What Therdex does

Therdex is a Dutch PVC and LVT flooring manufacturer headquartered in Genemuiden, Netherlands, founded in 2008 and operating as Therdex LVT Vloeren B.V. The company designs and produces rigid and flexible vinyl flooring in over 1,001 variants spanning five installation formats — Dryback (glue-down), Rigid Click (floating, using the licensed Uniclic system), Loose Lay, Therdex Wood (real-wood veneer parquet with HDF core from reclaimed wood), and Woven Vinyl — organized into multiple design series including Select, Premier, Classic, Walnut, Chevron, Design, and Stone. Technical differentiation rests on a four-layer construction (PU protective layer, wear layer, printed film, PVC backing), registered embossing for realistic texture, and bio-based plasticizers derived from soybean oil that replace phthalates. The portfolio also includes a matching stair renovation range (Therdex Decor) using the same designs as the floor collection.

The company's go-to-market is exclusively channel-based: a tiered network of more than 200 exclusive dealers in the Netherlands (Premium, Essential, and Basic tiers) handles domestic sales, while international sales run through agents and importers. Localized websites in Dutch, English, German, Polish, and Czech support cross-border demand generation, and end customers are reached through a free sample service, a Roomvo-powered RoomVisualizer, and downloadable technical content. Customer segments are horizontally diversified across style-conscious residential buyers, architects and interior designers, and commercial project clients in hospitality, retail, education, and offices. Revenue is generated from one-time product sales at prices set by individual dealers; no public pricing or revenue is disclosed.

Production is reported to run on 100% renewable energy, and the product lines carry Environmental Product Declarations, Eurofins Indoor Air Comfort Gold certifications, EU Declarations of Performance, and — for Therdex Wood — FSC Chain of Custody certification. The company is privately held, with no disclosed external investment, parent company, subsidiaries, or public leadership roster, and no recent funding rounds, M&A, or restructuring actions are documented in the available data.

Name

Therdex

Legal name

Therdex LVT Vloeren B.V.

Website

https://therdex.nl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Therdex is a Dutch manufacturer of PVC and LVT flooring sold exclusively through a 200+ tiered dealer network in the Netherlands and via agents in selected European markets. It offers over 1,001 product variants across five installation types for residential, architectural, and commercial clients.

Ownership category

akta.pro rank

Product category

PVC/LVT Flooring

NAICS

Veneer, Plywood, and Engineered Wood Product Manufacturing (3212)

SIC

Wholesale-Lumber & Other Construction Materials (5030)

akta.pro primary industry

Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork) (IMAOAJAH)

akta.pro secondary industries

Vinyl (LVP/LVT/Sheet) Flooring Installation (HSAPAGAD), Wood Flooring & Wood Veneer Products (IMADADAI)

Keywords

• PVC flooring
• LVT flooring
• Vinyl flooring
• Wood veneer parquet
• Stair renovation products

Headquarters

HQ city

Genemuiden

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. PVC Flooring Products: Therdex generates revenue through the sale of PVC (LVT) flooring products sold via an exclusive dealer network. Products are sold in multiple formats (Dryback/glue-down, Rigid Click/floating, Loose Lay, Wood veneer, Woven vinyl) and patterns (herringbone, long plank, Hungarian point, Viennese point, tiles, design) across multiple series (Select, Classic, Premier, Walnut, Rustique, Premium, etc.). Sales flow through Premium, Essential, and Basic dealers, with international sales via agents and importers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Therdex designs and manufactures PVC/LVT flooring under five installation families — Dryback (glue-down), Rigid Click (Uniclic click-lock), Loose Lay, Wood (real wood veneer parquet), and Woven Vinyl — sold in patterns such as herringbone, long plank, Hungarian point, Viennese point, chevron, tiles, and design across series including Select, Premier, Classic, Walnut, Chevron, Design, and Stone. The company also sells matching stair renovation products (PVC slabs and MDF overlay treads) and distributes exclusively through an exclusive dealer network in the Netherlands and via agents/importers internationally.

Product overview

Therdex is a manufacturer of PVC flooring (LVT - Luxury Vinyl Tile) products based in Genemuiden, Netherlands. The core product portfolio consists of five main installation types: Dryback (glue-down), Rigid Click (click-lock with Uniclic system), Loose Lay, Wood (real wood veneer parquet), and Woven Vinyl. These are organized into multiple design series including Select, Premier, Classic, Walnut, Chevron, Design, and Stone series. Floors are available in various patterns: herringbone (visgraat), long plank, Hungarian point (hongaarse punt), Viennese point (weense punt), design, and tiles (tegels). The company also offers stair renovation products (traprenovaties) including PVC slabs and MDF overlay treads. A RoomVisualizer tool enables customers to preview floors in their interiors.

Differentiator

Problem solved

Functional benefit

Brands

• Therdex Dryback: Adhesive-backed PVC flooring requiring glue installation, suitable for intensive residential and project applications.
• Therdex Rigid Click
• Therdex Loose Lay
• Therdex Wood
• Therdex Woven Vinyl
• Therdex Decor

Products and services

• Therdex Dryback

Quantifiable outcome

• 3 dB(A) to 5 dB(A) sound reduction
• +3 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

One partnership is on record.

• Uniclic (Quick-Step/Valinge Innovation)coreTechnology or IntegrationTherdex uses the Uniclic click system from Uniclic/Valinge Innovation for its Rigid Click product line. This is an industry-standard floating floor click system that enables easy, glue-free installation of floor planks and tiles. The partnership is critical to the Rigid Click product's core value proposition of easy installation.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Moduleo: Belgian LVT flooring specialist offering Dryback and Click rigid vinyl tiles with strong European distribution. Direct peer in the LVT/PVC product category with similar design-led positioning and overlapping target customers.
• Parador: German premium flooring manufacturer offering LVT, engineered wood, and design flooring. Directly comparable as a European design-led specialist serving similar architects, designers, and premium residential customers.
• COREtec: US-based LVT pioneer (now part of Shaw Industries) known for rigid core LVT and waterproof flooring. Direct peer offering similar product categories with comparable innovation-led positioning in the premium LVT segment.
• Floorify: Belgian rigid LVT specialist offering premium design flooring with focus on waterproof and rigid core solutions. Direct peer in the European premium LVT segment with comparable target customers and dealer-distribution model.
• BerryAlloc: Norwegian/European LVT and laminate flooring manufacturer with strong rigid LVT offering. Direct peer competing in similar design-driven segments with established European dealer distribution.

Broad incumbents

• Egger: Austrian wood-based materials manufacturer with flooring division producing LVT, laminate, and engineered wood. Competes in similar design-driven segments across European residential and commercial markets.
• Forbo Flooring Systems: Swiss global flooring manufacturer with extensive LVT, vinyl, and resilient flooring lines. Broad incumbent competing across commercial and residential segments in Europe with overlapping product categories.
• Tarkett: French global flooring giant with comprehensive LVT, vinyl, and wood offering. Competes broadly across commercial and residential LVT segments and operates at a vastly greater scale with multi-billion revenue.
• Quick-Step: Premium flooring brand owned by Unilin/Mohawk, offering LVT, laminate, and wood. Therdex licenses Quick-Step's Uniclic technology for its Rigid Click line, while competing against Quick-Step in the premium LVT segment across Europe.

Emerging players

• Bolon: Swedish woven vinyl flooring manufacturer with design-led positioning for commercial and premium residential. Overlaps with Therdex's Woven Vinyl line and shares design-conscious architecture/specifier focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/therdexpvc
• LinkedInlinkedin.com/company/therdex

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Therdex