Partnerup

What Partnerup does

Partnerup B.V. is a Netherlands-based managed ICT services provider headquartered in Enschede, serving small and medium-sized businesses primarily in the Twente region (Enschede, Hengelo, Losser, Borne). Founded in 2014, the company sells a 'Totale ICT Ontzorging' (Total ICT Outsourcing) bundle that consolidates communications (mobile, fixed, Teams, video conferencing), security, hardware procurement, internet connectivity, maintenance, and home workspace solutions under a single point of contact with monthly subscription billing and month-to-month contracts.

The underlying technology stack is assembled from best-in-class third-party vendors rather than proprietary platforms, including Microsoft (Teams, M365), Fortinet (network security), Dell, HP, and Cisco (hardware and networking), Ubiquiti (wireless), and Youfone Zakelijk on the KPN network (mobile telephony). The flagship productized offering is Device as a Service (DaaS), with three tiers (Basis from €899/month, Pro, Enterprise) bundling hardware with patch management, virus protection, monitoring, and support. Additional product lines include VoIP telephony with fixed-mobile integration, business internet (ADSL/VDSL/cable/fiber via a Delta Glasvezel partnership), cybersecurity services, and a free on-site Cyberscan (valued at €1,250) used as a lead generation tool.

Go-to-market is sales-led and regionally focused, combining on-site advisory meetings, inside sales via phone (053-303 80 00), and digital channels (SEO, content marketing, email newsletter). The company reports 200+ customers across diverse industries including manufacturing, agriculture, biofuels, meat processing, floriculture, and healthcare, and operates with 11-50 employees. The company relocated to a larger facility in Enschede in March 2024 to accommodate growth, and is positioning to capture demand from NIS2 regulatory compliance among regional SMBs.

Name

Partnerup

Legal name

Partnerup B.V.

Website

https://partnerup.nl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Partnerup is a Netherlands-based managed ICT services provider headquartered in Enschede that delivers bundled outsourcing of communications, security, hardware, internet, and support to SMBs in the Twente region under month-to-month subscriptions.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design and Related Services (54151), Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712), Agents for Wireless Telecommunications Services (517122)

SIC

Services-Management Consulting Services (8742), Services-Facilities Support Management Services (8744), Services-Telephone Interconnect Systems (7385)

akta.pro primary industry

Digital Workplace & Collaboration Consulting (BPAHAEAH)

akta.pro secondary industries

Cloud PBX & Hosted Telephony (HDAIAHAB), Business/Enterprise Fixed Connectivity Providers (SME/Enterprise Broadband) (HDAIABAI)

Keywords

• Managed IT services
• ICT outsourcing
• Business communications
• Network security
• Cloud telephony

Headquarters

HQ city

Enschede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Managed ICT Services (Abonnementen): Recurring monthly subscription revenue from total ICT outsourcing contracts covering communications, security, hardware management, internet, maintenance, and support. Contracts are month-to-month with cancellation flexibility, requiring ongoing delivery to retain customers each month.
2. Device as a Service (Hardware + Services): Monthly subscription bundles combining hardware procurement/delivery, patch management, virus protection, monitoring, and service hours. Starting at €899/month for the Basis tier, with Pro and Enterprise tiers offering additional service hours and self-healing capabilities.
3. Hardware and Software Sales: One-time revenue from sale of laptops, computers, printers, and related software licenses. Hardware is sourced from Dell, HP, and Cisco brands.
4. Zakelijk Internet (Business Internet): Recurring revenue from business internet connectivity services including ADSL, VDSL, cable, and fiber connections. Includes fiber options for business parks in Enschede, Hengelo, Losser, and Borne.
5. Professional Services (Advies & Consultancy): Fees for ICT advisory consultations, on-site measurements, implementation projects, and ongoing support outside standard service contracts.
6. Mobile Telephony (Mobiele Telefonie): Revenue from business mobile subscriptions via the Youfone Zakelijk partnership on the KPN network, including mobile data sharing, uniform contract end dates, and proactive out-of-bundle alerts.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Partnerup delivers comprehensive managed ICT outsourcing (Totale ICT Ontzorging) for Dutch SMBs, bundling business communications (mobile, fixed, VoIP, Teams), network security, hardware procurement and management (Dell/HP/Cisco), business internet (ADSL/VDSL/cable/fiber), home workspace solutions, and ongoing maintenance into a single subscription billed monthly with one dedicated contact person. The company also offers Device as a Service (DaaS) with three tiers combining hardware leasing, patch management, virus protection, monitoring, and support.

Product overview

Partnerup is an ICT outsourcing company offering comprehensive managed services under the 'Totale ICT Ontzorging' umbrella, covering communication tools (mobile/landline telephony, Teams), security, hardware procurement, internet connectivity, maintenance, and home office solutions. The core portfolio includes Device as a Service (DaaS) with three tiers (Basis, Pro, Enterprise), Zakelijk Internet (ADSL/VDSL/cable/fiber), Zakelijk Telefonie (VoIP with fixed-mobile integration), Beveiliging services, and Hard- & Software procurement. All services are delivered through a single point of contact with monthly subscription flexibility. The company also offers a free Cyberscan as an entry point service. Products integrate within a unified managed services model where communication, security, hardware, and connectivity work together as an complete ICT ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Totale ICT Ontzorging (Total ICT Outsourcing) Comprehensive managed ICT outsourcing service providing total management of workplace technology including communication tools, security, hardware, internet, maintenance, and home office solutions under a single point of contact with monthly subscription terms for SMB customers.
• Device as a Service (DaaS) Device leasing service offering monthly payments for laptops and workstations with management, security, maintenance, monitoring, and replacement included, eliminating high upfront capital costs and enabling flexible scaling for SMBs.
• Zakelijk Internet (Business Internet) Business internet connectivity solutions including ADSL, VDSL, cable, and fiber options with 24-hour service and single point of contact for complete outsourcing, including fiber connectivity for business parks in the Twente region.
• Zakelijk Telefonie (VoIP) Cloud-based VoIP business telephony solution featuring voicemail-to-email, absence notifications, menu systems, device integrations, fixed-mobile integration, and remote conferencing capabilities, eliminating the need for expensive PBX investments.
• Beveiliging (ICT Security Services) ICT security services maximizing data protection through advanced techniques and methodologies, addressing vulnerabilities across users, files, workstations, servers, tablets, and smartphones with continuous monitoring and proactive problem detection.
• Hard- & Software Procurement Custom hardware and software procurement with technical expertise and advisory services, optimizing business processes through tailored ICT solutions sourced from Dell, HP, and Cisco.
• Gratis Cyberscan (Free Cybersecurity Assessment) Free on-site cybersecurity assessment scanning internet connections, network infrastructure, mail security, and critical security settings, delivering a prioritized action plan in plain language without technical jargon. Valued at €1,250.

