UHD Spain
UHD Spain is a non-profit association founded in 2021 that coordinates 35 member companies across the Spanish UHD broadcasting value chain—including RTVE, Atresmedia, Dolby, Cellnex, and UPM—to promote 4K/HDR technology through shared test bed infrastructure, White Papers, the 4K HDR Summit, and regulatory advocacy.
- Company typePrivate
- Founded2021
- HeadquartersMadrid, Spain
- Headcount51–100
- GTM typeB2B
- OfferingServices
What UHD Spain does
UHD Spain is a non-profit industry association founded on January 26, 2021, at the Polytechnic University of Madrid (UPM) to promote Ultra High Definition (UHD/4K/HDR) technology across the Spanish audiovisual value chain. It operates as a coordination body aggregating 35 member entities spanning public and commercial broadcasters (RTVE, Atresmedia, Canal Sur, CCMA/3Cat, regional channels), technology and equipment providers (Ateme, Dolby, Cellnex, Sapec, Synamedia, Rohde & Schwarz, Canon, Televés), production companies (Mediapro, Medina Media), and academic institutions (UPM). Its core offerings include a shared test bed infrastructure for UHD broadcasting experimentation, three editions of a technical White Paper (Libro Blanco) on UHD standards and best practices, the annual 4K HDR Summit, the "Tu Zona UHD" (Your UHD Zone) exclusive member portal, industry surveys on UHD awareness, and an educational course on UHD signal production developed with UPM and the RTVE Institute. The underlying technology stack addresses the entire UHD signal chain—capture, post-production, encoding (DVB-T2), transmission (DTT via Cellnex/Axión/Telecom CLM across 45+ centers, satellite via HISPASAT, internet streaming via Ateme/Dolby), and reception—including HDR, Wide Color Gamut, Next Generation Audio (Dolby Atmos, MPEG-H), HbbTV hybrid television, and pioneering 5G UHD capture.
The association generates revenue exclusively through annual membership fees: €1,500 per year for voting members (large companies, manufacturers, producers, studios) and company contributors, and €150 per year for individual contributors, with additional income from 4K HDR Summit activities. Governance is provided by a Junta Directiva led by President Víctor Sánchez (RTVE Director of Media and Operations) and Vice President Xavi Redón. UHD Spain is the only European association simultaneously backed by the three global UHD organizations (UHD Alliance, Ultra HD Forum, 8K Association) and has signed MoUs with FAVN (France) and UHD Forum Italia to work toward a future European UHD association. Its strategic positioning contributed to Spain achieving world-leader status in UHD broadcasting following RTVE's regular UHD emissions starting February 2024 and the approval of the new National Technical Plan for DTT in March 2025, which established DVB-T2 as the framework for nationwide UHD rollout.
UHD Spain firmographics
Firmographics- Name
- UHD Spain
- Legal name
- UHD Spain
- Website
- https://uhdspain.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- UHD Spain is a non-profit association founded in 2021 that coordinates 35 member companies across the Spanish UHD broadcasting value chain—including RTVE, Atresmedia, Dolby, Cellnex, and UPM—to promote 4K/HDR technology through shared test bed infrastructure, White Papers, the 4K HDR Summit, and regulatory advocacy.
- Ownership category
- akta.pro rank
Where UHD Spain is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
UHD Spain business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Membership Fees: UHD Spain is a non-profit association that generates revenue through annual membership fees from voting members (companies, manufacturers, producers) and contributor members (companies and individuals). Voting members pay €1,500 annually and have voting rights and responsibilities. Company contributors pay €1,500 annually while individual contributors pay €150 annually, with no voting rights.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Voting Members - €1,500/year |
| Subscription | Annual | Contributor (Company) - €1,500/year |
| Subscription | Annual | Contributor (Individual) - €150/year |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
UHD Spain product offering
Product offeringCore offering
UHD Spain is a non-profit industry association that unites Spanish companies across the UHD audiovisual value chain to promote Ultra High Definition (4K/8K/HDR/WCG) broadcasting. The association provides a multi-operator UHD test bed infrastructure, publishes technical White Papers, organizes industry events including the 4K HDR Summit, offers a UHD Signal Production and Broadcasting Course with UPM and RTVE, and operates the exclusive Tu Zona UHD content portal for members. UHD Spain collaborates with the Spanish government and EBU to shape DTT policy and drive UHD adoption across Spain.
