Travel Industry Mentor Experience

What Travel Industry Mentor Experience does

Travel Industry Mentor Experience (TIME) is a not-for-profit organization established in 2009 and headquartered in Mascot, NSW, with a parallel regional operation in Auckland, New Zealand. It runs a structured mentoring program that pairs ambitious early- and mid-career professionals working in travel, tourism, hospitality, and aviation with experienced industry mentors, supported by online workshops (TIME to Learn), graduation ceremonies, and a scholarship program for accessibility. The organization is governed by a board and committee structure with state representatives across Australia and New Zealand, and is led by program managers Belinda Montgomery (Australia) and Margaret Spiro (New Zealand), under founder/chair Penny Spencer.

TIME's core product is the one-to-one mentoring program, augmented by an educational content library (workshops, Video Lounge), a TIME Marketplace that aggregates third-party partner offers for members, and a newly launched paid AI Crash Course developed with Cornerstone. The organization is not a technology company — its stack is website-delivered (WordPress) and no proprietary platform, API, or app is disclosed. Revenue mechanics rest on corporate sponsorships, partnership/affiliate arrangements via the marketplace (with vendors such as Cornerstone Learning & Development, Thrive, Asking Leader, Birds Eye View Consulting, and a wellness provider offering member discounts), and modest course fees; specific pricing is not publicly disclosed.

The go-to-market is community-led: expression-of-interest forms on the website drive mentor/mentee intake, employer and industry partnerships feed recruitment, and a 18,144-follower LinkedIn presence plus Facebook, Instagram, YouTube, and in-person events sustain engagement. TIME's stated differentiator is being the only dedicated mentoring program for the travel, tourism, hospitality, and aviation industries across Australia and New Zealand, with a 15-year operating track record marked by a September 2025 anniversary milestone.

Name

Travel Industry Mentor Experience

Legal name

Travel Industry Mentor Experience

Website

https://travelindustrymentor.com.au

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Travel Industry Mentor Experience (TIME) is an Australian not-for-profit (est. 2009) that runs a structured mentoring program for ambitious professionals in the travel, tourism, hospitality, and aviation industries across Australia and New Zealand.

Ownership category

akta.pro rank

Headquarters

HQ city

Forest

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Sponsorship and Partnership Programs: TIME generates revenue through corporate sponsorships and partnership programs where businesses support the mentoring initiative and gain access to the TIME community. Partners such as Cornerstone Learning & Development and other marketplace vendors offer exclusive discounts to members, potentially generating referral or affiliate revenue.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Travel Industry Mentor Experience (TIME) is a not-for-profit mentoring organization that pairs ambitious aspiring leaders in the Travel, Tourism, Hospitality, and Aviation industries with experienced industry mentors across Australia and New Zealand. Its core offering is a structured one-on-one mentoring program supplemented by online workshops (TIME to Learn), scholarships, a partner marketplace, and an AI training course for travel professionals.

Product overview

The Travel Industry Mentor Experience (TIME) is a not-for-profit mentoring organization established in 2009, offering a structured mentoring program for the Travel, Tourism, Hospitality, and Aviation industries. The core offering is the TIME Mentoring Program, which pairs ambitious professionals with experienced mentors. Supporting offerings include TIME to Learn (online workshops and video resources), TIME Scholarships (financial support for program access), TIME Marketplace (partner resources and educational tools), and the AI Crash Course (AI training for travel professionals). The organization operates across Australia and New Zealand with regular graduation events and community gatherings.

Differentiator

Problem solved

Functional benefit

Products and services

• TIME Mentoring Program Core structured mentoring program connecting ambitious aspiring leaders in the Travel, Tourism, Hospitality, and Aviation industries with experienced mentors, including mentor-mentee matching, structured guidance, and professional development culminating in graduation ceremonies.
• TIME to Learn

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Partnerships

Seven partnerships are on record, tiered minor.

