Jordan Select Tours
Jordan Select Tours is a privately held Amman-based destination management company, founded in 1994, that designs and operates private and group tours of Jordan alongside a corporate MICE (meetings, incentives, conferences, events) business for international travelers and corporate clients.
- Company typePrivate
- Founded1994
- HeadquartersAmman, Jordan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Jordan Select Tours does
Jordan Select Tours is a privately held Jordanian destination management company (DMC) and inbound tour operator founded in 1994 and headquartered in Amman. The company organizes and delivers pre-packaged and tailor-made tours across Jordan's principal cultural and natural sites — including Petra, Wadi Rum, Jerash, the Dead Sea, Madaba, Mount Nebo, and Amman — and operates a parallel MICE (Meetings, Incentives, Conferences, and Events) division serving corporate groups with incentive programs, conferences, team building, special events, and site inspection services. Pricing on the consumer side is published on a per-person, tour-by-tour basis (e.g., $765 for a 5-day Jordan Explorer Tour, $1,060 for a 7-day Jordan Discovery Tour, $1,174 for an 8-day Grand Jordan Tour), and MICE engagements are sold on a customized professional-services basis. Distribution runs through the company's multilingual website (available in seven languages including English, French, German, Italian, Spanish, Romanian, and Russian), inbound travel-agent partnerships, and third-party marketplace visibility via TripAdvisor.
The company does not operate a proprietary technology platform, mobile application, or AI/automation layer; service delivery is built around professional guides, drivers, and itinerary customization, supported by content marketing (website blog, social channels) and word-of-mouth referrals. Customer reach is international, with testimonial evidence from UK and Belgian travelers, while the operating geography is concentrated in Jordan. Revenue is generated transactionally per booking, with no subscription, licensing, or recurring components disclosed. The company has earned five consecutive TripAdvisor Travelers' Choice Awards (2020-2024) and holds memberships in the Jordan Incoming Tour Operators Association (JITOA), SITE, the UN Global Compact, and the International Ecotourism Society, signaling institutional positioning in the Jordan inbound-tourism ecosystem. No funding rounds, M&A activity, or external equity investors are disclosed.
Jordan Select Tours firmographics
Firmographics- Name
- Jordan Select Tours
- Legal name
- Jordan Select Tours
- Website
- https://select.jo
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jordan Select Tours is a privately held Amman-based destination management company, founded in 1994, that designs and operates private and group tours of Jordan alongside a corporate MICE (meetings, incentives, conferences, events) business for international travelers and corporate clients.
- Ownership category
- akta.pro rank
Jordan Select Tours industry classification
Industry- Product category
- Destination Management Services
- NAICS
- Tour Operators (561520), Scenic and Sightseeing Transportation, Land (48711)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Inbound DMCs (Full-Service Ground Handling) (THAKAEAA)
- akta.pro secondary industries
- Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism) (THAHADAF), Incentive Travel Design & Rewards Programs (THAHADAB), Corporate Hospitality & VIP Services (Hosting, Protocol, Concierge) (THAHADAG)
Keywords
Where Jordan Select Tours is headquartered
LocationHeadquarters
- HQ city
- Amman
- HQ country
- Jordan
- HQ region
- Middle East
Offices1 record
Markets served
Jordan Select Tours business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Tour Package Sales: The company generates revenue through the sale of pre-packaged and customized tour itineraries across Jordan, including transportation, guides, accommodations, and activities. Revenue is transaction-based, earned per tour booking.
- MICE and Corporate Events Services: Revenue from organizing meetings, incentives, conferences, and special events for corporate groups visiting Jordan. Services include site inspection, team building activities, and event coordination at Jordan's monuments and venues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Grand Jordan Tour - 8 Days/7 Nights |
| Unit Pricing | Pay-as-you-go | Jordan Explorer Tour - 5 Days/4 Nights |
| Unit Pricing | Pay-as-you-go | Jordan Discovery Tour - 7 Days/6 Nights |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Jordan Select Tours product offering
Product offeringCore offering
Jordan Select Tours is a Destination Management Company (DMC) based in Amman, Jordan, established in 1994, that designs and operates inbound cultural, historical, and special-interest tour packages across Jordan for leisure travelers and groups. The company also provides corporate MICE services, including Jordan and Petra incentive programs, conferences and conventions, team-building activities, special events, and site inspections for corporate clients.
Product overview
Jordan Select Tours is a destination management company (DMC) offering a portfolio of tour products and MICE (Meetings, Incentives, Conferences, and Events) services. Their tour offerings include Jordan Classic & Cultural Tours, Independent Tours (private tailor-made), Day Tours, Ecological Tourism, and Special Interest Tours. Their MICE division provides Jordan and Petra Incentives, Conference and Convention planning, Team Building, Special Events, and Site Inspection services. The company also offers pre-packaged tour products including the 8-day Grand Jordan Tour, 5-day Jordan Explorer Tour, and 7-day Jordan Discovery Tour, all of which are customizable to client requirements.
Differentiator
Problem solved
Functional benefit
Companies that use Jordan Select Tours
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Jordan Select Tours technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Jordan Select Tours partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- TripAdvisorcoreJordan Select Tours maintains an active TripAdvisor listing for traveler discovery and reviews. The company displays TripAdvisor recognition badges and the partnership serves as a significant channel for international tourist referrals.
