Volksbank Immobilien

What Volksbank Immobilien does

Volksbank Immobilien GmbH is a licensed real estate brokerage (Gewerbeerlaubnis gem. §34c GewO, granted 16 January 1981) headquartered at Rathausstraße 2a, 41372 Niederkrüchten, Germany. The company operates exclusively in the Kreis Viersen region — covering Viersen, Schwalmtal, Niederkrüchten and surrounding municipalities in North Rhine-Westphalia — serving individual buyers, sellers, and property investors seeking residential and small investment properties. It is a wholly-owned subsidiary of Volksbank Viersen eG, a regional cooperative bank, which provides integrated financing services through over 400 partner banks and physical branch distribution for property marketing materials.

The company's core offerings span five service lines: property search and mediation (Immobilienvermittlung), professional property sales (Immobilienverkauf), new construction planning and project development (Neubau Planung und Projektierung), property valuation (Immobilienbewertung, offered both online and offline), and real estate financing (Immobilienfinanzierung). The technology platform is a WordPress website with the WP-ImmoMakler plugin for property listing management, complemented by listings on Immonet and other German real estate portals, social media presence on Facebook and Instagram, and a profile on makler-empfehlung.de for customer reviews.

Volksbank Immobilien generates revenue through transaction-based commissions on successful property sales and rentals, in line with standard German brokerage practice (typically 3-6% of property value plus VAT, though specific rates are not publicly disclosed). The go-to-market model is sales-led and consultation-driven, with face-to-face appointments at the Niederkrüchten office, property viewings, and complete transaction support from initial inquiry through notarized closing. The firm conducts over 800 customer appointments per year and maintains a small team (approximately 2-4 identified personnel, including managing directors Jürgen Cleven and Michael Willemse, and sales assistant Anne Nelissen). Industry credentials include IVD (Immobilienverband Deutschland) membership and DIA Consulting registration.

Name

Volksbank Immobilien

Legal name

Volksbank Immobilien GmbH

Website

https://vbimmo.de

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Volksbank Immobilien GmbH is a regional German real estate brokerage in the Kreis Viersen area, serving residential buyers, sellers, and investors. It is a wholly-owned subsidiary of Volksbank Viersen eG and operates through a WordPress-based platform with multi-channel marketing.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163)

akta.pro primary industry

Multifamily Brokerage (BPAJABAD)

Keywords

• Residential real estate brokerage
• Property valuation services
• Real estate financing mediation
• New construction planning
• Property marketing services

Headquarters

HQ city

Niederkrüchten

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Brokerage/Commission: The company earns revenue through commissions on successful property sales and rentals. As a licensed real estate broker (Gewerbeerlaubnis gem. §34c der GewO), they charge fees for property mediation services including search, valuation, marketing, and transaction support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Volksbank Immobilien GmbH is a residential real estate brokerage operating in the Kreis Viersen region of Germany (Viersen, Schwalmtal, Niederkrüchten). It mediates property searches and sales, provides professional property valuation, plans and projects new construction, and arranges real estate financing through more than 400 partner banks. As a 100% subsidiary of Volksbank Viersen eG, it bundles brokerage with integrated financing services for individual buyers, sellers, and investors.