Product overview
UHD Spain is a non-profit industry association (not a product company) that promotes Ultra High Definition (UHD/4K/HDR) technology in Spain. Its offerings include coordinated UHD broadcasting services through collaborative test bed infrastructure, the White Book technical documentation, the UHD Signal Production and Broadcasting Course (in partnership with UPM and RTVE), and the 'Your UHD Zone' exclusive member portal. The association facilitates industry collaboration, technical testing, and knowledge sharing among broadcasters, manufacturers, and technology providers to advance UHD adoption across Spain.
Differentiator
Problem solved
Functional benefit
Products and services
- UHD Test Bed Infrastructure Shared multi-operator test infrastructure that enables Spanish television operators to coordinate and experiment with UHD emissions across DTT, satellite, HbbTV, and internet streaming. Open to all UHD Spain member broadcasters and operators as a collaborative facility.
- White Book (Libro Blanco) Technical publication produced by UHD Spain covering Ultra High Definition technologies, HDR, WCG, transmission parameters, and best practices for the Spanish audiovisual industry. Coordinated by José Manuel Menéndez of the UPM RTVE-UPM Chair.
- UHD Signal Production and Broadcasting Course Educational program on UHD signal production and broadcasting aimed at audiovisual industry professionals. Delivered in partnership with the Universidad Politécnica de Madrid (UPM) and the RTVE Institute, with instructors drawn from UHD Spain member companies.
- Tu Zona UHD (Your UHD Zone) Online portal for registered users providing access to the White Book, recordings of meetings with national and international experts, technical explainers, and exclusive UHD Spain content.
Quantifiable outcome
- Spain became world leader in UHD broadcasting with regular emissions starting February 2024
- +3 more outcomes
Companies that use UHD Spain
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
UHD Spain technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
UHD Spain partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship and core.
- 3Cat (CCMA) - European Broadcasting Union (EBU)flagship3Cat, member of UHD Spain, became the first non-national broadcaster to join the EBU as Ancillary Member in June 2026. This membership recognizes organizations serving large autonomous linguistic communities and opens opportunities for content exchange, news, audio, music, cooperation, training, innovation, technical services, digital transformation and AI.
- FAVN (Forum Audiovisuel Numérique) FrancecoreFAVN is a French association founded in 2004, composed of 28 key audiovisual sector companies including TF1, France Télévisions, M6, Arte, Canal+, and major technology players like Dolby, Harmonic, and Technicolor. UHD Spain signed a Memorandum of Understanding with FAVN to collaborate on UHD promotion, share technical knowledge, develop common technical guidelines, and conduct joint promotional activities in Europe.
- UHD Forum ItaliacoreUHD Forum Italia is an association founded in 2006 dedicated to promoting HD, UHD, 3D and advanced audiovisual solutions in Italy. It includes members such as ATEME, Dolby, Ei Towers, Rai, Mediaset, Sky Italia, Samsung, Sony, and Panasonic. UHD Spain signed MoU for joint European UHD promotion and future creation of a European UHD association.
- UHD AlliancecoreGlobal organization supporting Ultra High Definition technology. UHD Spain has the unique distinction of being the only European association with backing from all three major global UHD organizations.
- Ultra HD ForumcoreGlobal organization dedicated to Ultra High Definition standards and deployment. UHD Spain is uniquely supported by this forum along with UHD Alliance and 8K Association.
- 8K AssociationcoreGlobal organization focused on 8K technology standards. UHD Spain is uniquely backed by this association alongside UHD Alliance and Ultra HD Forum.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
UHD Spain competitors and assessment
Company assessmentBroad incumbents
- European Broadcasting Union (EBU): World's leading alliance of public service media organizations, of which UHD Spain member 3Cat became an Ancillary Member in June 2026. A much broader incumbent representing European public broadcasters across all audiovisual matters, with overlapping membership.
