued capital 150,000,000 EGP, authorized capital 250,000,000 EGP), the company is controlled by Sharm Dreams Holding for Tourism and Hotels, which owns 76.48%, with Mediterranean Holding Egypt holding a 20.01% minority stake. Its core asset base comprises Hilton-branded resorts in Sharm El Sheikh and Nuweiba, an Iberotel-branded property in Borg El Arab (Alexandria), and the Hilton Sharm Dreams Vacation Club timeshare operation at 210 Naama Bay, with additional minority positions in Rowad Misr for Red Sea Hotels, Sahl Hasheesh for Tourism Investment, Rowad Dahab for Tourism Development, Rowad Al Wahat, and Egyptian for Tourism Resorts.

The business model is asset-heavy hospitality: Rowad Misr generates revenue through transient hotel stays, food and beverage, marine and recreational activities at its resort properties, and recurring owner services at the Sharm Dreams Vacation Club timeshare. Go-to-market is direct, with bookings routed through brand partnerships — primarily Hilton Worldwide and Jaz Hotels (Iberotel) — and the company's own sales/reservations team. The company has no disclosed pricing, no technology platform, and operates with a thin direct headcount, consistent with a holding-and-licensing structure where on-property staffing sits with the brand operators.

Customer focus is the leisure tourist visiting the South Sinai and Red Sea coasts, including domestic Egyptian travelers and inbound visitors from regional and European source markets. Customer concentration risk is moderate rather than critical because no single enterprise counterparty dominates revenue, but the business is fully exposed to Egyptian tourism cyclicality, which is clearly visible in the 2020 financial step-down. The strategic posture is one of ecosystem buildout — leveraging international brand affiliations and a portfolio of related tourism subsidiaries to extend footprint across Sinai and Red Sea resort markets without building proprietary technology.

Name

Rowad Misr

Legal name

Rowad Misr for Tourist Investment (رواد مصر للاستثمار السياحي)

Website

https://rowadmisr.com

Company type

Public

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Short description

Rowad Misr for Tourist Investment is an Egypt-listed tourism holding company that owns and operates Hilton- and Iberotel-branded resorts plus a vacation club in Sharm El Sheikh, Borg El Arab, and Nuweiba, serving domestic and international leisure travelers in Egyptian resort markets.

Ownership category

akta.pro rank

Product category

Resort & Hospitality Operations

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Hospitality (Hotel) Property Management (BPAJAGAG)

akta.pro secondary industries

Resort & Branded Residence Vacation Rental Management (BPAJAIAE), Villas & Luxury Estates (THAMAAAC)

Keywords

• Resort management
• Tourism investment
• Hotel operations
• Vacation ownership
• Hospitality services

Headquarters

HQ city

Sharm El-sheikh

HQ country

Egypt

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales

Distribution channels1 record

Core offering

Rowad Misr for Tourist Investment is an Egyptian tourism investment company that develops, owns, and operates resort and hotel properties in Egypt's Red Sea and Sinai destinations. Its core offering consists of branded resort accommodations and ancillary leisure services (swimming pools, marine and sports activities, restaurants, entertainment facilities) at properties in Sharm El Sheikh, Borg El Arab, and Nuweiba, operated primarily under Hilton and Iberotel/Jaz Hotels partnerships. The company also sells and services vacation ownership/timeshare products through the Hilton Sharm Dreams Vacation Club in Naama Bay.

Product overview

Rowad Misr (Rowad Misr for Tourist Investment) is a tourism investment company operating a portfolio of resort and hotel properties across Egypt's Red Sea and Sinai destinations. The company operates primarily through brand partnerships with international hotel chains (Hilton) and participates in joint ventures for additional resort developments. The core offering consists of hotel and resort properties offering accommodations, recreational facilities, and marine activities, with the Hilton Sharm Dreams Vacation Club providing vacation ownership/timeshare services. The company also holds ownership stakes in several other tourism development companies in the region.

Differentiator

Problem solved

Functional benefit

Products and services

• Hilton Sharm El Sheikh Fayrouz Resort A Hilton-branded resort property located in Naama Bay, Sharm El Sheikh, South Sinai, Egypt, offering accommodations, leisure amenities, and hospitality services to leisure tourists.
• Hilton Nuweiba Coral Resort
• Iberotel Borg El Arab
• Coral Resort Nuweiba
• Hilton Sharm Dreams Vacation Club

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Hilton WorldwidecoreStrategic or Co-development PartnerStrategic partnership with Hilton for hotel operations including Hilton Fayrouz Resort in Sharm El Sheikh and Hilton Nuweiba Coral Resort. The company also operates under Hilton branding for the Vacation Club property - Hilton Sharm Dreams Vacation Club.
• Jaz Hotels (Iberotel)coreStrategic or Co-development PartnerPartnership with Jaz Hotels for the Iberotel property in Borg El Arab, Alexandria.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Palm Hills Developments: Major EGX-listed Egyptian real estate developer with hospitality components (Palm Hills Hotels & Resorts)—broader Egyptian hospitality and resort real estate player with overlapping customer segments.
• Jaz Hotels Group: Egyptian-headquartered hotel group operating Iberotel and Jaz brands across the Red Sea—already a strategic partner of Rowad Misr for Iberotel Borg El Arab and a competitor for Egyptian resort business.
• Hilton Worldwide: Global hotel brand that franchises the Hilton-affiliated properties operated by Rowad Misr—relevant comparable for brand-driven resort economics and Hilton's broader Middle East strategy.

Direct peers

• Orascom Development Egypt: EGX-listed Egyptian resort developer operating El Gouna, Makadi, and Taba Heights with integrated hotel, real estate, and tourism infrastructure—directly comparable diversified Red Sea resort business model to Rowad Misr.
• Amer Group: EGX-listed Egyptian tourism and real estate developer with resort and hotel assets—comparable Egyptian hospitality investment profile operating in the same domestic tourism markets.
• Egyptian Resorts Company: EGX-listed developer of the El Gouna and Makadi resort communities—same Red Sea/Sinai hospitality investment and resort management focus as Rowad Misr.
• Cleopatra Hotels Group: Egyptian hotel operator with multi-property portfolio in Cairo, Alexandria, and Sharm El Sheikh—competes for the same Egyptian tourism demand and uses similar international brand affiliations.
• Sahl Hasheesh for Tourism Investment: Minority-held subsidiary of Rowad Misr developing the Sahl Hasheesh resort community on the Red Sea—same tourism investment mandate and Red Sea focus as the parent.
• Sharm Dreams Holding: Parent/controlling shareholder (76.48%) of Rowad Misr and tourism holding company for hotels in Egypt—same core hospitality focus and likely shared resort management platform.

Regional players

• Mövenpick Hotels & Resorts: Operates premium beach and dive resorts in Egypt including Mövenpick Resort El Gouna—directly competes in the Red Sea premium resort category with international brand affiliations similar to Rowad Misr's Hilton and Jaz partnerships.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/rowad-misr-for-tourism-investment-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rowad Misr