Whitewood Real Estate

What Whitewood Real Estate does

Whitewood Real Estate is a privately held, family-owned residential real estate brokerage founded in 2000 and headquartered at 1 Charlesview Road, Hopedale, Massachusetts. The firm operates with 1-10 employees and a small core team of agents (most prominently Melissa Tempesta and Donna Pelletier) serving buyers and sellers across a narrow geographic footprint in Central and Metrowest Massachusetts — primarily Milford, Upton, Bellingham, Mendon, and Uxbridge. The company was established by developer Kevin Lobisser and is currently owned and managed by Leslie Lobisser as Broker/Owner.

The brokerage offers a standard residential real estate service stack: certified market analyses, marketing plans for sellers, MLS search and listing representation for buyers, and end-to-end transaction guidance. It is closely affiliated with Lobisser Building Corp (operating since 1996), which supplies a pipeline of new construction inventory marketed through Whitewood — notably the Rockwood Meadows 55+ active adult condominium community in Upton (four floor plan models, 1,743-2,423 sq ft) and the Whitewood Preserve development in Milford. The firm has no proprietary technology platform, no mobile application, and no disclosed AI or automation capabilities, relying instead on conventional agent-led sales workflows, MLS exposure, and a website with property search functionality.

The business model is pure transaction-commission revenue on residential sales and purchases, with property prices clustered between $325,000 and $649,900. There are no subscription fees, no enterprise clients, and no disclosed institutional or venture capital backing. Distribution is traditional brick-and-mortar: direct agent-to-client relationships, MLS listings, organic search through the company website, and referral relationships with other Massachusetts brokerages (notably RE/MAX affiliates). The combination of a tightly constrained geographic footprint, a single-builder inventory dependency, dated digital presence, and no external capital or scale signals suggests a lifestyle-scale brokerage rather than a growth-stage business.

Name

Whitewood Real Estate

Legal name

Whitewood Real Estate

Website

https://whitewoodrealestate.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Whitewood Real Estate is a privately held, family-owned residential real estate brokerage in Hopedale, Massachusetts serving buyers and sellers in Central and Metrowest Massachusetts (Milford, Upton, Bellingham, Mendon, Uxbridge), with affiliated new construction inventory through Lobisser Building Corp.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Seller Representation & Listing Services (BPAJAAAK)

akta.pro secondary industry

Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate brokerage
• Property sales
• Buyer representation
• New construction
• Listing services

Headquarters

HQ city

Hopedale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Real Estate Transaction Commissions: Traditional real estate brokerage earning commissions on buying and selling residential properties. Services include listing properties, conducting market analyses, and representing buyers in transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Whitewood Real Estate is a residential real estate brokerage that represents home buyers and sellers across Central and Metrowest Massachusetts, providing certified market analyses, marketing plans, MLS-based property search, new construction representation through its Lobisser Building Corp partnership, and end-to-end transaction support. The firm also markets specific new construction communities including the Rockwood Meadows 55+ condominium community in Upton and the Whitewood Preserve development in Milford.

Product overview

Whitewood Real Estate is a traditional real estate brokerage offering a single integrated service for residential home buying and selling. The company operates primarily in Central and Metrowest Massachusetts, servicing clients for over 36 years. Their portfolio includes the Rockwood Meadows 55+ condominium community featuring four distinct floor plan models (Models A through D) ranging from 1,743 to 2,423 square feet, as well as the Whitewood Preserve development in Milford. Individual property listings encompass various residential property types including single-family homes, condos, and townhouses. The company provides free market analysis, marketing plans, and MLS search capabilities as part of their core brokerage services.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Real Estate Brokerage Services Full-service residential real estate brokerage providing certified market analysis, marketing plan development, MLS property search, property viewings, and end-to-end transaction support for individual home buyers and sellers in Central and Metrowest Massachusetts.
• Rockwood Meadows (55+ Condominium Community)
• Whitewood Preserve (Residential Development)
• Individual Property Listings (Resale and New Construction)

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Lobisser Building CorpcoreStrategic or Co-development Partner · 1 January 1996Lobisser Building Corp has been building beautiful homes, townhomes, and commercial buildings throughout Massachusetts since 1996. The partnership allows Whitewood Real Estate to offer new construction properties and exclusive access to Rockwood Meadows community developments.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• Redfin: A discount, technology-enabled brokerage serving Massachusetts home buyers and sellers. Redfin competes on price and digital experience, pressuring traditional brokerages like Whitewood on the listing and buyer-representation sides.
• eXp Realty: A cloud-based brokerage with a growing Massachusetts agent base. It competes with Whitewood by attracting independent agents with a low-overhead, technology-centric model, posing a recruiting threat as well as a market-share threat.
• Compass: A technology-led national brokerage rapidly expanding into suburban Massachusetts. Compass competes with Whitewood for both listings and agents, with technology and marketing capabilities that exceed a small independent brokerage.

Regional players

• Leading Edge Real Estate: A Massachusetts-based independent brokerage with strong presence in the Greater Boston and Metrowest regions. It directly competes with Whitewood in the same suburban MA cities and buyer/seller segments.
• William Raveis Real Estate: A leading New England-based residential brokerage with strong Massachusetts footprint. It is a head-to-head competitor with Whitewood on suburban MA home buying and selling, with greater scale and brand recognition.

Broad incumbents

• Century 21: A globally recognized residential brokerage franchise with offices across Massachusetts. It competes with Whitewood on buyer/seller representation and franchise-driven brand marketing.
• Keller Williams Realty: One of the largest US real estate franchisors with significant Massachusetts presence. It competes with Whitewood across the same residential segments, particularly through agent-led teams and local market centers.
• Coldwell Banker Residential Brokerage: Coldwell Banker is a large national brokerage brand with strong New England presence. It competes directly with Whitewood on residential buyer and seller representation across Massachusetts, with a much larger technology and marketing budget.
• Berkshire Hathaway HomeServices: A major national residential brokerage franchise operating across Massachusetts. It competes with Whitewood on the same suburban buyer/seller segment, leveraging a broader network and stronger consumer brand recognition.

Direct peers

• RE/MAX of New England: RE/MAX is a globally recognized residential real estate franchise with deep penetration across Massachusetts. Whitewood's own testimonials cite RE/MAX Prestige and RE/MAX Renaissance Realty, confirming direct overlap in the same Central/Metrowest MA market and buyer/seller segments.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whitewood Real Estate