- HbbTV Association: Industry association specifying the hybrid broadcast broadband TV (HbbTV) standard used by UHD Spain's connected-TV delivery model. A related incumbent standards body rather than a direct competitor.
- DVB (Digital Video Broadcasting Project): Industry-led consortium that develops the technical specifications for digital television broadcasting, including the DVB-T2 standard central to UHD Spain's work. Functions as the broader incumbent standards body whose specifications UHD Spain helps localize and test in Spain.
Regional players
- Digital TV Group (DTG): UK industry association focused on digital television technologies and broadcast standards implementation. Comparable in function to UHD Spain but operating in the United Kingdom, making it a regional peer rather than a direct Spanish competitor.
- ATSC (Advanced Television Systems Committee): International non-profit developing voluntary standards for digital terrestrial television, primarily serving the North American market. Comparable standards-body peer to UHD Spain but geographically distinct, focusing on ATSC 3.0 rather than DVB-T2.
Direct peers
- FAVN (Forum Audiovisuel Numérique): French audiovisual industry association founded in 2004 promoting UHD and digital broadcasting technologies, with members including TF1, France Télévisions, M6, Canal+, Dolby, and Harmonic. Direct national-UHD-association counterpart to UHD Spain; MoU partner as of March 2025.
- UHD Alliance: Global organization supporting Ultra High Definition technology across the consumer electronics, content, and distribution ecosystems. One of the three global bodies backing UHD Spain, sharing the same core mission of UHD adoption.
- UHD Forum Italia: Italian association founded in 2006 dedicated to promoting HD, UHD, 3D, and advanced audiovisual solutions, with members including RAI, Mediaset, Sky Italia, Ateme, Dolby, Ei Towers, Samsung, Sony, and Panasonic. Direct national-UHD-association counterpart; MoU partner as of March 2025.
- 8K Association: Global organization focused on 8K technology standards and adoption. The third of the three international bodies backing UHD Spain, addressing the next-generation resolution step that UHD Spain also promotes.
- Ultra HD Forum: Global organization dedicated to Ultra High Definition standards and deployment. UHD Spain is uniquely supported by this forum alongside the UHD Alliance and 8K Association, making it the closest global-level peer for technical standards coordination.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
UHD Spain social profiles
Digital presenceUHD Spain financial estimates
Financial estimateRevenue estimate
Valuation estimate
UHD Spain leadership team
Management profileNumber of profiles
Profiles6 records
UHD Spain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UHD Spain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UHD Spain
What does UHD Spain do?
UHD Spain is a non-profit industry association that unites Spanish companies across the UHD audiovisual value chain to promote Ultra High Definition (4K/8K/HDR/WCG) broadcasting. The association provides a multi-operator UHD test bed infrastructure, publishes technical White Papers, organizes industry events including the 4K HDR Summit, offers a UHD Signal Production and Broadcasting Course with UPM and RTVE, and operates the exclusive Tu Zona UHD content portal for members. UHD Spain collaborates with the Spanish government and EBU to shape DTT policy and drive UHD adoption across Spain.
Is UHD Spain a public or private company?
UHD Spain is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was UHD Spain founded?
UHD Spain was founded in 2021. It employs 51 to 100 people.
Where is UHD Spain based?
UHD Spain is headquartered in Madrid, Spain, in the Europe region.
How does UHD Spain make money?
One revenue line is on record: membership Fees.
Who are UHD Spain's main competitors?
Broad incumbents on record are European Broadcasting Union (EBU), HbbTV Association and DVB (Digital Video Broadcasting Project). Regional players are Digital TV Group (DTG) and ATSC (Advanced Television Systems Committee). Direct peers are FAVN (Forum Audiovisuel Numérique), UHD Alliance, UHD Forum Italia, 8K Association and Ultra HD Forum.
Does UHD Spain have an API?
No public API is recorded for UHD Spain.