- Visit JordancoreOfficial Jordan tourism marketing partnership with Visit Jordan (International Tourism Promotion), providing legitimacy and visibility for Jordan travel packages internationally.
- JITOA (Jordan Incoming Tour Operators Association)coreMember of the Jordan Incoming Tour Operators Association, indicating industry leadership and adherence to professional standards in Jordan's tourism sector.
- SITE (Society for Incentive Travel Excellence)minorMembership in SITE Global, the professional association for incentive travel professionals, supporting the company's MICE business development.
- UN Global CompactminorParticipant in the United Nations Global Compact, aligning with the company's stated commitment to responsible tourism and sustainable business practices.
- International Ecotourism SocietyminorMember of the International Ecotourism Society (formerly Sustainable Travel International), supporting the company's ecological tourism offerings and responsible tourism mission.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Jordan Select Tours competitors and assessment
Company assessmentDirect peers
- Petra Moon Tourism & Travel: A long-established Jordanian DMC and inbound tour operator headquartered in Amman, offering cultural tours, private itineraries, and MICE services across the same sites (Petra, Wadi Rum, Dead Sea). It is the most direct like-for-like competitor to Jordan Select Tours within the Jordan inbound market.
- Wild Jordan: Jordanian ecotourism operator running nature-based tours in Dana, Wadi Rum, and Ajloun reserves. It overlaps with Jordan Select Tours' ecological tourism product line and competes for the same sustainability-minded traveler segment.
- Zayona Tours & Travel: Amman-based inbound DMC offering cultural, religious, and MICE programs across Jordan with multilingual staffing and similar European client base, making it a direct competitor in both leisure and incentive travel.
- Jordan Inbound Tours (Experience Jordan): A Jordan-based DMC operating classic cultural tours, tailor-made private tours, and day tours with comparable European source-market focus. Competes directly for the same FIT and small-group bookings that Jordan Select Tours serves.
Others
- Visit Jordan (Jordan Tourism Board): Jordan's national tourism marketing authority and a current GTM/marketing partner of Jordan Select Tours. As the destination's promotional body, it shapes inbound demand that ultimately flows to operators like Jordan Select Tours, making it a critical ecosystem participant rather than a competitor.
- TourRadar: Online multi-day tour marketplace that aggregates and resells Jordan itineraries from multiple operators. It functions as a distribution/price-discovery channel that can either feed demand to Jordan Select Tours or commoditize it via transparent comparison.
Broad incumbents
- Intrepid Travel: Global sustainable-tourism-focused tour operator offering small-group Jordan trips. Its responsible-tourism positioning and UN-aligned sustainability credentials mirror Jordan Select Tours' framing, and it competes for the same European eco-conscious traveler.
- Abercrombie & Kent: Global luxury DMC and tour operator with established Jordan programming leveraging Petra and Wadi Rum. It competes for the same high-end incentive and FIT segments as Jordan Select Tours' independent/private tours but as a much larger, multi-destination player.
- G Adventures: Global small-group tour operator with active Jordan itineraries marketed primarily to English-speaking source markets (UK, US, Australia). It overlaps with Jordan Select Tours' cultural tour offerings at a larger scale with stronger digital distribution.
- Arabian Adventures: A larger regional DMC with multi-country Middle East coverage (UAE, Oman, Jordan, etc.) backed by a major hospitality group. It overlaps with Jordan Select Tours' leisure and MICE offerings but at greater scale and wider geographic scope, making it a broader incumbent threat.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Jordan Select Tours social profiles
Digital presenceJordan Select Tours financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jordan Select Tours leadership team
Management profileNumber of profiles
Jordan Select Tours funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jordan Select Tours M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jordan Select Tours
What does Jordan Select Tours do?
Jordan Select Tours is a Destination Management Company (DMC) based in Amman, Jordan, established in 1994, that designs and operates inbound cultural, historical, and special-interest tour packages across Jordan for leisure travelers and groups. The company also provides corporate MICE services, including Jordan and Petra incentive programs, conferences and conventions, team-building activities, special events, and site inspections for corporate clients.
Is Jordan Select Tours a public or private company?
Jordan Select Tours is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jordan Select Tours founded?
Jordan Select Tours was founded in 1994. It employs 11 to 50 people.
Where is Jordan Select Tours based?
Jordan Select Tours is headquartered in Amman, Jordan, in the Middle East region.
How does Jordan Select Tours make money?
Two revenue lines are on record. Tour Package Sales are the primary driver. The others are MICE and Corporate Events Services.
Who are Jordan Select Tours's main competitors?
Direct peers on record are Petra Moon Tourism & Travel, Wild Jordan, Zayona Tours & Travel and Jordan Inbound Tours (Experience Jordan). Others are Visit Jordan (Jordan Tourism Board) and TourRadar. Broad incumbents are Intrepid Travel, Abercrombie & Kent, G Adventures and Arabian Adventures.
Does Jordan Select Tours have an API?
No public API is recorded for Jordan Select Tours.
What industry is Jordan Select Tours in?
Jordan Select Tours's product category is Destination Management Services. Its primary akta.pro industry code is THAKAEAA, Inbound DMCs (Full-Service Ground Handling), with a secondary code of THAHADAF, Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism). Its NAICS code is 561520 and its SIC code is 7990.