Quantifiable outcome

• Over 200 satisfied customers served in the Twente region

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Youfone ZakelijkcoreChannel Partner/ Reseller/ Distributor · 10 June 2022Partnerup signed a partnership agreement with Youfone Zakelijk in June 2022 to offer mobile telephony services to its customers. The partnership leverages the reliable KPN mobile network with competitive pricing. Benefits include shared mobile data between colleagues, free addition/cancellation of subscriptions, uniform contract end dates, proactive out-of-bundle alerts, and personal support from Partnerup. This partnership extends Partnerup's total ICT outsourcing offering into mobile communications.
• MicrosoftcoreTechnology or IntegrationMicrosoft partnership indicated by partner logo displayed on the website. Partnerup integrates Microsoft technologies including Teams for communication and collaboration, and likely M365 ecosystem solutions into its managed ICT services.
• FortinetcoreTechnology or IntegrationFortinet partnership shown via partner logo on website. Fortinet provides network security infrastructure (firewalls, UTM) that Partnerup integrates into customer environments as part of its security-as-a-service offering.
• DellcoreTechnology or IntegrationDell partnership indicated by partner logo on the website. Dell hardware (laptops, computers, servers) is supplied as part of Partnerup's hardware procurement and Device as a Service offerings.
• HPcoreTechnology or IntegrationHP partnership indicated by partner logo on the website. HP hardware (laptops, computers, printers) is supplied through Partnerup's hardware procurement and DaaS services.
• CiscocoreTechnology or IntegrationCisco partnership indicated by partner logo on the website. Cisco networking equipment and collaboration solutions are integrated into Partnerup's managed ICT services.
• Delta GlasvezelminorChannel Partner/ Reseller/ DistributorPartnership with Delta Glasvezel (DELTA Fiber Netwerk) to promote and sell fiber internet connectivity to business parks in Enschede, Hengelo, Losser, and Borne. Partnerup acts as a reseller/advisor for Delta's fiber business connections serving the Twente region's industrial areas.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• KPN: KPN is the incumbent Dutch telecom operator offering business connectivity, mobile, VoIP, and increasingly managed ICT/security services to SMB and enterprise customers. It is a broader incumbent that competes with Partnerup across connectivity, mobile, and increasingly workplace services.
• VodafoneZiggo Business: VodafoneZiggo is the Dutch cable and mobile operator offering business broadband, mobile, and unified communications to SMBs. It is a broad incumbent that overlaps with Partnerup's business internet, mobile, and VoIP offerings at much greater scale.

Direct peers

• SLTN: SLTN is a Dutch ICT services provider offering managed workplace, networking, and security to SMB and enterprise customers. It competes with Partnerup on managed services delivery, particularly through vendor partnerships with HP, Cisco, and Microsoft.
• Simac: Simac is a Dutch ICT services group providing managed services, networking, and hardware to mid-market and enterprise customers in the Netherlands and Belgium. It overlaps with Partnerup's managed workplace, connectivity, and DaaS-style offerings but at larger scale.
• ACC ICT: ACC ICT is a Dutch managed services provider specializing in workplace management, cloud, and security for SMBs across the Netherlands. It is directly comparable to Partnerup on customer segment and total ICT outsourcing positioning.
• Cegeka: Cegeka is a Belgian-Dutch ICT services provider offering managed workplace, cloud, security, and connectivity to SMB and enterprise customers across the Benelux. It competes with Partnerup for Dutch SMB and mid-market managed services contracts.
• Ctac: Ctac is a Dutch ICT services company focused on Microsoft Dynamics, managed cloud, and business solutions for mid-market customers in the Netherlands. It overlaps with Partnerup on Microsoft-centric managed workplace and cloud services.
• OGD ict-dienstverlening: OGD is one of the largest Dutch managed ICT service providers, offering workplace management, cloud, security, and connectivity to SMB and mid-market customers across the Netherlands. It is a direct competitor to Partnerup's Total ICT Outsourcing model, with deeper national scale but a similar SMB-centric value proposition.
• The Factor E: The Factor E is a Dutch MSP offering managed workplace, cloud, and security services to SMB and mid-market businesses, with a strong presence in the eastern Netherlands. It is directly comparable to Partnerup on customer segment, managed services delivery, and regional SMB focus.

Regional players

• NDIX: NDIX is a Dutch regional fiber and connectivity provider operating in the Twente and eastern Netherlands region. It overlaps with Partnerup's business internet and connectivity resale business, particularly serving business parks in Enschede and surrounding municipalities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/partnerupict
• LinkedInlinkedin.com/company/partnerup-ict-solutions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partnerup