Product overview

Volksbank Immobilien is a residential real estate brokerage operating in the Viersen, Schwalmtal, and Niederkrüchten region of Germany. As a 100% subsidiary of Volksbank Viersen eG, the company offers an integrated service portfolio centered on three core offerings: Immobilien Suche und Vermittlung (property search and mediation), Immobilienverkauf (professional sales and marketing), and Neubau Planung und Projektierung (new construction planning). These are complemented by two supporting services: Immobilienbewertung (online and offline property valuation) and Immobilienfinanzierung (financing through 400+ partner banks). The company has operated for over 40 years, conducting approximately 800 customer appointments per year.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Search and Mediation (Immobilien Suche und Vermittlung) Core brokerage service that helps clients search for and find their desired residential property in the Viersen, Schwalmtal, and Niederkrüchten region, leveraging over 40 years of local market experience. Targeted at individual buyers and families seeking properties for purchase or rent.
• Property Sales (Immobilienverkauf) Professional sale of client properties with a strategic marketing approach, including professional photography, floor plans, home staging, and multi-channel advertising through Volksbank Viersen branches, major internet portals, and social media. Aimed at property owners seeking to sell residential real estate in the Kreis Viersen area.
• New Construction Planning and Project Development (Neubau Planung und Projektierung) Planning and project development of new construction projects, including experience in land development and property planning. Targeted at developers and property owners undertaking new builds in the region.
• Real Estate Financing (Immobilienfinanzierung) Real estate financing service provided in partnership with over 400 partner banks, offering interest comparison and personalized financial consulting for property purchases. Aimed at buyers acquiring residential property.
• Property Valuation (Immobilienbewertung) Property valuation service offered both online (automated market value estimation via the website) and offline (professional detailed assessment by experts with 40 years of local market experience). Targeted at property owners and prospective buyers seeking market value estimates.

Quantifiable outcome

• Over 800 customer appointments per year demonstrating high client engagement

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Volksbank Viersen eGcoreStrategic or Co-development PartnerVolksbank Immobilien GmbH is a 100% subsidiary of Volksbank Viersen eG. The partnership provides integrated real estate and financing services, with Volksbank Viersen offering mortgage financing through over 400 partner banks. The bank's branch locations are used for property marketing materials and customer outreach.
• IVD (Immobilienverband Deutschland)minorOthersProfessional industry membership providing access to industry standards, training, and professional credentials.
• DIA ConsultingminorOthersProfessional registration with DIA Consulting for real estate valuation and mediation services.
• Interior Designer (Home Staging)minorStrategic or Co-development PartnerCooperation with an interior designer for professional home staging services to enhance property presentation and sales appeal.
• Over 400 Partner BanksminorChannel Partner/ Reseller/ DistributorAccess to over 400 German banks and Sparkassen for financing comparison and mortgage products through Volksbank Viersen eG's network.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• VON POLL IMMOBILIEN: German full-service real estate brokerage with national coverage and a focus on premium residential properties. A broadly comparable alternative brokerage model in the German market, though at materially larger scale.
• DAHLER & COMPANY: German real estate brokerage with regional offices serving premium and residential segments. Comparable brokerage model operating in similar German regional markets with similar clientele.
• Engel & Völkers: Established German-headquartered real estate brokerage with a national and international franchise network. Comparable as a German brokerage serving residential and relocation clients, though operating at significantly larger scale than Volksbank Immobilien.

Others

• Immowelt: Major German real estate portal where Volksbank Immobilien lists properties. Functions as both a distribution channel and an indirect competitor through its own broker-matching services.
• ImmoScout24: Germany's largest real estate marketplace portal. While not a direct brokerage competitor, it is a key distribution channel for listings and a structural competitor for seller attention. Closely relevant to the company's go-to-market and listing visibility.

Direct peers

• Sparkassen Immobilien: Real estate brokerage arm of the Sparkassen banking group, operating with the same bank-subsidiary model across regional markets. Directly comparable to Volksbank Immobilien in structure, service integration, and target customer.
• Postbank Immobilien: Real estate brokerage subsidiary of Deutsche Postbank, offering brokerage services integrated with parent bank financing. Directly comparable bank-subsidiary model to Volksbank Immobilien.
• VR-Immobilien (VerbundVolksbanken): Real estate brokerage operations of various cooperative banks within the Volksbanken Raiffeisenbanken network. Highly comparable in business model as bank-affiliated real estate brokerages serving regional German markets.

Emerging players

• McMakler: German tech-enabled real estate brokerage offering flat-fee, digitally-led brokerage services. Represents the digital-native brokerage model competing against traditional regional players like Volksbank Immobilien.
• Homeday: Digital German real estate brokerage (now part of the Vonovia ecosystem) offering online property valuation and brokerage services. Competes with traditional brokerages in the same residential market segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/volksbankimmobilienservice
• Instagraminstagram.com/volksbankimmobiliengmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Volksbank Immobilien