Luzhniki

What Luzhniki does

Luzhniki is a state-owned Olympic sports and entertainment complex in central Moscow, Russia, operating on more than 150 hectares of contiguous land. Founded in 1956 and registered as JSC (Joint Stock Company) under Moscow jurisdiction, it houses the Big Sports Arena (81,000-seat capacity — Russia's largest), the Water Sports Palace, the Rhythmic Gymnastics Palace, the Tennis Palace (Europe's largest with 21 courts), the North and South Sports Centers, 16 football fields, and the Ice Palace Kristall (currently under reconstruction). The complex has hosted the 1980 Olympic Games and the 2018 FIFA World Cup final and serves as a year-round multi-venue platform.

The business operates as a venue and facility landlord rather than a technology platform: no proprietary technology is disclosed and the core product is physical infrastructure monetized through ticket sales, hourly facility rentals, commercial property leases, aquatic complex subscriptions, stadium excursions (including roof walks at 56 meters), merchandise sales, and full-service event organization. Pricing is unit-based across categories, ranging from 800 RUB/hour for hard tennis courts to 150,000+ RUB birthday packages, with the Big Sports Arena hosting individual concert events by Russian headliners.

Go-to-market is event-driven and direct-to-consumer: the official website (luzhniki.ru) functions as the primary storefront, supplemented by physical box offices, third-party ticket resellers (Kassir, RedKassa), VK/Telegram/Odnoklassniki social channels, and a cable-car partnership with Moscow Cable Roads Ltd. Customer segments are diverse — concert and entertainment attendees, amateur and professional athletes, corporate clients, families with children, tourists, and senior citizens — served through distinct venues and pricing tiers with no single anchor customer dominating revenue.

Name

Luzhniki

Legal name

Aktsionernoe obshchestvo "Olimpijskij kompleks "Luzhniki" (Акционерное общество «Олимпийский комплекс «Лужники»)

Website

https://luzhniki.ru

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

101–250 employees

Short description

Luzhniki is a state-owned Olympic sports and entertainment complex in central Moscow spanning 150+ hectares, operating Russia's largest stadium (81,000 seats), multiple specialized sports venues, aquatic and tennis facilities, and event/excursion services for consumers, athletes, and corporate clients.

Ownership category

akta.pro rank

Product category

Sports and Entertainment Venue Complex

NAICS

Spectator Sports (7112), Fitness and Recreational Sports Centers (713940), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Professional & Major League Stadiums (MPAKAEAA)

akta.pro secondary industries

Multi-Sport Complexes & Community Sports Parks (MPAKAEAH), Arenas & Indoor Sports Centers (MPAKAEAB), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

Keywords

• Sports venue management
• Event hosting services
• Stadium operations
• Athletic facility rental
• Entertainment venue services

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Ticket Sales: Direct ticket sales for concerts, music shows, theatrical performances, and sports events held at the venue's various arenas.
2. Commercial Property Rental: Rental of commercial spaces including conference halls, business lodges, and office spaces to businesses and organizations.
3. Sports Facility Rental: Hourly rental of football fields, tennis courts, running tracks, and other sports facilities to individuals and organizations.
4. Event Organization Services: Renting out venues and the entire territory of the sports complex for large-scale events, including the Big Sports Arena, Small Sports Arena, Sports Palace, and festival areas.
5. Aquatic Complex Services: Entry fees for water park, thermal baths, swimming pools, spa services, and annual passes at the aquatic complex.
6. Excursion Services: Guided tours of the stadium including roof walks, arena tours, and themed excursions for children and professionals.
7. Merchandise Sales: Sales of branded merchandise and limited edition clothing collections from the Luzhniki Sports Club.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels7 records

Core offering

Luzhniki is a multi-venue Olympic sports and entertainment complex in Moscow that operates dozens of separate facilities (stadium, aquatic complex, tennis palace, gyms, ice rinks, football fields, beach, ropeway) and sells venue access, ticketed sports and concert events, sports-club memberships, excursion tours, and commercial lease space to individuals, sports organizations, and corporate clients.

Product overview

Luzhniki is a large-scale Olympic sports complex in Moscow offering a multi-venue platform of sports, entertainment, and recreational services. The core product is the Big Sports Arena (81,000+ capacity stadium), complemented by specialized venues including the Water Sports Palace (aquatics), Ice Palace Kristall (ice sports under reconstruction), Rhythmic Gymnastics Palace, Tennis Palace (Europe's largest tennis center), and North/South Sports Centers. Supporting offerings include an Excursion Centre (stadium tours, roof walks), Luzhniki Sports Club (modern training facility), 16 football fields, Moscow Ropeway (cable car), beach area, and commercial/event rental services. The complex also features multiple cafes, restaurants, beauty salons, and children's facilities. The venue operates as a year-round destination for professional sports, mass recreation, concerts, corporate events, and tourism.