• Cornerstone Learning & DevelopmentminorGTM or Marketing PartnerCornerstone Learning & Development offers TIME members exclusive discounts on formal qualifications ($250 off any formal qualification, $50 off any micro-credential). TIME promotes Cornerstone as an exclusive ongoing benefit to its community of mentors and mentees.
• The Wellness Collective (Spencer Travel Wellness)minorGTM or Marketing PartnerA wellness event provider offering TIME community members access to a full day wellness retreat designed to help reset, reconnect, and recharge. Events are promoted through the TIME Marketplace.
• ThriveminorGTM or Marketing PartnerA coaching and advisory platform for mid-career professionals offering TIME members an exclusive 10% discount (promo code TIMETHRIVE10) on their subscription service.
• Asking LeaderminorGTM or Marketing PartnerLeadership development and consulting firm providing programs including CEO support, advisory boards, and Leadership Development Masterclasses with special discounts for TIME members.
• Birds Eye View ConsultingminorGTM or Marketing PartnerSales conversion consulting for the travel and tourism industry offering exclusive discounts to TIME Graduates, helping sales professionals improve pitch effectiveness.
• Kelley Wacher Corporate MagicminorGTM or Marketing PartnerCliftonStrengths coaching provider offering discovery sessions for TIME members to identify and maximize unique talents and personal strengths.
• AI Crash Course (Cornerstone)minorStrategic or Co-development PartnerAn AI training course developed with a colleague in New York, specifically designed for travel professionals. Priced at US$399 for the first 100 registrations (normally US$650), including access to a curated library of AI tools and exclusive webinar with AI Thought Leader Rohit Khanna.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Together Mentoring Software: Mentoring platform enabling organizations to deliver and measure mentoring programs, including for professional membership groups. Comparable as a software-enabled mentoring program operator targeting organizations running structured development cohorts.
• PushFar Mentoring Platform: Mentoring platform supporting structured mentoring relationships across industries with matching and program management features. Comparable as a software-based mentoring program provider with overlapping value proposition on mentor-mentee matching and program delivery.

Direct peers

• Mentorloop: Australia-based mentoring platform that helps organizations run structured mentoring programs at scale. Directly comparable as a dedicated mentoring infrastructure provider serving professional cohorts in Australia and New Zealand.
• MentorcliQ: Enterprise mentoring software platform used by organizations to launch and manage mentorship programs with matching, analytics, and engagement tools. Comparable as a technology-enabled mentoring program provider targeting professional development.

Regional players

• Australian Tourism Industry Council (ATIC): Australia-wide industry body supporting tourism businesses with training, advocacy, and capability building. Comparable as a regional industry association delivering professional development for the tourism workforce that TIME targets.
• AREvolution / Insights (travel industry education providers): UK-based member association providing training, qualifications, and professional development for the travel industry. Comparable as a regional industry professional development body operating outside ANZ in an adjacent geography.

Broad incumbents

• Australian Federation of Travel Agents (AFTA): The peak national body for the Australian travel industry, providing advocacy, training, and professional development to travel agents and the broader travel sector. Comparable as an industry-level professional development and community organization serving the same Australian travel workforce.
• Tourism & Transport Forum (TTF) Australia: National industry body representing travel, tourism, transport, and aviation sectors in Australia with a focus on policy, leadership, and industry capability building. Comparable as a higher-level industry membership organization investing in leadership and workforce development across the same verticals TIME serves.

Others

• Ensemble Travel Group: Member-based consortium of travel agencies offering shared services, training, and supplier access to its agency members. Comparable as a membership-driven travel industry organization with internal professional development and community functions relevant to TIME's mentee base.
• Qualifications Australia / Cornerstone Learning & Development: Australian provider of formal travel industry qualifications and micro-credentials that already partners with TIME to offer discounted training to members. Comparable as a complementary education provider serving the same travel professional audience and a current TIME go-to-market partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=7pQ0WGqtuNM
• Facebookfacebook.com/AlumniTIME
• LinkedInlinkedin.com/company/travel-industry-mentor-experience
• Instagraminstagram.com/timeprogram

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Travel Industry Mentor Experience