Differentiator

Problem solved

Functional benefit

Products and services

• Big Sports Arena 81,000-seat flagship stadium used for football matches, concerts, festivals, and large-scale spectator events, available for rent to event organizers and sports federations.
• Water Sports Palace / Aquatic Complex Olympic-standard aquatic facility offering swimming, water polo, and synchronized swimming access for athletes, clubs, and recreational users.
• Ice Palace Kristall Ice arena providing ice rink access for figure skating, ice hockey, and public skating, currently under reconstruction.
• Rhythmic Gymnastics Palace Specialized venue for rhythmic gymnastics training and competitions, available for individuals and clubs.
• Tennis Palace Indoor tennis facility with ten courts and PlaySight video-analytical technology, offering court rental, training, and tournaments for amateurs and professionals.
• Luzhniki Sports Club Subscription-based sports club giving members access to multiple Luzhniki facilities for training, fitness, and recreational use, with automated bracelet-based entry.
• Excursion Centre Guided tour service for tourists, school groups, and visitors interested in the history and facilities of the Olympic complex.
• Moscow Ropeway Scenic cable car attraction offering sightseeing rides over the Moskva River, connecting Luzhniki to Vorobyovy Gory.
• South Sports Center / Ice Rink Multi-purpose sports center including an ice rink, available for public skating, training, and rental.
• North Sports Center Multi-purpose sports center offering training and recreational use of indoor sports facilities.
• Football Fields Outdoor football fields available for rental by amateur teams, clubs, and recreational groups.
• Luzhniki Beach Seasonal beach recreation area with beach volleyball courts, available for public use and rental.
• Boxing Academy Dedicated boxing training facility offering classes and training for amateur and competitive boxers.
• Commercial Lease Space Long-term commercial lease space across the Luzhniki campus sold to retail, food-and-beverage, and service tenants through a dedicated B2B sales department.
• Event Organization Services Turnkey event organization services for corporate clients and event promoters, including concerts, festivals, sports events, and corporate functions hosted at Luzhniki venues.

Quantifiable outcome

• The Big Sports Arena hosted the 2018 FIFA World Cup final with 81,000 spectators
• +2 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Moscow Cable Roads Ltd. (MOSCOW CANATE ROADS)minorOthersIndependent operator managing the Moscow cable car (ropeway) connecting Luzhniki Stadium to Vorobyovy Gory. The cable car offers panoramic views of Moscow and operates as a separate ticketed service. INN: 7704314052, OGRN: 1157746363246.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Madison Square Garden: Iconic multi-purpose arena and entertainment complex in New York hosting sports, concerts, and live events. Comparable as a city-defining venue combining arena events, premium hospitality, tours, and ancillary entertainment revenue.
• The O2 Arena (London): 20,000-capacity multi-purpose arena within a larger entertainment district in London. Comparable business model combining arena events with broader entertainment, F&B, and tourism attractions.
• Mercedes-Benz Arena (Berlin): 17,000-seat multi-purpose arena in Berlin hosting ice hockey, basketball, and concerts. Comparable as a European multi-purpose arena venue with similar event-driven GTM and concert-focused calendar.
• Stade de France: 80,000+ seat French national stadium outside Paris used for football, rugby, and concerts. Highly comparable scale, public ownership profile, and multi-purpose event calendar to Luzhniki's flagship arena.
• Crocus City Hall: Largest concert venue in Moscow (~7,000 capacity) and direct domestic competitor for Russian artist tours and corporate events. Most relevant Russian-market peer competing for the same concert and corporate client base.
• Accor Arena (Paris): 20,000-capacity multi-purpose indoor arena in Paris hosting concerts, tennis, and live events. Comparable indoor-arena tier to Luzhniki's Small Sports Arena and Palace venues for concerts and sports.
• Wembley Stadium: Iconic 90,000-capacity national stadium in London hosting football, concerts, and major events. Directly comparable to Luzhniki's Big Sports Arena as a country-defining multi-use stadium with similar revenue mix of ticket sales, tours, and event hosting.
• Singapore Sports Hub: Integrated 35-hectare multi-sport complex with 55,000-seat National Stadium, aquatics center, and retail. Comparable as a state-backed, multi-venue sports and entertainment destination combining stadium events, recreation, and tourism.
• VTB Ice Palace: Moscow-based 12,000-seat arena primarily for ice hockey and concerts. Direct Russian competitor for indoor arena events and concert bookings in the Moscow market.
• Sochi Olympic Park: Russian Olympic legacy multi-sport complex hosting competitions, concerts, and tourism. Comparable as a state-owned Olympic venue asset with similar diversified sports, event, and tourism revenue mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Luzhniki
• LinkedInlinkedin.com/company/luzhniki-olympic-complex-plc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Luzhniki